Category: Business

  • Invesco Mutual Fund unveils Invesco India ESG Equity Fund

    NFO Opens: 26th February2021; Closes: 12th March2021

    Mumbai, Maharashtra [India] : Invesco Mutual Fund announces the launch of its newfundInvesco India ESG Equity Fund, (an open ended equity scheme investing in companies following Environmental, Social and Governance (ESG) theme). The fund aims to generate capital appreciation by investing 80% – 100% of the net assets in equity and equity instruments of companies, which are selected based on Environmental, Social and Governance (ESG) criteria, as defined by our proprietary investment framework. The fund will adopt a bottom-up approach to select stocks. While the fund will invest the majority of its assets in large cap companies; it will also offer limited exposure of up to 35% tomid and small cap companies1. The fund is benchmarked to the NIFTY 100 Enhanced ESG Index and will be managed by Mr. Taher Badshah, who has over 26 years of experience and Amit Nigam, who has  over 20 years of experience in the Indian equity markets.

    Note – 1The above strategy is based on current views and is subject to change from time to time.

    In today’s socially conscious society, we expect companies to care about environment, society and have high standards of governance. And as consumers, we exercise our voice through the products & services we consume. Investors globally consider ESG factors to evaluate where the company has risks because of environment, social and governance issues. For companies today, the risks which originate from environment, social and governance issues are real. Disregarding ESG values can have a serious impact on the company’s operations, profits, and shareholder value. From an investment point of view, it is important to evaluate where the company faces the risk on account of ESG parameters, as ignoring these risks can have far-reaching consequences.

    Speaking at the launch, Mr. Saurabh Nanavati, Chief Executive Officer, Invesco Mutual Fundsaid, “As a firm, we have been demonstrating our commitment globally to responsible investing by actively encouraging ESG inclusive practices across every area of business.Globally, there is a big difference between being ESG “Aware” and ESG “Inclusive”. Our ESG inclusive practices are at the core of our equity investment process, which differentiates us.

    “It is important to analyze a company through the ESG lens. Governments and society are penalizing irresponsible companies. On the other hand, companies with strong ESG proposition are creating value through increased top-line growth, lower costs of production, better financing terms, government support & subsidies, motivated employees and enhanced returns on capital invested, which in turn help investors in long term wealth creation.”

    “First time investors can embark on their investment journey with this new fund and embrace responsible investing from day one”

    Invesco and ESG1

    • 32 years journey of sustainable investing
    • Managing US$ 34.5 bn across 44 ESG funds and segregated mandates globally. (managed by our global firm)
    • Signatories to the UN sponsored Principles for Responsible Investment (PRI)
    • Lead Investor in Climate Action 100 +
    • ESG advocacy through industry associations and participation in policy efforts

    1 The details referred above are of our global firm.Source: Invesco; Data as on 31 December, 2020.

    The minimum investment amount during the NFO is Rs. 1000/- and in multiples of Rs. 1/- thereafter. For SIP investments, the minimum application amount is Rs. 500/- and in multiples of Rs. 1 thereafter.

    No exit load will be charged, if upto 10 percent of the units are redeemed/ switched out within 1 year from the date of allotment. If more than 10 percent of the units are redeemed / switched out within 1 year from the date of allotment , exit load of 1 percent will be charged. No exit load will be charged for units redeemed / switched after 1 year from the date of allotment.

    The New Fund Offer (NFO) is open for subscription from February 26, 2021 and will close on March12, 2021.

     About Invesco Asset Management (India) Private Limited 

    Invesco Asset Management (India) is one of the leading asset management companies in India. With over INR 44,776 crores of assets under management across Mutual funds, PMS and Offshore Advisory (as at 31 December, 2020), we serve investment needs of individual investors, corporate and institutions through mutual funds and sub-advised portfolios. Our expertise extends across equity, fixed income, and alternative asset classes where we offer the complete range of funds designed to suit investment needs. IAMI’s aim is to provide top class financial care, impeccable service, and best-in-class investment products.

    For more details visit invescomutualfund.com

    About Invesco Ltd.

    Invesco is an independent investment management firm dedicated to delivering investment experience that helps people get more out of life. NYSE: IVZ; www.invesco.com

    Note: The product labelling assigned during the NFO is based on internal  assessment  of the Scheme characteristics  or model portfolio and the same may vary post NFO when the actual investments are made.

    Mutual Fund investments are subject to market risks, read all scheme related documents carefully.

    For further information, please contact

     

    Haresh L Sadani

    Director – Marketing & Products

    Invesco Asset Management

    (India) Private Limited

    Haresh.sadani@invesco.com

     

    Nidhi Sampat

    Manager – Marketing

    Invesco Asset Management

    (India) Private Limited

    Nidhi.sampat@invesco.com

     

     

     

     

     

  • Finding Way in the Labyrinth of Cyber Warfare By : Yogesh Dadhich

    Bangalore Karnataka [India] : As the world gradually evolves into a global village, there has been an accelerating concern regarding the issue of cyber security. An array of individual hackers and rouge states are seen to be participating in cyber warfare; thereby posing a stark threat to cyber security and data breach.

    Indian companies are now progressively waking up to the need for cybersecurity and are looking for reliable solutions to help them keep theirand their customer’s data secure. In this scenario, controlling and managing IT Infrastructure Security Exposure has become a high priority for IT Teams and Leaders.

    So, we at Ossisto 365, are carving a niche as a leading provider of cybersecurity tools that help inkeeping two of the most commonly used enterprise applications – Active Directory & Office 365 safe and secure.

    Recently, even Microsoft took recognition of Ossisto’s efforts in securing Active Directory and posted about Ossisto’s major update on their Social Media handles. As a Microsoft Gold Certified Partner, Ossisto 365 has demonstrated strong leadership and innovation in this domain, while competing with major cybersecurity providers globally.

    Boasting of an established clientele based in US, South Africa, Europe, and Middle East, Ossisto 365 is efficiently enabling customers across a range of domains such as Healthcare, Manufacturing, Public/Government Institutions and IT/ITES industries.

    Our customers trust us to keep their most important assets safe: Core Authentication Technologies and User Identities & Access Management components of their IT Infrastructures. We respond to this trust by being very aggressive with Product enhancements, patching and expansions.

    To confront a new wave of malicious elements and organized attacks on enterprise IT Infrastructures, Ossisto 365 is harnessing the power of Artificial Intelligence in its IT Security solutions. This has led to a new wave of interest among customers who would like to leverage AI to keep their environment clean and up to date with the industry best practices.

    Yogesh Dadhich is an Information Technology connoisseur who has been in this decade for close to two decades now. He presently serves as the Managing Director of Ossisto 365, a Microsoft Gold Certified Partner and a provider of IT Health & Risk Assessment Software & Services for Microsoft Active Directory and Microsoft other key server technologies.

  • Nishant S Mehta Won Excellence in Fintech & Banking Audits Award from Business Mint

    If we have potential and patience then no one can stop us from achieving our goal.

    Mumbai, Maharashtra [India] : His Pathway to success has inspired startups and CA aspirants. Recently achieved “The Indian Achievers Clubs 50 under 50”.

    Nishant’s ideology has proved that Fintech & Banking Audits are two powerful elements in any corporate.

    Being a famous Chartered Accountant, Entrepreneur and Mentor, his reformation has laid great impact globally. He is a man of his dreams started his professional journey in 1995 as an intern, where he got chance to work with top corporates like Aditya Birla, Tata Group, Philips etc. He is a person of various interest from dance, cricket and music accepts each new talent that brings value.

    Holding two master’s degree one from Government Law Collage, Mumbai (LLM) and other from Welingkar Institute of Management Development and Research in 2008, (MBA – Finance) he has proved that “Where There Is A Will There Is A Way”. Someone who started his own company in 2001 as ‘M/S Nishant S Mehta & Company (NSM) showed business enterprises a success journey by having offices in Dubai,Singapore, London, Australia, Riyadh & Bahrain with associates in USA, Oman & Kuwait.

    “Future of the world is fintech. I am proud to see so many Indians Fintech achieving success”; says Nishant. He is a part of many social associations –

    • Toastmasters International, District 98
    • YI- Young Indians Mumbai (Youth Wing of CCI)
    • YLF – Young Leaders Forum (Youth Wing Of IMC)
    • Rotary Club of Mumbai Coastline
    • Member of Bombay Industries Associates

    He has set a benchmark in the legal and financial market as he has been commissioned for various movies Oye Lucky Lucky Oye, Love Sex Dhoka, English Vinglish and many more. Been into strategy and operations of various startups related to fashion, travel, social networking platform that would not only help the economy in enhancing the GDP of the country but also will act as a digital achievement. As an entrepreneur he aims to bring holistic development targeting the betterment of the economy.

    He is inspired by Mukesh Ambani as his success was had no ends in the same way we can see Nishant’s life which has been a great source of inspiration as business is all about taking risks and challenges. His success seems a challenge which could not be done if he would look towards the difficulties. In his domain he wants to mentor students, Corporate’s, Startup groups to look towards the planning rather than implementation as asset can never be converted to liability.

    “I STARTED ALONE”; said Nishant but today he is a man who walks with million people who want to learn something better. Create your own identity Fintech gave me my identity you identify yours…

    Nishant revolves around all spheres of life. His flexible nature adds spark to his professional growth. He has brought a change in education by imparting quality knowledge related to finance and investment which has benefited people at large.

    Nishant has uplifted many investors to choose path towards financial freedom. This is an added advantage which opens a pathway to all his dreams. Having hardworking personality, he has launched his podcast, YouTube and Instagram page which is filled with top notch knowledge that can act as a guiding source of information to thousands of viewers.

    Nishant says, ” Freedom can only come when you have key to all problems”. For him key was hidden in his passion towards finance. His areas of interest were laid down to bring out the best in the business world. His achievements made business reach towards an unexpected level.

  • Business Mint Announce the Winners of the Nationwide Awards under 30 – Rising Entrepreneurs– 2021

    Nationwide Awards is one of the India’s generally perceived and elite brands, providing assurance of the highest quality and innovation. An incredible wide range of sectors and industries from all over the India were represented.

     Hyderabad, Telangana [ India] : The Grand Nationwide Awards 30 Under 30 –RISING ENTERPRENEURES– 2021 were acquainted with recognize and reward the extraordinary work and the outcomes picked up by the pioneers of the corporate space, despite an always increasing competitive market.Almost 650 of the main figures in global responsible organizations entries at Nationwide Awards Under30 –RISING ENTERPRENEURES– 2021.

    The diversity on display – both in terms of geographical origin and working sphere – exhibited fantastically a developing devotion to mindful strategic approaches.Continuing with our hunt, the Nationwide Awards Under 30 –RISING ENTERPRENEURES– 2021 search out the leading lights of the wide range of rising entrepreneurs, searching for those whose imagination, technology, responsibility, innovations and solid initiative has assisted them with making progress in an increasingly challenging corporate atmosphere.The judges were searching for organizations who have been “RisingEntrepreneursThese honors perceive and honor the most regarded entrepreneursalongside their C-Level executives within a variety of industries, while rewarding deserving success all its forms throughout the Global business community.

    To honor those bright minds, Business Mint issued a list of companies, agencies, nonprofits and government organizations whose groups and missions brought home a success here:https://nationwideawards.org/award

    We are pleased to specify that all the RisingEntrepreneursare startup FOUNDERS or ‘’Business legends’’ that drive forward with thoughts, advancements and persistent coarseness that is moving the business and the society the correct way.

    The Nationwide AwardsUnder 30 –RISING ENTERPRENEURES– 2021was an enormous achievement in which more than 650 nominations came from across different industry areas, for example Trading, Education, Health, Architectural, Marketing, Media, Real Estate etc.Afterselecting the most creative and bright minded nominees, there were 30 winners under several unique classifications.The winners came from everywhere India.

    Startups and Entrepreneur shape our lives. They make occupations and stimulate innovations with no limits. They add to the interaction of country working by filling financial development and success. With their visionary thoughts and tenacious soul, they challenge problematic powers and carry with them imaginative arrangements in any event, during the hardest occasions. Driven by their longing to improve their general surroundings, they stop at nothing to accomplish their most prominent aspirations. Startups are the fate of India.

    Mr. Vinay Kanth Korapati, expressed “It’s a pleasure to see so many organizations from such a variety of enterprises and geographies are working hard towards our common goal.”

    List of “Nationwide Awards Under 30 –RISING ENTERPRENEURES– 2021” winners:

    1. VibhorHasija – Founder & CEO – Yours Eventfully in Artist Management Category
    2. Parikshit – Founder & CEO –MeraMaali in Urban Gardening Category
    3. Manu Mathew Palathungal – Co-Founder – Nutmeg Valley & MD – Electro Fibres in Trading & Manufacturing Category
    4. Varnika Bhargava – Founder –Creativeshowz in Wedding Planners Category
    5. Sahil Wadhwa – Founder & CEO, Pathshala (Brainchild Smart Ventures Pvt Ltd) in Education Category
    6. Nilesh Prabhakar Shingote – Co-Founder, PropCheckup in Innovative Startup Category
    7. Rajesh Kumar – Founder, Sixpackabsindia in Fitness Startup Category
    8. Ajitabha Bose – Chairman, BDL Studios &Ajitabha Publishers in Author Category
    9. Anurag Srivastava – Founder & CEO, Mad Over Print Pvt Ltd in Creative Merchandise Category
    10. Rishabh Jain – Founder – RishiRich Jewels in Fashion Jewelry Category
    11. Dr Samiuddin Ahmed – BDS, MDS | Dental Implantologist in Dental Healthcare Category
    12. Shamsia – Artist in Art Category
    13. Shyambhavi Gulati – CEO – Babita Arts and Designs in Art & Design Category
    14. Bibin Babu – Co-Founder, Payiza&Innowork – Emerging Technology Category
    15. KundavaiArivudainambi – Founder & CEO, Eduzo in Edu-Tech Category
    16. Anjali Nar – Founder & Director, METRISTAMBH in Architectural & Interior Design Category
    17. Aayush Chaudhary – Founder, ACad Studio in Architectural & Interior Design Category
    18. Pranav Mehra – Co-Founder – Brew Whale Brewing LLP in Brewery Category
    19. Bharat Ramavtar Gupta – Founder – Mungos Media in Marketing & Media Category
    20. ShivashishTarkas – Founder & CEO – The InterMentalist in Marketing & Media Category
    21. Adhunika Singh – Founder & Creative Director – Look What Happened in Branding & Advertising Category
    22. Aashish Bhardwaj – Founder & CEO – Sociopool India Private Limited in Marketing & Advertising Category
    23. Aditya Gurwara – Managing Partner – Services, Qoruz / Terareach in Marketing & Advertising Category
    24. Tarun Sunil Nainani – Co – Founder, Pentableu in Marketing & Advertising Category
    25. Dhanraj Madnani – Founder & CEO, LiquidSpear Experiences in Marketing & Advertising Category
    26. A V Sai Prakash – CEO, Fave Labs in Home Automation category
    27. Paresh Sunil Dugad– Director, Dugad Group in Real Estate & Manufacturing Category
    28. Harsh Agarwal – Founder & CEO, Greenland Agro Foods in Healthy Foods Category
    29. Vinit Vinod Jain – Founder, Techinnovadors Solutions Pvt Ltd in Startup Incubator Category
    30. Mohit Vanjani – Founder, Keeo Skin Essentials in E-commerce in Beauty & Hygiene Category

    Mr. Vinay KanthKorapati , Founder of Business Mint says,“I might want to salute everyone on the shortlist, and especially our winners of Nationwide Awards Under 30 –RISING ENTERPRENEURES– 2021 ,You all show genuine development and administration in driving Responsible Business. We hope you all will share your experience far and wide and look forward to reading follow-up actions next year! All demonstrated the strategic importance of sustainability to their business or organizational activities.

    It was extremely inspiring. Leading a business to success can be a tough challenge, and as such we are keen to showcase the dedication, expertise and sheer hard work of our deserving winners. I would like to wish them the best of luck for the future and congratulate them on their win in this prestigious awards program.”

    https://nationwideawards.org/award where you can get to the winner’s supplement.

    About Business Mint

    Business Mint is one stop destination to serve organizations and entrepreneurs for their professional advancement through research and recognition approach.Business Mint is a platform for associations and business people where individuals get acknowledgment for their diligent effort. Their good try to perceive the incredible business thoughts, adventures and great individuals behind them that get it going at any expense.

  • A company grew its business TEN times during covid-19 pandemic using ingenuity and business resilience!

    Vadodara, Gujarat [India] : Vadodara-based food startup All That Dips achieved ten times business growth despite covid-19 pandemic through the well-timed launch of gourmet cooking sauce brand Bechef.

    Vadodara: The Covid-19 pandemic made tasks difficult for companies, small or big. It has disrupted economic and social normalcy throughout the world. Many successful companies had to shut down operations or cut down businesses overnight. People lost their livelihoods; social connections disappeared with built-up health concerns.

    In the middle of this mayhem, the Vadodara-based food startup All That Dips has managed to overcome the pandemic challenge and achieved 10 times business growth. This significant achievement has been possible solely because of the intelligent and well-timed business decisions and product launches.

    For over 10 months, country-wide lockdown forced people to stay confined in their homes, while restaurants and food joints remained closed. Food being an obvious choice to spice up our lives and nourish health, everyone started experimenting and attempting to home-cook delicious restaurant-style dishes. Ordinary people – food lovers, bachelors, mothers, or rookie cooks – was trying to be the chefs at their homes.

    All That Dips leveraged people’s crave for healthy, nutritious and restaurant-style food at home. They launched their new product line up Bechef. It is a brand of gourmet cooking sauces from cuisines across the world; prepared with farm-fresh ingredients; no colour, flavour or harmful chemical added.

    “Food is a sacred business, what we consume has a direct effect on the health of the consumer and hence there lies no room for error and use of inferior quality ingredients on what goes in our products.” – Dr Deep Lodhari, Founder & Director of All That Dips.

    Bechef cooking sauces come in various world cuisines, from North African Harissa Sauce to Jamaican Jerk Sauce and Chinese Kung Pao Sauce. The company strictly adhere to the principle of quality over quantity. Only farm-fresh ingredients, directly sourced from farmers markets, are used in preparing Bechef sauces. Production of sauces in small batches ensures that ingredients remain fresh and authentic. Products also taste uniform, and nutrient value remains intact.

    Bechef helped the company to survive and grow during the pandemic lockdown. Today, All That Dips has a pan-India reach–Panjab to Kerala and Gujrat to Assam. These gourmet cooking sauces are now available in more than 1000 supermarkets across 13 Indian states contributing over 50% to All That Dips revenue. The word-of-mouth publicity and reorders from satisfied customers, significantly, helped the brand to succeed.

    The company gets direct-to-customer business from its presence in online platforms and business-to-business sales through traditional distributions and modern trade format. They also sell products to various restaurants, caterers and hotels in bulk.

    For promoting Bechef brand, All That Dips is tieing up with the best chefs in India, engaging consumers through social media interactions, regular online cooking contests and other fun, engaging activities. Sampling and tasting activities in retail stores, malls and societies are also in full swing. The founders have plans to go international by launching the brand in South East Asian and Middle East Markets soon.

    All That Dips’ goal for 2021 is to be the fastest-growing company in the healthy foods and condiments category consolidating its presence across the territories in Tier 1, 2 and 3 cities and becoming a national brand.

    The story of All That Dips started in 2017 when Dr Deep Lodhari and Mr Dhaval Patel prepared a particular batch of Hummus & Fresh Salsa and sold worth of  ₹50,000/- within just two days in a local market! Both these gentlemen share craziness and passion for good food from across the world; they believe that good food can change the way of life. The initial success with Hummus gave birth to All That Dips. In a short period, the company became a big success. It started supplying fresh dips ranging from Fresh Hummus, Salsa, Guacamole, Cheese Dips, Aiolis and Yogurt in 16 yummy flavours to premium supermarkets across five states. Then covid-19 happened. And their thriving business got stuck with lockdown, closed stores and supermarkets. However, with their ingenuity and entrepreneurial zeal, the founders helped the company overcome the pandemic onslaught. All The Dips launched its gourmet cooking sauce brand Bechef for people willing to home-cook delicious healthy restaurant-styles dishes.

    Visit https://www.allthatdips.com  for more details.

  • Usman Afzal is a digital marketer has a network of over 50 million readers

    Mumbai, Maharashtra [India] : Businesses that are marketing their services the digital way are profiting at a higher scale for through digital marketing technology they can now reach a wider global market. However, for that to happen, it becomes necessary to have a good digital marketing specialist who not only has the skill but knows how to market your business right. Among the best digital individual markers who are renowned at celebrity, individual and digital marketing is Usman Afzal.

    Usman Afzal, a native of Faisalabad, has been involved in digital marketing, content marketing and website digitization for the last three years and currently has a network of over 50 million readers. He also works for many celebrities, including Saeed Ajmal.

    Usman Afzal wanted to work in the digital field since childhood and over time he changed his passion into his profession. However, he studied in the Faculty of Arts and then he ventured into the IT sector, in which he developed his own digital marketing business.

    His dedicated hard work and never-ending thrive to succeed led him to be one of the few influencers who have accomplished so much in a short period of time.

    His efforts are very well recognized and rewarded. He is highly in demand for his services. Usman’s journey is an inspiration for many and his life is a fantasy for the ones of his age. He has proved that every little input towards development leads to greater achievement.

    They currently help many individuals who run news portals to develop their portals and use their readers network to bring traffic to their portals. The network of readers is more than 50 million. It also helps with web development and digitization. So that the news portal connected to them can grow well.

    Currently Usman is planning to take his company to the global level and for that he is also building a network of readers associated with different languages. So that it can help digitalize portals and blogs in every language.

  • Dale Bhagwagar gives Bollywood publicity a cost-effective PR boost

    Mumbai, Maharashtra [India] : Setting a new trend in PR pricing and deliverables, India’s premier Bollywood PR agency Dale Bhagwagar Media Group has launched one of the most economic and low cost web PR packages in the industry, titled Instant Hype PR Packages.

    The affordable PR packages are aimed at generating quick PR hype and instant and organic internet media coverage for people from the entertainment industry, including actors, actresses, filmmakers, musicians, singers and other Bollywood persons, within a stipulated time period of just seven days. They are more suited for personalities who wish to generate fame and revenue at a faster rate, while keeping the budget low.

    The agency takes care of all the details including ideation, conceptualization, copywriting, content creation, dispatches, media follow-ups, media placements and link tracking. It also provides the facility of publication of the news articles after corrections and approval by the client, plus an option to select the number of photographs for the news coverages.

    Moreover, the PR packages come with integrated SEO; ensuring a lasting presence for personalities on Google search.

    Traditionally, Bollywood PR agencies in Mumbai have not guaranteed the number of web placements or links with PR packages. However, these newly launched packages come with an assurance. The top celeb publicity agency has guaranteed the number of web links, which is what makes them more reliable. The focus seems to be on saving time and monies, while delivering optimal media hype on some of the best Bollywood websites.

    Dale Bhagwagar Media Group is an award-winning entertainment PR agency which has been at the forefront of the Bollywood PR brigade for over two decades. Its founder, Bollywood PR consultant Dale Bhagwagar tops the list of best PR experts in the Indian entertainment industry.

    Known as Bollywood’s only PR guru, the PR professional has looked after the media for over 300 personalities including Hrithik Roshan, Shilpa Shetty, Priyanka Chopra, Govinda, Vivek Oberoi, Randeep Hooda, Rakul Preet Singh, Preetisheel Singh, Manoj Bajpayee, Daler Mehndi, Anup Jalota, Pankaj Udhas, Swami Nithyananda, and PR for films such as the Shah Rukh Khan-starrer Don and Farhan Akhtar-starrer Rock On. Apart from this, Dale Bhagwagar has handled the crisis management for a full 20 contestants of Bigg Boss; India’s No.1 reality show hosted by Salman Khan.

    His Bollywood PR agency has also handled the media for around 40 movies starring top famous actors such as Amitabh Bachchan, Anil Kapoor, Anupam Kher, Boman Irani, Jackie Shroff, John Abraham, Kareena Kapoor, Karishma Kapoor, Katrina Kaif, Manisha Koirala, Naseeruddin Shah, Om Puri, Preity Zinta, Rani Mukerji, Raveena Tandon, Rekha, Saif Ali Khan, Sanjay Dutt, Shabana Azmi, Sunil Shetty and Sunny Deol.

    Over the years, the PR agency has started the maximum trends in the entertainment publicity business. It was the first one to go digital with all its communication. Dale Bhagwagar also introduced the PR trend of making Bollywood publicists the one-stop contact point for all media related activities of celebrities. Max Clifford, the world’s most controversial publicist once called Dale Bhagwagar “the PR to go to in India.”

    Dale Bhagwagar is the only publicist who is allowed by all his PR clients to represent them in the news media as their official spokesperson. The PR consultant runs https://bollywoodpr.in/ , a premier authoritative PR website of the Indian entertainment industry. He also conducts virtual internships for bright students of mass media and interacts with PhD students of journalism and mass communication for their thesis and dissertations.

    The publicist is also a master with handling the media during controversies of celebrities. For this, he has been quoted in each and every prominent Indian media, apart from some of the topmost international publications and news television channels like BBC, Sky News (UK), CNN, The New York Times, The Washington Post (US), The Sydney Morning Herald (Australia), International Herald Tribune (France) and Pravda (Russia).

    He is one of the most searched and accessible publicists in Bollywood. A simple Google search in his name brings up thousands of results.

  • Surat’s Bhanderi Lab Grown Diamonds, a prominent name in the CVD Diamond industry is participating in the Sparkle Exhibition

    Surat, Gujarat : Gujarat’s biggest Gems and Jewellery exhibition ‘Surat Sparkle 2021’ organised by the Southern Gujarat Chamber of Commerce and Industry (SGCCI) will be held for three days, beginning from Feb 20th, 2021. It will have about 150 exhibitors displaying their products such as loose diamonds, diamond jewellery, diamond machinery etc. Majority of the exhibitors are dealing in lab-grown diamonds and are also participating for the first time in the gems and jewellery exhibition.

    Surat Sparkle 2021 is B2B expo which will provide an excellent platform for buyers and suppliers to connect, network, exchange ideas, discover upcoming trends and generate business opportunities. In addition, the exhibition will continue to witness International Delegation from across the Globe. For the first time in the country after Covid-19, the promotion of synthetic diamonds will take place in the Sparkle exhibition organized by the Chamber, while the value addition for the diamond industry will also take place in Surat.

    Known as the hub of diamond polishing, Surat’s lab-grown diamond market has more than 500 units manufacturing Rs 5,000 crore worth of diamonds per annum. Many leading diamond jewellery brands in Surat now sell lab-grown diamonds. There are over 2,000 small and medium units in Surat manufacturing lab-grown diamonds. And their export has increased over the past two years. In fact, reports show that there has been a 40% rise in export of synthetic diamonds in the past one year. After the unlock of pandemic, these local lab-grown diamond units are working at their full capacity to meet the increased demands. In recent times, the Indian consumers, too have turned to the lab-grown diamonds to flaunt their sparkling jewellery.

    One of the emerging names in the CVD diamond industry is that of Bhanderi Lab Grown Diamonds. Based in Surat, Gujarat, Bhanderi is one of the pioneers of lab-grown diamonds in India. It is one of the only few best CVD Diamond creators in the world. Bhanderi Lab Grown Diamonds was established in 2013 with an aim to take CVD diamonds to every household, national and worldwide and to lead the global market with its superior quality and perfect lab-grown diamonds. Their company, with innovative advances in technology and research, focuses on creating perfect diamonds with great fervour and passion.

    Promoters of the of Bhanderi Lab Grown Diamonds Mr.Ghanshyam Bhanderi , Mr Prakash Bhanderi, Mr Pravin Lakhani and Dr Snehal Patel  shared ‘Through the lab-grown diamond industry, we are marching on the road of Atma Nirbhar Bharat. The attraction towards the lab-grown diamond business in India is mainly due to the rising demands in the international markets. India’s export of lab-grown diamonds has increased. This leads to a lot of business pouring into Surat Diamond Market which is ultimately going to boost the domestic lab-grown diamond manufacturing industry.’

    So get ready to witness Surat’s lab-grown diamonds getting more glitter at the Surat Sparkle 2021 exhibition.

    For More Information : http://blgd.in/

  • India’s first holistic digital marketing package (PR, CRO, SEO, Content, Copy, story-board, outreach) made for small & mid size businesses from Digital PR World

    Kolkata, West Bengal [India] : Outlandish promises do not take us anywhere, other than giving wasted breath and broken hearts. Run-of-the-mill digital marketing agencies have reputations for making such claims. And unsuspecting clients fall into the trap of wasting their hard-earned cash.

    This issue motivated a group of young digital marketing professionals to find the root cause of the problem. Their years-long introspection and field research took the shape of Digital PR World. It is the young and experienced digital marketing company committed to providing breakthrough solutions for every business, big, small or starting up. And they achieve it by making a perfect balance of Standardisation, Flexibility and Customisation – the key qualities of digital marketing.

    “Clients want their marketing to succeed in terms of both outreach, branding and sales, and we offer nothing less than that. Together we bring to the table over 70 years of experience in every aspect of digital marketing. So, be assured that we mean business.” – Sekhar Saha, Digital PR World.

    Worldwide businesses and customers are moving to digital platforms. Online presence is no longer an option but a reality which we cannot deny. The global pandemic has proved that digital presence decides our survival. And it is not going to change. Everyone needs to have a digital strategy and work through to implement it. The best part of digital marketing is that everyone can succeed with the right strategy, whatever be the size of the business – micro, small or large. Every budget has its meaning in the digital world. Digital PR World makes it possible by offering a winning combination of packaged digital marketing services. Clients get the maximum cost-benefit of standardisation along with the advantages of flexibility and customisation, which are inherent to digital marketing – a breakthrough solution for every business size and industry.

    Digital PR World is a digital marketing and PR management company based out of Kolkata with a client base across the country and abroad. They have already served companies of various sizes and industries in strategic communication, risk-mitigating PR, focussed-group corporate communication and other digital marketing services. It offers packaged as well as custom-made digital marketing solutions.

    A standard DPW digital marketing package (INR 26,000/- without tax) includes –

    • Complete SEO of the business site
    • 3000-word content (web content + blog posts) [ will work on as many keywords as possible in first 6 months]
    • 8 creative with ad copies + adaptation for social channels and website banners as per requirement (visual communicative creatives, not just any other graphics)
    • One carousal storyboard on brand/product – storytelling at a base level
    • Ad campaign design, monitoring and management reporting (ad budget is extra and charged in actual)
    • Online PR management (TWICE in 6 months)
    • 2 – 4 influencer outreach each month
    • 5 – 10 standard links each month
    • Blog post with interlinking
    • Adding reviews to Google map + business verification
    • Basic CRO suggestions and implementation with in-house developers
    • Minimum commitment 6 months

    Guaranteed benefits:

    Related organic traffic to website

    Branding, awareness and publicity

    Brand presence on Google

    To know more about the package and see the work click here:

    https://digitalprworld.com/services/digital-advertising/digital-marketing-packages-small-business/

  • Findbusy plans to market Pan-India going forward

    This week, Findbusy announced that it seeks to extend their marketing services across the indian market.

    Hyderabad, Telangana [India] : Findbusy-The digital marketing agency has made the decision to explore and find their new reigns in the Indian market as a full fledged digital marketing agency. And owing to their shift in the market, they have also announced that they are changing their domain from .com to .agency this week.

    The founders of the company have long thought about the shift and what it means for the company, and after a lot of validation and thought, the team is going ahead with expanding their wings.

    “It was in fact necessary as we are already very well known across Hyderabad as .com. We wanted to be better accessible to the indian clients as an agency for all their marketing needs and .agency Domain helps us achieve that. It is not a name change or anything big, it’s just a domain change and it will only show that we are an agency” said Veerander Chowdary (well known as HelloVeeru), one of the founders of the organization when asked about the necessity of the decision.

    Expansion for Findbusy is unlike other companies. It is not only making their team bigger or bringing in more clients, it is keeping up the quality of work they have been delivering all these years. The firm already has a reputation of being very efficient and informative, this expansion simply means keeping up the same reputation across India. Findbusy has been spreading the word about businesses in Hyderabad and Bangalore for more than 3 years now, it’s time the new cities get to experience the same.

    With clients reaching out from different states, the company could hardly refuse genuine clients with a potential business. A company can only refuse a few clients so, instead of letting go off the businesses they connected with, Findbusy decided to expand. The whole idea behind making the company big was to accommodate businesses and their needs, anywhere from India.

    To be completely honest, there is no difference between both of them. Both of them are just simply, domain extensions. Where .com represents a website to users point of view, .agency represents a company to them. And as a digital marketing agency, the firm decided to serve the customer and their point of view.

    Keeping in mind that the firm is here to help not just their clients, but their customers as well. While they want their clients to get the right kind of audience, they also want the customers to get what they want, Findbusy aims to bridge the gap between the clients and customers.

    “We as a company have been the one to understand the needs of the market and act accordingly. We are still the same from our roots, just bigger and better. For us, it was never about just bringing in a client, it was always about understanding the story behind a business and spreading the word about it to the right people. We don’t just aim to help a business owner, we aim to make a customer’s life easier too” Veerander Chowdary said about the values behind his firm.