Category: English

  • AirPets – Pet Relocation during COVID 19

    New Delhi [India]: The year 2020 began with the outbreak of Coronavirus, leaving the entire world in a state of uncertainty and confusion. While the majority of the people were struggling to make ends meet and keep their near and dear ones safe, there needs to be a special mention for Pet Parents around the world that despite the uncertainties did not leave their pets behind.

    In recent years there has been a massive growth in the Pet Relocation industry and in our recent conversation with industry expert Mr. Varun Siddhartha from AirPets Relocation Services Pvt Ltd we learned some interesting facts.

    Mr. Varun who owns and runs AirPets in India has been in the pet relocation space for almost a decade. He recalls 10 years back people were not aware that they can transport their pets safely and hence the instances of pet abandonment were rampant due to the relocation of pet owners. However, today things have improved and as a responsible pet parent, many pet owners will seek help from professional companies to transfer their pets.

    Last year in March 2020, when the nationwide lockdown was announced and almost all the airlines had stopped their operations, we were getting calls on a daily basis from pet parents who were returning back to India, but no airlines were ready to accept live animals. It was an extremely stressful period not just for pet owners but also for the business, says Varun Siddhartha. However, with some airlines started to accept pets as early as July last year we saw a surge in the relocation of the pets.

    The cargo mode is definitely a much more expensive mode of pet travel but that has not stopped pet owners from relocating with their beloved pets. He further adds to their surprise the year 2020 saw the maximum numbers of relocations with limited airlines accepting pets as accompanied baggage, leaving cargo mode as the only option.

    While it is heart-warming to see so many pet owners relocating with their pets, but he also advises that one must start planning and seek professional help while relocating due to ever-changing export and import rules.

    AirPets Relocation Services Pvt. Ltd with its head office in New Delhi and team across Mumbai, Hyderabad, Bangalore, and Chennai has relocated thousands of pets across the world. They not only specialize in import-export of dogs and cats but also other pet animals like rabbits, guinea pigs, birds, and turtles.

    To read more about AirPets relocation you can visit their website at www.airpets.in or follow their social media handles on Facebook, Instagram, and Twitter.

    For More Information – www.airpets.in

  • Rapper Honey Singh gave me opportunities that boosted my career: Vineet Kumar

    Mumbai, Maharashtra [India]: The journey from being a marketing expert to becoming the ‘entertainment big shot’ hasn’t been easy for Vineet Kumar. He started from scratch and created growth opportunities – not only for himself but for many other budding artists including Star Boy LOC and Money Sondh.

    Vineet has so far produced and directed several peppy Punjabi & Hindi songs under his music label Weez Muzic & Weez Records and is now planning to venture into filmmaking.

    Talking about his passion and revealing his future plans, Vineet said, “Make your passion your profession and you will enjoy every moment of it – I believe in this mantra. And since my passion lies in the showbiz industry, I want to try my hand in anything and everything. I want to widen my perspective towards all genres and give the artists from various languages a goal for global domination.”

    He added, “With that aim in mind, I am currently working on the idea of releasing a movie. The announcement for the same will be made shortly. I am sure that people will love it as much as they loved our songs.”

    Expressing his concern about the Haryanvi and Bhojpuri entertainment industry, Vineet stated, “India has got talent in abundance. All you need to do is look for these ‘underdogs’ and give them a mentor for proper guidance. And that applies to the Haryanvi industry as well. We have very talented people there but the kind of content they create is very absurd and unpolished. There is a lot of potential in them and I want to use it to create something as good as any international project.”

    Vineet, a regular employee doing a 9-5 job, overnight turned into this super-ambitious person who was confident enough to take risks in life. He credits his success to Indian rapper Honey Singh. “He is a legend, was a legend, and will always be a legend. I met him in 2012 at my lounge, which was in Delhi and that day was a turning point in my life. Not only he inspired me in many ways but also gave me opportunities that boosted my career,” he concluded.

    Apart from the aforementioned music labels, Vineet also owns a company in Dubai under the name Weez Production LLC, which primarily deals in all kinds of shoots – advertisement shoots, professional wedding photoshoots, music video shoots, film shoots, and whatnot. The company has so far done big and small projects including international film and commercials.

    Tags: WeezMuzic&WeezRecords,WeezProductionLLC,VineetKumar

  • Nayan Kambli Founds A New NBFC Named Money 2 Me That Promises To Be A Rising Player In India’s Gold Market

    Mumbai, Maharashtra [India]: A man with experience of over 21 years in fundraising, debt syndication, and private equity, Nayan Kambli decided to put his expertise into his creation by creating Money 2 Me.

    Money 2 Me is a recently developed, registered non-banking financial services company that is set upon the base of an experienced CEO and other qualified management leaders. Nayan Kambli said that they are also focused on following ethical and transparent ways of functioning to ensure that customers benefit from their services and build a long-term relationship with them. This is reflected in the rigorous risk-assessment mechanism put into place by the company. The mechanism includes regular tests, evaluators, and restrictions built-in within appropriate scopes.

    Nayan Kambli has said that Money 2 Me has stepped into the playing field of the Indian gold loan market with remarkable expertise and data analysis. After examining both- data backed by years of statistical analysis and survey, and data recorded during on-field analysis, the company has decided to create and regulate its services and processes in a way that would be most suitable to Indian customers.

    Money 2 Me has declared gold loans as their main financial service. It offers this service both through the traditional, offline system and also via the digital medium. The reason for offering both sets of services is to ensure that its services can be availed by all those who want to, said Mr. Kambli. He said that the company is aware that a tech-savvy audience is growing in India today who wants seamless processes when it comes to financial services. At the same time, Money 2 Me also wants to provide efficient services to people who do not want to opt for the digital route and feel comfortable engaging traditional financial services.

    Along with these, Nayan Kambli has also highlighted that the company has placed immense value on overall smooth functioning. Their team is highly capable of catering adequate solutions to the different needs of the Indian customer. Their branches and systems are also state-of-the-art to ensure that their services are rendered in a hassle-free and smooth-paced way.

    With detailed, tailored processes, well-maintained service branches, a vision led by a team of experts, and a set of appealing features, Nayan Kambli has expressed his vision to become a leading gold loan service company in the Indian gold market soon. Money to Me further aims to create a name for itself in the Indian gold loan market and are setting up to become one of the top ten gold loan companies in the country.

    Nayan Kambli – https://www.linkedin.com/in/nayan-kambli-78b666135

    Money 2 Me – http://www.money2me.in/

  • JS Atwal: from Haryana to California, people are crazy about this emerging pop sensation

    New Delhi [India]: Born in a farmer’s family in Haryana, JS Atwal has now become a household name after his popular hit song Sharaabi Teri Tor featuring Bohemia. The song was released last year and it was one of the very rare songs which remain a favourite among listeners of both melodious tracks and party bangers. The song was directed by Touch Blevins and produced by Jagjit Kaur Singh.

    The song Sharaabi Teri Tor talks about how one can feel intoxicated by someone’s beauty, allowing it to consume you. It can put a person in a trance, making it very hard to return to one’s senses. The song was released on the 12th of June last year. The music video is a must-watch and is very well shot. The video features the singers along with a female muse, Lola Gomez. The song is extremely catchy, and can quite easily keep the listeners hooked to it. The song is sung in the Punjabi language and has a very funky beat to it. The music video is very fun and quirky and adds to the experience of the song. The video was released on YouTube in June 2020 and has over 2.7 million views and almost 3 thousand comments.

    The story of JS Atwal is very inspiring. His inclination towards music started ever since he was a child. His music is a musical commentary on his life and his own evolution. His unique style is a reflection of his life experience and the music that he loves to make. He has an immense amount of energy and his music is incredibly infectious. He is coming up with one more infectious track which is, even more, special because it will be the inaugural song of the music label that he is starting.

    The name of his latest song will be “Ha Kae Na” which will be a romantic song. I know that you are super hyped-up for this news as his music label “White Magic Music” which is managed and handled by Sumit Sharma will also register its first hit by JS Atwal himself and I am pretty sure that his fans will love the song. JS himself revealed to us about his new song and said that it will be a very soothing song and could be put in the genre of romantic song and just like the previous one; it will also be directed by Touch Blevins.

    J S Atwal also has a strong passion for writing and making music. He was determined to create the kind of music which would impact his audience and speak to their hearts. Through his melodious voice, Atwal has the skill to bring his lyrics to life.

    Born with a beautiful and unique voice, singing was something Atwal was destined to pursue. Growing up, Atwal had a very strong musical sense and enjoyed listening to music. He knew he had the music talent, and decided to pursue it for a career.  Atwal’s songs are fun and upbeat, with highly relatable lyrics. The kind of music he creates makes the listener want to turn the volume up high and sing the lyrics at the top of his lungs.

    Soon after its release, the song became viral on social media, particularly on TikTok. Numerous TikTokers moved to the beat of the song and sang along, filming themselves while doing so. Some even filmed themselves performing well-choreographed dances to the popular song. The song was a major hit both locally as well as internationally!

    Atwal believes that it is very important to take a break from the hustle and bustle of life and be in the present. Working in the entertainment industry can surely take a toll on a person. It is important that one sits back, and spends time with the people they love and care about. According to Atwal, hard work and persistence can take a person a long way. It is important that one keeps struggling and striving to be better, as nothing in life comes easy.

    JS Atwal has a very humble nature, and thanks and appreciates his fans for all their love and admiration. He uses their support as an encouragement to work harder and produce better music for his audience. The love of his fans makes his efforts worthwhile. With his music, Atwal tries to entertain people and have them move to his beats!

    Atwal is very active on his social media accounts and posts regular updates regarding his latest musical releases and live events. He can be followed on Instagram as @atwalinsta. The singer is very popular on social media with over 80 thousand followers! J S Atwal also has his website: jsatwal.com which features the latest updates about his new songs, his music videos, and photos.

    You can also follow JS Atwal on his Facebook and Instagram to get the latest updates and follow the journey of a superstar in making. We wish JS Atwal the best for his upcoming projects.

  • Austro Pipes Adds Value to the Plumbing Framework through Premium Products

    15 April 2021, Hyderabad, Telangana [India]: Austro Pipes is a reliable brand specializing in their CPVC pipes, UPVC pipes, PVC casing and capping, PVC conduit pipes, and fittings. The firm’s extensive knowledge helps it devise the best and the most durable pipes and fittings to allow it to be of use across various other verticals. Besides drainage and plumbing, the pipes are also put to use in the electrical and sanitary ware.

    “We have been working on several projects offering our expert knowledge and designs for PVC pipes, CPVC, and more. Our R& D team works incessantly on developing unique pipes that withstand any external pressure and damage. It makes our brand the top choice and yet remains affordable, “states the M.D. of Austro Pipes.

    The firm also has a vast number of dealers who seek them for their innovative range. The buyers will come across high-quality PVC casings and electrical conduit pipes. These are great for concealing wires and hence a top product for electricians.

    “We have seen that today the market is full of poor quality of pipes and fittings. This has inspired us at Austro to innovate and do the world a lot of good by creating the best. We spend a lot of our time and resources finding the most affordable and sustainable methods to create the products. This is why our products are in great demand throughout,” states the Chief of R&D.

    Keeping the users’ safety in mind, the firm also produced boxes for concealing the wires and other hazardous aspects. It has only heightened the significance of the brand Austro. Today, across Telangana, Andhra Pradesh, Rajasthan, Tamil Nadu, and Karnataka around 3000 dealers are a testament to the growing quality. PVC has grown in importance for its varied uses. The benefits are only increasing with time. Today, considering the evolving market, the manufacturers are indulging in improving quality significantly. The users are also aware of the products available and are therefore not willing to compromise with regards to quality.

    The unplasticized polyvinyl chloride or UPVC has also made it big in the real estate and construction business. These make the pipes from Austro Pipes a more trusted product. The firm’s consultants will be offering customized products to suit the business needs. Even the underground pipes are great for drainage and sewerage. Residential and business hubs and complexes these days have hygiene and safety in mind. Therefore, they are keen only on getting nothing but the best.

    About the Company: Austro Pipes has the motto of reaching out to everyone with their wide range of UPVC pipes, PVC Casing and Capping, PVC Trunking, PVC junction box, and PVC bends. They have carved their name as the leading manufacturer and supplier over a large market. For more details, please visit, www.austropipes.com

  • ICD: Enhancing Expression through Design

    New Delhi [India]: With the digital revolution, the demise of the printed book has been predicted. Again. Each time, it was wrong, and the relevance of the printed book remains.

    Books are objects we can see, touch, and feel. The feel of paper and ink is beyond anything the screen offers. With books, we develop relationships. We can see them without ‘searching’ for them, like friends. They are treasured and cherished.

    The creative design of books is crucial to achieving this. A tribe of specialist designers has arisen, which nurtures and promotes this art, producing objects of power and significance.

    The Delhi-based multidisciplinary studio, Itu Chaudhuri Design (ICD) is a prominent member of that tribe. ICD’s design of ‘Cups of Nun Chai’, a unique book on Kashmir reveals what goes into the making of such pieces of art.

    ‘Cups of Nun Chai’ is an unusual book that cannot be categorised; it blurs the lines of a book and an artwork, becoming a symbol of resistance.

    ‘Cups of Nun Chai’, authored by Alana Hunt and published by Yaarbal Books is a collection of personal stories that chronicle the life and death of individuals killed in protests in the Kashmir valley during the summer of 2010. The stories for the first time appeared as a newspaper series in Kashmir and then as an exhibition and finally culminating as an unusual book.

    In 2010, Alana Hunt observed the normalization of death from political violence in Kashmir. She talked to the families of the 118 dead, as well as others about each, over ‘Cups of Nun Chai’, a ‘pink’ salted Kashmiri tea that’s a daily ritual, a time for news and grief, joy and gossip. A shot of each of the 118 cups marks a conversation.

    ICD likes to work closely with its clients. Throughout the project, they had many design directions to try and push the boundaries of designing for a volatile subject such as this. This design finally arrived at what made the author most comfortable and echoed her visions for the book.

    The layout blends the personal and public lens to Kashmir. A collection of newspaper scans, advertisements calling out for peaceful protests around the State, breaks with details of the dead. ‘Cups of Nun Chai’ marks each conversation. A reminder of their grief and personal loss, and transforms into a unique and personal memorial of civilian deaths in Kashmir.

    The book is stained ‘pink’ taking after the tea’s distinct color, the unifying thread of these conversations. The cover pictures the salt (nun), essential in making nun chai, made to appear like water washing over stones, a symbol of the valley.

    “Alana’s narration of what is happening in Kashmir Valley was stoic, calm yet one cannot miss the pain and anger she felt while writing and documenting”, says Lisa Rath, Principal, ICD. “The design tries to echo the same sentiment. Tight visuals, with due respect to her photographs and text, the design pushes the boundaries of visually narrating the plight of those who have lost their dear ones in the Kashmir conflict.”  “A novel way to design a novel”, she says.

    Going deeper, she explained behind the design of the book, “Interruptions and visual breaks with nun chai pink pages for the introduction, nun chai pink stain for the Kashmir map, and intense black sections for the preface and afterward of the book—treated as a break and a pause. With names of each of 118 dead, the place and date of death, the pull-outs make the reader stop and ponder on the atrocities of power. All this gives the book the desired gravitas”.

    Itu Chaudhuri Design brings powerful design and original thinking to help clients succeed in the marketplace. It offers services in branding, identity, packaging, communication, and digital product design.

  • “Quality, Customer Experience & Trust”, In conversation with Taral Shah, the man behind Gujarat’s most progressive Real-Estate Group, ‘Shivalik’

    Q – When did you find the real estate businessman in you?

    A – The thought that attracted me to this industry comes way back from me observing my father. His belief was strongly in investing/upgrading houses every 5 years before he set his foot in this industry. This provoked an idea into my mind that this is the only industry that will yearn for my profit in a longer duration.

    Q – 3 key things that have made Shivalik, the biggest real estate brand?

    A – Quality, Customer Service & experiences, Trust

    Q – Your life mantra?

    A – Do the business that makes you successful and that you love and not the other way around.

    Q – A tip for young budding builders?

    A – Remember, whatever we are today is because of the faith that our customers have put into us. For guaranteed success in the real estate industry, always think from their perspective and when making changes concerned to their lifestyle, put yourselves in their shoes.

    Q – How do you see real estate business in the future?

    A – I have high hopes for real estate and infrastructure not just in Gujarat but in the whole country. “What India has done in the last 4 decades, We have to do in the next 10 years”

    Q – What are your future plans?

    A – I am working towards to create the best eco system with backward and forward integration of real estate and infrastructure.

  • International Day for Street Children; Making #TheInvisiblesVisible: A call to action

    Pune, Maharashtra [India]: The International Day for Street Children is observed every year on 12th April. The day provides a platform for the millions of children on the streets around the world – and their champions – to speak out so that their rights cannot be ignored. Save the Children is implementing a project on making #The InvisiblesVisible (Children in Street Situations). Through this initiative we aim to provide the legal identity document to CiSS that enables them to be visible on the government records and avail schemes they are eligible for, to ensure their overall well-being and self-dependent progressive future. The project is being implemented in Nashik, Mumbai, Pune, and Agra cities. This is a joint collaborative effort of Save the Children and Department of Women and Child Development; Government of Maharashtra, supported by Piaggio Vehicles Pvt. Ltd.

    A webinar was organized by Save the Children and attended by representatives from UIDAI, Postal Department, Civil Society representatives from Salaam Baalak Trust, New Vision, and child champions. The call to action that children living in street situations have access to essential services, every child has the right to food, medical care, access to education, safety, and dignity.

    Addressing the webinar; Manisha Birasis, Programme Manager, Women, and Child Development Department said “we have formed a Task Force involving Department of Education, Department of Home, Department of Medical and Health, Urban Development along with Women and Child Development Department to protect and provide proper identification to street children. This task force has developed an action plan and presented it to the Government for approval”. She emphasised that there is a need to make special provisions for children without parental care living on the streets, children on move children, and children of migrant labourers. To bring these children mainstream there is a need for strong inter-departmental coordination. Save the Children’s Deputy Director Sanjay Sharma said that “Street Children deserve equal rights like other children and have access to essential services that ensure their mental and physical well-being.  He focused that we should ensure proper implementation of SOP –standard operating procedure for children in street situations”. Chetan Sonje, Programme Manager, IT cell & UIDAI, said that following the Save the Children’s recommendations “the department has made special provisions to prepare Aadhaar cards for street children. To date, 162 camps have been organized and Aadhaar cards of 5000 children have been issued”.

    Zarin Gupta, Founder of Salaam Baalak Trust said that “For the last 30 years we have been working with Street Children and facing various challenges. It is not easy to identify and track these children in street situations and it becomes more challenging to work for them as they don’t have a living address. Our team has been working hard to mainstream these street children and provide them education and skills.  During the lockdown, these children have no access to roads and streets and it becomes a more life-threatening situation to feed themselves.  Somehow they approached us for help and we supplied food, water and supported them in this difficult time. We are thankful to Save the Children and DWCD for supporting Salam Balak Trust in reaching these children“. Highlighting the role of corporate, Yogesh Kapse, Program Manager, PIAGGIO mentioned corporate funding should not be restricted to funding only but rather make better use of funds and leverage resources and support from NGO networks to ensure these street children will get skills, education, and access to basic services”. The public relations officer of the Postal department-Pune, Dattatreya Kodhalkar who has been supporting this initiative shared that we organised 52 camps and linked 4605 children for Aadhaar card registration. Jointly with Save the Children 1100 girls were supported under Sukanya Samriddhi Yojana.  Shobha Panwar from Child Welfare Committee, Nashik said that we endeavour to make society sensitive and ensure equality and equity of these children in street situations.

    In the webinar, the child champions shared their stories. Jahnavi, a girl from Shivaji Nagar Basti, Nashik recalled her story that she did not have any identity proof and address. Save the Children supported thousands of children like me in getting their identity and address by getting us registered in an Aadhaar Card and opened a bank account on this Aadhaar card. Another youth champion Omkar said, my father had gone through an accident that made my life more challenging without having any financial support. Save the Children supported me and I underwent training. Today I am capable and working in an electrical firm and supporting my family. I wish every child living in street situations should be supported like I was and ensure their life will get easier and more independent. Naresh, a young rapper associated with the Salaam Baalak Trust, presented his Rap Song ‘’Street to Stadium’’, dedicating it to the street-connected kids who are playing street cricket and also are ambitious to play professional cricket in a stadium. He also has the ambition to be a famous rapper in the future.

    Through this project; 122,000 children were provided with government identity cards & 50,000 children with various social security schemes, 107 youth have been provided skill development training and provided dignified employment. Even during the Covid pandemic, more than 5000 families in street situations supported food shelter, and hygiene materials. Support was also provided to children homes with hygiene and sanitisation materials, educational materials, etc.

    The guideline on Individual Care Plan (ICP) for children in institutional care was released by the Department of Women and Child Development. It will assist in assessing the needs of children in institutional care and to identify areas of intervention for support and to ensure the effective development of the children systematically and ensure the protection of the rights of the children. This guideline also helps the caregivers to perform better on their duties in planning as well as proper execution of care plans for each child in institutional care.

    On behalf of Save the Children; Ipsita Das, Sr. Manager, Projects Save the Children, Maharashtra thanked everyone and that we all have to work together for a shared value partnership to ensure their access to entitlements for children in street situations.

  • ETMONEY launches India’s first Aadhaar based SIP payments

    New Delhi,  April 15, 2021: In line with its promise to make investments more seamless and accessible to the widest section of Indian society, India’s favorite investment app, ETMONEY has launched the country’s first Aadhaar-based SIP payments feature.  With this, anyone can now start a SIP online and set up automatic payments using a simple Aadhaar based OTP verification.

    In a country like India, digital banking services including net banking have a limited reach and face obstructions like failed login attempts and the hassle of remembering passwords. Because of this setting up automated SIP payment instructions, popularly known as payment mandates, has limited success rate. But with more than 100 Cr bank accounts linked to Aadhaar, and the simplicity of OTP verification, this new feature can now make online investments accessible to a larger section of the society.

    ETMONEY’s latest innovation is a step forward in its vision to make India financially stronger. And this Aadhaar-linked SIP payment mandate will enable more Indians to invest regularly via SIPs, promoting better financial discipline amongst the masses.

    Speaking on the latest Aadhaar-based SIP set up, Founder-CEO Mukesh Kalra said, SIPs work best for investors who automate the payment towards their monthly investments. And we want to help all those Indians who find using their bank’s internet banking cumbersome by providing them an option to set up their SIP mandates easily through their Aadhaar linked bank accounts. We are confident this will go a long way in taking online investments to that section of Indian society who is still not a part of digital banking services.”

    About ETMONEY

    ETMONEY is India’s largest app for financial services that is simplifying the financial journey of new-age Indians. Consumers use ETMONEY to invest in zero-commission direct mutual funds for free, save for their retirement with NPS, protect their families with unique Insurance solutions & use ETMONEY Credit Card to take instant loans at low-cost. Growing at 350% yearly, combined with multiple innovative solutions, it has grown to 8Mn users from more than 1300+ Indian cities and is driving more than $500Mn of non-payment annual transaction volume on its platform.

  • Ishwar Shekhar, a 20-year-old Indian Entrepreneur is a name to reckon with in the Digital World

    New Delhi [India]: There is a common saying that it is never too early or late to become successful in life. You can begin your entrepreneurial journey and become an achiever at any age. Crossing all barriers and exploring new horizons, many young Indian entrepreneurs are showing the world what they are capable of!

    A surprising fact about Entrepreneurship is that it can’t simply be learned from books, but rather the best source to teach one is his own experiences with failures and setbacks. Many youngsters get amazing business ideas but only a few of them have the courage and conviction to go ahead and make these ideas big and turn them into reality. Meet one such young entrepreneur – Ishwar Shekhar.

    This article features a small-town Indian teen who rose to become one of the most impactful names among social media/ digital influencers from the country. Born in Deoghar, Jharkhand, a 20-year-old social media nerd, Ishwar Shekhar has managed to make it big in the digital world. His tech-skill acumen has helped him change the dynamics of online reach granting him a clear edge over his counterparts. As a budding Digital Marketer, he provides creative and outstanding online marketing services, fulfilling the business needs of his clients while delivering the best results.

    Logical thinking, passion for his dream, and firm determination have led Techie Shekhar to widen the sphere of digital marketing and bringing in some distinctive novel initiatives in the online industry. He works it all ranging from strategy, content, storytelling, to implementation, tracking, campaign analysis, and even live-streaming of games. With a successful gaming channel on Youtube called Mini Maari, to his credit, this Young Entrepreneur acts as a source of inspiration for millennials.

    Equipped with most of the modern-day tech tools Shekhar is adroit on Google algorithms, Google publisher, SEO, and other social media marketing technologies. He designs trendy concepts to facilitate audiences to find out their brand organically and this has managed him to be a frontrunner in this virtual world business. Adding to that he has a commendable grip on all major social media platforms, with special mention to Facebook and Instagram. All these, alongside a business-driven marketing perspective, enabled him to pull a huge audience base thereon contributing to countless successful campaigns.

    Shekhar has climbed the ladder of success in the digital space by revamping the digital marketing world with his sharp business sense at quite an early stage of his life.

    While looking back in time, one can witness that Shekhar has it all to personify the saying “Tough times never last, but tough people do.” Consider the below-mentioned lessons that show his character and offer you some key lessons for sustained and satisfying life.

    Keep your dreams alive. As Shekhar comes from a lower-middle-class family and his economical condition never allowed him the access to necessary means to fulfill his dreams. But this shortage of resources could not stop him from living life his way. He survived all adversities and his perseverance has helped him succeed.

    Find a solution, not an excuse. He used to assist his father in running his small medicare shop, also managing his studies at the same time. Not only that, to pursue his passion in the digital field Shekhar spares out time to try his hands on that too.

    It is possible for those who believe. Shekhar didn’t drop the idea of being an IT geek and in the pursuit of realizing his dream, he often uses to borrow a laptop and other gadgets from his friends to surf the internet for YouTube tutorials and free courses as a part of his self-learning.

    Remember why you start? He started working on to design and development of websites for clients as a freelancer. Regardless of all uphill struggles, he failed to get desired success. Despite the initial setbacks he always remembered why he has opted for this as a profession and where he has to head it. He continued with the same zeal and commitment.

    Never give up. Once he failed in a web development venture Shekhar didn’t let go of things that easily and invested all his savings into mobile app development and somehow managed to pull it back with help of freelance android developers. As they say “Success is walking from failure to failure with no loss of enthusiasm.” Eventually, his team tastes the desired flavor of success and since then there is no looking back.

    His entrepreneurial stint, a well-shaped persona, and technical expertise make Shekhar a complete bundle, and thus he is truly acknowledged as an ace digital marketer.

    Shekhar’s piece of advice for budding entrepreneurs:

    Relying on his personal experience Shekhar shares his success formulae. According to him one must support his ideas, be convinced of what one has to do, and then just give it all to make it a reality. Summing up it in his own words, “Always keep in mind the fact that to achieve anything worthwhile in life requires faith and belief in self, a clear vision, hard work, determination, dedication, and proper time management. One has to be brave enough to live the life of your dreams. Realize early the purpose of your life and then stay focused on to make it happen instead of the expectations and opinions of others.”