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Aug 4: Last year and a half have been a sky-rocketing journey for equity markets, mutual funds, and all the brokers and investors. The returns almost closed at 40% minimum, encouraging more and more people to invest. Honestly, successful investing is all about managing your risks and not avoiding them. With the assistance of a financial expert, one can take the investment leap.

Booking timely profits or losses is the key to a successful investment journey. The big money isn’t always about buying or selling but waiting for the right opportunity. There are industry experts like Prateek Toshniwal who understands numbers and the investment world better. Prateek Toshniwal, a professional Chartered Accountant says that one should always diversify their portfolio rather than investing in a single source. As a passionate Investor, Financial Advisor, Tax & Business Consultant, Networker, Entrepreneur, and BizLeader, he believes that failure is the biggest reason for growth and the more one fails the more you get to taste success.

The present needs must be fulfilled with business income and future portfolio diversification – FDs, PPFs, Bonds, Mutual Funds, Equities, and Start-ups. Having said that, financial experts like Prateek Toshniwal mention that one should avoid the mistake of over-thinking. If you know about the stocks you are holding, go with the flow of your understanding and if not, enter and exit based on your gut feelings, otherwise, you will end up having nothing. Secondly, avoid investing with an aim of minting money. You must invest in several ideas and portfolios that will serve you well in generating several sources of minting money. Hedging is a better strategy than staying in open positions.

Insurance & Investments are the pillars of entrepreneurs’ life cycle. Entrepreneurs who have all of it covered succeed and the rest suffer. A lot of people might wonder why they need to insure or plan for future earnings. Well, this is to help your loved ones from not going bankrupt and giving them a secured future. Besides, with the rising expenses, one cannot completely rely on a primary source of income. One should consider a secondary source of income and what better than investing in FDs, PPFs, Bonds, Mutual Funds, and Equities.

If you believe in health and wellness why not in financial wellness? A lot of time is spent on health and wellness but none on financial wellness. Spend good on financial wellness too and you will see a change in your income too. Believe it or not, Financial literacy is very important and everyone must upgrade themselves to be financially sound.

Bengaluru, Aug 4: Even before the pandemic, the Need for Program Management was evolving at the speed of light. But now, every organization needs a skilled Program Manager to ensure business objectives are met.

Program Management as a domain helps organizations, big or small, to deliver projects on time, on budget, and within scope.

As per PWC and Gartner report,

• 92% of the project failures are due to managerial aspects which reflect skill gaps in stakeholder management, scope management, planning, and resource management
• 70% of employees haven’t mastered the skills they need for their jobs today
• 80% of projects classified as high performing use a certified project manager

Top organizations are hiring skilled Program Managers across India and globally.

More than 6000 jobs are open on LinkedIn from paymasters like Amazon, Google, Microsoft, Walmart, Visa, etc.

Program managers draw an average salary of INR 40 lacs per annum with a maximum salary drawn up to INR 1.4 crores per annum.

Gururo.com has collaborated with IU University, Germany to offer a World-Class Post Graduate Certificate in Program Management. This program provides the frameworks, practical tools, and digital skills to lead and excel in managing complex, transformational projects and become a project leader in the digital age.

Link to enroll: Post Graduate Certificate in Program Management

IU International University of Applied Sciences (“IU International Hochschule”) is a state-accredited No. 1 university in Germany. IU programmes carry a prestigious QS 5 star rating.

Post Graduate Certificate in Program Management is a 6-month deep-dive learning journey into the world of project and program management, led by Industry stalwarts, Practice Gurus, and world-class faculty from IU University. Through the program, you will gain hands-on experience in effectively executing projects and programs in your organization.

The program offers a blend of live virtual classes, online self-paced videos, and hands-on projects. You also get access to mentorship sessions that provide a high-engagement learning experience and real-world applications to master essential Program Management skills. This is one of its kind programs where the focus is on practical and real-world learning. Apply the learnings to your job the next day.

Classes will be conducted online simulating an interactive classroom environment allowing you to engage in real-time with your faculty and classmates.

The program comes with a job assistance program to help you transform your career.

Upon completing the program, you will receive a Post Graduate Certificate program in Program Management from Gururo and a certificate from IU University with options to transfer credits to other programs.

About Gururo Private Limited

Based in Bangalore, India, Gururo.com is a growing industry leader in practical courses, across various streams, helping people acquire the skills they need to thrive in leadership positions.

They partner with universities, companies, and individuals to address their unique needs, providing training and coaching that helps working professionals achieve their career goals.

Gururo’s training consultants have a minimum of over 15 years of experience working in leadership positions in top organizations. This ensures you learn from the people who have been there and done that.

Gururo is into Creating Intelligent, Interactive, and Immersive learning experiences.

Gururo specializes in areas where technologies and best practices are changing rapidly, and the demand for qualified candidates significantly exceeds supply.

Based in Atlanta (Georgia), Mumbai (Maharashtra), and Bangalore (Karnataka), Gururo has helped over 3000 professionals and companies across more than 10 countries get trained, acquire certifications, and upskill their employees.

Through individual courses, comprehensive certification programs, and partnerships with world-renowned universities, Gururo provides thousands of professionals and corporate training organizations with the work-ready skills they need to excel in their careers. Gururo’s practical and the applied approach have resulted in 90 percent of learners reporting career benefits including promotions and new jobs after completing the training.

Kerala, August 4: Ryde Easy empowers its riders with self-driven rental cabs at the most affordable prices. It provides express rental cabs services in remotest locations along with minimal documentation procedures.

Owning a car isn’t for everyone. The additional car maintenance expenses, road tax, growing fossil fuel prices, and parking space requirements bring a lot of responsibility. But renting a car from Ryde Easy is definitely the smartest and the next best option. It has cheaper, hassle-free alternatives that give you the benefit of renting cars. And that too, as per the situation requires.

Ryde Easy is an online Indian platform that provides needful riders with a wide range of rental cars. Riders can rent cars that match their traveling requirements in the best possible way. What makes them stand out from the other rental car service providers is that they provide unlimited options with low-security deposits. You can go anywhere in India, book at any time, and split the payment among multiple cards as the situation demands.

The main objective of Ryde Easy is to provide the exclusive pleasure of driving to nearby as well as far-off locations. From getting the ride ready to roadside assistance, the new-age car rental portal brings the joy of riding with ease and comfort. Websites like Ryde Easy value the time and freedom of their riders. So, they aim to help their customers enjoy low-cost traveling in the ride of their choice.

Ryde Easy is an automotive division of Yeghna Cars India Pvt Ltd. Mr. Gishin is the founder of the innovative rental riding platform. Currently, Ryde Easy has a total strength of 100+ rental cars. Shortly, they plan on expanding the online car rental platform by addition of 500 more rental cars including electric vehicles. The founder will soon be launching the Ryde Easy app. The main objective of launching the app is to help rental car riders quickly access delivery and bookings.

The founders and co-founders came up with the incredible idea of launching Ryde Easy with the common man perspective in mind. The thought of leisure trips and emergency travels is what motivated Mr. Gishin to launch the brand. Instead of focusing on metros, Gishin wanted to cover remote, planned, and executed regions. The IT professional surely paved the way for the execution of a better planned and smarter rental cab version. His innovative idea will play a vital role in financially stabilizing the country. The availability of rental cars in remote areas has brought about a massive lifestyle change for the common man. Now, any person can afford a rental car if not their car.

Ryde Easy contributes its ever-growing success to its dedicated team of professionals. Being found by an IT professional, the online platform consists of energetic and confident crew members. The company has 48 crew members from varied departments like human resources, marketing, research and development, administration, garages, and repair amongst others.

The pioneer Indian rental cab company has taken up projects to launch its brand in the global market economy in the future. They plan to launch eco-friendly riding solutions such as EV stations and auto garages across Pan India by 2024. They also aim to introduce customer wellness programs and attractive foreign packages to exotic locations.

Learn more about the company and its services at https://rydeeasy.com/

Focusing on AAYUSETU, Ayursetu rebrands their company name and image.

Bathinda (Punjab) [India], August 4: Ayursetu, an industry leader in producing Ayurvedic and Herbal products has announced today that the company will begin operating under a new name and will be known as AAYUSETU, effective immediately. AAYUSETU is always looking for opportunities to promote the Indian System of Herbs and Ayurveda across the world with authentic cosmetic and wellness products for the benefit of the body, mind, and spirit. This rebranding strategy reflects both the evolution of the company as well as its vision for the future. The company has recently launched its hair care line XQUISIT. The new name is also reflective of the growing product family. The ownership and staff have not changed.

Sharing her excitement Jhanvi Gupta, Co-founder, AAYUSETU said “We are overwhelmed by the love the users have showered on the new haircare line we launched two weeks back. And realized it is appropriate to rebrand our company to more specifically reflect our growth and the increasing consumer trust. However, the name has changed but the vision hasn’t. Now, we are even more motivated and devoted to providing the purest and best of products that are free of any harmful chemicals to our users.”

About AAYUSETU

AAYUSETU was established in 2019 with a vision to promote the Ancient Vedic Science of India, Ayurveda. The company’s registered office is in Bathinda, Punjab with an international office in Ontario, Canada.

Mr GS Periwal, CEO, Norlanka Pvt. Ltd.

Presents Lilly + Sid, Britain’s Leading Organic Kids Wear Brand

A Digital-First Approach Allows Adoption of Sustainable Practices

New Delhi [India], August 4: Norlanka Brands, the retail arm of the PDS Multinational Group presents Lilly + Sid, the organic award-winning British kidswear brand, in India this month. Engaged in responsible sourcing, Lilly + Sid works only with SEDEX certified factories and each of their products has received the prestigious Global Organic Textile Standard (GOTS) certification, the worldwide leading textile processing standard for organic fibers.

Norlanka Brands, responsible for launching the private label brands of PDS Multinational in India, the Middle East, and the South East Asian market, has recently acquired a majority stake in Lilly + Sid, UK, and introduces the brand in India as a trendy yet conscious offering for children’s clothing, made with 100% organic cotton.

From the shelves of heritage British retailers like Harrods, Harvey Nichols, and Selfridges, Lilly + Sid enters the Indian market in a digitally forward format with an exclusive tie-up with Reliance Retail’s fashion marketplace: Ajio.com, supplemented by their website www.lillyandsid.co.in. This E-commerce first approach allows Norlanka Brands to follow more environment-friendly processes for digital supply chain management and adopt sustainable practices for an overall reduction in their carbon footprint.

Founded in 2009 by Imran & Emma Hassan in the UK, Lilly + Sid was started with a mission to create clothes for children, combining quality with organic fabrics in a planet-friendly manner. The brand has now evolved into one of Britain’s top sustainable kids wear labels with ‘unique designs for little people and their planet’ and has won multiple accolades over the last ten years including the ‘Top 10 Ethical Brands Worldwide’ by Guardian, UK and the prestigious ‘Loved By Parents’ Award in 2017, 2018, 2019, 2020 and 2021.

“As kids wear evolves to be an important lifestyle focus for parents, we are proud to launch an award-winning, certified brand like Lilly + Sid which has a strong ethical foundation, in India. With a robust digital presence, we wish to offer Indian consumers a product line that is sustainable, conscious, and does not compromise on the quality of clothing for children. For us at Norlanka, where we believe that the future of fashion is sustainable, the unique handwriting and the organic story of Lilly+Sid matches our philosophy”, says Mr. GS Periwal, CEO, Norlanka Pvt. Ltd.

As a conscious and mindful company, Norlanka Manufacturing wishes to blend sustainable wear into the mainstream lifestyle and consistently work on its mission to reduce the adverse impact of using non-sustainable materials on the environment. To this end, Norlanka follows strict protocols in line with the founding pillars of sustainability: ethical sourcing, eco-friendly raw materials, social sustainability, water treatment, waste management, energy efficiency, and responsible supply chain. All of the United Nations’ SDGs are followed and to achieve their aspiration to become carbon neutral by 2025, they have already commenced work with manufacturing partners. Investments in the latest technology that allows for 3D Design, Sampling, and Fit will go a step further in making fully immersive yet environment-friendly virtual showrooms for the B2C brands being launched in India by Norlanka.

“With Lilly + Sid, where style and sustainability go hand in hand, the mission is to offer a unique alternative to what is currently available in the market. We at Norlanka Brands, strongly believe that a truly sustainable venture begins with mindful production as well as the elimination of excess inventories. We are delighted to present Lilly + Sid as a future-forward brand that follows circular design principles and creates apparel using easy to care for, nontoxic materials from renewable resources with the lowest environmental impact. Lilly + India offers organic solutions for everyday clothing for boys & girls, that is sure to change how ready-to-wear clothes are designed, manufactured and sold in India.”, adds Mr. Ankit Shukla, Country Head for India & Middle East, Norlanka Pvt. Ltd.

With a 100% organic cotton clothing line, Lilly+Sid’s products focus on sustainability without sacrificing style! While conventional cotton uses about 16% of the world’s insecticides and 7% of pesticides, organic cotton doesn’t damage the soil, has less impact on the air, uses 88% less water, and has 62% less energy.  “We focus on maximising the lifecycle of our products through thoughtful design features that enable garments to grow with the child through the years. Our multi-wear separates and reversible garments are a key part of the collections – two looks in one are a great win for sustainable wardrobes with less washing and fewer pieces needed to create looks for little ones!”, says Emma Hassan, Co-Founder, Lilly + Sid.

By combining the founder’s British roots and her passion for craftsmanship with the minimalism & functionality of modern design, Lilly +Sid is dedicated to crafting garments that outlast trends and seasons while having a minimal impact on the planet. While Norlanka Brands partners with Lilly+Sid as a technology-driven enabler, offering a springboard to the brand in India, the founders will focus on product development and design for the Indian consumers in line with what parents across Britain love about Lilly+Sid.

Lilly + Sid is a brand for the young, modern parents who are actively involved in the growing years of their children while they create new traditions as a unit and are invested in building a sustainable future as a family. With its organic offering for children, Lilly+Sid promises to be the perfect new addition to the ever-evolving kids’ wear market in India.

Hyderabad, Aug 3: As a matter of course, Digital Marketing Industry is booming, especially after the arrival of the pandemic when the world had transitioned to digitization which is growing each day. Amid these tough times when the Covid 19 had taken a toll on all the sectors of the economy, small and medium-sized businesses suffered terribly due to which many businesses had to go online in terms of selling. Subsequently, there has been a surge of online purchasing too which had, in turn, fostered a digital ecosystem. Enozi was one such start-up that was adversely affected by the pandemic but their goal was to offer effective digital marketing services mainly to such start-ups at a reasonable price, who have been struggling due to the current scenario.

Established in 2020, Enozi, a venture by Mohd. Abdul Samad is one of the influential digital marketing agencies in Hyderabad which stood as support for startups and businesses across the globe as many startups had faced great odds when the lockdown was imposed. Enozi is a new-age digital marketing agency that focuses on creativity and relevancy. They integrate creativity and technical skills with strategic planning to achieve the business’s goals. It caters to services of Social Media Marketing, Content Marketing, SEO Management, PPC Advertising, Website Development, Influencers Marketing, Graphic Designing, and majorly Branding. The agency enjoys a good number of client base not only from India but all across the globe.

Enozi is client-oriented in its dealings and understands the exact needs of the business. It focuses on creating the best experience for its clients with its top-notch services. In this way, they are able to meet the client’s needs and deliver a positive experience.

Abdul Samad, over his career in this Industry, has observed that there was a lack of creativity in small companies & startups in digital marketing campaigns in Hyderabad. He adopted result-oriented strategies that had eventually helped businesses in establishing and optimizing their brand reputation on digital platforms by providing creative digital marketing services at an affordable cost. Abdul Samad is a social media expert well versed with the perceptive of laying a structured ground plan, vital for branding and selling a product/service based on result-driven methodologies. He believes in a work of virtue and code of ethics that shall inspire to raise a bar higher, evolutionary to marketing beyond digitalization.

A young enthusiast, Abdul Samad was inclined to entrepreneurship from his teenage. His ambitions and an entrepreneurship skill gave birth to Enozi, strived to meet the entrepreneurship goals of every business as for him Creativity, relevancy, and commitment are the core factors of his agency Enozi. The clients choose them because of their tailor-made strategy, concentrated creativity, cost optimization, and enhanced campaigns, and these four factors turned out to be the distinguishing feature that made them stand different and unique from the other players of the Industry. Since its inception in 2020, Enozi has onboarded numerous businesses and brands to outshine in today’s digital era with a strong online presence, gradually carving its path in a span of one year.

Abdul Samad had set a milestone by lending his support to all startups amid pandemic at an affordable cost which is really awe-inspiring. He says “whatever we do there are three things that should be adopted by all and that is patience, perseverance, consistency, dedication, and an attitude for learning”. True indeed, he had embraced the unforeseen situation of his business in the initial period of lockdown but he never lost hope instead he took this as a learning and went ahead. Apparently, this made him flourish with his innovative ideas and creativity and elevated him and Enozi to another level now. He remained enthusiastic and passionate that even success was bound to touch his feet.

It’s high time for the businesses to replace the guesswork with proven data-driven strategies and collaborate with Enozi to improve brand awareness, increase online engagement and skyrocket the sales of the business. If you feel you are fed up with spending your marketing budget on activity that’s just involved expenses without any return, then it’s time for you to rise with Enozi now. Connect with Abdul Samad and his team of Enozi at info@enozi.in or abdulsamad@enozi.in

http://enozi.in/

https://www.instagram.com/enozi_in/

https://www.instagram.com/abdusamadzn/