Category: Business

  • SPARSH Hospitals Use 3Ps to Make Quality Care Accessible

    SPARSH Hospitals Use 3Ps to Make Quality Care Accessible

    Bengaluru (Karnataka) [India], February 24: SPARSH Hospitals, a leading name in Indian healthcare, has reaffirmed its position as a pioneer in medical innovation with a series of advancements aimed at improving patient outcomes and accessibility to world-class care. Known for its excellence in orthopedics and cutting-edge medical technologies, SPARSH Hospitals continues to set new benchmarks in healthcare delivery.
    SPARSH Hospitals recently inaugurated India’s first advanced on-site 3D Printing Lab at its Infantry Road facility in Bengaluru. While this technological leap has garnered significant attention, the Group has been leveraging 3Ps (Procedure-Technologies, Process and People) to make world class care affordable and accessible to all. This ethos aligns seamlessly with their mission: if a medical advancement can happen anywhere in the world, it should also be possible at SPARSH Hospitals.
    “Innovation has always been at the heart of SPARSH Hospitals’ mission to redefine healthcare in India. We firmly believe that the integration of cutting-edge technology with human expertise is the key to delivering world-class medical care. Whether it’s through pioneering advancements like robotic surgeries, 3D printing, or other transformative solutions, SPARSH is committed to staying at the forefront of healthcare innovation,” said Mr Joseph Pasangha, Group COO, SPARSH Group of Hospitals.
    “Our focus is not just on adopting new technologies but on ensuring they make a meaningful impact on patient outcomes. By personalizing care and enhancing precision, we aim to set new benchmarks in how healthcare is delivered,” added Mr Pasangha.
    By combining technology, expertise, and a patient-first approach, the Group has taken a lead in operational excellence also by putting in place a robust procurement and supply chain management.
    Mr Amit Mahajan, Group Chief Procurement & Supply Chain Officer, SPARSH Group of Hospitals said, “At SPARSH Hospitals, our commitment to operational excellence is deeply intertwined with our mission to deliver exceptional patient care. A robust and efficient supply chain ensures the seamless availability of medical and surgical supplies, equipment’s, services and resources that directly impact clinical outcomes. We have built a supply chain ecosystem that is not only agile and cost-efficient but also anticipates and adapts to the evolving needs of modern healthcare.”
    With focus on integration and centralization, digital transformation and automation in procurement & supply chain processes through Business Intelligence (BI) tools, embracing innovative technologies, and fostering strong collaboration with our supplier partners and internal customers, SPARSH Hospitals enhances operations efficiency while maintaining the uninterrupted patient care.
    By leveraging data analytics, not only it helps the Group in informed data driven decision making but also to analyze and benchmark our performance against industry standards, facilitating continuous improvements ensuring best practices are followed. Every strategic decision in procurement and supply chain management reflects the Group’s core objective to support its clinicians and staff in delivering world-class quality care to every patient who walks through its doors.
    Innovations are not limited to technology and supply chain management. It also encompasses the human element of healthcare. SPARSH Hospitals’ team of skilled professionals in Integrated Procurement, Supply Chain and Biomedical Operations function are meticulously selected to align with the Group’s vision and values
    Emphasizing the Group’s dedication to its people—both patients and employees, Ms Rekha Attavar, Group Chief People Officer at SPARSH Group of Hospitals, said, “SPARSH is not just a workplace; it’s a family. Our rigorous screening and selection processes ensure we onboard the best talent in the industry. Once part of the SPARSH family, every individual is aligned with our chairman’s vision and mission to provide exceptional care. Ultimately, it’s our people who drive our success and ensure that every patient who walks through our doors feels valued, safe, and cared for.”

    With every new initiative, the Group aims to bring world-class healthcare closer to home, making it more accessible and affordable for everyone. This vision continues to inspire and guide SPARSH Hospitals in its journey to transform healthcare in India.

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  • Transteel Seating Board approves issuance of fully convertible warrants on preferential basis

    Transteel Seating Board approves issuance of fully convertible warrants on preferential basis

    Bengaluru (Karnataka) [India], February 24: Transteel Seating Technologies Limited (NSE: Transteel), a premier manufacturer of bespoke office furniture and installation solutions in India, has approved the issuance of 48.20 lakh fully convertible warrants on a preferential basis. The decision was approved by the Board of Directors of Transteel Seating Technologies in their meeting on February 12.

    These warrants are convertible into an equivalent number of fully paid-up equity shares of Transteel Seating Technologies with a face value of Rs. 10 each within 18 months from the date of allotment.

    The Warrants have been issued to select strategic investors in the “Non-Promoter, Public Category,” including Century India Opportunity Fund PC, at an issue price of Rs. 80 per warrant. Transteel Seating Technologies has already received 25% of the issue price as a subscription amount, aggregating to Rs. 9.64 crore. The balance 75% of the warrant issue price will be payable upon conversion of the warrants into equity shares within the stipulated period.

    Key Highlights: 

    • Transteel Seating Technologies approves issuance of 48.20 lakh fully convertible warrants on a preferential basis.
    • Warrants will be convertible into fully paid-up equity shares within 18 months at Rs. 80 per warrant.
    • The company reported a 7% revenue growth and an 11% increase in net profit for H1 FY 2024-25

    Shiraz Ibrahim, Managing Director, Transteel Seating Technologies Limited, said, “This strategic capital infusion underscores investor confidence in our robust financial health, operational excellence and long-term growth prospects. The additional capital will empower us to drive product innovation and expand our market presence. Our investors’ trust reaffirms our commitment to delivering sustained value and long-term profitability.”

    Transteel Seating Technologies continues to demonstrate strong financial performance, reinforcing its position as a trusted name in corporate and B2B furniture solutions. For the first half of financial year 2024-25 (April–September 2024), the company reported a revenue of Rs. 3,436.20 lakh, marking an increase of 7% compared to Rs. 3,125.68 lakh in the same period of FY 2023-24. The net profit surged to Rs. 463.65 lakh, representing an 11% growth from Rs. 417.65 lakh in the corresponding period of the previous year.

    Transteel Seating Technologies remains committed to strengthening its industry leadership by delivering cutting-edge, customer-centric solutions in the workspace furniture segment.

    About Transteel Seating Technologies Limited

    Transteel Seating Technologies Limited (NSE: Transteel) is a leading manufacturer of bespoke office furniture in India, specializing in innovative, high-quality solutions for corporate and B2B spaces. Committed to excellence and long-term growth, Transteel provides stylish and durable furniture tailored to meet the needs of modern workspaces.

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  • Globe Textiles Posts Stellar Q3 Results with 53.7% Profit Surge and 46.2% Revenue Growth

    Globe Textiles Posts Stellar Q3 Results with 53.7% Profit Surge and 46.2% Revenue Growth

    Ahmedabad (Gujarat) [India], February 24: Globe Textiles, a leading player in the textile sector, has announced its financial results for the third quarter and nine months ending December 31, 2024. The company reported impressive growth in revenue and net profit, reflecting on its business strategy and operations are working well.

    For the quarter ended December 31, 2024, revenue surged by 46.2% to ₹ 15,159.21 lakhs, compared to ₹ 10,367.19 lakhs in the corresponding period of the previous year. Net profit increased by 53.7% to ₹ 291.42 lakhs from ₹ 189.55 lakhs in the same period last year.

    For the nine months ended December 31, 2024, revenue saw a 20.8% rise to ₹ 42,397.79 lakhs from ₹ 35,095.74 lakhs in the previous year. Net profit witnessed a significant 56.6% increase to ₹ 943.55 lakhs, highlighting the company’s sustained growth momentum.

    Globe Textiles’ ₹4,504 lakh Rights Issue received an overwhelming response, highlighting strong investor confidence in the company’s growth and financial strength. The oversubscription reflects trust in its management, strategic vision, and operational expertise. Funds raised will support business expansion R&D, and working capital, driving growth through innovative and sustainable solutions in domestic and international markets.

    Commenting on the company’s performance, Mr. Bhavik Parikh, Chairman and Managing Director of Globe Textiles, stated: “Our consistent steady performance each quarter reflects our strategy, efficient operations and continuous drive for growth. The acquisition of Globe Denwash, coupled with our focus on innovation, market expansion, and sustainability, has strengthened our position as a dynamic force in the textile industry. We remain committed to delivering long-term value for our stakeholders and seizing new opportunities that enhancing the profits and ensure sustainable success.”

    Globe Textiles’ steady performance is attributed to strategic initiatives, increasing demand, improved operational efficiency, and targeted market expansion. The rise in profitability is further supported by significant volume growth, effective cost optimization, and a well-defined product mix.

    The company’s Growing Nevo division is set to expand its capacity for fashion-based tops, aligning with evolving market trends. Additionally, Globe Textiles is focusing on technology transfer and collaborations to enhance value for both existing and new markets. By leveraging these strategies, the company continues to adapt to changing industry dynamics while ensuring long-term sustainable growth.

    Globe Textiles is well-established in the textile industry and has a history of adapting to changes. With its focus on high-quality products, expanding into new markets and sustainability makes it a reliable option for investors seeking growth potential.]

    Key Highlights:

    • Q3 revenue surged by 46.2% YoY to ₹15,159.21 lakhs, while nine-month revenue rose 20.8% YoY to ₹42,397.79 lakhs.
    • The ₹4,504 lakh Rights Issue was oversubscribed, highlighting strong investor confidence in the company’s growth and stability.
    • The acquisition of Globe Denwash played a key role in enhancing revenue and profitability.
    • The company is investing in products, technology, and market expansion, with a focus on sustainability.
    • Plans to expand capacity for fashion-based tops and leverage technology transfer for enhanced market value.

    About Globe Textiles (India) Ltdhttp://globetextiles.net/

    Since 1995, Globe Textiles (India) Ltd. has emerged as a pioneer in the sourcing, manufacturing, and trading of a diverse array of textile and apparel products, seamlessly integrating every stage of production, from fibre to fashion. The company’s operational expertise originates from deploying qualified human and material resources to deliver innovative and tailor-made products and services. Globe’s product portfolio consists of man-made and natural fibre yarns, fabrics, accessories, home textiles and furnishing and readymade garments. Anchored by a steadfast commitment to quality, sustainability, and customer satisfaction, Globe Textiles continues to strengthen its presence across domestic and international markets. This dedication not only enhances the company’s global competitiveness but also solidifies its standing as a reliable and forward-thinking partner in the textile and apparel industry.

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  • Casey Aviation India announces DevDoot Air Ambulance, expected first flight by end of 2026

    Casey Aviation India announces DevDoot Air Ambulance, expected first flight by end of 2026

    New Delhi [India], February 22: Casey Aviation Private Limited, in collaboration with Quick Silver Freight Systems Pvt Ltd, is proud to announce the launch of its revolutionary DevDoot Air Ambulance service—a hybrid gyrocopter platform specifically engineered for rapid and cost-effective emergency medical evacuations in the challenging terrains of the Upper Himalayas and Ladakh.

    Under the new Helidisha policy and in line with Prime Minister Narendra Modi’s vision to transform India into a global aviation manufacturing hub, DevDoot stands as the first Made-in-India aircraft of its kind. Toeing on to the proven legacy of the Cheeta and Chetak fleets, DevDoot is being built by seasoned aviation experts to operate at altitudes between 5,750 and 5,900 meters, ensuring that even the most remote communities have access to critical, life-saving medevac services.

    A Legacy of Operational Excellence
    At the forefront of this initiative is a distinguished leadership team including:

    • Air Marshal G S Bedi (Retired): A highly decorated Kargil War veteran whose three decades of operational excellence underpin the robust design of DevDoot.
    • Dr. Ravinder Pal Singh: An experienced search and rescue pilot with extensive experience from Air Works, Vistara Airlines, and numerous humanitarian missions.
    • Mr. Pawan Kakkar and Mr. Navneet Kakkar: Visionary leaders ensuring strategic direction, operational efficiency, and robust supply chain logistics.

    Strategic Collaboration & Support
    Quick Silver Freight Systems Pvt Ltd, with its 40-year legacy of pioneering expedited door deliveries alongside the FlyKing group, will support the initiative by managing a comprehensive global supply chain. Quick Silver is set to open a dedicated bonded warehouse in Manesar/Gurgaon for R&D, manufacturing of aeronautical components, and the initial assembly of DevDoot units. This integrated approach ensures seamless production and rapid deployment.

    Key Features of DevDoot Air Ambulance

    • Hybrid Propulsion System
    • Advanced Rotor Technology
    • AI-Driven Flight Control
    • Robust Airframe Construction
    • Integrated Medical Logistics

    A Vision for a Safer Future
    Pawan Kakkar of Quick Silver Freight Systems underscores the significance of this initiative:

    “Life in the far-flung villages of the Upper Himalayas is incredibly tough, especially during frigid winters. These communities deserve the right to medical aid, and DevDoot is the timely answer. It not only offers rapid, reliable emergency transport but also represents a remarkable CSR opportunity for corporates globally to give back to society.”

    Looking Ahead
    With the support of visionary leaders and robust strategic partnerships across the globe, the first DevDoot Air Ambulance, proudly Made in India, is expected to take off as early as the end of 2026. This milestone will mark the beginning of a new era in emergency aeromedical logistics, ensuring that life-saving services extend to the remotest regions of our nation.

    For additional information, media inquiries or to schedule an interview, please contact:

    Air Commodore P Maheshwar, Retired
    Program Leader
    Casey Aviation Private Limited
    +91 124 482 5176
    casey@caseyavia.in

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  • Rasayanam Launches Exclusive Wellness Combos to Elevate Health and Vitality

    Rasayanam Launches Exclusive Wellness Combos to Elevate Health and Vitality

    Faridabad (Haryana) [India], February 21:  Rasayanam, a leading brand in the Natural Health and wellness industry, has launched its latest range of premium health combos designed to enhance holistic well-being. These new product bundles aim to provide customers with a comprehensive approach to health by combining the benefits of high-quality Plant-based supplements into convenient packages.

    With a commitment to purity, potency, and efficacy, Rasayanam has carefully curated these exclusive wellness combos, ensuring that they cater to a wide range of health goals. The launch reflects the company’s dedication to providing natural, chemical-free solutions that support modern lifestyles while staying true to the wisdom of Ancient Herbs.

    Introducing the New Rasayanam Combos

    Rasayanam’s newly launched wellness combos are crafted to meet diverse health needs, from boosting immunity and enhancing brain function to supporting vitality and strength. Some of the most anticipated combos include:

    1. Ultimate Stamina and Recovery Booster Combo – A powerhouse package featuring Shilajit Resin and Ashwagandha Extract designed to fortify immunity, enhance stamina, and promote overall well-being. This combination harnesses the rejuvenating power of nature, ensuring the body stays resilient against external stressors.
    2. Testosterone Booster Pack for Peak Performance– Combining natural herbs like Gokshura, Ashwagandha, Shilajit, and Safed Musli, this combo is ideal for individuals looking to naturally improve their endurance, physical strength, and T-levels. Safed Musli is well-known for its aphrodisiac properties, making this duo an excellent choice for boosting vitality.
    3. Cognitive Wellness Combo – A specially designed blend featuring B12 and Testoboost blends like Ashwagandha and Shilajit that support memory, focus, and cognitive performance. This combination is perfect for students, professionals, and anyone looking to enhance mental clarity and brain function.
    4. Holistic Wellness Glow Pack – An all-in-one health solution that includes Biotin, Collagen, and Saffron, designed to nourish your beauty from within. This all-in-one formula supports healthy hair growth, hydration, and a youthful glow, making it the perfect choice for those seeking comprehensive skin and hair care.

    Why Choose Rasayanam’s Combos?

    Rasayanam has been at the forefront of plant-based innovation, offering 100% natural, lab-tested products that are free from artificial additives. The newly launched combos are:

    • Clinically Researched & Lab-Tested – Each ingredient undergoes rigorous quality checks to ensure maximum purity and potency.
    • Made with Premium Ingredients – Rasayanam sources the highest quality herbs and minerals, ensuring authentic and effective formulations.
    • Optimised for Maximum Absorption – These combos are designed to deliver nutrients in their most bioavailable form, allowing for better absorption and faster results.
    • Sustainable & Ethical – The brand follows environmentally responsible sourcing practices and upholds the highest ethical standards in production.

    A Step Towards Holistic Health

    Speaking of the launch, these new ranges of wellness combos embody the philosophy of harnessing the best of Ancient herbs to support modern health challenges. With these carefully crafted combinations, Rasayanam aims to offer customers a seamless way to integrate natural health solutions into their daily routines.

    Rasayanam has built a strong reputation in the market for its unwavering focus on quality and effectiveness. By combining age-old Ancient wisdom with modern scientific research, the brand continues to innovate and offer products that empower individuals to lead healthier, more balanced lives.

    Availability & Where to Buy

    The new Rasayanam wellness combos are now available for purchase exclusively on the company’s official website, https://rasayanam.in/collections/combos. Customers can explore these thoughtfully curated packs and choose the one that best aligns with their health goals.

    With a vision to revolutionise holistic health and wellness, Rasayanam continues to push the boundaries of plant-based innovations, ensuring that individuals across the globe have access to the purest and most effective natural health solutions.

    Media Contact:

    For media inquiries or more information, please contact:

    • Rasayanam Nutripharm Pvt. Ltd.
    • Website: www.rasayanam.in
    • Email: contact@rasayanam.in
    • Mobile no.: 88825 66684

    Stay Connected:

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  • The First Dessert Store in Mumbai That Makes You Run for Dessert

    The First Dessert Store in Mumbai That Makes You Run for Dessert

    Mumbai (Maharashtra) [India], February 21: Deliure is changing the way Mumbai enjoys dessert. As the city’s first dessert brand to promote an active lifestyle, Deliure’s latest campaign, A Sweet Mile, is all about balance – encouraging people to stay active before indulging. There is nothing wrong with enjoying dessert; the real problem is not moving enough. Whether it’s a morning jog, an evening walk, or a dance session, the campaign reinforces a simple idea: earn your dessert, don’t just crave it.

    For too long, desserts have been labeled a guilty pleasure, something to avoid or indulge in with hesitation. But A Sweet Mile is shifting that mindset, proving that fitness and indulgence can go hand in hand. Instead of making people feel bad about their cravings, the campaign encourages them to see dessert as a well-earned reward. A sweet treat enjoyed after a workout, a long walk, or an active day feels even more satisfying, and that’s exactly what Deliure wants people to experience.

    What makes this initiative unique is that Deliure is offering exclusive discounts based on movement. The more effort put into staying active, the bigger the reward. By tracking their steps or sharing their fitness activities, dessert lovers can unlock special offers on their favorite treats. This initiative creates a new way of looking at indulgence – one that encourages people to move, challenge themselves, and enjoy their desserts without guilt.

    The campaign is also making waves on social media, with challenges and influencer collaborations bringing the message to a wider audience. People are sharing their fitness milestones, proving that desserts taste even better when they’re earned. The response has been overwhelming, with many embracing this idea of balancing indulgence with an active lifestyle.

    Deliure’s A Sweet Mile is more than just a campaign – it’s a movement that celebrates both effort and enjoyment. It encourages people to rethink how they indulge, proving that dessert isn’t just about craving, but about earning, celebrating, and truly savoring every bite.

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  • Jay Ambe Property Solutions Opens Premium Sindhu Bhavan Branch Integrating AI for Better Client Experience

    Jay Ambe Property Solutions Opens Premium Sindhu Bhavan Branch Integrating AI for Better Client Experience

    Ahmedabad (Gujarat) [India], February 20: Jay Ambe Property Solutions (JAPS) inaugurated a new high-end experience branch in the prestigious Sindhu Bhavan neighbourhood of Ahmedabad. Founded by Prashant Thakkar, JAPS has evolved from its humble beginnings in Gandhinagar to a prominent player in the real estate sector, known for its commitment to customer value and innovation.

    This new branch is part of JAPS’s strategy to leverage advanced technology in real estate transactions. The company is set to implement AI-driven client profiling, which will help potential buyers make informed decisions by matching them with properties that suit their preferences and needs. This innovative approach aims to streamline the property search process, making it more efficient and user-friendly.

    “JAPS is dedicated to providing our clients with the best possible service,” said a company spokesperson. “Our new branch and AI-driven tools reflect our commitment to innovation and customer satisfaction.”

    In addition to enhancing the customer experience, JAPS is focused on creating employment opportunities for local realty enthusiasts. The expansion is expected to generate numerous jobs in the real estate sector, contributing to Ahmedabad’s growth as a commercial realty hub.

    As JAPS continues to innovate and expand, it remains dedicated to fostering local talent and building an inclusive ecosystem for real estate sales, purchases, and leasing. With its focus on technology and a customer-first approach, JAPS is poised to redefine the real estate landscape in Gujarat, ensuring that clients receive unparalleled service and support.

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  • OTB Strategy: Integrated Marketing Communication Agency

    OTB Strategy: Integrated Marketing Communication Agency

    New Delhi [India], February 20: OTB Strategy is an out-of-the-box integrated marketing communication agency creating waves in the industry through continuous impactful and result-driven campaigns. Its core mission is to empower brands to stand out through creativity, technology, and innovative solutions. Therefore, OTB Strategy has evolved into a full-service agency that has won over the hearts of many famous brands across various industries.

    It has the added benefit of a strong team with more than 50 professionals, which allows the agency to develop unique campaign concepts, carrying creative strategy with modern tools and technology. And as OTB Strategy steps into this new year, with this bunch of talented, creative individuals new and tremendous feats seem only, simple and easy.

    Our Vision: The Ultimate Hub of Creativity and Innovation

    OTB Strategy’s vision is clear and ambitious: to become the ultimate hub that brings out-of-the-box thinking and technology together, turning them into the best marketing strategies and executions. This is what keeps the agency committed to excellence in its pursuit of ideals regardless of the scale of the project.

    OTB Strategy’s mission reflects this vision since it aims at contributing the very best ideas and creativity to facilitate strategies in fulfilling the objectives that brands seek in their business performance. The firm promotes continuous development, personal enrichment, and professional achievement in marketing communication, and technology. It is this passion that becomes the inspiration helping OTB Strategy seek new frontiers, break boundaries, and strive for exceptional achievement.

    OTB Strategy is guided by and built on great values defining how they approach their work and relationships, as Partners.

    • Passionate: Driven by a love for what we
    • Agile: Quick and adaptable in responding to
    • Reliable: Trusted to deliver consistently high
    • Time-boundedness: Respecting deadlines with
    • Nurturing: Fostering growth and support for all team
    • Ethical: Upholding integrity in all our actions like: what is morally right, fair, and
    • Respectful: Valuing everyone’s contributions and perspectives, including a strong commitment to respecting and empowering women.

    A Proven Track Record: Campaigns That Speak for Themselves

    Throughout its history, OTB Strategy has produced an impressive portfolio of campaigns and work for the most recognizable brands in the business. Creativity married with advanced technology has been the distinct factor in projects completed by the agency that speak to audiences and deliver results quantifiably.

    Some of OTB Strategy’s standout campaigns include:

    • Zomato’s Chhath Puja Campaign: A message of gratitude and recognition for the delivery partners in North India, this campaign has touched an emotional chord with audiences while underlining Zomato’s care and commitment to its workforce.
    • Airtel Payments Bank CXOs conference at Siliguri (West Bengal): We amplified the ethics, achievements, and plans of Airtel Payments Bank at this offsite conference. Right from conceptualization, planning and execution of this project, OTB Strategy ensured that the leaders and independent directors came in sync to celebrate the vision of Airtel Payments
    • boAt Offsites: OTB Strategy managed high-energy, unforgettable events for boAt in Australia, Singapore, Dubai, and Goa, with seamless execution and memorable experiences.
    • Nothing Mobile Project Launch: OTB Strategy coordinated a flawless product launch in Phuket, Thailand, creating a buzzworthy debut for the innovative mobile brand.

    Beyond these marquee projects, OTB Strategy excels in delivering a wide range of services, including:

    • Digital Marketing
    • Creative strategy and execution
    • Performance marketing
    • Influencer marketing
    • Video development
    • Website sales
    • Brand bulletins

    OTB Strategy combines creativity, strategy, and AI-driven tools to ensure the campaigns are innovative and effective in creating business growth.

    The Future: Ambitious Plans for Expansion and Innovation

    As OTB Strategy continues to grow, its focus is firmly set on the future. The agency has ambitious plans to expand its presence both nationally and internationally, with new offices set to open in Mumbai, Bangalore, Singapore, and Dubai.

    This is an extension of the commitment that OTB Strategy holds in taking its unique approach to marketing to the mainstream. Entering new markets allows the agency to bring on board even more brands as it navigates the complexity of modern marketing through creative and tech-driven solutions.

    Constant Innovation at the Core

    The core competency at OTB Strategy lies in the ability to innovate continually toward improving customer engagement and adding value. Some exciting initiatives on the horizon include:

    • Tech-enabled customer experiences: The utilization of the latest technology like CGI, AR and VR for engaging brand experiences that can be felt, not just read.
    • Business-to-startup relationship: Delivering ROI-based marketing solutions that could help start-ups grow in markets where competition prevails.
    • Podcasts and webinars: Using relevant content, which has the potential to entertain as well as to inform audiences regarding trends and best practices.
    • Creative, technology-enabled campaigns: Leveraging AI tools and analytics to amplify the reach and influence of the campaigns.

    With innovation, OTB Strategy will always be at the forefront, and its solutions for clients will always be forward-thinking and results-oriented.

    Why OTB Strategy?

    OTB Strategy is a reliable partner for brands who want to create an impact in this ever-evolving market. What makes the agency stand out? Here are some points:

    1. Out-of-the-Box Thinking: Creativity runs very deep into the Once a suggestion is made, the agency goes about providing the out-of-the-box solution.
    2. Advanced Technology: AI tools are now the primary technology to develop the newest technologies like CGI, AR and VR, where OTB Strategy apprehends innovating these campaigns toward maximal effectiveness.
    3. Proven Expertise: A portfolio of successful campaigns with brands like Zomato, Airtel Payments Bank, boAt, Nothing Mobile, and many more successful brands proves OTB Strategy’s ability to deliver results.
    4. Full Service: OTB Strategy provides multi-services in the marketing and communication field, specialized to address the specific needs of each client.
    5. Passion: With over 50 professionals entirely dedicated to the cause, their passion for being creative, innovative, and client success drives OTB Strategy.

    Become a Part of OTB Strategy’s Journey

    OTB Strategy looks to be at the forefront of integrated marketing communications and invites brands to join in this journey. Whether you are a burgeoning business looking for the right partner or an established brand looking for fresh ideas, OTB Strategy has all the expertise and enthusiasm required to help you rejuvenate your visibility in the market.

    To know more about OTB Strategy and its services, feel free to check the website: www.otbstrategy.com

    About OTB Strategy

    OTB Strategy is a full-service integrated marketing communications agency with particular focus on digital marketing, creative strategy, influencer marketing, performance marketing, and tech-driven campaigns. Based in Delhi, it acts as a conduit between a brand and success with its unconventional creative approach to success in the market.

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  • Gemperts India: Fueling Business Growth with Strategic Innovation and Advanced IT Solutions

    Gemperts India: Fueling Business Growth with Strategic Innovation and Advanced IT Solutions

    New Delhi [India], February 20: Based in the vibrant city of Lucknow, Gemperts India has emerged as a leader in automation, robotics, and IT services, helping organisations enhance efficiency and achieve remarkable results.

    Making a foray into the tech domain in 2019, Gemperts India has grown from a small team to a reliable partner for U.S.-based enterprises as well as Indian organizations and government institutions. The company offers cutting-edge technology solutions to address complex challenges.

    From solving intricate problems with robotics to advancing preventive healthcare through genetic analysis, Gemperts India is dedicated to creating a smarter, more efficient future. By combining technical expertise with a visionary approach, the company is driving transformation across industries and helping organizations adapt to an increasingly digital world.

    The Visionary and His Creation

    Amit Yadav has been a true guiding light, leading his company to its esteemed position as the country’s top agency in advanced technologies. He is a visionary entrepreneur with a profound passion for artificial intelligence and machine learning. With an MBA and extensive experience in the IT and healthcare sectors, Amit embarked on a journey to create a company that would revolutionize industries through the power of  AI-driven innovation.

    The idea for Gemperts India emerged from Amit’s recognition that many businesses and government institutions were struggling to utilise cutting-edge technology to address complex challenges. With a clear vision to bridge this gap, he established Gemperts India as a platform to deliver transformative AI solutions tailored to real-world problems.

    Building the Gemperts India Team: A Journey of Passion and Purpose

    When Amit Yadav founded Gemperts India, he envisioned assembling a team that shared his passion for innovation, excellence,  and problem-solving. The journey began with a small yet highly motivated group of professionals from diverse backgrounds, each bringing unique expertise in AI, data science, software development, and IT solutions.  Amit prioritised individuals who demonstrated not only technical proficiency but also a commitment to learning and innovation—qualities essential for navigating the rapidly evolving world of technology. As the company grew, Amit adopted a strategic approach to talent  acquisition, emphasising three key principles:

    1. Collaboration Over Hierarchy
    2. Continuous Learning
    3. Diversity and Inclusion

    To expand expertise across domains, the company leveraged its IT  staff augmentation services, onboarding top-tier talent in fields like cloud computing, robotics, and big data analytics. This not only strengthened the internal team but also allowed Gemperts India to scale efficiently and meet the demands of its growing clientele.

    The HR head, Chetna Verma has played a crucial role in adding the right talent to the team. She is an experienced industry professional with over  12 years of expertise. 

    Amit’s Key Lessons: Learning Throughout the Journey

    As the CEO of Gemperts India, the most profound lesson he has learned  is this: “The future is built not by managing people but by inspiring  them.” Initially, he thought success came from strategy, execution, and precision. While these are crucial, he realised that the real magic lies in building a team that believes in the vision as much as he does. “You can’t micromanage innovation, and you can’t demand passion—it has to be cultivated. This lesson completely reshaped my leadership style. Instead of dictating tasks, I focused on empowering my team to take ownership of their roles, experiment fearlessly, and embrace failure as part of growth,” adds Amit.

    At the Leading Edge of Technological Evolution 

    At Gemperts India, staying ahead of the technological curve is not just a priority—it is the key driving force. In an industry defined by rapid innovation, Amit and his team have built a culture and operational framework that allow them to adapt, evolve, and lead with the latest advancements in artificial intelligence (AI), machine learning (ML), and other emerging technologies.

    By participating in global tech conferences, collaborating with industry thought leaders,

    and conducting cutting-edge research, the team ensures their solutions are at the forefront of innovation. Gemperts India embraces cloud computing, edge AI, and quantum computing. Integrating these advancements into their solutions enables businesses to unlock higher efficiencies and scale seamlessly. Gemperts India closely monitors industry trends to create tailored solutions that address real-world challenges.

    Significance of Research and Development

    At Gemperts India, the Research & Development (R&D) team is the cornerstone of its innovation and growth strategy. The company focuses its R&D efforts on pioneering next-gen technologies such as quantum computing, generative AI, and advanced machine learning algorithms. This ensures the company not only meets the current market demands but also anticipates future needs.

    Additionally, the R&D team tailors solutions that enhance efficiency, automate processes and drive business transformation. Additionally, R&D plays a crucial role in refining and optimizing existing solutions.

    Market Differentiator: Gemperts India’s Competitive Edge

    Gemperts India stands out due to its deep expertise in  AI and machine learning, combined with a unique, client-focused approach. The team develops customised, cutting-edge solutions that create a distinctive advantage for their clients. They prioritise innovation and continuously evolve alongside emerging technologies such as quantum computing and generative AI to provide future-proof solutions.

    The company’s strong R&D foundation enables it to stay ahead of trends, offering scalable and efficient solutions. Exclusive collaboration with global tech leaders and academic institutions further enhances the team’s ability to create pioneering solutions that deliver measurable outcomes.

    Dynamic Leadership

    Amit Yadav, Founder and CEO

    Manuj Pandey,  Head of Govt Business

    Chetna Verma, HR Head

    A Glimpse into the Future

    Gemperts India is poised for an exciting future, with several strategic endeavours aimed at solidifying its leadership in AI and machine learning innovation. One of its major initiatives is the ongoing development of  Gnome, a groundbreaking AI-based product designed to help individuals take preventive care of their health through genetic analysis.

    As India pushes toward the creation of smart cities, Gemperts India plans to implement AI-powered solutions for urban development. This will focus on intelligent traffic systems, smart grids, waste management, and water conservation, all aimed at creating sustainable, efficient urban environments. The Uttar Pradesh government has created the policy to make Lucknow India’s first AI-based city, and Gemperts India is leading this initiative.

    Furthermore, the company is actively pursuing growth in global markets beyond India and the U.S., with plans to extend its reach to Europe and Southeast Asia. This expansion aims to bring its AI solutions to new industries and regions in need of digital transformation.

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  • Sandhya Thakur’s Brown Anatomy: Luxury, Science, and Mental Health Focus

    Sandhya Thakur’s Brown Anatomy: Luxury, Science, and Mental Health Focus

    New Delhi [India], February 20: The Indian beauty industry is undergoing a much-needed transformation. For decades, the market was dominated by international brands that often failed to cater to the diverse skin tones, textures, and unique needs of Indian consumers. Despite the surge in homegrown beauty brands, the industry has lacked a true disruptor that seamlessly combines luxury, affordability, sustainability, and science-backed formulations.

    Enter Brown Anatomya brand poised to redefine beauty in India and beyond.

    Founded in 2022 by Sandhya Thakur, Brown Anatomy is not just another cosmetics brand; it is a revolution in the making.

    With a strong foundation in clean beauty and sustainability, the brand aims to become the go-to makeup choice for the next generation.

    “Luxury should be accessible to all without compromising on quality, ethics, or innovation,” says Sandhya Thakur. True to this philosophy, Brown Anatomy blends high-end beauty with affordability, ensuring that premium formulations are within reach for the modern Indian consumer.

    In just a short span, Brown Anatomy has made remarkable strides in the industry, gaining a firm foothold in the market. With over 2 lakh monthly website visitors, the brand has showcased deep consumer engagement. The numbers tell a compelling story—120% year-over-year revenue growth highlights rapid expansion, while an impressive 40% customer return rate underscores strong brand loyalty and satisfaction.

    From a startup with only 5 members, Brown Anatomy has evolved into a team of 30-35 skilled professionals dedicated to innovation and excellence. The brand’s tentative valuation in FY 2023-24 stood at approximately ₹20 crore, and with its current trajectory, it is expected to cross ₹50 crore by 2025. This explosive growth is a testament to Sandhya Thakur’s vision and relentless pursuit of excellence.

    One of Brown Anatomy’s biggest breakthroughs was its recent viral launch—a multi-purpose lip gloss that transforms color, functioning as a lip balm, lip tint, lip oil, and gloss, all in one bottle. This unique innovation reflects the brand’s commitment to reimagining beauty products to be more functional, inclusive, and high-performing.

    While Brown Anatomy is revolutionizing the beauty industry, its impact extends far beyond cosmetics. Thakur believes in giving back to the community, and under her leadership, the brand donates 2-5% of its income to support individuals struggling with severe mental health issues. This initiative not only reinforces the brand’s ethos of holistic well-being but also establishes a deeper connection with its consumers who value social responsibility.

    Brown Anatomy has continuously innovated and upgraded its products. For instance, in its lipstick collection, the brand enhanced the formula by incorporating added hydration. Additionally, non-comedogenic ingredients were introduced to ensure the product remains gentle on the skin and prevents clogging pores. These advancements align with Brown Anatomy’s commitment to maintaining the highest quality standards.

    Additionally, Brown Anatomy actively promotes women’s empowerment by donating 2% of proceeds from product sales to NGOs supporting women in need. By integrating beauty with philanthropy, the brand exemplifies how businesses can drive meaningful change while maintaining commercial success.

    A key differentiator for Brown Anatomy is its deep research and development focus on Indian skin types. Recognizing the lack of diverse shade ranges in many beauty brands, Brown Anatomy prioritizes inclusivity, ensuring that every product caters to the unique needs of the Indian demographic. As Brown Anatomy continues its upward trajectory, the brand is well on its way to becoming a household name in India. With its unwavering focus on luxury within budget, sustainability, and scientific innovation, the company is poised to shape the future of beauty in the country.

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