Category: Business

Pune (Maharashtra) [India], October 16: SG Analytics, the market leader in data-driven research and contextual analytics services, has been certified as a ‘Great Place to Work (GPTW)’ in its maiden attempt. The Great Place to Work Institute uses a rigorous and objective methodology to assess and benchmark organizations from over 60 countries every year.

“This global certification is a testament to our resolve of building a ‘source company’, wherein everybody is successful and content. It reflects our accountability-oriented workplace that nurtures performance, growth, and appreciation. Congratulations to all my colleagues for us being certified as a ‘Great Place to Work (GPTW),” says Sushant Gupta, Founder & CEO, SG Analytics.

Vineet Agarwal, CO-CEO, SG Analytics, adds further, “It is heartening to see that even during such trying times, our people continued to be upbeat, committed, and positive, in their belief that SG Analytics is a great place to work for them. What helped us through this difficult year are the resilience of our people and the support of our clients, as well as our values of fun, leadership, co-creation, dependability, and accountability. For this, we are grateful and would like to congratulate everyone for embodying the spirit of SGA.”

Earlier this year, SG Analytics announced and institutionalized a profit-sharing plan for all employees and introduced a path-breaking policy of leave-sharing, reflecting its unique employee-oriented approach.

Sandeep Dutta, Head of HR & Admin, SG Analytics, says, “For all of us at SGA, it is a great honour to have been certified the industry coveted ‘Great Place to Work’ in the first attempt. The GPTW certification is special to us because it is based on trust index, culture audit, and anonymous feedback from our valued team members who, through their direct ‘feedback’ tell the story SG Analytics, unfiltered.”

SG Analytics conducted two major hiring drives during the pandemic to onboard talented professionals when many companies were laying off their staff.

About SG Analytics

SG Analytics, a Great Place To Work (GPTW) certified company, is one of the leading research and analytics firms to offer data-centric research and contextual analytics services to companies across BFSI, Media & Entertainment, Technology & Healthcare sectors, including Fortune 500 companies. With its presence in the US, the UK, Switzerland, and India, SG Analytics has been consistently meeting and exceeding customer expectations through its knowledge-based ecosystem and impact-oriented solutions.

Tell us about House of Creativity. How, when, and why did it happen?

House of creativity was an idea that came to me a few years ago when I noticed that my sister has always loved to paint. My brother and I are passionate about photography, so I thought about coming up with a platform to assist talented artists to showcase their talent. There is so much talent in India; however, most of them never seem to find the right platform to showcase their talent, and that is how House of Creativity was born.

What is the core philosophy of House of Creativity?

The core philosophy of House of Creativity is to empower artists by allowing them to showcase their talent to the world. There are so many artists who are phenomenal at their work, but they don’t know how to reach out to a larger audience. Today with so much of social media and digital clutter, it has because easy as well as challenging, and hence we want to empower and help these artists reach out to a larger number of people.

How does the House of Creativity choose the artists and their works to be on display on the website?

We have an in-house team that curates the artists as they are primarily from the art world. We also have a method via which talented artists can submit their work, and I must admit that we have received a lot of entries. We cannot have everyone put up their work as there is a selection process that includes Sonakshi, Khush and myself. Having said that, just because we are not able to have everyone’s work on our website does not mean that they are any less talented. It just means that we are not able to connect with their work as per our personal assessment.

Can you talk about the recent association with the BMC, the Mahim Wall Painting initiative, with how you partnered with Painter Shabbu?

The Mahim beach wall art is receiving a lot of appreciation, and we were very happy about it. This was something that Mr. Kiran Dighavkar, Assistant Municipal Commissioner with the Brihanmumbai Municipal Corporation (BMC) of that area, got in touch with me, and we decided that we would like to do something around the beach area and make it stand out. We discussed a few ideas, and basis the brief, I found Shabbu Painter from a reference, and I contacted him. He came to Mumbai, and we brainstormed. Mr. Dighavkar himself had a few valuable inputs that he suggested we incorporate into the artwork. The message that we tried to convey was that the wall art is a reflection of Mumbai. Think of it as reflecting Mumbai or the Bandra Promenade that is reflected on this wall, along with showcasing the Mahim beach area. I am glad that it worked out well in terms of the final artwork.

What prompted the three of you to start a business venture together, and that too in the middle of a pandemic? What was the thought process?

We did not plan to start in the middle of a pandemic. In fact, our work had begun well before. When the pandemic hit, we could not put our work aside as we had to work to the best of our abilities and co-ordinate with our team members as it is an e-commerce website focused on art, we could continue to do our work without having to stop the process as it was digital work, which is why we did not have an issue, and the thought process of working together was that all three of us are creative in a different way and it was something that I wanted to do with my family. Also, all of us bring different strengths to the table. For example, Sonakshi, Kussh, and I have our own abilities or skillsets that I wanted to combine.

How do you see the future of House of Creativity in the Post- Pandemic World?

What I am hoping for is that we host exhibitions at places like an art gallery, exclusive events showing artwork to interest consumers so that they can see it Infront of their eyes. Because the experience that you get when seeing something Infront of your screen is very different when you see it in person. I also feel that there is an emotional connection when you see the artwork in person as opposed to a digital platform. That is what we are hoping for, along with sales and, most notably, helping our existing and upcoming artists.

I am very optimistic, and while there are challenges, we will figure out a way to work around those challenges.

Mumbai (Maharashtra) [India], October 16: In a scintillating move of sorts that will delight entrepreneurs and soar the spirit of innovation, arrives a televised show that truly means business. Literally, figuratively, and in every sense of the term.

Kuberan’s House, the brainchild of Co-Founders: Sanjeev K Kumar (CEO & Show Director); Ram Gowda (MD & Show Producer) and Ranjith Royal (COO) – set to air on a top-drawer channel promises to be a front-liner.

Big Dreams, Huge Reality

Kuberan’s House gears up to unveil an opportunity for start-ups. If you’re an entrepreneur – this show could swiftly usher your plans into the realm of reality. The venture, crafted deftly in tandem with PM Narendra Modi’s ‘Make In India’ initiative, has cinematic hunk and National Hero Sonu Sood, as Host and Moderator of the show, adding to its robust appeal.
Sterling Highlights

Variously hailed as “India’s biggest start-up showcase” with the most powerful start-up investment decision-makers backing it, Kuberan’s House will subject candidates to a four-prong agenda: Source, Screen, Streamline and Showcase. Handpicked and groomed entrepreneurs across India will have an enviable 15 agnostic investors – aptly named “Kuberas” – to help scale their start-ups, fulfilling them to deft fruition.
Apex Speak

SANJEEV K KUMAR (CEO): “We have already got over 19k applications, pan-India, and are now in the next phase, where we are taking the groomed start-ups to the investors through our show, which is going to be an invigorating prime time content.”

RAM GOWDA (MD): “There are several start-up forums across India, but none showcase and inspire other start-ups, and we are here to change the game.”

RANJITH ROYAL (COO): “We’re providing India’s biggest platforms to entrepreneurs to present their ideas, fetching investment up to Rs.10 Cr. per pitch.”

Thrills escalate as Kuberan’s House readies to unfurl a televised ‘B.E.S.T’.
Best Of Entrepreneurs & Start-ups Treat that is.

 

 

Mumbai (Maharashtra) [India], October 16:  Professional Academy of Management Studies (PAMS), one of the leading management institutes in India operating under Prime Sapphire Education (PSE), has unveiled the Growth+ program to nurture and polish the talent of budding professionals and make them industry-ready.

The Growth+ program is an exceptional opportunity for students who aspire to garner an edge over their competitors. It is a unique platform for graduates to hone their foundational management expertise.

The program pledges to enhance students’ career paths and delivers a strategic blend of knowledge and practical upskilling.

”PAMS is also eyeing to provide 100 per cent placement assistance while training the students to present themselves on the corporate frontier. The program involves conducting mock interviews, imparting vital and significant courses of management studies as well as grooming sessions including various aspects of the business world, email writing, business ethics, corporate behaviour, employee rights and much more,” said Pritesh Jain, founder, PAMS.

”This will enable the students to stay informed of the new challenges and trends. It also brings into the limelight the up-skilled characteristic of a student that serves as a helping hand while transforming the individual into a productive workforce,” added Mr. Jain.

The Growth+ program is segregated into four categories-:

Basic

(Certification: Executive Certificate in Business Management)

The Growth+ basic program aims to deliver a strategic knowledge of the general management studies that will assist beginners to earn and progress in life. The duration of this course is six months, and the fee for the same is INR 15,500.

Prime

(Certification: Advanced Certificate in Business Management)

The Growth+ Prime course delivers an overview understanding of the general business management and specialization studies that help the student to make a mark in their respective fields. The duration of this course is nine months, and it incurs a fee of INR 35,500.

Pro

(Certification: Executive Program in Business Management)

The Growth+ Pro program guarantees to provide superior services with a comprehensive understanding of General business management, advanced business management studies, and various specializations that would make an individual proud of his accomplishments. The fee for the course is INR 50,500, and its duration is 15 months.

Premium

(Certification: Post Graduate Program in Business Management)

The Growth+ premium is a customised program that creates courses according to the student’s preferences and requirements. The fee of the same depends on the student’s requirements while its duration can range anywhere between six months to one year.

For more information please visit:-http://www.pamsedu.com

About PSE

Prime Sapphire Education is a premier educational consultancy and was incepted more than a decade ago. The consultancy operates to bridge the gap between students and universities. The consultancy has carved a distinctive niche in mentoring students to pick the right course and embark on a successful carrier journey.

For more information please visit:-http://www.primesapphireeducation.com

 

 

 

Goa, October 14: Mellow showcased its range of products in Goa for the first time. It took part in a pop-up show titled A Steven Village by Shveta Salve and Pia Trivedi recently at W Hotel Goa. Apart from Mellow, the pop featured a line-up of exclusive hand-picked designer wear, a vast range of bags, jewellery, home decor, beauty and skincare from brands that aren’t readily available in the state.

After the event, Vaishali Sharda, CEO of Mellow, said, “We were honoured to showcase our products to the people of Goa. There is a huge demand and interest in Ayurvedic  and natural products. At Mellow, Ayurveda is at the heart of everything we do. We successfully exhibited our collection at Steven Village and offered our range of sustainable, Ayurvedic and luxury products at an affordable price under a single roof. There was a lot of inquiry and demand of Mellow products, especially for hair and body care products. We thank the people of Goa for welcoming us with open arms.”

Since it is the festive season, Mellow showcased its must-have gift hampers at the event. Here are some of the must-have gift hampers from Mellow:

• Body Care Essentials – Priced at Rs. 1499/-

Mellow brings you a beautiful curation of hydrating body care products encased in a handmade wooden box. It is a perfect gifting idea for your loved ones who are looking to begin their journey of getting closer to nature with Ayurveda. This Diwali, add more joy to the celebration of your loved ones  with Mellow’s green sustainable gift box!

The Hamper includes:-

– SarsonUbtan 35g

– Green Apple Body Lotion 200ml

– Apricot Body Massage Oil 100ml

– Complementary – Mellow Sanitizer + Cotton Mask

Each product is available both as a standalone product and as a part of Body Care Essentials.

• Face care essentials – Priced at Rs. 1899/-

Mellow brings you a beautiful curation of its luxurious selection of face care essentials encased in a handmade wooden box. This box has the best selection of cleansing, exfoliating, masking, and moisturizing that everyone can enjoy. It is a perfect gifting idea for your loved ones to hydrate, rejuvenate and soothe their skin. This Diwali, glow from within and make heads turn with Mellow’s green sustainable gift box!

– Marigold and Mint Face wash 100ml

– Anti Grease Scrub 120ml

– Glow Pack 50ml

– Anti Wrinkle Cream 50ml

– Lip Treatment 12g

– Complementary – Mellow Neem Comb+ Mellow Sanitizer + Cotton Mask

Each product is available both as a standalone product and as a part of Face Care Essentials.

• Everyday Essentials– Priced at Rs. 1299/-

What if you could gift the best selling Ayurvedic products to your loved ones? Now you can. Mellow brings you a beautiful curation of their bestselling everyday essential products encased in a unique handmade wooden box. This Diwali, come close to nature with the Mellow Everyday Essentials.

–  Sesame and Hibiscus Hair Oil 100ml

–    Berry Shampoo 100ml

–    Marigold and Mint Face wash 100ml

–   Lip Treatment 12g

Also included in this box are – Mellow Neem Comb + Mellow Sanitizer + Cotton Mask

Each product are available both as a standalone product and as a part of Face Care Essentials

About Mellow:

Mellow blends the ancient wisdom of Ayurveda with the care of mother nature. At its core, they believe in the ancient wisdom that the body is a temple and to nurture our body with pure and natural products is an act of gentleness, love, and kindness. Mellow brings together the best of Ayurveda and modern science. The result is best-in-class, purest, and premium Ayurvedic products for all. The journey of Mellow is  Sujata Sharda‘s love for her young daughter that led her on a journey of discovery across Vaidyas (Ayurvedic doctors), botanists, herbal experts to find solutions to her daughter’s hair problem. After many souls searching,  she made the first Sesame hair oil- the hair elixir, which was an instant success! In 2008, Sujata Sharda laid the foundation of their first factory, and thus Mellow was born. It has been13 years since, and still, Mellow stands for artificial and chemical-free natural products till date. Apart from selling their products through their official website- mellow.co.in, they are also present on leading e-commerce platforms like Amazon, Flipkart, Smitten, and Qtrove. Their product range caters to all hair and skin care problems faced by all age groups.

Mellow continues to serve its customers through its natural product line inspired by Ayurveda. Their future plan includes taking the brands beyond India. They are planning to launch on Nykaa, Sublime Life, Vanity Wagon, Amazon US, and UAE. They are committed to making Ayurveda accessible for all by bringing the best, purest, and authentic Ayurvedic products to the world.

Find Mellow at:

Mellow Official Website: www.mellow.co.in

Instagram: https://www.instagram.com/mellow_herbals/

Facebook: https://www.facebook.com/mellowherbals/

 

Surat (Gujarat) [India], October 13: The Surat-based Primex Media Services Private Limited was honored with an award of appreciation at the prestigious awards show of the film and television industry ‘Iconic Gold Awards-2021’ in Mumbai on September 25.

Primex Media Services Private Limited was the official media partner of the Iconic Gold Awards-2021. This year, the grand awards function was organised at Hotel Sahara Star in Mumbai’s Vile Parle (East) to honor the Indian Film industry, Indian television industry, arts and culture, health and fitness, sports and social and philanthropic talents.

Primex Media Services is a leading Media Management and Public Relations agency with its headquarter in Surat and its network across India. They are regarded as one of the most reputable and credible event organisers, public relations and mainstream media services in the country.

The awards night saw many popular faces from the Television and Entertainment industry winning big at the event. These celebrities revealed their glamorous side on the red carpet. Hina Khan, Shaheer Sheikh, Erica Fernandes, Surbhi Chandna, singer Asees Kaur, Shivangi Joshi, and many other celebrities were present at the awards function. Many of these celebrities were awarded prestigious golden trophies for their extraordinary talent and performances.

Nitesh Desai, the director, Primex Media Services Private Limited, said, “It was a great honor for us to associate with the prestigious Iconic Gold Awards-2021. This is the first time that we have been able to associate as the media partner of the Television industry’s most reputed awards show. We are looking forward to the long and continuous association with the promoters of the Iconic Gold Awards.”

Ahmedabad (Gujarat) [India], October 13: With an intention to appreciate and acknowledge the contribution of artists and support them in the time of need, Vadodara based Vasu Healthcare Pvt Ltd felicitated Mrs. Pushpa Pagdhare, Singer of the “Itni Shakti” prayer song. Acknowledging her contribution, Vasu Healthcare presented a memento of appreciation along with a cheque of Rs. 1 lakh to her.

Pushpa Pagdhare has reportedly sung over 500 songs in as many as 8 Indian languages. ‘Itni Shakti Hame Dena Data’ is a song from the 1986 movie ‘Ankush’. The song was composed by Kuldeep Singh, and its lyrics were written by Abhilash.

Mr. Sagar Patel, Director, Vasu Healthcare Pvt Ltd, said, “The prayer song – Itni Shakti’ has a special place in the heart of every “VASUDHARS” (employees of Vasu Healthcare). Our company has been emotionally attached with this prayer for over 11 years and is a part of regular prayer at all Vasu Healthcare facilities – plants, corporate office, R&D etc. We learned about Mrs. Pushpa Pagdhare and her financial condition in media reports and decided to approach her for help.”

Helping the needy is a concept that is deep-rooted within Indian culture & society; as a responsible corporate citizens, it’s our duty too. Vasu Healthcare also urges corporates, individuals and bodies to identify and support other artists, social workers and people in need.

Established in 1980, Vasu Healthcare is a leading Indian company engaged in Herbal Cosmetics, Personal Care, Nutritional Supplements and among the top players in the Ayurveda prescription market.

Company has developed 200 plus products based on the rich heritage of Ayurveda & Strong R&D capabilities covering segments including Urology, Orthopedics, Pediatrics, Gynecology, Respiratory care etc.

Company’s flagship brand –TRICHUP is omnipresent Worldwide and offers a range of Hair Care Solutions including oil, shampoo, Serum, Hair Conditioner, Cream etc. Company also exports to 50 plus countries.  Company has a pan-India network of dealers and distributors, including 50,000 pharmacies, retail chemists, modern trade and 1000 stockists. Company also sells through leading e-commerce portals including Amazon, Flipkart, Nykaa, 1 Mg and its own online store. (https://www.vasustore.com/)

Mumbai (Maharashtra) [India], October 13: The Entrepreneurship Cell of IIT Bombay is a non-profit organization that conducts several initiatives throughout the year to promote entrepreneurship. Its initiatives have received patronages and recognition from entities like UNESCO, Startup India, Make in India, etc.

E-Cell IIT Bombay’s business model competition Eureka!, is aimed at accelerating the growth of the most innovative ideas into commercial successes. The startups that participate in the competition receive mentoring, funding, incubation, networking, and many other opportunities. There are prizes worth INR 80 Lakhs for the winners, along with the opportunity to present their idea at Expo 2020 Dubai.

Started in 1998 with prize money of INR 50,000, Eureka! has grown rapidly to become Asia’s largest business model competition with more than 10,000 entries coming in every year. Many startups from Eureka! have gone on to become multi-million dollar enterprises.

Registrations for startups are open at: eureka.ecell.in

With a year of lockdown and restricted business activity, several problems have become prevalent in society. Eureka! Envisions to bring out the best solutions to these problems in different sectors and provide the support that is needed by them to solve the woes of society. This year, the competition is divided into 7 different tracks:

1. Salesken Business Track: The Flagship track of Eureka!, the business track aims to help ideas develop into businesses that have the potential to revolutionize the world.
2. Swavalamban SIDBI Social Track: The Social track encourages ideas and B-models which cater to people closer to the bottom of the pyramid and envision the greater good of the society.
3. SBI General Fintech Track: The fintech track encompasses advances in technology and changes in business models that have the potential to transform the provision of financial services through the development of innovative instruments, channels, and systems.
4. Shell Sustainable and Affordable Energy Track: The Sustainable and Affordable energy track encourages startups that are working towards clean energy goals and providing alternatives to traditional fuels.
5. Godrej Agrovet Food and Agro Track: The Food and Agro track aims at supporting innovation in the field of Food & Agriculture industry. There is a lot of potential in this sector as the millennial generation is moving towards healthy eating habits while trying to retain the enjoyment of eating junk food.
6. Westbridge Capital Pan-IIT Track: The Pan-IIT track invites entries from startups founded by students or alumni of any of the 23 Indian Institute of Technology (IITs).
7. Gulf Islamic Investments Edutech Track: With the pandemic shaking up the entire world, including the education system, transition to a digital mode has now become an absolute necessity rather than a mere technology-driven trait. This track has got education and innovation excellence at its core.

Eureka! is being organized in association with Balmer Lawrie Co. Ltd. as the Platinum Sponsor, Picus Capital, Vertex Ventures as the Venture Partner, Kotak Securities Limited, Numaligarh Refinery Limited (NRL), Oil India Limited (OIL), Adobe as Gold Sponsor,  Mr. Yash Kishore, Program Manager Tesla as the exclusive angel partner. Eureka! Aims at providing a once in a lifetime experience to all its participants while at the same time giving away a lot of perks to the participants and winners, including a direct entry into the TiE Pune Venture Program, funding of up to USD 1.5 Million to each of the top 50 startups of Eureka! by Indian Angel Network, and much more.

From a startup’s perspective, Eureka! is much more than a competition. It provides opportunities that enable startups to reach the best places and create an impact in the country. E-Cell IIT Bombay believes that for making India a superpower and taking it to the pinnacle of success, it is essential for us to support our entrepreneurs. Eureka! is an initiative that empowers the best ideas and helps the progress of the country. So, if you think your idea has the potential to change the world, go to the link in the poster and register now!

 

New Delhi (India), October 12: With India eyeing record Steel exports in FY22, the Indian Steel Industry is quickly becoming hot property. Along with it, Sponge Iron, one of the essential raw materials used in steel productions, is bound to have a growing domestic demand. Accompanied by rising coal prices, there is tremendous room for technological and market development to adequately satisfy the expected demand.

At such a stage, a novel process to produce high quality sponge iron that matches international standards has been developed by Subhanjan Mohanty, Founder of Involute Metal Powders. With 40 years of experience as a Chief Consultant in the Indian metallurgical industry, and numerous patents, he has pioneered the technological development of various ferrous and non-ferrous metal powders.

Sponge Iron production usually employs the DRI Process, undertaking solid state reduction of hematite ores with equal proportions of coal. This is brought about by the use of a coal fired Rotary Kiln, with the environmental impact of the entire process putting Sponge Iron plants under ‘Red Category’ industries. These industries generally have a high pollution potential, alongside a risk of numerous health hazards. The use of Electrostatic Precipitators can subdue the environmental effect, although not to the required extent.

Involute Metal Powders, in their latest technological development, have created a process that reduces the coal usage, subsequently reducing the environmental impact. This is done by using a tunnel kiln, instead of the usual rotary kiln, making it a one of its kind static bed process in India. The coal usage drops by up to 85% for each cycle, resulting in a smokeless, eco-friendly operation.

The process also switches over the raw material from hematite, to magnetite, which contains much higher amount of pure iron at 72.4%. Magnetite ores comprise more than 30% of the India’s iron ore deposits, which are heavily underutilized. Offering the highest iron recovery, magnetite  sponge iron can be a revolutionary turn in the Indian metallurgical industry, shares Soumitra Mohanty, the executor of the success trials of the above project.

India has been the largest producer of sponge iron globally, since 2003. Since 2014, India’s contribution to the sponge iron has crossed 25%. With this strong global performance, and the massive effect of the Steel Industry on the Indian and global economies, the powder metallurgical industry is gaining ground. Novel processes such as this one by Involute Metal Powders, will definitely continue to support and strengthen the industry.

Highlights of the Process are:-

1. Utilizing Magnetite Iron are that comprises 36% of our countries Iron ore deposits and has not been able to find quantitative usages so far.
2. Using only 10-15 % coal against equal Proportion of Iron ore and Coal.
3. Complete smokeless operation.
4. Eco-friendly Process.
5. Highest degree of Iron recovery.
6. Minimum cost of production.
7. Lower investment compared to Rotary Kiln Process.
8. Return of Investment within 1 year compared to 3 to 4 years of Rotary kiln process.

For more details, mail on: contact@powdertechnologies.com

Yusuf Pathan visits the Blue City-Jodhpur to Inaugurate the Cricket Academy of Pathans (CAP)

Jodhpur (Rajasthan) [India], October 12: Ace cricketer Yusuf Pathan inaugurated the 27th academy of the Cricket Academy of Pathans (CAP) at Jodhpur, in the presence of Mr. Harmeet Vasdev, Managing Director (CAP), at a press conference held at the academy ground located in Shikargarh area of Jodhpur. With technology-enabled, strong on-ground curriculum and a team of experts providing high level cricket coaching, this new CAP centre promises to fulfil the aspirations of budding cricketers in Jodhpur.

Yusuf Pathan, Director, Cricket  Academy  of  Pathans,  said,  “We  invest  copious  time  and  energy interacting with students and their parents. With the launch of CAP in Jodhpur, we are expanding in Rajasthan and are looking to tap into the huge reserve of young cricket enthusiasts and give them world-class coaching infrastructure so that the city can start churning out district, state, national and International level players”. Talking about the successful training strategy of CAP, he added, “Through our world-class coaching, our students have started representing their states at the national level tournaments like Vinoo Mankad Trophy, Syed Mushtaq Ali Trophy and Ranji Trophy. We have plans to open more academies across India which will assist the budding cricketers of the country to get trained in the right manner.”

CAP is providing quality coaching to the young players across India and helping them to fulfil their dreams of playing at the highest level. In the recent past 70 students have already been selected for various district, state and national level matches. CAP hopes to continue this trend in Jodhpur also and produce some national and International level cricketers in the future.

According to Mr. Harmeet Vasdev, Managing Director, CAP, “We plan to expand our operations to tier II and tier III cities to give an opportunity to all the budding cricketers who love the sport and need access to world-class coaching infrastructure. India has a massive pool of talent and most of it lies in these cities. We are excited about the prospect of utilizing the talent pool and produce cricketers from these cities. We are aiming to launch 19 more academies in the cities of Bhopal, Pune, Bhubaneswar, Cuttack, Srinagar, Itanagar, Visakhapatnam, Coimbatore, Agra, Bijnor, Malihabad, Gulbarga, Berhampur and have pledged to invest INR 2.85 crores towards this goal. We hope to become the preferred academy for cricket coaching across the country and we are committed to it.”

CAP uses state-of-the-art technology tools to help leverage the performances of all the students. Apart from the already in use PitchVision technology, a recent addition has been of CAP-Stance Beam, a smart cricket bat sensor which gives shot analysis in real time and instant 360-deree batting performance data analytics to players and coaches. With real-time collaboration with the coaches, this tool keeps track of the practice sessions, enabling the coaches in providing instant course correction. An in-house app, a tool developed recently, helps the management and coaches keep up-to-date with the daily activities.