Ahmedabad (Gujarat) [India], May 2: Dr. Dhaval Naik, a cardiac surgeon associated with Marengo CIMS Hospital, has been honoured with the prestigious Gujarat Garima Award in recognition of his contributions to advanced cardiac care, surgical outcomes, teamwork and social service.
The award was presented during the 66th Gujarat Foundation Day celebrations held in Surat by Gujarat Governor Acharya Devvrat and Chief Minister Bhupendra Patel.
Originally from Dhanori village in Navsari, Dr. Naik was born into a farmer family with a legacy closely linked with India’s freedom movement. He demonstrated academic excellence from an early stage and was awarded a gold medal in General Surgery. After specialising in cardiac surgery in Chennai, he gained international experience working in countries including Australia and Germany before choosing to return to Gujarat.
Having performed over 20,000 heart surgeries, Dr. Naik has played a significant role in strengthening advanced cardiac care services in the state. His expertise includes complex and high-risk cardiac procedures, minimally invasive heart surgeries, heart transplants, and the use of artificial heart and lung support systems.
Speaking on the occasion, Dr. Naik said, “This recognition reflects the collective efforts of our entire team. I am proud to be associated with an institution like Marengo CIMS Hospital, which prioritises patient-centric care, advanced infrastructure and teamwork.”
He is widely recognised for his patient-centric approach, surgical precision and consistent clinical outcomes. Alongside his medical practice, Dr. Naik has been actively involved in public health initiatives, including campaigns such as “A Healthy Heart” and promoting organ donation awareness. He is also working towards reducing the incidence of heart disease in the long term.
The Gujarat Garima Award is conferred for significant contributions to society. Dr. Naik’s recognition highlights the growing need for specialised cardiac care in India and the importance of sustained efforts towards reducing the burden of heart disease.
Mumbai (Maharashtra) [India], May 2: The 13th edition of VINYL INDIA 2026 — the World’s largest PVC business Summit and Exhibition, concluded successfully on April 9–10 at Hotel Sahara Star, Mumbai, bringing together the key stakeholders across the Global PVC value chain.
With participation from over 1,150 delegates representing 515+ organizations across 21 countries, the Summit reaffirmed India’s growing stature as the Global hub for PVC demand and industry collaboration, and Vinyl India being PVC’s Largest Summit in the World.
Highlight of Vinyl India 2026
Vinyl India was held at the peak of the West Asia crisis, significantly impacting India’s and the Global energy landscape, trade routes, and diaspora.
The implications of rising oil prices, increasing shipping costs, and associated risks to manufacturing and economic stability were addressed by global experts, who provided forward-looking insights for the coming months, enabling delegates to make informed decisions.
India Emerges as a Global Growth Engine
India continues to stand out as one of the fastest-growing PVC markets globally, driven by strong demand from infrastructure development, irrigation, water management, housing, sanitation, and industrial expansion.
Current market size: ~4.7 MMTA
Growth rate: 6–8% annually, outpacing GDP
Market value: ₹35,000 crores, projected to reach ₹50,000 crores by 2030
However, domestic production capacity remains constrained at ~1.5 MMT, highlighting a significant demand–supply gap. Encouragingly, new capacity investments signal growing long-term confidence in India’s PVC growth story.
Speakers highlighted upcoming capacities and then the projected trade flows
Navigating Current Uncertainty with Collective Insight
Building on these Global challenges, the industry continues to face multiple headwinds — including raw material volatility, unprecedented price rise, supply chain disruptions, logistics constraints, and margin pressures.
Against this backdrop, VINYL INDIA 2026 served as a critical platform for:
Sharing credible market intelligence
Interpreting global developments
Identifying actionable strategies
The strong participation reflected a clear shift among industry leaders toward collaboration over fragmentation and informed decision-making over speculation.
Key Insights from Industry Leaders
The Summit featured powerful keynote and plenary sessions addressing market outlook, geopolitical impacts, and technological transformation:
M.P. Taparia (Supreme Industries) emphasized the need to address the demand–supply gap, encourage investments, and tackle misconceptions around PVC. He underscored sustainability as a business imperative.
Anil Jain (Jain Irrigation) highlighted PVC’s critical role in agriculture and water security, noting strong demand potential driven by irrigation expansion and evolving farmer ecosystems.
Dharmakriti Joshi pointed to India’s strengthening long-term growth trajectory amid global slowdown, while cautioning on near-term uncertainties driven by geopolitical developments.
Eren Celenk (McKinsey) discussed the transformative potential of AI across manufacturing, R&D, and commercial functions, while stressing the continued importance of human judgment.
Sanjay Moolji (Tricon) highlighted the significant global supply disruptions arising from geopolitical tensions, particularly in the Strait of Hormuz, which may take a long time to normalize even after the conflict in West Asia is resolved.
Key Industry Takeaways
India remains a high-growth PVC market with strong structural demand drivers
Agriculture, water infrastructure, and housing will continue to fuel demand
Global uncertainties require adaptive and resilient business strategies
AI and digital technologies are enhancing manufacturing efficiency
Pipes and infrastructure applications remain dominant growth segments
Sustainability, recycling, and responsible material use are gaining urgency
PVC is expanding into new applications, including healthcare, packaging, and fenestration, and even in modern architecture and exterior looks of buildings for offices and residences.
Industry-wide collaboration is becoming essential for long-term growth
Innovation, Technology, and Strategic Dialogue
A major highlight of this year’s summit was the debut keynote on “AI Revolution and Its Impact on Manufacturing,” reflecting the increasing role of digital transformation in industrial competitiveness.
The event also showcased new innovations across:
Pipes & Infrastructure
Building Materials (WPC-Wood Plastic Composites, SPC-Stone Plastic Composites)
Wire & Cable
Packaging & Pharmaceuticals
Healthcare Applications
uPVC Fenestration
Interactive 4 Panel Discussions with industry leaders as Panelists
Transformation of traditional PVC businesses
Scaling OPVC applications
Performance-driven fenestration systems
Advanced and high-performance PVC Applications
Strengthening Old Relationships and Creating New Ones
Beyond business discussions, the summit facilitated meaningful networking through gala evenings and informal interactions, fostering stronger relationships and collaboration across the global PVC fraternity.
A Positive Outlook amid Global Challenges
Despite global uncertainties, the overall sentiment remained optimistic. The summit reinforced India’s position as a strategic destination for global investments and partnerships in the PVC sector.
The collective industry outlook was clear: Collaboration over isolation. Insight over speculation. Strategy over uncertainty.
Organizer’s Perspective
Nidhi Verma, Founder & Managing Director, ElitePlus++ Business Services, stated:
“VINYL INDIA 2026 has been a highly significant and timely platform as the industry navigates unprecedented volatility. What stands out is the collective intent to engage, collaborate, and move forward with clarity and direction.”
About ElitePlus++ Business Services
ElitePlus++ Business Services is a leading Global organizer of business Summits and Exhibitions for the plastics, polymers, petrochemicals, packaging, and energy sectors. With over 15 years of experience and 100+ international events, the company connects global leaders, policymakers, and stakeholders to enable knowledge exchange, partnerships, and growth.
Its flagship platforms — including VINYL INDIA — are among the world’s largest industry gatherings.
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Mumbai (Maharashtra) [India], May 2: Navayuga Engineering Company Limited (NECL) proudly garners its second Guinness World Records with the construction of the Widest Underground Tunnel, achieved as part of the landmark Mumbai-Pune Expressway Missing Link Project. This extraordinary feat stands as a defining moment in India’s infrastructure journey, showcasing unmatched scale, engineering mastery, and a bold vision to build beyond boundaries.
For decades, the Mumbai-Pune journey through the Sahyadris was scenic yet slow and unpredictable. Under the vision and leadership of Hon’ble Chief Minister of Maharashtra Shri Devendra Fadnavis, the Government of Maharashtra envisioned a transformative solution – bridging the 13.3-kilometre Missing Link, which was delivered by Maharashtra State Road Development Corporation Limited (MSRDCL) and brought to life by Navayuga Engineering Company Limited.
Inaugurated on Maharashtra Day, the much-awaited Mumbai-Pune Expressway Missing Link stands as a landmark of engineering brilliance, expanding India’s infrastructure horizon. By bypassing the traffic-prone Khandala Ghats, this transformative route reduces travel time by 30 minutes and significantly eases congestion on one of Maharashtra’s most critical transport corridors.
Marking a defining milestone, Hon’ble Chief Minister of Maharashtra Shri Devendra Fadnavis, Hon’ble Deputy Chief Minister Shri Eknath Shinde, Hon’ble Deputy Chief Minister Smt. Sunetra Pawar, and Managing Director of Navayuga Engineering Company Limited, Mr. Chinta Sridhar came together to launch this landmark moment in India’s infrastructure journey.
Mr. Chinta Sridhar, Managing Director, Navayuga Engineering Company Limited, stated, “This is more than a world record, it is a statement of what India can build. Delivering the widest underground tunnel through the challenging basalt terrain of the Sahyadris reflects our ability to execute complex, design-led infrastructure at a global scale. The recognition from Guinness World Records is a proud moment for all of us, and a testament to the trust placed in us by the Government of Maharashtra, the Maharashtra State Road Development Corporation Limited, and the visionary leadership of Hon’ble Chief Minister Shri Devendra Fadnavis. At Navayuga Engineering, we are committed to pushing boundaries and building infrastructure that drives India forward.”
Mr Ramesh Singooru, Senior Vice President and Regional Head of NECL stated that “Having invested millions of manhours marked by perseverance and unwavering dedication toward the realization of the much-awaited Missing Link project, I am immensely delighted and proud to represent Navayuga Engineering Company Limited in achieving a Guinness World Record for this mega initiative.”
He further added that, “The project presented formidable execution challenges, particularly due to complex land constraints and the steep gradients of the hilly and valley terrain. These were addressed through meticulous planning and advanced engineering solutions, including the provision of adits, cross passages at every 300 metres, and the adoption of NATM with controlled blasting to safeguard the adjacent expressway, in compliance with relevant safety norms.”
“Construction beneath a large water body was undertaken with the highest safety standards, supported by state-of-the-art technologies such as SCADA-based monitoring, high-pressure water mist firefighting systems, integrated tunnel management systems (ITMS), public address systems, SOS and emergency response systems, and advanced ventilation mechanisms. The project also involved extensive rock excavation, large-scale concrete works, and the successful integration of viaduct structures across a valley of approx 180 metre, utilizing UHPFRC girders to enable efficient construction in challenging terrain. This landmark project will significantly alleviate congestion in the Khandala ghat section, marking a transformative step in infrastructure development. It sets a new benchmark for excellence and establishes a milestone not only for the state but for the nation as a whole.”
The Mumbai-Pune Expressway Missing Link spans 13.3 km, of which approximately 10.67 km comprises state-of-the-art, 5-lane twin tunnels, each 22.33 metre wide, constructed by Navayuga Engineering Company Limited.
The project involved the excavation of over85 lakh tonne of rock through the challenging terrain of the Sahyadri range. Construction utilised 7,600 tonne of steel, reinforcing the structural strength of the tunnels. Over 1.1 lakh cubic metre of concrete were deployed for shotcrete, enhancing structural stability and durability, while an additional 2.2 lakh cubic metre of concrete were used for PQC (Pavement Quality Concrete), ensuring long-term road performance. The project was delivered through 9 million manhours, reflecting the scale, complexity and human effort behind its execution. With safety as a foremost priority, advanced technologies have been deployed to ensure protection of both commuters and the surrounding environment.
Key Engineering & Safety Highlights of the Widest Underground Twin Tunnel:
The entire Missing Link corridor is monitored 24×7 through a SCADA (Supervisory Control and Data Acquisition) system, enabling real-time traffic management, air quality monitoring and intelligent tunnel operations.
The project integrates AI-powered monitoring and control systems, ensuring seamless, data-driven decision-making across the tunnel network.
A comprehensive surveillance network comprising bullet cameras, PTZ cameras (at intervals of 150-300 metre) and Automatic Number Plate Recognition (ANPR) systems at tunnel entry and exit points ensures continuous monitoring and enhanced security.
The tunnels are equipped with jet fan ventilation systems, with continuous monitoring of Carbon Monoxide (CO) and Nitrogen Oxides (NOx), maintaining safe and breathable air quality at all times.
SCADA-enabled intelligent ventilation systems automatically regulate airflow to ensure optimal environmental conditions within the tunnels.
Advanced fire safety systems, including automated fire detection and a High-Pressure Water Mist Suppression System, enable rapid response and effective containment in case of emergencies.
Fire-fighting cross passages are located at intervals of 300 metre, ensuring swift evacuation and emergency response.
SOS systems are installed at intervals of 150 metre, along with Emergency Push Buttons at every 50 metre, ensuring immediate access to assistance across the entire stretch.
FM Radio Broadcasting System enables real-time transmission of emergency alerts and critical information to motorists within the tunnel.
An integrated Public Address System, linked to the central control room, allows instant communication of emergency alerts and traffic updates to tunnel users.
With a pan-India presence and four decades of infrastructure leadership, Navayuga Engineering marks yet another defining milestone with the World’s Widest 5-Lane Twin-Tunnel engineering marvel. Seamlessly connecting India’s commercial capital with a rapidly expanding industrial hub, the project is poised to transform regional mobility, unlock economic potential, and strengthen one of Maharashtra’s most critical corridors.
Driven by a commitment to engineering excellence, innovation, and sustainability, Navayuga Engineering continues to deliver world-class infrastructure that not only meets global standards but also shapes India’s future, building enduring assets that power growth, connectivity and nation-building at scale.
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New Delhi [India], May 2: India’s PR and digital branding industry, Multiphase Digital has created an ‘unprecedented’ win at the Entrepreneur India IDEA Awards 2026, scooping up the awards for “Most Innovative PR Company” and “Best Digital Campaign of the Year” simultaneously. This double victory not only appreciates the agency’s inventive abilities but also marks its escalating dominance over one of the country’s most competitive and fastest-evolving fields.
Mehul Purohit’sa strategic PR Person, has positioned Multiphase Digital to become one of Asia’s most sought-after PR firms in a short span of time. Established in February 2020, the company has seen explosive growth and currently employs over 70 professionals catering to entrepreneurs, politicians, and athletes by creating their brand and public profile.
Its significance is augmented by the fact that India’s digital industry is at an all-time high, with an exponential rise to 800 million+ internet users and a digital ad market projected to exceed 50,000 crore. In a hypercompetitive space like this, gaining two major awards collectively signifies not only its prevalence in the sector but also its persistent performance, innovative approach, and a remarkable ROI for all its clients.
Purohit’s personal journey adds a emotional appeal to this victory. Raised in Bikaner, Rajasthan, he has faced hardship ever since he was 9 and lost his father…
This early adversity fueled a drive in him to make his mark at a young age. He entered digital marketing in 2019 where he took to content creation and social media campaigning, while India was in the middle of its digital boom.
Prior to launching Multiphase Digital, he was involved in various digital initiatives like MYGOV and MPL that taught him a lot about consumer behaviour and digital trends – which is being adopted by his agency.
Unlike traditional PR firms, the focus for Multiphase Digital is not media placements but story-telling and digital branding. The company is focused on developing authentic and meaningful narratives instead of short-lived media share. This is also confirmed by studies that assert that the public is more likely to connect with brands that are self-expressed via story telling-over 80% of consumers believe this fact.
This is reflected in the agency winning the ‘Best Digital Campaign of the Year’ award as campaign narratives made by the company aim only to connect with the consumers but also to persuade them. On the other hand, ‘Most Innovative PR Company’ recognises the company’s flexibility, format tests, and the success in verticals.
Besides being a successful businessman, Purohit is also a digital influencer who frequently shares his thoughts on digital platforms such as TEDx and Josh Talks on the significance of online presence, branding and entrepreneurship. He has also been recognised with awards for this like Asia’s Youngest Entrepreneur (2022) and Best Instagram Creator (2021-2022).
Mumbai (Maharashtra) [India], May 2: Amouve, India’s first organic sleep brand, has built its range around a single conviction: every material that touches your body should be the most honestly made version of itself. At the centre of that range is the Kapok mattress — a fully plant-based, made-to-measure mattress built to the exact dimensions of the bed, the gadda, the diwan, or the sofa seater it is going into. Surrounding it is a complete ecosystem of organic cotton sleep and bath products: from GOTS-certified bed sheets and pillows to luxury bath towels used in some of India’s finest hotels.
UNSYNTHETIC YOUR SLEEP
The question most people never think to ask when buying a mattress is a simple one: what is it made from? For the majority of mattresses on the market, whether sold as a single bed mattress, a double bed mattress, or a king-size mattress — the core answer is the same: processed memory foam. It is a material chosen for manufacturing efficiency, not for the body that will spend a third of its life resting on it. People who sleep on foam mattresses frequently report sleeping warm, noticing a sharp chemical smell in the first weeks, or waking up feeling less restored than expected. These are not coincidences. They are the predictable results of a material that is neither breathable nor inert.
A pure cotton mattress, and particularly one filled with Kapok, known in South India as ilavam panju and also as silk cotton — starts from a fundamentally different premise. Kapok is a silky, featherlight fibre harvested from the seed pods of the Ceiba tree. Amouve’s mattresses are naturally hypoallergenic, temperature-regulating, and moisture-wicking without any chemical processing. The Amouve Kapok Mattress encases this fibre in organic cotton fabric, that is unbleached, untreated and unblended. There is no memory foam, no synthetic latex, no polyester quilting. A natural mattress, in the most literal sense.
“We get asked often whether a cotton mattress is good for daily sleeping, or whether kapok holds up the way foam does. The honest answer is that kapok has been doing this for centuries. We are not replacing foam with a plant. We are returning to a material that was never meant to be replaced.” — Founder, Amouve
CUSTOMISE YOUR MATTRESS: BUILT FOR THE HOME YOU ACTUALLY HAVE
A cotton mattress king size is not the same as a cotton mattress single bed, and neither of them is the same as the gadda a diwan was built around. Indian homes do not conform to catalogue dimensions, and the mattress industry’s insistence on a fixed menu of sizes has always been a compromise that the buyer absorbs quietly. Amouve does not offer that compromise. Every mattress is made to order, with hours of seasoned handcraftsmanship, tufted to the exact width, length, and thickness the customer specifies.
A single bed cotton mattress for a child’s room. A double bed cotton mattress for a guest room that doubles as a study. A queen-size mattress for a frame that runs two inches longer than standard. A cotton mattress king size for a bed built into an architectural alcove. A foldable mattress for anyone who refuses to compromise on material just because the format folds. Amouve makes all of these, and anything in between, without treating a non-standard size as a special request. It is simply how every mattress here is made.
THE FOLDABLE COTTON MATTRESS
Not every home has a fixed bed for every sleeping surface it needs. The foldable cotton mattress is one of the most popular products in the natural sleep category. Most foldable mattresses on the market use foam, practical in form, but carrying the same material concerns as any other foam product. Amouve’s foldable mattress offers the same pure Kapok cotton fill and organic cotton cover in a format designed to fold, store, and return to shape. For a guest room that becomes a home office, for floor – sleeping, for compact urban apartments a foldable cotton mattress is a daily-use item rather than an occasional one; the material honesty does not change with the format.
FROM THE GADDA TO THE LOUNGE CHAIR: NATURAL FILL ACROSS YOUR ENTIRE HOME
The logic of an unsynthetic home does not stop at the bedroom door. Amouve’s Kapok customisation extends to every surface a body rests against. The diwan mattress — a cotton gadda by another name, and one of the hardest sizes to source correctly in India, can be ordered to the exact dimension. The settee, the couch, the two-seater and three-seater sofa: all carry cushions that, in most homes, are filled with whatever foam or polyfill insert the manufacturer chose. Amouve replaces that fill with kapok, cut to the precise measurements of the furniture it is going into. For those who have invested in a luxury sofa or a lounge sofa and found that the seating cushions flatten or retain heat over time, a kapok fill is a meaningful upgrade. Lounge chair back cushions, sofa back cushions, floor cushions for low-seating arrangements — each made to order, in the same organic cotton and kapok as the mattress range.
LUXURY BATH TOWELS: THE SAME STANDARD, CARRIED INTO THE BATHROOM
The same material logic that applies to the mattress applies to what you reach for after a shower. Amouve’s luxury bath towels are made from extra-long staple GOTS-certified organic cotton, woven with a proprietary low-twist yarn that makes them more absorbent than Egyptian cotton or Turkish cotton towels, and considerably more durable than the softener-coated alternatives most brands sell. Available in 600 GSM and 700 GSM weights, they are used in some of India’s most respected hotels, including the Taj, and are available for the home in bath towel, hand towel, face towel, bath mats and bath robe formats. No bleach. No fabric softeners. No chemical finishes that wash out after two uses. For those building a home around honest materials, the luxury bath towel is the natural companion to the mattress. Both sit against the skin for hours. Both deserve the same question: what are they actually made from?
HOW TO ORDER
Every Amouve mattress and custom fill product is made to order. Customers provide their dimensions at the time of purchase, and each piece is crafted individually. Standard sizes are available as a reference point. Lead times are communicated and range between 18-20 days. Amouve ships across India; international enquiries are handled directly through the website.
Shop the full range at http://www.amouve.com or reach the team on care@amouve.com or on +91 8850518520 (Whatsapp) for custom size guidance or any queries.
ABOUT AMOUVE
Amouve is India’s first GOTS-certified organic cotton brand, working with over 900 certified organic farmers. The sleep range covers kapok mattresses, foldable mattresses, fitted and flat bed sheets, duvet covers and inserts, blankets, comforters, pillow covers, and orthopaedic and cervical pillows called the Kapok pillow and the Neem pillow. The bath range includes luxury bath towels (600 and 700 GSM), hand towels, face towels, bath robes, and bath mats, used by leading hospitality brands across India including the Taj. Custom Kapok diwans, settees, sofas, lounge chairs, and side and back cushions are available in any dimension. Every product is made without synthetics, shortcuts, or factory-standard compromises.
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New Delhi [India], May 1: In an age where leadership is often measured by metrics and milestones, Krishna Kumar Marayil, a distinguished leadership coach and global educator from Bengaluru, offers a refreshingly introspective narrative that redefines success from the inside out. His book, Crossing The Rubicon – Wisdom Trails With The Old Monk, is not merely a literary work—it is an invitation to embark on a transformative inner journey.
With an illustrious career spanning decades, Krishna Kumar stands at the confluence of coaching mastery, leadership development, and high-performance thinking. As the first individual outside North America to serve as President of the International Association of Coaching (IAC), and a Professional Fellow at the Harvard-affiliated Institute of Coaching, his contributions to the global coaching landscape are both pioneering and profound. As the founder of the Intrad School of Executive Coaching (ISEC), India’s first licensed IAC coaching institution, he has shaped a generation of coaches, seamlessly blending international frameworks with culturally rooted wisdom.
An alumnus of premier institutions including IIT and IIM, with further executive education from INSEAD, Krishna Kumar has coached senior leaders across global corporations such as Oracle, Cisco, Infosys, Bosch, Qualcomm, Daimler, and Decathlon. His work emphasizes cultivating high-performance cultures grounded in purpose, presence, and emotional intelligence. At IIM Bangalore, he co-directs the flagship Executive Education Program, Creating High Performance Organizations, mentoring leaders who aspire to create meaningful impact.
Yet, beyond the boardrooms and executive suites lies a storyteller who has spent over a decade refining his voice—beginning with blogs and poetry, and gradually evolving into a narrative that captures the essence of human transformation.
Crossing The Rubicon – Wisdom Trails With The Old Monk unfolds through the journey of “The Chief,” a driven yet restless leader who encounters a wise and unassuming guide—the Old Monk. Set against the evocative backdrop of the mountains, their conversations transcend conventional mentorship. Through questions, metaphors, and quiet reflections, the Old Monk does not prescribe answers but gently nudges the Chief toward self-discovery.
The narrative explores themes of ambition, identity, fear, and fulfillment, urging readers to confront a fundamental question: What holds you back from becoming your truest self? As layers of insight unfold, the Chief is compelled to redefine success—not as external achievement, but as inner alignment.
What makes this work particularly compelling is its philosophical subtlety. Krishna Kumar does not position the Old Monk as a distant sage confined to the mountains. Instead, he reminds us that such guides exist all around us—in mentors, teachers, coaches, and even fleeting encounters—if only we remain receptive.
At its heart, the book is a meditation on awareness, resilience, and the courage to step into the unknown—to cross one’s own Rubicon.
Reflecting on his journey, Krishna Kumar shares that the book has been a long-standing project, one that evolved organically over years of writing and introspection. His intention is clear: to offer direction and meaning to those navigating their own paths of transformation.
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Ahmedabad (Gujarat) [India], May 1: Shree Shakti Seva Kendra, a social organization working for the welfare of underprivileged children in Ambaji, will launch a statewide awareness campaign titled “Child Begging-Free Gujarat” on May 1, coinciding with Gujarat Foundation Day.
The campaign aims to drive long-term social change by moving beyond sympathy and focusing on education and rehabilitation for children involved in begging. The initiative was announced on Thursday at Shree Shakti Convention Centre in Ahmedabad, in the presence of prominent personalities and social leaders from various fields.
The central message of the campaign is that every child deserves a classroom, not the streets. Through a series of public awareness initiatives, Shree Shakti Seva Kendra aims to encourage citizens to play an active role in helping children move away from begging and towards education and a life of dignity.
As part of Gujarat’s 66th Foundation Day celebrations, 66 prominent personalities from across the state, including professionals, industrialists and people from public life, will share 20-30 second video messages in support of the campaign. These messages will be released across social media platforms to encourage public participation and inspire collective action.
Speaking on the occasion, Smt. Usha Agrawal, Founder of Shree Shakti Seva Kendra, said, “This has been a deeply meaningful and spiritual journey for us. What began as a small effort to help a few children has today grown into a movement that has transformed hundreds of lives. Over the years, we have seen children who once begged on the streets go on to pursue higher education and become successful professionals and athletes. These examples show that change is possible when society takes responsibility.”
She added, “We believe every child has the right to learn, grow and dream. Through the ‘Child Begging-Free Gujarat’ campaign, we want to build a collective movement where no child is forced to beg. We appeal to people to contribute in whatever way they can, whether by supporting education, spreading awareness or discouraging the practice of giving alms. Our goal is to help children move from ‘bhiksha’ to ‘shiksha’. The support we have received so far has been extremely encouraging.”
Shree Shakti Seva Kendra has been working in Ambaji since 2011 and has provided shelter, nutrition and education to more than 200 children. What began as a modest initiative has evolved into a structured support system focused on building confidence and aspirations among children.
One of the organisation’s most notable initiatives is the formation of Gujarat’s first tribal girls’ bagpiper band, comprising children who were once involved in begging. The band has performed before the Prime Minister, the Chief Minister and other dignitaries, symbolising the transformative impact of the organisation’s work. Children associated with the organisation, including members of the band, were also present at the event.
Alongside its work with underprivileged children, the organisation has also focused on women’s empowerment and has helped more than 350 women become self-reliant through skills such as tailoring, diya-making and incense stick production.
Shree Shakti Seva Kendra remains committed to reaching more children in the future while continuing to strengthen women’s empowerment initiatives. The organisation is working towards setting up new training centres in Tharad and another location to help more women achieve financial independence.
Through the ‘Child Begging-Free Gujarat’ campaign, Shree Shakti Seva Kendra aims to inspire a broader public movement and collectively build a Gujarat where no child is left behind.
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Tummidi Priyanka — known professionally as Priya Tummidi — is redefining how events are built, marketed, and remembered by fusing engineering precision with experiential creativity.
New Delhi [India], May 1: Long before “data-driven creativity” became a boardroom buzzword, Tummidi Priyanka — known widely across industry and creative circles as Priya Tummidi — was already living it. A former software engineer with a background at Google and a parallel life behind the DJ booth, Priya occupies a rare intersection: the analytical and the emotional, the measurable and the memorable.
Her story is not one of abandoning technology for passion. It is one of the convergences.
Engineering Instinct, Creative Intent
Priya’s formative years in software engineering gave her something most event professionals lack — a systems mindset. At Google, she was trained to think in structures, solve problems at scale, and interrogate outcomes with precision. But she was also spending evenings reading rooms, reading audiences, and understanding what makes a crowd feel something. That dual fluency became her founding advantage.
When she identified a persistent gap in the events and entertainment space — campaigns that reached broadly but connected shallowly — she didn’t pivot away from data. She weaponised it. The result was Catapult, a marketing and event promotion venture built on the premise that great experiences are as much engineered as they are imagined.
What Catapult Gets Right
At the core of Catapult’s model is a belief that audience behaviour, cultural context, and real-time feedback are not peripheral inputs — they are the campaign itself. Priya Tummidi’s approach treats each event not as a one-time execution but as a living strategy that evolves based on what the data reveals. This dynamic method has allowed her to build campaigns that resonate beyond the night itself, creating lasting brand recall for the artists and companies she partners with.
With over 500 events spanning club launches, food experiences, entertainment showcases, and emerging artist platforms, Catapult has established a track record that speaks not just to volume, but to consistency of impact. Each engagement reflects a deliberate commitment to personalisation — moving against the tide of templated promotion that dominates the industry.
Leading With Curiosity
Priya’s approach to leadership mirrors her approach to events: adaptive, listening-first, and outcome-oriented. She has spoken openly about the role of agility in her growth, noting that the ability to recalibrate in real time is as valuable as any long-term plan. Within her team, she cultivates a culture of experimentation anchored by accountability — giving people room to take creative risks while staying tied to results.
This philosophy has helped Catapult build internal resilience in an industry where audience expectations shift almost as fast as algorithms do.
Recognition That Reflects Methodology
Industry recognition has followed Priya Tummidi’s trajectory at a consistent pace — to date, she has received 16 awards spanning excellence in event promotion, branding, and entrepreneurial leadership. Among the most notable is the Most Effective Event Promotion Company of the Year at the Outlook Business Spotlight Entity Awards — 2024, presented by Business Mint. Her work has also earned feature placement in publications including WKND India, adding national media visibility to a profile already well-decorated within industry circles.
For Priya, these 16 recognitions are not destinations but data points — signals that the methodology is working, and that the market is ready for an event professional who thinks like an engineer and feels like an artist.
The Road Ahead
Looking forward, Priya Tummidi sees the future of events as deeply experiential and technologically augmented — but always human at its core. She advocates for professionals in the space to stay genuinely curious about emerging tools while never losing sight of what drives people to gather: the desire to feel something together.
In a landscape crowded with noise, Priya’s signal is clear. She does not build events to be seen. She builds them to be felt — and remembered.
Abu Dhabi [UAE], April 30: Dubai-headquartered film distribution company Film Master LLC has been recognized with an appreciation award at the 3rd Abu Dhabi Film Festival, held at Yas Creative Hub on April 10, 2026. The accolade highlights the company’s growing influence and contribution to international cinema distribution in the Middle East.
Led by CEO Gaganpreet Singh, Film Master LLC is regarded as the number one film distribution company in the UAE and across the Middle East. It has established itself as a leading force in bringing global cinema to regional audiences. While it is widely recognized as the number one distributor of Latin American films in the Middle East, the company also handles a diverse slate that includes Bollywood, Hollywood, and a wide range of international productions across genres.
Headquartered in Dubai, the company has built a strong regional presence through its strategic distribution network and consistent delivery of diverse film content.
Over the years, Film Master LLC has achieved several notable milestones. It was the first distributor to introduce a Costa Rican film to Middle Eastern audiences, as well as pioneering the release of Mexican and Romanian films in the region. These efforts have played a key role in bridging cultural gaps and promoting global storytelling through cinema.
Operating at a high volume, the company distributes approximately 100 films annually, reflecting both its operational scale and commitment to content diversity. Its portfolio spans multiple languages, industries, and cultural narratives, positioning it as a major player in the regional film industry.
The recognition at the Abu Dhabi Film Festival underscores the company’s ongoing contributions to the cinematic landscape and its dedication to fostering cross-cultural exchange through film.
Industry observers note that Film Master LLC’s continued expansion and inclusive distribution strategy could further strengthen the Middle East’s position as a hub for global film distribution.
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Bengaluru (Karnataka) [India], April 30: KRAFTON India has rolled out the latest set of redeem codes for BATTLEGROUNDS MOBILE INDIA (BGMI), with today’s drop introducing a fresh mix of in-game rewards. Leading the lineup is the Acolyte of Justice Set, a rare outfit defined by its shadowy, hooded look and sharp, combat-ready styling. With its dark palette and subtle armored detailing, the set offers players a sleek, stealth-focused appearance that stands out on the battlefield.
49 official redeem codes released to unlock exclusive in-game rewards
With the 4.4 update on the horizon, excitement across the BGMI community continues to grow, setting the stage for what’s to come as players look forward to new features, gameplay enhancements, and fresh in-game experiences
Redeem codes are valid until July 9, 2026, and will be released daily on BGMI’s official channels.
General Redeem Codes:
KJZCZXR3KFXDH74F
KJZDZXBVAUDE5865
KJZEZXRSAE8WFNQK
KJZFZAUEBFU85GAX
KJZGZMCE64AHVQSR
KJZHZ3G96443VE5U
KJZIZBB3E4B78PRK
KJZJZ85NXWDJP99K
KJZKZTK5DDC75HDD
KJZLZP9HX7NXGAS4
KJZMZGKTWPGJSDCV
KJZNZQP3ATJGRWRT
KJZOZ5CV3D96K6QV
KJZPZMJFBV7P377R
KJZQZJWBP98MUD97
KJZRZ3KF5FENVTJB
KJZVZBVSPQFFXXMA
KJZTZNB8KVXXQGF6
KJZUZ4B755GTE5CB
KJZBAZDMPETJ86PM
KJZBBZ6MGWAKCMBJ
KJZBCZR4Q5VTMMKK
KJZBDZSM9FQSG9J6
KJZBEZKMTMWNGNBK
KJZBFZ95QGM5PN8H
KJZBGZD75XPG4XUR
KJZBHZSPAMB3BTSC
KJZBIZJQDA39WTR7
KJZBJZEQ74T95REH
KJZBKZ5U6G3T8CG8
KJZBLZJF8PTJG9M4
KJZBMZFXGBF57CQB
KJZBNZXHUQ4TAV95
KJZBOZ5K5WSJTUVG
KJZBPZXTUDDH3AX6
KJZBQZW5DQ39WFX8
KJZBRZECDT8PNQ53
KJZBVZRFJJC3WSM8
KJZBTZ5RGX8E4E6K
KJZBUZ4G47M9M8BH
KJZCAZK45APRXQCP
KJZCBZFH69QMVVWP
KJZCCZ7HVXX5SE7X
KJZCDZ3MUQH8VWT5
KJZCEZM3N8RGRC6W
KJZCFZMHVEFAAUQT
KJZCGZREWT73NNQP
KJZCHZUACMEHJE3F
KJZCIZC7MAT3GP4H
Steps to redeem:
Players can follow these simple steps to claim their rewards:
Step 4: Enter the verification/ Captcha code → A message will confirm ‘Code redeemed successfully’
Step 5: The reward will be delivered via in-game mail
Rules to Remember:
A maximum of 10 users can redeem each code on a first-come, first-served basis
A user cannot redeem a code twice
If a player is among the first 10 users to successfully redeem the code, a message will confirm ‘Code redeemed successfully’. If not, users will see ‘Code expired’ or a similar expiry message
Each user account can redeem only one code per day
Redeem codes cannot be used via guest accounts
Rewards to be claimed within 30 days from receiving the in-game mail post which the mail gets deleted.
Headquartered in Korea, KRAFTON, Inc. is a global game developer and publisher dedicated to pioneering unforgettable worlds for players everywhere. Founded in 2007, KRAFTON brings together a diverse portfolio of studios including PUBG STUDIOS, Striking Distance Studios, Unknown Worlds, Neon Giant, KRAFTON Montréal Studio, Bluehole Studio, RisingWings, 5minlab, Dreamotion, ReLU Games, Flyway Games, Tango Gameworks, inZOI Studio, JOFSOFT, Eleventh Hour Games, OmniCraft Labs, Olivetree Games, Loonshot Games, and 9B STUDIO. Each is united by a commitment to bold imagination and breakthrough game-making. KRAFTON’s franchises and titles include PUBG: BATTLEGROUNDS, PUBG MOBILE, PUBG: BLINDSPOT, inZOI, Subnautica, MIMESIS, Hi-Fi Rush, Dinkum, TERA, My Little Puppy, and more. Guided by its vision to pioneer the path to players’ dreams, KRAFTON is focused on building franchises that last and delivering experiences that resonate with players around the world. For more information, visit www.KRAFTON.com.
About KRAFTON India
KRAFTON India is responsible for delivering premier mobile gaming experiences in the country, led by its flagship title BATTLEGROUNDS MOBILE INDIA (BGMI), which has surpassed 260 million downloads. Its diverse portfolio also includes titles such as Bullet Echo India, Road To Valor: Empires, CookieRun India, and Real Cricket, catering to a wide spectrum of Indian gamers.
Beyond publishing games, KRAFTON India is committed to strengthening the digital entertainment ecosystem. Since 2021, the company has invested over $250 million in Indian startups across interactive entertainment, gaming, esports, and technology. Furthermore, KRAFTON has also launched the KRAFTON India Unicorn Growth Fund, a Rs 6,000 crore fund, set up jointly with South Korean technology giant, Naver and financial services major Mirae Asset, and which is aimed at supporting high-potential startups and accelerating the growth of India’s next generation of global technology leaders. The company also actively supports game development talent through the KRAFTON India Gaming Incubator (KIGI), enabling emerging developers with funding, mentorship, and strategic guidance.
If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.
