Author: Sutun Nayak

  • Niraj Choksi: Visionary Entrepreneur Reshaping India’s Business Landscape

    Niraj Choksi: Visionary Entrepreneur Reshaping India’s Business Landscape

    New Delhi [India], January 02: In the bustling world of Indian entrepreneurship, Niraj Choksi stands out as a beacon of innovation and success. As the founder and managing director of DVN Group, Choksi has carved a niche for himself in the jewelry market, while also making significant strides in business marketing, real estate, and finance.

    Born into a family of entrepreneurs, Choksi’s passion for business was ignited early on by his grandfather’s tales from the jewelry trade. This early exposure laid the foundation for what would become a remarkable career.

    After honing his skills through education in business administration and marketing, Choksi quickly climbed the corporate ladder. His journey, however, was not without challenges. The ever-changing market landscape often posed obstacles, but Choksi’s adaptability and resilience proved crucial in navigating uncertain times.

    Under Choksi’s visionary leadership, DVN Group has become a pioneer in the jewelry market. His innovative approach focuses on quality, community engagement, and sustainable growth. Choksi’s expertise extends beyond jewelry, spanning multiple sectors and showcasing his versatility as a business magnet.

    As a marketing expert, Choksi leverages cutting-edge digital strategies to expand business reach. His keen understanding of consumer behavior and market trends has been instrumental in crafting effective marketing campaigns that resonate with today’s digital-savvy consumers.

    Beyond his business achievements, Choksi is deeply committed to giving back to society. His philanthropic efforts, particularly in education, have positively impacted countless lives. This commitment to social responsibility reflects Choksi’s belief in the importance of creating value beyond the bottom line.

    Choksi’s success story serves as an inspiration to aspiring entrepreneurs. His journey demonstrates the power of hard work, determination, and unwavering commitment to one’s goals. Through mentorship and community engagement, Choksi continues to guide the next generation of business leaders, sharing the wisdom gained from his experiences.

    As Niraj Choksi continues to push boundaries and chart new territories in the ever-evolving landscape of entrepreneurship, his legacy as a visionary leader and innovator grows stronger. His story stands as a testament to the transformative power of passion, adaptability, and dedication in the world of business.

    In an era where change is the only constant, Niraj Choksi’s ability to adapt and thrive serves as a blueprint for success in the modern business world. As India’s entrepreneurial ecosystem continues to evolve, one can be certain that Choksi will be at the forefront, leading the charge towards innovation and excellence.

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  • Educational Visionary Deven Choksi Celebrates 24 Years of Transformative Teaching

    Educational Visionary Deven Choksi Celebrates 24 Years of Transformative Teaching

    New Delhi [India], January 02: In a remarkable milestone for Indian education, Mr. Deven Choksi, Founder Director of several leading educational institutions, celebrates 24 years of dedicated service to fostering a dynamic and inclusive learning environment. Known for his innovative approach, Choksi has become a beacon of excellence in the academic world.

    Throughout his tenure, Choksi has championed critical thinking, creativity, and inclusivity. His leadership has resulted in numerous initiatives that have transformed the lives of countless students, including a scholarship program providing financial assistance to deserving students from underprivileged backgrounds.

    Choksi’s expertise extends beyond traditional academics, with a particular focus on physics education. He has successfully prepared students for competitive exams such as JEE, AIPMT, and NDA Entrance, employing hands-on learning experiences and cutting-edge technology in his teaching methods. His ‘Choksi Method’ of teaching Physics has become a popular technique among teachers and students alike.

    As a dedicated educator, Choksi is known for his open-door policy, always making time for students, colleagues, and community stakeholders. His commitment to creating opportunities for all students, regardless of their background, has earned him widespread respect and admiration.

    Beyond his role in education, Choksi is associated with DVN Group and DVN Jewelry, showcasing his diverse interests and entrepreneurial spirit. His official website, devenchoksi.com, offers insights into his various endeavors, including his roles as director in multiple companies.

    Choksi’s teaching philosophy emphasizes fostering a love of learning, promoting personal growth, and developing social responsibility. These principles have guided his approach and earned him numerous awards and commendations throughout his career.

    As a leader, Choksi has demonstrated strong skills in communication, change management, and relationship building. His ability to balance the demands of teaching with leadership responsibilities has been crucial to his success, overseeing the strategic development of over 75 projects.

    Choksi’s commitment to education extends to embracing modern educational standards. His institutions are seamlessly transitioning into the National Education Policy (NEP), ensuring alignment with contemporary educational practices while facilitating education for over 400 students.

    As Choksi reflects on his 24-year journey, his story serves as an inspiration to educators nationwide, highlighting the transformative power of dedicated teaching and inclusive learning environments. His ongoing commitment to education continues to shape the future of countless students, cementing his status as a true educational visionary in India.

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  • bob: Revolutionizing Mobility Aggregation in India

    bob: Revolutionizing Mobility Aggregation in India

    Bangalore (Karnataka) [India], January 02: Aiming to transform the way Indian users navigate their everyday travel needs, bob (Bridging Omnichannel Benefits) is set to officially launch in the coming days, promising a groundbreaking solution to common ride-hailing woes. Led by dynamic entrepreneurs Jai Adithya Poorana and Ansh Arora, this startup is set to disrupt the Indian cab market with its innovative, user-centric platform.

    Introducing bob: A One-Stop Solution for Hassle-Free Travel

    Finding a cab or auto ride in India has long been fraught with challenges—surge pricing, long wait times, and the inconvenience of switching between multiple apps. ‘bob’ eliminates these frustrations by serving as an “aggregator of aggregators”, integrating popular platforms like Uber, Ola, Namma Yatri, Rapido, and more under one unified interface.

    bob’s proprietary technology allows users to effortlessly compare rides based on cost, speed, and wait time, empowering them to book the cheapest or fastest ride directly through the platform. With over 10 aggregators onboard and plans to expand further, bob is India’s first ONDC-led mobility aggregator platform.

    A Founding Story Rooted in Experience

    ‘bob’ is the brainchild of Jai Adithya Poorana, a visionary entrepreneur with a proven track record. Before embarking on his journey with ‘bob,’ Jai successfully scaled his previous company to a valuation of ₹41 crore. The idea for ‘bob’ was born from Jai’s personal struggle as a student at Christ University, where he juggled multiple ride-hailing apps while commuting 25 kilometers daily. Limited phone storage and the absence of a unified platform to streamline ride booking inspired him to create a solution—not just for himself but for millions facing similar challenges.

    To turn this vision into reality, Jai joined forces with Ansh Arora, a tech-savvy college mate and AWS-certified cloud practitioner. Together, they developed a platform that not only simplifies ride booking but also democratizes the Indian cab market by boosting visibility for local cab operators.

    As Founder & CEO, Jai applies the entrepreneurial expertise and strategic vision he gained from his previous successes to ‘bob.’ Ansh, as Co-Founder & CTO, complements this with his passion for building scalable infrastructure and cloud technologies. Their combined leadership is propelling ‘bob’ towards its mission of making everyday mobility simpler, smarter, and more affordable for Indian users.

    Recognized Excellence and Rapid Growth

    bob has already garnered recognition as one of the top 12 student-led startups in India by AWS and Campus Fund. After a successful beta test with 80+ users, bob has saved riders up to 25% on their bookings and secured a $250,000 technical grant to further develop its platform.

    With over 1,000 users on its waitlist even before its official launch, bob is poised for exponential growth. The startup is actively seeking to raise an additional $650,000 to expand its services.

    Why bob Stands Out

    1. First of Its Kind: India’s first ONDC-led mobility aggregator, bringing together top platforms to offer unmatched convenience.
    2. User-Centric Technology: Save both time and money by choosing the cheapest or fastest ride, without hopping between multiple apps.
    3. Seamless Experience: Book rides directly on bob’s platform, reducing app clutter and streamlining daily commutes.

    Beyond Mobility

    While bob’s initial focus is on ride aggregation, its vision extends far beyond the mobility sector. The company plans to venture into quick commerce, e-commerce, food delivery, and more, creating an all-encompassing aggregation platform for Indian consumers.

    Empowering Local Businesses

    In addition to improving consumer experiences, bob is committed to supporting small cab aggregators, helping them thrive in a market dominated by giants. By democratizing access to the ride-hailing ecosystem, bob aims to create a more equitable marketplace for both consumers and operators.

    What’s Next for bob

    bob’s official launch is just around the corner. With a mission to transform everyday travel and plans for rapid expansion, the platform is set to redefine convenience and transparency in the Indian ride-hailing landscape.

    For more information, visit bob.org.in.

    About the Founders

    Jai Adithya Poorana, Founder & CEO, is a visionary entrepreneur who previously scaled a company to a valuation of ₹41 crore.
    Ansh Arora, Co-Founder & CTO, is a tech expert and AWS-certified cloud practitioner with a passion for building scalable infrastructure. Together, they are leading bob’s mission to make everyday mobility simpler, smarter, and more affordable for Indian users.

    Contact Information:
    Website: bob.org.in
    Email: business@bob.org.in
    Follow bob on social media for updates on the official launch!

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  • Bhagirath Goswami: Transforming Lives Through Export Excellence

    Bhagirath Goswami: Transforming Lives Through Export Excellence

    Surat (Gujarat) [India], January 02: In the ever-evolving world of international trade, Bhagirath Goswami has become a guiding force, transforming individuals from diverse backgrounds into successful exporters. As the founder of Being Exporter, Bhagirath has dedicated his life to teaching and empowering people to seize global opportunities, shaping their futures through export ventures.

    With a wealth of experience and deep industry knowledge, Bhagirath has identified three primary pathways to success in the export business. The first route is for manufacturers who wish to take direct control of their market, generating leads and driving sales independently. Alternatively, some may choose to become merchant exporters, where they establish companies, procure materials from manufacturers, and use a strong online presence to sell their products internationally. The third pathway involves forming joint ventures with manufacturers, pooling resources to reach global buyers more effectively.

    But what truly sets Bhagirath apart is his ability to mentor individuals who may not have initially seen themselves in the export business. He passionately shares the success stories of Chartered Accountants, Bankers, Doctors, Scientists, Authors, Manufacturers, Exporters, Job professionals, Students, Home Maker, Retired Defence Background, Company Heads, Country Heads who have defied traditional roles to make their mark in global trade. Bhagirath emphasizes that success in exporting transcends professional backgrounds and that anyone with the right mindset and habits can thrive in this field.

    He particularly highlights the transformative power of technology in today’s market, enabling exporters to connect with buyers in over 150 countries. However, Bhagirath believes that the key to success lies in personal habits and the willingness to evolve continuously. “Who we are is defined by our habits,” he says, stressing that dedicating even just one hour a day to exploring international markets can yield significant results.

    Bhagirath’s work with Being Exporter is a testament to his commitment to nurturing the next generation of exporters. He has become a mentor to many, providing the tools, knowledge, and encouragement needed to succeed in the global marketplace. His approach goes beyond traditional teaching; it is about fostering a mindset of growth and adaptability.

    Bhagirath Goswami urges individuals to envision their potential in the global market, reminding them that their habits and dedication can shape their destiny as successful exporters. His insights serve as a guiding beacon for all those aspiring to enter the export arena, proving that with the right guidance and mindset, anyone can achieve success in the global marketplace.

    For more information visit: www.beingexporter.com

  • Alieus Hedge Fund Achieves Remarkable Milestone, Raising INR 100 Crore in Just 4 Months in December 2024

    Alieus Hedge Fund Achieves Remarkable Milestone, Raising INR 100 Crore in Just 4 Months in December 2024

    New Delhi [India], January 02:  Alieus Hedge Fund, under the visionary leadership of its Founder and CEO, Mr. Ashish Jain, has achieved a groundbreaking milestone by raising ₹100 crore in business within just four months in December 2024. This extraordinary accomplishment highlights the fund’s growing prominence and trust among global and Indian investors.

    The milestone reflects Alieus Hedge Fund’s strategic approach to delivering innovative investment solutions, solidifying its position as a leader in the hedge fund industry. The fund’s success comes amidst growing interest from investors across diverse regions, including India, the UK, Malaysia, Singapore, and Mexico.

    Speaking about the achievement, Mr. Jain stated:

    “This is a testament to the faith our investors have placed in us and the strength of our team’s dedication. Our focus remains on delivering consistent value while exploring new opportunities in emerging markets.”

    Alieus Hedge Fund’s ability to achieve such significant growth in a short span showcases its commitment to excellence and adaptability in a competitive financial landscape. The fund continues to emphasize transparency, innovation, and a client-first approach, making it a preferred choice for investors worldwide.

    This milestone follows a series of successful events, including a recent gathering of 500 leaders in Goa, India, further emphasizing Alieus Hedge Fund’s growing influence and dedication to creating awareness about hedge fund opportunities globally.

    About Alieus Hedge Fund

    Alieus Hedge Fund is a global leader in providing cutting-edge investment strategies tailored to meet the diverse needs of its investors. With a focus on innovation and sustainable growth, the fund continues to expand its global footprint, delivering exceptional results for its stakeholders.

    For more information, please contact:

    • Alieus Hedge Fund
    • www.alieusfund.com

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  • Mr, Miss and Mrs Tamizhagam 2024 Crowned: Bharadwaj, Anusha, and Rakshana Lead the Winners

    Mr, Miss and Mrs Tamizhagam 2024 Crowned: Bharadwaj, Anusha, and Rakshana Lead the Winners

    New Delhi [India], January 02: Indian Media Works proudly hosted Mr Miss & Mrs Tamizhagam 2024,  where in Mr Tamizhagam titles were won by Bharadwaj, Jude, Ibrahim and Manav; Miss Tamizhagam titles were won by Anusha and Keethana; Mrs Tamizhagam titles were won by Rakshana and Seeta Laxmi.

    The event saw enthusiastic participation from contestants across Tamil Nadu, making it a truly colossal occasion.

    In this prestigious pageant, Bharadwaj and Jude emerged as the winners of the Mr. Tamizhagam 2024 title, while Keerthana was crowned as Miss Tamizhagam 2024. The title of Mrs. Tamizhagam 2024 was crowned to Rakshana. The 1st Runner Up was Ibrahim and 2nd Runner Up was Manav Patel for the Mr. Tamizhagam category, the 1st Runner Up was Anusha and 2nd Runner Up was Sinamika for the Miss Tamizhagam category, and 1st Runner Up was Preethi as well as Mrs. Goddess Tamizhagam 2024 was Seetalakshmi, in the Mrs. Tamizhagam category.

    The winners were celebrated with great honour and style. The Mr. Tamizhagam titleholders were adorned with sashes and prizes by Vijay Kapoor, the owner of Derby Jeans, while the Miss and Mrs. Tamizhagam winners were crowned and felicitated by renowned actresses Roshini and Ammu Abhirami. The event was brought to life by the impeccable choreography of leading fashion choreographer Faheem.

    Addressing the press and media, Mr. John Amalan, Managing Director of Indian Media Works, stated that Mr Miss & Mrs Tamizhagam 2024 had been conducted with the utmost grandeur and excellence this year. He firmly believes that the winners of this season are extraordinarily talented and meant to become the biggest stars of tomorrow. To ensure this, Indian Media Works has selected only the best and most deserving contestants for the prestigious titles. Further, he proudly announced that the title winners of this pageant would be directly selected for the national-level competition happening in Goa.

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  • India’s Investment Insights Unlocked: VCCEdge Releases its 16th Annual Report on Private Markets

    India’s Investment Insights Unlocked: VCCEdge Releases its 16th Annual Report on Private Markets

    New Delhi [India], January 02: VCCEdge, India’s leading research platform for private markets, has launched the 16th edition of its highly anticipated Annual Report. The report provides an in-depth analysis of India’s Alternate Investment landscape in 2024, offering valuable insights into investment trends spanning Private Equity, PE funds, PE exits, Mergers & Acquisitions (M&A), and the Equity Capital Market (ECM). Based on the comprehensive data from VCCEdge, the report captures market dynamics and trends as of November 22, 2024, serving as an essential resource for stakeholders navigating the evolving investment ecosystem.

    Get your free copyhttps://bit.ly/408WEQE

    India’s Private Equity Landscape in 2024: Stabilized Momentum with Shifting Investment Patterns

    In 2024, private equity (PE) investments in India stabilized their momentum, with $24.2 billion in deal value, showing a 9% decline compared to the previous year’s total of $26.6 billion and expected to reach levels of 2023 by the year-end, as per the data from VCCEdge.

    However, the composition of these investments shifted, with a greater emphasis on B2B model companies, late-stage companies, and a marked rise in funding for Ecommerce and Health Tech companies. This evolution illustrated a nuanced change in investment behavior as investors recalibrated their bets in tune with the evolving market in India.

    While Private Equity (PE) investments in India saw a slight decline in 2024, the market remains far from saturated. Compared to more mature global PE ecosystems, India’s deal landscape is still in its early stages, highlighting significant growth potential despite the dip in activity.

    In terms of business models, B2B companies raised more funding than B2C companies in 2024, a reversal of the trend from 2023. It indicated investors increasingly preferred to invest in sustainable and scalable ventures as Indian entrepreneurs too increasingly moved beyond the consumer-focused approach to build product-based companies.

    Another interesting trend observed in 2024 pointed to reduced enthusiasm for Angel/Seed investments, with the share of Angel Investments in total PE investments reducing to 54% in 2024 from 60% in 2023. The decline was also reflected in the increase in average time taken for raising an angel seed round in 2024.

    In terms of funding, companies raising Private Equity rounds made a comeback in raising funds, eclipsing total funding raised by Venture Capital rounds in 2024 – a trend that was reversed in Covid years. This indicated a growing interest in late-stage companies among investors as they sought stable returns over risky investments in early-stage ventures.

    Within the sectors, Information Technology continued to dominate the PE landscape – accounting for half of the total PE volume, while Consumer sectors faced a decline in deal volume and value.

    Among the new-age sectors, Ecommerce not only tipped Fintech as the most funded sector in 2024, a first in the last five years, it also saw an increase of nearly 80% in deal value. In terms of YoY growth, Travel & Mobility Tech and Health Tech saw highest increase in deal volume this year.

    In conclusion, as the market matured, the pattern of investments became more refined, with investors increasingly prioritizing long-term value creation and sectoral diversification.

    PE Funds Recalibrate Strategies
    In 2024, PE funds in India witnessed a shift in strategy, with least number of new fund launches in last five years, a decline of 31% from 2023.

    Funds with less than $100 mm target size continued to dominate fund launches, consistent with trends from the last five years. However, launch of larger funds saw a decline in 2024.

    The total capital raised by the PE funds rose 61% from 2023. Considering the fewer fund launches in 2024, it suggested LPs are adopting a more judicious approach towards commitments, only focusing on General Partners with a proven track record.

    Venture Catalysts was the most active VC fund Manager of 2024, with nearly half of its investments in Information Technology ventures. Elevation Capital was the most active PE fund manager in 2024.

    PE Exits decline as valuation challenges slow down activity

    Private equity (PE) exits in India declined in 2024, with a total exit value at $11.9 bn, down 11% from 2023. This decrease reflected the ongoing impact of subdued market conditions and valuation constraints, encouraging General Partners (GPs) to adopt a wait-and-watch approach in anticipation of improved returns.

    Open Market exits continued to be the leading route of PE exits, with a 20% growth in deal volume compared to 2023. In terms of value too, Open Markets led the exits chart, helping investors collectively secure over $10.9 bn in exits.

    Among sectors, most exits were made in Financials sector, with the sector also on the top for most exit value.

    In 2024, partial exits represented 45% of all exits – where the exit type was available as per public disclosures – up from 22% in 2020, reflecting their growing prominence. Most partial exits were seen in Financials in 2024, indicating the sector’s strong potential for delivering exit opportunities alongside promising future growth.

    Information Technology accounted for most full exits in 2024, representing over 40% of all such exits in the year.

    Trends from the last five years indicated M&A exits were most prevalent in the Information Technology sector, accounting for over 60% of all exits in the sector. Financials meanwhile had the most Open Market exits among all sectors in the last five years, showing strong reliance on public markets for value realization.

    M&A Activity rebounds in 2024

    Mergers and acquisitions (M&A) in India have surged in 2024, with the total value of deals reaching $32.8 bn, marking a 18% rise over 2023.

    This uptick in M&A activity reflected not only a resilient market but also a noticeable shift in the strategic priorities of both local and global companies looking to expand their footprint in India.

    One of the significant trends in 2024 is the increase in Outbound M&A deals, which declined in 2023. The category saw a 20% increase on volume basis, coupled with a 25% rise in deal value, indicating increased penchant of domestic companies for global expansion. Domestic M&A deals continued to dominate in 2024, accounting for over 75% of deals in 2024.

    Mean deal size of M&A declined 22% in 2024 to reach $47.1 mn, while Inbound M&A mean deal size remained the highest among all M&A types, at $155.2 mn, similar to trends from 2023.

    Information Technology and Industrials continued to dominate M&A deal volume, accounting for 22% and 16% of all M&A deals in 2024.

    Interestingly, Gujarat emerged as one of the prominent M&A destinations in the country, accounting for 55 deals in 2024, the fourth highest among all states, with Maharashtra leading the list.

    Equity Capital Markets in India Thrives Amid Strong IPO and QIP Activity

    In 2024, India’s equity capital markets (ECM) witnessed a strong resurgence, as the total value of deals reached $39.8 bn, a five-year high. This uptick, driven by strong public market performance and growing investor confidence, reflects a broader trend of renewed activity in the Indian stock markets.

    Compared to 2023, 2024 saw 9% more IPO listings, 68% more QIP deals and 16% rise in Rights issues. The increase was more pronounced in deal value, with IPOs, QIPs and Rights Issues rising 160%, 96% and 56% respectively, indicating a broader spurt in deal activity in ECM.

    One of the most notable changes in 2024 compared to 2023 is the increased number of IPOs, which have become the dominant route for private equity-backed companies to exit in the public markets.

    With a high level of market optimism, particularly in the Industrials and Financials sector, several high-profile listings took place in 2024. On average, time taken for a company to reach IPO stage increased 17% in 2024.

    In terms of regional trends, Maharashtra maintained its top position among states with over 160 deals in 2024, while Delhi remained the top destination for ECM deals among the cities.

    About VCCEdge

    VCCEdge is India’s premier financial research platform providing comprehensive data and information to subscribers for deal origination, deal structuring and valuations, gaining market insights, carrying out due diligence, and tracking competition. The platform has in-depth profiles of private and public companies, including detailed financials, deals including private equity, venture capital, M&A, equity capital market issues and debt offerings, key developments, and detailed data on investors and their portfolios.

    Experience VCCEdge in action with a personalized demo, visit – https://bit.ly/49YyP1k

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  • Poet Vimal Mehra Recounts Chittorgarh’s Jauhar and Saka in Agni-Samadhi

    Poet Vimal Mehra Recounts Chittorgarh’s Jauhar and Saka in Agni-Samadhi

    Jodhpur (Rajasthan) [India], January 2: The Society for Creative Satisfaction organised a grand event in Bal Niketan School, Jodhpur, to unveil the narrative poem Agni-Samadhi written by senior poet Vimal Mehra, an alumnus of the school, by esteemed guests.

    The event was presided over by senior critic Dr Ramakant Sharma, with senior writer Dr Haridas Vyas as the chief guest. Noted storyteller Hari Prakash Rathi was the guest of honour, and Mahavir Singh ‘Khursheed’ Khairadi served as the presenter. The event was conducted by the society’s joint secretary, MM ‘Armaan’.

    The society’s president and senior dramatist, Dr. Sunil Mathur, extended a warm welcome to the guests. Secretary Kamal Sharma spoke about the society’s creative activities and noted that it would enter its silver jubilee year of creative pursuits from the upcoming Makar Sankranti. Senior literary figure and the society’s founder, Anil Anwar, gifted literary books to the dignitaries, while patron Mridula Srivastava presented them with mementoes.

    The dignitaries officially unveiled the narrative poem, followed by a ceremonial honour for the poet Vimal Mehra. He was presented with garlands, a turban, a shawl, a coconut, literary gifts and a memento. Mehra also recited some of his poems and selected excerpts from Agni-Samadhi for the audience.

    In his address, Mahavir Singh ‘Khursheed’ Khairadi highlighted the narrative poem’s excellence based on the heroic tale of Chittorgarh’s first Saka (battle) and Jauhar (self-immolation). He referred to other works by other poets on similar themes, praised the author’s efforts, and pointed out some areas for improvement, providing a balanced critique of Agni-Samadhi.

    Speaking on the occasion, guest of honour Hari Prakash Rathi said, “We Indians have traditionally captured all our knowledge in metrical poetry, and this oral and memory-based tradition has protected our literature and history against the destruction by cruel invaders.”

    He further said that my metrically drafting the extraordinary tale of Chittorgarh’s first Jauhar and Saka, poet Vimal Mehra, has created a work worthy of being in every household.

    Chief guest Dr Haridas Vyas said, “While metrical discipline is crucial in poetry, the flow of emotions holds greater importance. This is why Tulsidas is considered a greater poet than Keshavdas.”

    Presiding over the event, Dr Ramakant Sharma acknowledged the richness of Indian metrical poetry traditions and emphasised that there was no need to draw inspiration from Western poetic movements.

    He remarked, “Only a poet like Mahapran Nirala, well-versed in metrical discipline, could break those norms and compose free verse while maintaining rhythm and melody. Poetry should have rhythm and lyricism, and if fully metrical, it becomes even more beautiful.”

    The event witnessed participation from notable literary figures and poetry enthusiasts from Jodhpur and beyond.

    Poet Vimal Mehra’s previous works include song collections “Gaa mere mann gaa” and “Milan suron ki bansuriya”. His upcoming work includes the narrative poem “Shakuntala”. He is proficient in various forms of poetry. He regularly contributes to various literary publications and national newspapers and magazines.

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  • MP Singh’s Sufi Brilliance Makes Tu Jhoom a Landmark Event, Setting a New Benchmark in Sri Ganganagar

    MP Singh’s Sufi Brilliance Makes Tu Jhoom a Landmark Event, Setting a New Benchmark in Sri Ganganagar

    Sri Ganganagar (Rajasthan) [India], January 01: Sri Ganganagar witnessed an unforgettable and historic start to the New Year as Tu Jhoom, hosted at the stunning Avasa Resort, delivered the city’s most iconic celebration to date. Organized by Accombliss, the event not only set new standards for entertainment but also created history with its grandeur and electrifying atmosphere. The night was truly a landmark moment, filled with soulful music, powerful performances, and unmatched energy that kept the audience enthralled from start to finish. Guests rejoiced in unity, celebrating in a way that redefined the spirit of togetherness and festivity in Sri Ganganagar.

    The highlight of the evening was the mesmerizing performance by Mohinder Pal Singh, lovingly known as MP Singh. A renowned businessman and a gifted Sufi singer-songwriter, MP Singh delivered a soul-stirring performance that left the audience in awe. His magical voice, powerful stage presence, and heartfelt compositions created a spiritual and emotional connection with everyone present. It was a performance that truly defined brilliance and left the crowd swaying and singing along, making the night unforgettable.

    Adding to the enchantment was Divya Bhatt with her electrifying live band. Known for her chart-topping hit Kaun Hoyega, Divya’s high-energy performance had the audience on their feet, dancing and cheering throughout. Her powerful vocals and dynamic stage presence elevated the excitement, ensuring that the night was as magical as it was vibrant.

    The celebrations extended far beyond the performances. Guests indulged in unlimited food and drinks, which perfectly complemented the lively atmosphere of the event. A thrilling DJ after-party kept the dance floor alive well into the early hours of 2025, while a dedicated kids’ zone ensured fun for all age groups, making  Tu Jhoom a perfect event for families as well.

    As the clock struck midnight, dazzling fireworks lit up the sky, accompanied by spectacular special effects that added a magical touch to the celebrations. The stunning backdrop of Avasa Resort, paired with the vibrant ambiance of the night, created an unforgettable setting to welcome 2025 in style.

    Tu Jhoom has undoubtedly set a new benchmark for celebrations in Sri Ganganagar. It wasn’t just an event but a historic moment that will be remembered for years to come. MP Singh’s powerful performance, coupled with the energy and unity of the crowd, has cemented this night as one of the greatest in the city’s history.

    As Sri Ganganagar looks forward to more such iconic events, the memories of  Tu Jhoom will continue to resonate, marking a perfect beginning to an exciting and prosperous new year.

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  • Boyo Set for Explosive Growth with 100 New Stores in 6 Months, Boyo is poised for explosive growth

    Boyo Set for Explosive Growth with 100 New Stores in 6 Months, Boyo is poised for explosive growth

    New Delhi [India], January 01: In a world where healthy eating has become a lifestyle, one brand is making waves by bringing nutritious, traditional food products to the modern consumer in a fresh and attractive way. Boyo, the rapidly expanding healthy food start-up, is carving a niche in the market by offering an array of products that include dry fruits, berries, seeds, imported & exotic nuts, 100% natural honey, functional trail mixes, sugar free dry fruits barfi, peanut butter etc holding 100+ products portfolio under the brand—all carefully curated to appeal to Gen Z’s growing demand for clean, nutritious and honest food options free from chemical, preservatives and any health hazard ingredients.

    Known for its digital-first approach, Boyo is now bringing its online success to the offline world with an ambitious retail expansion strategy. The company has already opened 20 stores across key locations ( Delhi, Gurugram, Noida, Greater Noida, Ghaziabad, Chandigarh, Mohali, Panchkula, Ambala and other key cities  and has set an audacious goal to open 30 stores by March 2025 & 100 Stores within the next 180 days. This explosive growth is supported by a strategic partnership with Amrut Sugar (Sanjivani Group – A Maharashtra based business conglomerate) and its visionary leader Shri Vivek Kolhe. Shri. Kolhe, part of the Leadership Board of Sanjivani, is the Chairman of SSSK Cooperative along with Board Members of prestigious association like IFFCO. Shri Vivek Kolhe is also Chairman of Kopargaon Industrial Estate and was the youngest member to be a Director in the State Sugar Association.

    Boyo’s Digital-First Strategy and Gen Z Appeal

    Founded by Amar Choudhary ( An IIM Ahmedabad Alumni) with a vision to revolutionize how healthy foods are perceived and consumed, Boyo is redefining traditional snacks for a new generation of health-conscious consumers. The brand taps into the growing trend of wellness, offering a range of snacks that are not only healthy but also convenient and appealing to younger audiences.

    “We wanted to make healthy eating something that people actually look forward to, especially Gen Z, who are increasingly seeking out clean, natural alternatives to over processed and unhealthy easy snacks,” says [Amar aka Daddy BoYo], the Founder &  CEO of Boyo. “The challenge was how to make products like dry fruits, seeds, and peanut butter exciting, fun, and relatable to a generation that values convenience, taste, and sustainability. Our digital-first approach has allowed us to connect directly with consumers and understand their needs, preferences, and evolving lifestyles.”

    Boyo’s product offerings stand out in the crowded health food market with their playful & premium gift like packaging, flavour variations, and curated ingredient mixes. From exotic dried berries to protein-packed peanut butters and crunchy trail mixes, Boyo has transformed what was once considered “traditional” healthy food into a modern snacking experience. The brand’s ability to blend the goodness of nature with trendy and Instagram-worthy aesthetics has made it a hit among health-conscious millennials and Gen Z consumers who are increasingly shopping online for products that align with their wellness goals.

    Impressive Online Growth: 1000% Increase in Business in FY 2023

    One of the standout achievements for Boyo in the past year has been its incredible growth in online sales. In FY 2023-24, the brand saw a staggering 1000% increase in its online business, a testament to the strength of its digital-first strategy. This growth was driven by an expanding consumer base, effective digital marketing campaigns, and the rise of online shopping for health-conscious products.

    “We’ve seen overwhelming demand for our products online, and the numbers speak for themselves,” says [Mr. Saddam, Asst. General Manager, BoYo]. “The online channel has proven to be a major growth engine for us. With the increased focus on e-commerce and more people turning to digital platforms for healthy food options, we’ve been able to scale rapidly and reach a much larger audience.”

    Strategic Partnership with Sanjivani Group

    As Boyo moves forward with its aggressive retail expansion, the brand has secured a key strategic partner in the form Sanjivani Group, a group renowned for its philosophy of prioritizing farmer first business approach through consistent investment in rural India for last 60 years. (with a track record of a well-established investor with a track record of backing high-growth businesses). Amrut Sugar part of the larger Sanjivani Family has committed an undisclosed amount to the company through both equity funding rounds and an ongoing CCD round, providing Boyo with the financial backing it needs to scale operations and expand its footprint.

    Sanjivani Group’s involvement is seen as a major endorsement of Boyo’s vision and growth potential. “Boyo has demonstrated remarkable traction in the digital space and is now moving rapidly into offline retail,” said [Shri Vivek Kolhe], Board Member at Sanjivani Group. “We believe the company is well-positioned to become a leader in the healthy food category, and we’re excited to support their efforts as they scale their operations and introduce their products to more consumers across the country.”

    This partnership not only provides Boyo with the capital necessary to expand but also brings valuable strategic expertise and industry connections that will help the brand navigate the competitive landscape of the retail sector.

    Expansion Plans: 100 Stores in 180 Days & 4x Growth on Online Channels

    With 20 stores already up and running, Boyo is now targeting an ambitious goal of launching 100 new locations within the next 180 days. This rapid expansion is a testament to the brand’s growing popularity and the effectiveness of its business model.

    Boyo’s stores are designed to reflect the brand’s digital roots while providing a tactile experience for consumers. The stores offer a variety of healthy snacks, and wellness products, allowing customers to engage with the brand in a physical space. Each store is also equipped with interactive displays and a focus on educating consumers about the benefits of healthy eating, positioning Boyo as not just a brand, but a movement toward healthier living.

    “We believe that opening more stores will help us build deeper connections with our customers and provide them with the opportunity to explore and experience the brand in a new way,” said [Amar Choudhary]. “The next 180 days are crucial for us as we work to make Boyo a household name, and we’re thrilled to have the support of Sanjivani Group as we embark on this exciting phase of growth.”

    A Call to Investors & Industry talent: Join Boyo’s Journey

    As Boyo embarks on its rapid expansion journey, the brand is also inviting potential investors to join in on the opportunity. With a proven track record of success and a clear roadmap for growth, Boyo presents an exciting investment opportunity for those looking to be part of a brand poised to disrupt the healthy food and retail space.

    “We’re on the lookout for investors and talent who are passionate about wellness and the potential of healthy food to transform lives,” says Amar Choudhary. “This is an exciting time to be part of Boyo’s journey as we expand across the country and beyond, and we invite you to be part of the movement.”

    For more info kindly visit: www.theboyo.com

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