Tag: Business

Mumbai (Maharashtra) [India], June 17: With land becoming increasingly scarce and prices going through the roof, especially in saturated metropolitan areas, Bhoomi Group, a leading real estate developer from Mumbai, is betting big on redevelopment projects.

The developer, which has a proven track record of more than three decades, has successfully completed its eighth redevelopment project in the Mumbai Metropolitan Region (MMR). Four more projects, coming up in prime localities in different western suburbs of the region, are in the pipeline.

“Redevelopment is an excellent tool to make optimum utilisation of land by replacing old structures with new ones. Redevelopment projects also allow homeowners in existing buildings to upgrade to bigger and better homes, that are equipped with world-class amenities and new features. At Bhoomi Group, we excel in redevelopment projects, and are gearing up to launch six more such projects across the city in the near future,” said Bhoomi Group.

The economic uncertainty caused by the Covid-19 pandemic has resulted in many buyers, especially millennials and youngsters putting off property purchases. However, redevelopment has emerged as a much sought-after option for many since the risks associated with redevelopment projects are low, and are borne by the developer.

“We have an excellent track record of meeting our commitments to buyers, and ensure the journey from moving out of their old homes and moving into their new homes is smooth and hassle-free,” he said further.

Bhoomi Group has developed more than 10 million square feet of space in the Mumbai Metropolitan Region and delivered homes to more than 12,000 happy and satisfied customers.

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Nikhil Thakur, MD and Mamta Thakur, CEO at Unominds Pvt Ltd

India, 16th June 2022: Unominds, a teacher training institute and woman empowerment center, will be expanding its services to 25 villages in India. The institute will train women by identifying the right teaching skills, redefining them and helping them standardize the early year foundation education in these villages for the benefit of children.

Mamta Surendra Prasad Thakur, CEO at Unominds said, “Our vision is to make education accessible to children. The lack of an age-appropriate curriculum and the right teaching skills is a major obstacle to the cognitive, physical, social, emotional and moral development of children. This has left several gaps in Early Childhood Care and Education despite efforts made by government bodies and NGOs. At Unominds, we aim to train thousands of preschool teachers this year. Children will receive a 360-degree development only when educators have the right skills, knowledge and passion for the profession.”

Unominds is collaborating with the local authorities in the villages. Together, it plans to empower women and educate children. Several scientific studies concluded that the first five years of children’s lives are crucial in developing their cognitive, physical, social, emotional and moral skills which are the critical elements of a strong foundation in children. The program by Unominds provides holistic development for teachers which helps them deliver a world-class curriculum in a fun and creative manner.

Unominds train women because they are the primary caregivers. It has targeted 25 villages and in due time plans to extend its services to more villages. A huge percentage of children don’t have access to proper education because of the lack of educators. Unominds’ mission is to train a minimum of 10,000 credible, certified teachers to make education accessible and affordable.

Nikhil Thakur, Managing Director at Unominds said, “Unominds is proactively going to the cities and villages of India to identify the gaps in early year foundation education. Our mission is to improve the educational establishment, develop local skills, empower and train women and educate children. This mission is a mammoth undertaking and requires strong support from communities, corporates and authorities. We urge anyone who resonates with our vision to work with us and support us.”

Access to proper pre-school education in India is a dream which has not been realized. In addition to the existing gaps, the onset of Covid-19 and its subsequent lockdowns gave a huge blow to the education sector. These disruptions hinder the development of children which is why Unominds is doing a significant part in regularising the early year foundation education in India.

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Egnoto technologies completes four years of success

India, 16th June 2022: Egnoto Technologies, a Jaipur-based IT Solution provider completed its successful four years on 1st June 2022. The company was incepted in June 2018, and since then has been assisting startups to sharpen their businesses and boost their online presence through design, development, and marketing abilities.

The company will soon begin operations in Australia as well. Egnoto Technologies dedicatedly works towards launching customers’ businesses to new peaks with its result-driven digital marketing services. The company’s four-year success is also due to their belief in working with passion to achieve exceptional outcomes and organically connecting with clients to lead them to greater heights.

Egnoto Technologies is well-known in Dubai as a leading digital marketing services provider, the greatest digital marketing agency in Abu Dhabi, and the best UI and UX design firm in Dubai. Along with the recognition, the firm has attended and participated in other high-profile digital events, including GITEX Dubai, GITEX Future Stars, Ice London, Seamless Middle East (Dubai), Vibrant Gujarat Global Trade Show, Mobile World Congress, and MozCon. All these events are significant in the digital world, and Egnoto was a part of all of them, which is a large success in itself.

Along with its exceptional services, the company has a one-of-a-kind team of specialists who invigorate the world’s most innovative firms to nurture and grow in the dynamic market. With the assistance of their knowledge in digital technology, the firm attempts to solve every client’s complex problems in a simple and straight forward approach.

Chitrakant Acharya, co-founder of Egnoto Technologies, says, “We believe our staff is highly-skilled and capable of producing outstanding work. We provide enterprise-level solutions to numerous companies in the USA, UK, UAE, and Canada, regardless of size. We will soon begin operations in Australia as well. We are an employee-driven organization that encourages all team members & other staff to submit ideas for improvements at any level.”

Egnoto is one of the leading IT solution providers.  The company offers a multi-channel result oriented digital marketing approach. Services like content marketing, social media marketing, PPC, email marketing, video marketing, and more are offered by the company. Furthermore, Egnoto Technologies also offers VR & AR solutions for brand operations in the virtual space.

According to Rati Mamodiya the Co-Founder of Egnoto Technologies, “Chitrakant and I began with a clear vision of building a 100 percent project delivery system, which is a challenging task in today’s corporate culture. With a small team, we have delivered ERP, Web Apps, CRMs, Mobile Apps, and Websites with a 100% success delivery rate. Over the previous four years, our team has demonstrated that team size does not matter; what counts is your knowledge and devotion to delighting all of your clients.”

Since Egnoto is a digitally driven organization, they seek to understand its clients’ needs and challenges to analyze and compile data in a user-centric manner. Through this, the brand increases its online exposure, customer involvement, and audience engagement and connection. Egnoto assists clients in growing their internet businesses by increasing traffic, resulting in leads and, eventually, cash.

In conclusion, Team Egnoto that stands for real and reliable, combines creativity with faultless technology that allows the world’s most inventive firms to grow and fascinate customers.

To know more visit: https://www.egnoto.com/ https://www.egnoto.com/digital-marketing/ 

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Fitday MD, Mr. Suresh Raju revealing Vegan Mart

Mumbai, 16^th June 2022: Fitday.in, a nutraceutical start-up creating quite the buzz since it entered the market in 2020, announced that they are launching a series of products in the plant-based meat segment.

The global market for plant-based meat was estimated at USD 5.06 billion in 2021. It is predicted to increase at a CAGR of 19.3 percent between 2022 and 2030. The market is likely driven by increasing consumer interest in plant-based diets and heightened awareness of animal rights through various animal welfare organizations.

Talking about the plans, the founder, Mr. Suresh Raju, said, “Veganism is becoming more popular among consumers for health and ethical reasons, while vegetarian ingredients are becoming more popular among customers who want to prevent animal cruelty and consume sustainable food. Since India closely follows the U.S. trends, we expect similar growth for plant-based meats in India.”

Plant-based meat is meat derived from plants. It is manufactured to taste, look, and feel like traditional meat from animal products. Plant-based meat is increasingly becoming a feature of the vegan diet, in which people live a vegetarian lifestyle free of animal products.

In terms of calories alone, plant-based meat is better than animal-based meat. Vegans aren’t the primary consumers of plant-based meats. The imitation meat craze appears to be driven by a rising number of health-conscious and ethically aware people who choose to be vegetarian or vegan.

“Vegetarians, vegans, and persons who follow religious or cultural dietary prohibitions are increasingly turning to plant-based meats. Non-vegetarians and flexitarians wanting to lessen the environmental impact of meat production have expanded their appeal due to the global desire for sustainable diets. Because meat substitutes often mimic the texture, flavour, look, and chemical features of specific varieties of meat, it is also consumed by some converts to fulfil their meat cravings,” explains Mr. Raju.

What is unique about Fitday®VeganMeat is that it is curated with the Indian palate & cuisine in mind. This imitation meat is made from soy and natural ingredients and may be used in various recipes. It can be used as fillings, pizza toppings, and gravy additions in any cuisine. Dishes like VeganMeat biryani, spaghetti, sandwiches, dosa, and momos, may be made using this plant-based meat.

Also, unlike other similar offerings in the market, Fitday®VeganMeat is not a frozen product.

“Our parent company Genomelabs has spent several years researching these products to offer better quality options for the Indian population, like sports nutrition, Kids’ nutrition, Nutricosmetics, and Geriatric nutrition products.

Currently, we have about 5000 SKUs, and Fitday has its flagship products in plant protein, plant-based meat, and Gummies. Watch out for this space, as by the end of this year, we’ll have about 50 more white-labelled SKUs,” elaborates Suresh.

At Fitday, we are a holistic nutraceutical company passionate about science. Our parent company, Genomelabs Bio, uses extensive R&D to create products that best serve our needs for wholesome life. We realize that creating nutritionally rich products after a thorough R&D serves no purpose if they are unavailable to people from all walks of life.

Moreover, eating certain foods and cuisines over an extended time eventually leads to an imbalance in the nutritional profile, paving the way for health issues. We started Fitday to address these challenges by bringing you a large variety of foods with varied nutritional profiles for all ages.

These food options were chosen for ease of use and various culinary preferences. You can easily introduce our products into your life without making significant changes to your current dietary profile.

Fitday partners with brands that believe and practise the same principles, who, like us, source organic and locally grown produce and use authentic raw materials to create stellar quality products at economical costs.

Our products serve to fill various nutritional gaps identified, and the large repository includes organic foods, protein-rich foods, rare types of honey and spreads, several nutritious snack items, and pantry staples.

At Fitday, our dream is to make nutrition an equitable right. We are here to help you find the right types of foods well suited to your health needs. We invite you to join the Fitday family mission of leading a wholesome life by using products that serve your lifestyle- putting you in charge of your health and life!

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New Delhi (India), June 16: EasyCoins, a new generation crypto investment platform for investors, is set to be India’s No. 1 Crypto investment platform and expand to the international markets, including the SEA, GCC, and African Markets. The company’s mission is to create an easy investment platform for both institutional and retail investors to enable them to invest in Digital assets/ Cryptos. Furthermore, it will create multiple easy investment products for investors so that they don’t need to worry about the complex technical nature of crypto and still be able to invest in them. In other words, EasyCoins plans to develop innovative investment products focusing on cryptos to simplify crypto investment for billions of people worldwide.

Cryptocurrency is still nascent, and it is very difficult for most people to fully understand its principles and mechanisms, not to mention what kind of investment to make. So it is fundamental to provide the simplest possible product portfolio to help users grow their wealth. EasyCoins will take a step-by-step approach to help investors gradually build their awareness of cryptocurrencies. At first, EasyCoins will introduce some easy-to-understand, low-risk, high-reward products, making it easier for more users to enter the crypto investment market. Following that, the company will launch strategic trading and robot trading one after another to help users set up their own cryptocurrency portfolio. Ultimately, EasyCoins will help investors to resist risks, go through ups and downs, and share the benefits of long-term appreciation of cryptocurrencies by building up more structured products.

EasyCoins is a new generation crypto investment platform created by a group of crypto natives who believe crypto investing should be easy and exciting. Some are successful entrepreneurs, some are experienced investors, and some are tech nerds immersed in the digital world for decades. India, a beautiful and ancient country, will be the starting point for EasyCoins. To better serve Indian users, EC will build a strong team in India. Sanjeet, a successful executive, will become EC’s Country Head, and Harsh will be the Marketing Director as he has extensive management experience in crypto platforms.

In a statement, Founder shares the plans of the crypto investment firm. “We are a crypto investment platform aiming to simplify crypto investments for retail and institutional investors worldwide. Unlike some exchanges on the market, we have no intention to make huge profits from transaction fees, nor do we want to benefit from the losses of our users.”

“In other words, we do not treat users as a tool for us to make money or just let users fend for themselves in the high-risk crypto investment market. Zero-sum games are never ever our choice. Instead, what we do is help users make money from market fluctuations and long-term asset appreciation through our trading strategies and algorithms,” he adds.

The EasyCoins team is full of talented executives from different backgrounds. The core team graduated from top universities in the world and had decades of management experience in large Internet companies, exchanges, and leading venture capital institutions. The company firmly believes that the wave of web 3.0 has arrived. Therefore, it envisions to help users embrace this wave more calmly and benefit from it through their investments in crypto assets.

Today’s cryptocurrency exchanges have various problems. They are too complex and elusive for the common man. Even as a professional investor, it isn’t easy to fully understand the mystery. EasyCoins is built to deal with this with its simple and easy-to-use crypto investment products.

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New Delhi (India), June 16: Swarajshop, a one-of-its-kind jewellery eCommerce marketplace, plans to emerge as the most visited online women-centric jewellery marketplace worldwide. The company aims to target the Pan-India audience with a sharp focus on Northern and Western states like Uttar Pradesh, Bihar, Delhi-NCR Region, Rajasthan, and Gujarat. In addition, Swarajshop focuses on going abroad to countries like the United States, United Kingdom, Malaysia, Singapore, Canada, Netherlands, Saudi Arabia, Qatar, Yemen, Australia, New Zealand, Kuwait, and Nepal to tap into the lucrative international markets. The brand has stores located in the major parts of India and plans to spread to other parts very soon.

Swarajshop started its journey in 2010 in the jewellery eCommerce space, tied up with the third-party supplier to maintain customer needs. However, in 2015, the company ended its third-party dependency and started manufacturing jewellery items with Copper Alloy. Eventually, the brand introduced its jewellery eCommerce marketplace with the name swarajshop.com in 2020 under the leadership of its Founder Mangesh Shinde. Today, Swarajshop takes pride as a unique jewellery marketplace that connects with various artisans & manufacturers around the world.

Swarajshop is dedicated to exclusive and innovative jewellery products ranging from necklace sets to bridal sets to pearl jewellery, antique jewellery, and traditional jewellery. Swarajshiop stands out among its market competitors because it offers handmade customized jewellery for every age group. Its unique handcrafted pieces enhance women’s look and are equally comfortable to wear. In addition, Swarajshop also manufactures beautiful artificial ethnic jewellery pieces to meet the high demands of its customers.

Discussing the future of the online jewellery marketplace, Swarajshop Founder Mangesh Shinde shares, “Indian jewellery eCommerce holds tremendous growth opportunity and, according to McKinsey and Company, about 18% of the sales are expected to be made online by 2025, taking its worth to about $79 billion annually. In this scenario, Swarajshop is assisting the local artisans and neighborhood sellers in taking their ideas to the national and international levels. In fact, we do not maintain any chain of profit-sharing mediators to become a completely customer-oriented company. Moreover, our marketplace will continue to deliver thousands of smiles each day through our elegant jewellery pieces all over India and the globe.”

Swarajshop provides its product offerings at the most economical rates. Furthermore, it pays close attention to customer feedback and designs its products per customer demands. Besides jewellery, Swarajshop’s product portfolio includes sarees,  lehengas, apparel, party wear, etc.

Riding on its high-quality offerings and transparent services, Swarajshop has already strengthened its foothold in the Indian online jewellery segment. The company is now making strides to become a global name.

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New Delhi (India), June 16: Indian e-commerce software provider Yourstore.io has announced the launch of a Multivendor marketplace platform for eCommerce websites – a platform that allows businesses to create their own Multivendor marketplace websites like Amazon and Flipkart. This platform will help create new make-in-India rivals to Amazon and Flipkart and transform local businesses and vendors by empowering them with powerful software to compete with other foreign players.

‍With the help of Yourstore’s new Multivendor marketplace platform, businesses will be able to aggregate third-party vendors and create a multivendor marketplace website easily. This revolutionary feature aims to level the playing field for ecommerce platforms in India. This platform can enable local and traditional Indian businesses to make an Indian version of Amazon or Flipkart. Furthermore, there are no technical challenges for the businesses as all the software side is fully taken care of by Yourstore and the platform works on a plug-and-play model. This makes it very attractive for local businesses and vendors to join together to make successful Multivendor marketplace websites.

Talking about the new platform, Rian Ozal, Chief Executive Officer, and Co-Founder of Yourstore said, “At Yourstore, we are resolved to delivering a seamless solution that will help local businesses to compete with big foreign-funded players and level the playing field. With the launch of this platform, we are already getting a lot of enquiries for our Multivendor marketplace platform from across India.”

Multivendor marketplace websites continue to grow at an accelerated pace. Amazon’s third-party seller program now has more than two million sellers. The majority of these sellers operate on Amazon as third-party vendors. There are many reasons why businesses would want to set up their own multivendor store, and one of those is brand control. The multivendor seller platform (MVSP) is software that allows brands to sell their products on the marketplace by becoming a vendor themselves. Stores built with an MVSP are called virtual marketplaces or vendor marketplaces because they’re managed by vendors themselves. Brands can use a multivendor platform to manage all aspects of selling directly to consumers on the same site as other brands. The multivendor website owners generally market and make sure the site has enough traffic for the vendors selling on its website.

Features of Yourstore

Known for its efficiency and simplicity of use, the Yourstore Multivendor platform has a number of features to offer.

Yourstore’s ad management module allows you to monetise on the website apart from the sale commission by additionally letting you sell ad spaces to the vendors to display their products or feature their brand on the home page of the website. The vendor staff accounts allow vendors to collaborate and work on uploading products and manage the orders seamlessly with their team with restricted staff permissions.

Their automated vendor payouts help with settlements to vendors automatically after deduction of sale commission and all other applicable charges, thereby saving time and resources as well as maintaining more accurate transactional records. Their seamless logistics integration can manage to ship easily and also help keep track of the status of each order and how the vendor is handling it. Whereas the flexible commission allows you to decide between three options for charging the sale commission a flat rate percentage on the sale or varied percentage based on the product value or a varied percentage based on the sale value. This allows you to create exactly the commission structure that suits your business model.

Yourstore has a number of integrations with third-party services like Razorpay, CC Avenue, Paypal, Delhivery, FedEx and many more. This allows you to integrate your multivendor marketplace with existing solutions and other business systems. It also allows easing the running of your business by integrating various new solutions on demand for your marketplace with Yourstore multivendor platform.

Check out yourstore.io to create your Multivendor store.

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Odisha (India), June 16: AZADI KA AMRIT MAHOTSAV INKDEW NATIONAL LITFEST was celebrated with gaiety at Open air Pandal, Damanjodi, Odisha from 11th to 13th of June 2022. As per schedule, the LITFEST became the cynosure for all, as the morning of 11th June 2022 witnessed its start and continued its momentum to the third day evening i.e. 13th June 2022.

In presence of eminent poets from various countries like Bangladesh, Nepal, UAE etc., the chief guest, Sri Sushil Kumar Padhee, the Executive Director of NATIONAL ALUMINIUM COMPANY LIMITED, DAMANJODI inaugurated this gala function. Group General Manager (H&A), Sri M. P. Samal and Group General Manager (CRG), Sri P. K. Behera graced the occasion. Sri Krushna Singh, the freedom fighter (Sarvoday Movement), the founder of INKDEW, Sri Manoj Kishore Nayak and Chief Advisor of INKDEW, Mr. Pradeep Kumar Hota shared the stage for the inauguration of the ceremony.

The speeches of all the dignitaries profusely won attraction for the audience. The electrifying atmosphere witnessed various discussions like Everyone is a poet: Have you discovered yourself?, Women in Indian Literature: The epitome of success, conversation, Meri Kavitayein, Literature knows no border: One world one family etc. in the later part of the day. The moderators of the sessions were Engineer Sushil Kumar Gochhayat (Odisha), Dr. Sigma Sathish (Kerala), Khusbu Kumari, Dr. Kavita Singh Prava (Delhi), Dr. Bhisma Upreti (Nepal) respectively. The grand evening of the first day also won attention of every one as many books were released namely Glorious India, The fireflies: special edition for women’s day, The words of the world by Kavya Kaumudi multilingual international poetry group, Tinipada by Durga Padhy, Dehant Pare by Ashok Kumar Pattnaik.

Awards were bestowed like author of the bestseller, author of the year for various languages and felicitations to many eminent personalities were done in presence of Member of Parliament, Nabarangpur, Sri Ramesh Chandra Majhi and Sri Krushna Singh, the freedom fighter.

The awarded authors were Dharmaraj Majhi, Sushil Kumar Gochhayat, Sonal Maharana, Dr Sumant Kumar Padhy, Rasmita Barik, Durgaprasad Padhy and Ashok Kumar Pattnaik. Tribal dances by students Sai Care Institute glorified the culture of our own land.

The midnight poetry show of the first day brought energy and creativity together as various poets of our country and other parts of the world recited the poems on genre romance.

On the second day i.e.,12th June 2022, the mega event continued its charm. Various discussions like tribal literature: its impact on modern era, Poetica De Aboriginals, Kalakaranka parikshagara etc. were successfully done in the forenoon by elite panels. Various interviews of eminent personalities were taken by Dr. Manoj Kishore Nayak, the founder of INKDEW in the afternoon.

The evening session brought the best from every creator of literature as they delivered their best creation or poetry as they recited it in multilingual poetry session. Literature crossed all the border, language and vernacular to bring triumph and unity for the world.

There was an lightening atmosphere during the interview session of most famous folklore poet Yogendra Mahapatra , the lyricist of Pani Marigala Jhain and the International poet Shanaul Haque. Dr Manoj Kishore Nayak moderated the session.

The second day witnessed its closing ceremony with the tribal dances by students of Sai Care Institute which lifted the poetic atmosphere to another level.

Every creator danced in all poetic style and the world celebrated the glory of literature.

On the third day that celebrated ‘Poetry on Wheels’ the authors went in a bus to Deomali, the highest mountain peak of Odisha. Many poets from the country and abroad recited their poems in 11 languages as Jhansi Singh graced the occasion as Guest of the show.

Sarita Nayak, the anchor of the LIT FEST in her mellifluous voice continued the fluency of literature from start to end.

Notable poets Akash Naik, Dr Sigma Sathish, Miloza Basumatary, Dr Reshma Ramesh, Dr Kavita Singh, Vasanthkumar Perela, Yogendra Mohapatra, Mukund Satpathy, Pradip Kumar Pattjoshi, Goutam Guha Roy, Mostak Ahmed, Bhisma Upreti from Nepal, Shivadas Swami from UAE, Mujtoba Murshed, Snail Haque, Assad Mannan from Bangladesh and many more poets participated in the event.

Booloo Hota, the Chief advisor of INKDEW (https://inkdew.com), Sushil Kumar Gochhayat, the Senior Editor of The INKDEW Times (times.inkdew.com), Sitendu Maharana, Kaustuv Pattnaik, Anshuman Badu, Dilip Sahu, Kshirod Chandra Nayak, Ashok Kumar Pattnaik organized the event to a grand success. Dr Manoj Kishore Nayak is the founder of the international literary organization INKDEW (https://inkdew.com)

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The digital marketing company is helping Head and Heart boost its sales by 150%

 New Delhi (India), June 16: YSP Media, a digital marketing company founded by Yash Patvekar has been helping Head and Heart, one of the most memorable participants featured on Shark Tank India, to market their offerings. Founded by Mr Gurnandan Singh, Head and Heart uses a Japanese scientific technique for brain optimization, allowing people to enhance their brain powers and enhance productivity.

Owing to the venture’s successful implementation and social relevance, Head and Heart has been awarded by The President of India, Mr Ram Nath Kovind. After successfully training 5,000 students and catering to more than 1,100 students coming to the institute from across the world, the company is willing to expand its reach with digital marketing.

YSP Media has been working with Head and Heart for reaching out to its audience and conveying the essence of the brand. With the intention of boosting sales by 150%, the digital marketing firm has been helping Head and Heart create channel-specific marketing campaigns and run ads on Facebook and YouTube. Owing to an increase in the popularity of the venture, Head and Heart is currently working with YSP Media for building a robust sales funnel and design landing pages that improve conversion rates.

The experience of working with international clients comprising of lifestyle coaches, doctors, etc. based in the US and the UK has allowed YSP Media to sell the high-ticket programs organized by Head and Heart. This was also one of the biggest challenges faced by the brand and the marketing agency as getting traction for selling high-ticket programs on the internet has always been difficult.

Yash Patvekar, the founder of YSP Media, considers his work to be more of a social service than marketing. He says, “It is an honour to be working with a brand like Head and Heart which has amassed nationwide popularity in less than a year. Tackling social media in the age of digitization has always been difficult due to intense competition in the market. However, promoting a venture like Head and Heart makes my marketing efforts feel wholesome as the result that comes out of the traction is quite fulfilling. I hope the campaigns we create and the ads we run allow the company to spread their word and enhance the potential of the human brain in the best way possible.”

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Why good accounting practices matter in business

June 15: Businesses have limited resources whether in terms of finance, time or labor. Best practices of accounting address the issues of resource wastage by providing cost-effective strategies to allocate our resources wisely. These best practices can be brought around by outsourcing accounting.

There are two cases where outsourced accounting emerges as a reasonable way out. First, when a company expands, so do its financial obligations. At this point, its accounting processes become complex and time-consuming. Second in the case of small businesses, where start-ups and entrepreneurs cannot afford the in-house services of an accountant. It especially becomes difficult for them to find someone skilled enough to compile financial statements, handle bank account operations, evaluate financial data, etc.

Consequently, in both the cases it becomes difficult for entrepreneurs to decide whether in-house solutions will be feasible for the company or outsourced. It is very normal to analyse if the inside staff is capable of carrying out the accounting process without leading to fraud or data mishandling. If not, then the ideal way out is to outsource accounting. Thus, relieving oneself of its burden. This is not only cost-effective but yields qualitative results as well.

Benefits of outsourced accounting

The chief benefit of outsourcing in any field is the ‘benefit of expertise and updated knowledge and technology’. In reality, the out-of-pocket expense of outsourcing is frequently little when weighed against the benefits it provides.

Previously, it was considered a luxury that only large firms could afford. But today, most small-scale enterprises find their comfort in outsourcing. Cost-effectiveness remains the primary reason for these companies to outsource administrative duties like bookkeeping and accounting. It saves money by reducing the hefty in-house accounting expenditure and the cost associated with the hiring process.

It adds intrinsic value to business owners that goes beyond debits and credits by:

• Improving focus on scaling business
• Providing a team of skilled knowledgeable professionals who can be relied upon
• Reducing lags and frauds
• Real-time reports for early detection of errors

●     Assessing and recommending growth strategies

• Enhancing data security
• Timely paying to the staff
• Allowing staffing flexibility
• Increasing confidence in figures for decision-making
• Handling of compliance and financial audits
• Preparing financial statements and reports with a breakdown and analysis of the company’s financial health

Outsourcing parts or all of your accounts and finance department is becoming increasingly popular. It has become a popular choice for businesses willing to expand quickly, manage employee absenteeism, or procure specific expertise. Over the years outsourced accounting’s value and outcomes have consistently turned out beneficial for businesses.

‘Behind every good business is a great accountant’

That is what Corient has in mind while delivering its outsourced accounting services. It provides bookkeeping, accounting, payroll, back-office, management reporting, tax preparation and administration and year-end accounting services by employing the best processes, consultation and technology. It offers tailored solutions by first comprehending its clients’ concerns and then coming up with the solutions tailored according to those concerns. As a service provider, the organization has helped its clients in diverse ways.

It caters its services across the spectrum to small and medium enterprises/ professional companies across the globe by building robust, integrated and efficient systems for them. It has a structured team that takes control of books from day 1 and acts as finance director rather than just a bookkeeper. Its prime focus is on getting the firms a competitive edge in the market. By using best practices and being aware of common workflows it better assesses the needs of its clients.

Its services have satisfied customers from different backgrounds. Some examples of its successful accounting intervention to quote are: Its efficient back-office handling enabled a Temp Staffing agency to grow by 63% in just 12 months; Corient helped a photography firm raise its income by 2.85 times in three years; Similarly, it allowed a property management business to boost property under control by 62% that continues to grow. It has helped these organisations achieve success using its pace model which includes process management, excellence through key performance indicators, automation, consulting and advisory.

Corient designs solutions to help businesses cope with the ever-changing market. They tend to support by providing skilled resources, developing the right technology, and guiding the businesses to make better decisions.​ Other than timely management of accounts, cash flows, real-time accounting and month-end management reporting, it also offers value-added services such as cash flow forecasts. It takes accounting seriously to help the organisations achieve growth in terms of revenue, profitability, better processes, better work-life balance, etc. as it believes

‘Creativity is great but not in accounting’

Also, as a result of remote employment, cybercrime has proliferated into business operations. To resolve this it proactively looks into different methods to fix these concerns, especially with the privately owned small businesses. It undertakes multi-level security measures to secure its clients’ data. Some measures that it undertakes are restricted authority to data access, controlled data transfers to external sources, blocking removable storage devices on workstations, operating 24*7 under CCTV, etc.

It provides additional services like

●     Amoeba App-Scanning where firms can have their firm app so that clients scan and upload documents at ease

●     Timesheet App to help temp staffing clients automate timesheet processing and integrate invoicing and payable with accounting software of their choice

●     Logistics Portal to help logistics clients track whereabouts of their lorries, pick up and drops and integrates invoicing and payable with accounting software of their choice

●     Task manager app to help track tasks and communicate internally among the team members

Conclusion

While almost every firm must keep a close eye on its assets, liabilities, revenue, and cash flow, accounting processes are especially important for small to mid-sized organisations as they expand. The ability to manage a company’s finances is critical to its success. A wiser step toward smarter financial management is through outsourced accounting which allows for a well-developed, well-implemented and well-carried out accounting strategy. Understanding the data, recognising changes and fields that want attention and aiding in selecting what an organisation should do next brings outsourced accounting to a whole new level of usefulness. This is what is called a wise investment of resources which gives you the competitive edge you want.

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