Tag: Business

Mumbai (Maharashtra) [India], February 23: Pioneering the way forward into unlisted markets, Marwadi Financial Services now offers a research-backed solution for unlisted stocks. Such investment opportunities are often leveraged by seasoned investors, and there is no substitute for due diligence. Investing in pre-IPOs is an extensive process, and informed investors can extract value from the undertaking. The unlisted shares market in India is unorganised and has existed for quite some time now, and we have seen many good companies getting listed from being an unlisted share in the past. This category of investing is for investors who have a long-term horizon, have a strong liquidity position, and have a higher risk appetite. The higher the risk, the higher is the need to deliver a research-backed solution to investors.

Expounding on the offering, Keval Bhanushali, CEO, Marwadi Financial Services, says, “When it comes to an investment opportunity like pre-IPO investing, much of the decision relies on the investor’s risk appetite and inherently, these unlisted shares are volatile and carry liquidity risk. Fortunately, this changes when research-backed insights from reputed financial advisors come into play. Eliminating a great deal of uncertainty, a strategic approach can position investors for long-term gains. Marwadi Financial Services has created a dedicated research desk that evaluates these companies with conventional and modern valuation matrices like price to sales, cost per unit of revenue, cost of acquisition, lifetime customer value, and many more.

Through the new investing solution for the unlisted market, we are focused on providing in-depth, actionable research and investing strategies to individuals, family offices, and AIFs focused on pre-IPO investments. This step stems out of our core value that wealth creation opportunities are extended beyond a select section of individuals.”

Sharing his insights on the best practices for investors considering pre-IPOs, Akhil Rathi, Vice President Advisory, Marwadi Financial Services says, “The unlisted stocks market in India, while potentially profitable, requires foresight. Investors, both new and experienced, need the right guidance to make the right investments. Navigating the unlisted market for value demands expertise and proficiency. Not all unlisted stocks can or will translate to value. Our research strategies and protocols have enabled us to analyse this volatile landscape and find outliers that have the potential to create value.”

Actionable research on unlisted stocks can provide much-needed perspective and boost investor confidence. The advantage here is that the investor enjoys 100% allotment in high-growth companies before their public listing, effectively eliminating the possibility of missing out. Investing in unlisted shares requires investors to have a long-term horizon to avoid the common pitfalls early on.

For any investor looking to embark on this journey, it is important to consider the value brought to the table by the right financial advisor. Besides being the gateway to the unlisted market, we specialise in building portfolios that translate to profits.

About Marwadi Financial Services ( www.marwadionline.com )

Marwadi Financial Services is the investment and financial services arm of the 3-decade young Marwadi Group. The group was incorporated in 1992 and has ventured into various sectors that include financial services, education and solar power. Across its verticals, the Marwadi group has witnessed steady growth and has a strong team of 2,500+ employees. The company has its spread across 97+ geographical locations across India, with over 500 partners to serve the strong community of over 4 lakh+ esteemed customers. By enabling and empowering their customers on their wealth creation journey, the company offers a wide range of financial products and services that include equity, commodity, currency, depository facilities, IPO and mutual fund distribution, and advisory services.

Marwadi Financial services is a trusted financial services solution provider. Through its robust business model, it delivers unmatched value to those seeking financial freedom. The company’s mission is to provide quality advisory services, not just to the existing set of loyal customers but to all investors across geographies in India, through innovative digital-first solutions and AI-based models. As a trusted, strategic financial partner Marwadi Financial Services is deeply committed to gaining the customer’s confidence in investing for their financial well-being.

New Delhi (India), February 23: KK’s Group (Innovation Beyond Imagination) is all set to celebrate its first business anniversary on 25th February 2022. Apart from being your Financial Advisor and taking care of the mainstream services like Visa Assistance, Corporate Events, Destination Weddings, Adventure Travelling & Real Estates, KK’s Group is proud to enter into the Automobiles industry. They are bringing luxury rides for the people.

Speaking on occasion, Karam Sharma, Founder, KK’s Group, says, “ Firstly, I would like to take this opportunity to thank all my employees who have been working really hard. I believe the success of any organisation only depends on their employees. And I would also love to acknowledge our loyal clients as well. With the combined efforts of everyone, we are going to add one more feather to our hat by entering into the automobiles industry. We believe luxury cars are not just defined by their cosseting ride, extensive levels of technology and refinement, but the level of prestige they bring.”

“It’s a very proud moment for all of us. We just hope our this new venture will also get extensive support and love  from all of you.” Ankush Rampal, CEO, KK’s Group.

The education consulting company takes a step towards improving primary healthcare in the country

 New Delhi (India), February 23: Eduwisor, an education consulting agency, aspires to provide 10,000 skilled doctors to the country over the next 10 years through its services. The initiative is taken to improve the primary healthcare ecosystem in the country and provide better education assistance to aspiring doctors.

Eduwisor is was co-founded by Mubin Sayyed and Jyoti Krishna, two friends hailing from the same engineering college. Having gone abroad to work in the healthcare sector for a few years, Mubin felt the need to bring necessary changes in the Indian primary healthcare situation in India upon his return. After pondering upon the issues faced by existing and aspiring healthcare workers in the country and witnessing the degradation of primary healthcare during the COVID crisis, Mubin Sayyed and Jyoti Krishna set up a venture dedicated to providing an ideal platform for aspiring doctors to obtain quality education and improve the healthcare system in the country.

Eduwisor helps students find ideal medical colleges across 10 countries, apply for the same, and obtain relevant guidance throughout their journeys. The agency believes that lack of infrastructure, limited seat availability, and extreme fee structures prevents deserving students from becoming doctors and serving their country. By helping them study in some of the best universities across the world, Eduwisor allows potential doctors to return with all the skills and knowledge required to provide healthcare services in the country.

Being associated with over 40 universities and colleges across 10 countries, Eduwisor takes the help of subject-matter experts to provide holistic guidance to the students. The in-house team of Eduwisor comprises professionals who have excelled in the field of science and technology. Having industry acumen themselves allows the experts to provide the students with valuable advice based on their interests and preferences.

Mubin Sayyed believes that Eduwisor would help him fulfil his own passion of becoming a doctor. He says, “I wanted to become a doctor myself but couldn’t due to financial difficulties and limited options. Thousands of students in the country get their dreams compromised every year, either due to inadequate infrastructure or unreasonably high fees. Through Eduwisor, I look forward to realizing my dream of becoming a skilled doctor by helping aspirants make it in the industry.”

Moreover, the team at Eduwisor plans on visiting each of the 40 colleges associated with the agency and documenting the same through videos to educate its clients. “We ensure that the students associated with us get enrolled in internationally recognized colleges and universities. We intend to provide all our services with complete transparency and no bias to help students realize their dreams,” says Jyoti Krishna.

New Delhi (India), February 23: Since almost all the business activities across the world have to undergo painstakingly hard times for the last two years (since the beginning of 2020) due to the unprecedented pandemic (COVID) situation, the mass vaccination drive globally has now been a ray of hope for letting the sordid state of affairs limp back to normalcy.

Thus, the hospitality industry called the hotel business, chiefly dependent on tourism and footfalls of the tourists, is claimed to be recouping after the lifting of bans and gradual relaxations in the restrictions imposed earlier by the respective nations for strictly enforcing the COVID protocols.

It’s obvious on the part of a stakeholder of this hotel industry to nurse the long-cherished wish of reclaiming the pre-COVID growth rates.

Noted hotelier Souvagya Mohapatra recounted that the last two years inflicted upon a nightmarish experience and put them to the acid test of both patience and perseverance.

“The hospitality industry encountered challenges never seen before, and every passing day was a fierce battle to be fought in a bid to overcome the pandemic pangs both physically and psychologically. Needless to say, the acute financial losses kept on piling up and up,” Mr Mohapatra lamented.

Quoting an article of March 2020 in a news portal then, the ace hotelier said that 70% of hotels and restaurants were inching fast to be shut down, and there had been no tangible relief from the government.

The hospitality industry was left in the lurch to fend for itself, he confided.

Mr Mohapatra narrated that he was then the chieftain of a reputed hotel industry of eastern India that owned 12 luxurious properties across the country when the imposition of lockdown struck like a bolt from the blue. All their bookings got cancelled, screeching the business transactions to a grinding halt—the financial losses accrued to the tune of crores INR.

“Each and every hotelier, be it a big shot or small fry, was in a precarious position of inability to pay even the salary of the respective employees,” Mohapatra groaned but heaved a sigh of relief, noting that their laudable quality of resilience acted as a lifebuoy following which the industry is gradually keeping pace to be back as a thriving sector.

He opines that domestic tourism in our country has often played and is still playing a pivotal role in bringing the hospitality industry back on track. It is because the lesser-known tourist destinations are being highlighted today owing to the social media revolution, for which more and more tourists are getting lured to those spots. This has also been a blessing in disguise for the local communities for eking out a living.

Hotelier Mr Souvagya Mohapatra beamed, saying that the upward graph of the tourism, as well as hotel industry, has regained momentum in the wake of the complete lifting of lockdown and extensive relaxations in the pandemic protocols. A sudden rush in the tourist footfalls is being witnessed now, pumping an elixir of life to the hospitality business.

“Besides the boom in the domestic tourism, our hotel industry is pinning high hopes on the plethora of meetings, incentives, conferences and exhibitions (MICE) along with weddings and other parties/banquets,” he further beamed optimistically.

He also contended that tourists from abroad would start flocking soon after the international flights resume their usual travel schedules.

The renowned hotelier, who originally hails from Odisha, urges the Indian government to declare the tourism sector as a “priority one for the next two years” and “offer it an industry status.”

He also expects and reiterates that there should be provisions in the Union Budget to “lend loans with rates of interest as offered to other industries with the flexibility of restructuring the loans at least twice because of the lean cycles the hospitality business venture into every now and then.”

Mr Mohapatra also expects, “There should be an offer of tariffs at par with the industry if not offered lower. Tax concession should be provided to hotels and resorts in India in a bid to boost up the demand for both the domestic and inbound tourism.”

He further bats, “Tax subsidy to the travel agents should be provided as they help in promoting Forex earnings through inbound tourism. The travel agents should also be offered incentives for earning Forex as has been the case in the exports sector.”

The well-experienced and successful hotelier also has other major points to raise before the Government of India for consideration and implementation.

The highlights are like “creating a budget provision for appointing several large PR companies globally to promote Product India with all its diversity and hospitality, providing tax refunds to domestic travellers spending a substantial amount from their vocational purse during their sojourns in India and also offering financial tax support to the corporate or associations conducting their meetings and organizing events here in India.”

Bangalore (Karnataka) [India], February 23: Bangalore based edtech startup ‘BygC’ launched India’s first upskilling focused community platform for young graduates and job seekers in the BFSI sector.

BygC’s mobile app (currently available on Android) is aimed at benefiting young aspirants keen on starting and building their careers in the country’s huge BFSI sector, which includes banks, insurance companies, mutual funds firms, broking, wealth & portfolio management firms, BFSI GCCs (Global Capability Centres) and even fintechs, among others.

Srikumar Nair, Founder & CEO, said: “BygC has been offering its very well regarded, online-yet-personalised courses with job guarantee at attractive price points to job aspirants. We realised that the needs of the industry and of the individuals are much wider and bigger, so we built this online community to bring everybody together for the collective good of the ecosystem.”

Further, on the occasion of the launch Mr. B. Vinodkumar, Co-Founder and Director, commented: “After academic institutions, the next best place for freshers is to join a community of people who have come together to learn, discuss, and engage around subjects they are passionate about. Our mobile app is designed to provide exactly such a platform to the BFSI industry.”

BygC is bridging a huge skill gap that is impacting the employability of fresh graduates and the productivity of BFSI organisations facing a shortage of skilled people.

Anyone from the BFSI industry, including employees at all levels, especially in junior & mid-level positions, job-seekers, and college-goers who are considering BFSI as a potential career option, can join BygC online community and benefit from it.

They can ask questions and get answers from others in the industry and, more importantly, gain knowledge from every interaction they see on the app. They can network with industry colleagues and generally imbibe the industry culture, terminologies and language.

Co-founder & Director Mr. S S Jayasankar added: “Industry experts have both the expertise and the willingness to share what they know, but so far never had a structured platform except for making stray attempts across various social media forums which are inherently designed for a more diverse audience with diverse needs. While we do have a panel of subject matter experts, the community will over time be self-sufficient and remain free for use for all those connected with the industry, which includes currently working professionals as well as future aspirants.”

Besides making its courses more accessible and affordable for even those in remote towns, BygC personalises learning with one-on-one coaching and a flipped-classroom approach to training and masterclass sessions with industry experts. It also gives the flexibility of self-paced learning, which benefits college students as well as working professionals; it is arguably the most affordable job guarantee program in the country.

Since last year, BygC has already been actively working towards providing highly employable skill-based training to freshers and professionals of the BFSI sector.

BygC (pronounced “big C”) is an edutech startup formed in early 2020 which is focused exclusively on upskilling for the BFSI sector. BygC has provided both employee training as well as job-linked programs for job-seekers. In just over a year, BygC has more than a dozen banks as their hiring partners. The newly launched BygC mobile app is a further step in enabling a zero-cost community-based upskilling platform for both the job-seekers and existing employees to benefit from the knowledge that their own colleagues are willing to share.

BygC is based in Bangalore and was co-founded by Mr. Srikumar Nair, Mr. B. Vinodkumar & Mr.S S Jayasankar, each of whom has come with over two decades of industry exposure in some of the best organisations in the country. The founders also believe that business practitioners and not career trainers are the best fit for upskilling. 

Srikumar Nair (Founder & CEO) started his career with SBI (then SBT) as a Probationary Officer. After 8 years, he left & joined HDFC Bank, where he spent about 18 years contributing to the growth story of HDFC Bank. Over the last few years, he has headed zones based in Bangalore and Kochi for the bank, handling large teams. After post-graduating in Physics, he also did his PGDGM with NMIMS & MDP at IIM, Ahmedabad.

Vinodkumar (Co-founder & Director) also spent about 18 years with HDFC Bank before joining GEOFIN Comtrade Ltd as the Managing Director & CEO, and then as Country Head in commodity & currency derivatives, debt products & loan distribution at Geojit Financial Services Ltd. Besides post-graduating in Mathematics and completing PGDCA, he has also done the post-graduate programme in Business Management (EPBM) from IIM Calcutta.

SS Jayasankar (Co-founder & Director) is an engineer by qualification (M.Tech), a banker by profession and now a social entrepreneur by passion. He has over 22 years of corporate experience, starting as a Probationary Officer with South Indian Bank and ending with 18 years at HDFC Bank. He left HDFC Bank as a Senior Vice President, and from 2017, he has been primarily involved with his dream venture Oorjja, with the goal of creating a professional ecosystem for empowering differently-abled communities.

February 23: Wishtree Technologies, one of India’s leading custom software development providers, was recently selected by the United Nations Population Fund (UNFPA) under a long-term agreement (LTA) to develop and enhance a health application.

As a part of this long-term agreement tenured for 3 (with a possible extension of another 2) years, Wishtreewill be providing its award-winning digital transformation services for the design, development, enhancement, maintenance, and support for mobile and web applications.

UNFPA focuses on sexual and reproductive health with a mission to ensure a world of safe pregnancies and childbirths and the healthy development of children. UNFPA has worked on improving reproductive health across the world, spreading awareness of the same; eventually reducing the risks and mortality of pregnancy and childbirth.

Prior to this LTA, Wishtree has worked with over ten UN agencies like UNHCR, UNICEF, UNESCO, WHO, and IOM as well as World Bank as their technology partners on multiple projects and successfully delivered these projects. These experiences have allowed Wishtree to garner extensive experience in international development while adhering to sustainable development goals (SDGs).

Wishtree aims to facilitate international development projects for multiple United Nations agencies and other Nonprofits to achieve their objectives with their impactful digital products and platforms. Wishtree’s past achievements, technological capabilities, dedication and efficiency, have played an instrumental role in its selection by the UNFPA for this prestigious project. Wishtree has dedicated teams to handle nonProfits and create impactful digital products.

Speaking about this development, Wishtree’s Partner and Co-founder, DilipBagrecha said,” It gives us pleasure to make our own contribution by participating in digital transformation projects that positively impact the world. We use our in-depth domain knowledge of the UN’s processes in combination with our technological expertise in Mobile and Web Application development to deliver enriched customer experiences.

Since its inception, Wishtreehas consistently grown and expanded with the changing and challenging times has focused on using a tailored customer-centric engagement approach offering them a bespoke experience. The team understands the nonprofits domain, understands the pain and empathises with social causes. With this agreement, Wishtree has cemented its presence not only as a technology leader but also as a thought leader in its space. Wishtree’s association with this project furthers its vision of #technologyforgood. Major interventions are usually centered around technology changes or backed by nimble technology. Wishtree is focused on playing an active role in the next decade of digital transformation.

About Wishtree

Wishtree Technologies helps global clients on their digital journey by delivering digital products and platforms that help clients to improve operational efficiency and reduce costs. Wishtree follows an agile, collaborative approach to creating customized solutions across the digital value chain. Wishtree uses its expertise to expand the impact of Nonprofits and International Development agencies. The combination of services and engineering expertise makes them the best-fit technology partner for its customers. For more information, visit  https://www.wishtreetech.com/united-nations/.

February 23: In Switzerland, Spot Trading with a new crypto exchange, CIFDAQ, opened at 8:09 a.m. (Switzerland Time/UTC+1) on 22nd of February, which corresponds to 12:39 hours (Indian Standard Time /GMT+5:30) in India. BTC, ETH, LTC, DOGE, MATIC, DOT, SHIB, ATOM, BNB and close to 34 + assets are available for trade on the exchange. CIFDAQ is the world’s first mixed breed, cross-asset, integrated trading platform and is ideal for people who wish to trade a broad range of assets.

Spot Trading with CIFDAQ

Do you have any idea what Spot Trading is all about? If you want to buy and sell assets at today’s current market rate, often known as the spot price, you’ll be able to take possession of the assets immediately. Spot market trading is popular among day traders since the spreads are low and there is no expiry date.

CIFDAQ is now offering the spot market, often referred to as the cash or undated market. You do not need to own or furnish the assets to obtain the greatest benefit from the service, and you will get real-time, continuous pricing that truly reflects the market. Additionally, you may choose to open a position with a deposit (margin), which increases your exposure to the market and, thus, your potential for making more money. However, as a consequence of this, a bigger number of losses may occur.

For example, in the case of silver, if you feel that the price of silver would increase, you would place your money in the spot silver market (go long). If the price of silver rose, you would make money; but, if silver fell, you would lose money.

The Benefits of Spot Trading on CIFDAQ

In a transparent environment, where all players know the current market price and can make educated judgments, spot markets allow for the trading of commodities and other financial instruments. Spot market contracts may now be completed more quickly and easily.

• When you trade in the spot market, you have the option of negotiating your price. Price negotiating is an option that is available to both buyers and sellers. To be the most successful bitcoin trading marketplace, it must be one in which all participants have a fair and equal advantage in the negotiating process, as described.

• Compared to futures and options trading, spot trading provides a bigger opportunity for profit. It is possible to perform many trades at the same time.

• You may swiftly purchase and sell your cryptocurrency tokens for small profits when you use a spot market.

• In the spot trading market, traders may purchase tokens at low prices and resell them at higher prices, resulting in a profit equitably split among all dealers involved.

• A spot market does not have any entry barrier. Investors of all sizes have the potential to benefit from the market’s volatility.

“Trades may be completed in real-time by exchanging crypto tokens for fiat cash on a spot market, allowing traders to transact instantly.” – Himanshu Maradiya (Founder and CEO, CIFDAQ)

There are several benefits to trading on a crypto spot market. It’s a good idea to trade with caution and only invest money that you can afford to lose if you’re thinking about becoming engaged in the stock market. It is also advantageous to select a reputable exchange that offers the most liquidity and security feasible and for this CIFDAQ seems to be the most viable option.

Mumbai (Maharashtra) [India], February 22: QualityKiosk Technologies, a leading global digital performance engineering specialist, has been featured in Gartner’s recent market report titled – Market Guide for Application Testing Services for its proprietary QA automation platform QRACE. The platform has been listed under the Pure-Play Testing services category in the report. The market report provides a strategic overview to help vendors select application testing services providers based on their agile requirements.

Speaking about the feat, Mr. Maneesh Jhawar, CEO & Founder, QualityKiosk Technologies, said, “QRACE is one of our most comprehensive Quality Assurance solutions and is enabling numerous businesses to streamline their Software Development Lifecycles. The platform originated from our idea of building a holistic and central QA automation platform that becomes the single source of truth for all QA needs and enables businesses to create a cross-collaboration environment that is efficient and promotes innovation. The Gartner mention is a great milestone for us. It motivates us further to continue our path of innovation and build solutions that empower businesses to thrive in the fast-changing digital landscape. We are thankful and humbled to be a part of the report and be amongst the top global innovators in the quality assurance industry.”

QRACE is QualityKiosk Technologies’ leading QA automation platform backed by IP-based technologies simplifying software development, deployment, and monitoring. The SDLC-agnostic platform is built on agile principles and covers all testing areas, including performance assurance, security, customer experience, and API testing. The platform has won various recognitions and titles, with the most recent award being the “Testing Platform of the Year” title at the World Quality Summit 2021.

About QualityKiosk:

QualityKiosk Technologies is a global Quality Assurance (QA) solutions provider and caters to some of the biggest names in the banking and financial services, telecom, and automobile industries across the globe.

Founded in 2000 by IIT-Kanpur graduates, the company is a pioneer in digital performance engineering and offers a diverse set of quality assurance solutions. Our flagship offerings include QA automation, performance assurance, Robotic Process Automation (RPA), synthetic monitoring, site reliability engineering (SRE), digital testing as a service (DTaaS), and data analytics solutions for an array of industries and verticals. The company has been featured in various industry-leading reports by prestigious global advisory firms Forrester and Everest Group.

Visit https://www.qualitykiosk.com/ to know more about the innovative quality assurance and performance engineering solutions.

New Delhi (India), February 22: Living in a world where digital platforms answer everything is a boon. The advent of the online age has created the most opportune moment for Ernstaa in the last couple of years, especially in 2020 and 2021. This has given them elbow room to step out of their comfort zones and grow themselves in the best possible way! Hence, they are so happy to announce their yet another victorious launch in the United Kingdom!

Harsh Joshi, the director of Ernstaa Ltd is an expert in the field of digital marketing and personal brand consultation. His vision and willingness to build himself and the company helped them make a triumphant launch in the Land of the Rose!

Ideals in the business reflect ideals in the culture, speaking about the same, CEO of Ernstaa Ltd, Advita Baiju, is a hardworking and headstrong woman coming from a business development background, settling her roots in London taking Ernstaa to new heights.

They are currently based in Mumbai and have earned an illustrious name and fame for themselves in the digital space. We offer a variety of services like web development, creative work, app development, artificial intelligence, digital marketing, and much more! Ernstaa is a creative agency focused on imagining and building highly-interactive digital user experiences that push the limits of user design and development. Thinkers. Doers. Agents of change. A full-service digital marketing agency with a passion for ingenuity and innovation in every medium focused on the user experience.

Starting with a new venture always has more cons than pros. Moreover, they started like everyone else in this industry and learned things the hard way but moving stealthily upwards with a steady profit and an increase in the positive vibes of employees and clients gave them more thrill and confidence than ever before. The constructive responses and comments that they received from their clients gave them an extra spurt of energy, and they aimed for even higher. It seemed like they were cut out for this, and it was then that they realized it was time for something bigger: the UK launch!

The initiation in the United Kingdom is a big step towards progress, and they can’t wait to start their business operations in the UK. Ernstaa is all saddled up for an amazing ride. As they branch out to yet another country as a firm expert in digital marketing and artificial intelligence, they aspire to grow globally even more and, by extension, become number one in the world! Smartness, ideas, and new strategies are all the gifts Director Harsh Joshi have to offer in the online space, and if you are a budding start-up, they are your go-to experts.

Harsh Joshi, Founder and Advita Baiju, Chief Executive Officer, share the same ideas and vision for Ernstaa, and the pair truly believe that word impossible is just another challenge and have rolled their dices in the United Kingdom.

So, are you ready for a better, more productive business?

February 21: Entrepreneur Imran Nazir is a Canadian short story writer, blogger and a political commentator. He was born in Pakistan into a middle class family and subsequently moved to Canada in 2001 where he is working as content writer and shares strong opinions of various topics related to social and political issues. Entrepreneur Imran is blessed with an outstanding and rich vocabulary and keen observation skills that helps him very closely observe and analyze the social behaviours. This reflects in his short stories time and again. His writings have been published in various platforms and media outlets.

IT professional by profession, Entrepreneur Nazir is a political commentator and brings out issues affecting Common people, specially lower-middle class families. Being a part of a middle class family himself, he connects with others and their problems really well and showcases them Strongly through his pen. He believes bringing social issues into light is a responsibility that should be carried out actively by each and every citizen of the country . “Ignoring these issues would not solve any problem, but discussing social issues and common problems we face will bring a change eventually.” conveys entrepreneur and writer Imran Nazir.

Native to Pakistan by birth, Entrepreneur Imran Nazir has a strong grip on the Urdu too. He published his first book in Urdu language named ‘Jahan Darshan’ which means ‘View of the world’ in 2021. The book received both appreciation from literary circles, academics and critics alike. Criticism is important for a creator in order to grow. Dr. Sughra Sadaf, director general of Punjab institute of language and Culture wrote about Imran Nazir’s book. “Imran Nazir’s book is a beautiful addition to non-poetic literature. These stories reflect the social, economic and moral behaviour of our society. Big lessons are embedded in the short stories that captivate the interest of the reader until the end of the book. Imran’s writings have a natural flow, smoothness and subtlety in them that keep the reader thoroughly engaged in the book”

On the other side, Critic Syed Imtiaz Ahmed Wrote, “A good short story consists of many elements, plot characters, description of events, ideas, tone and choice of words etc. Most of all it is very important that a story be captivating and interesting. Even though in Imran’s stories, more or less all the above factors are there but the real achievement is that he was able to add interest in the stories to make them readable. I’m hoping that he will continue his hard work, very soon, he will be able to get his name enlisted amongst the big names.”

To become a writer is a tough task in itself because it takes lots and lots of patience. Entrepreneur Imran has more than 38k followers on his Twitter, where he is very vocal about issues through his short yet strong tweets In Imran, we can see an absolutely beautiful combination of a young enthusiastic personality and a mature and patient writer of literature. His upcoming book is scheduled to be released by the end of 2022 or early 2023.