Category: Lifestyle

New Delhi [India], April 09: The ET Now Business Conclave and Awards 2026 brought together some of the most dynamic leaders, innovators, and change-makers shaping India’s future. This year’s honourees reflect a diverse mix of industries—from Vedic sciences and legal excellence to AI-driven platforms and global consulting.

Here’s a closer look at five standout names who were recognised for their exceptional contributions:

1. Gide AI Wins Excellence in Career Guidance at ETNow Business Conclave & Awards 2026

Gide AI has been honoured with the Excellence in Career Guidance award at the ETNow Business Conclave & Awards 2026, marking a significant milestone in its journey to transform career support. This recognition highlights the company’s innovative use of technology and data-driven insights to help individuals make informed career decisions.

Led by Abhishek Gupta, Gide AI continues to redefine how career guidance is delivered, making it more accessible, scalable, and impactful. The platform empowers individuals with the right tools, clarity, and direction to navigate today’s dynamic professional landscape with confidence.

This achievement not only celebrates Gide AI’s commitment to excellence but also strengthens its position as a leader in the career guidance ecosystem. As it grows, Gide AI remains focused on shaping brighter futures and guiding the next generation toward meaningful, long-term success.

2. QuantumBot: Transforming AI into a Revenue Engine for Sales

As artificial intelligence enters a results-driven phase, enterprises are shifting focus from experimentation to measurable business impact. QuantumBot is emerging at the center of this transition by redefining AI not as a support tool, but as a direct revenue engine.

Recently recognized at the ET Now Excellence in Generative AI Awards, QuantumBot reflects a broader industry shift—where success is no longer defined by innovation alone, but by execution and outcomes. Its AI-powered sales agents are designed to manage the entire sales lifecycle, from initial engagement to final conversion, enabling businesses to scale revenue without increasing team size.

This approach marks a fundamental change in how AI is applied. Instead of assisting human teams, QuantumBot’s systems operate alongside them, delivering speed, consistency, and performance at scale. With sub-1.2 second response latency—significantly faster than the industry average—the platform enables real-time, human-like interactions that directly influence conversion rates.

Founder and CEO Sanjay Gondaliya emphasizes this shift: “AI is no longer about what it can do, but what it can deliver. The future belongs to systems that generate measurable outcomes.”

As enterprises demand faster ROI and reliable execution, platforms like QuantumBot are shaping the next phase of AI adoption. The competitive edge is moving beyond technology to performance—where the true value of AI lies in its ability to drive revenue, not just efficiency.

3. Banish Dhar: The Quiet Force Behind Enduring Leadership

In a world that often rewards visibility, true influence lies in depth of thought and clarity of vision. Banish Dhar represents this evolving model of leadership—quiet, strategic, and built for long-term impact.

A policy strategist and public thinker, Dhar has carved a niche by shaping ideas that go beyond immediate business outcomes. Within one of India’s leading industrial ecosystems, he contributes insights that connect enterprise with governance and institutional growth. His philosophy is clear: leadership must be measured not by short-term success, but by what endures over time.

4. Parduman Suri – Global Architectural Leadership Award for Excellence in Vastu and Vedic Sciences

Blending ancient wisdom with modern application, Parduman Suri has carved a unique space in the field of Vedic sciences.

Awarded the Global Architectural Leadership Award for Excellence in Vastu & Vedic Sciences, Suri’s work reflects a rising demand for holistic and energy-based design solutions. Through Astro Parduman, he has been instrumental in bringing Vastu principles into contemporary architecture, real estate, and corporate environments.

His journey from an early learner of scriptures to a globally recognised consultant underscores the resurgence of traditional sciences in modern contexts.

5. Dinesh Jotwani – Excellence in Innovation & Advisory Leadership

With decades of legal expertise, Dinesh Jotwani continues to set benchmarks in the legal and advisory ecosystem.

Recognised at the ET Now platform, Jotwani’s leadership at Jotwani Associates reflects a commitment to delivering high-impact solutions across litigation, corporate law, and intellectual property. His work spans diverse sectors, advising both domestic and international clients.

This recognition reinforces the critical role of legal strategy and advisory in supporting business growth and safeguarding innovation.

6. TREXO GLOBAL Global Intellectual Property Transformation Leader

In today’s knowledge-driven economy, intellectual property has become a cornerstone of competitive advantage—and TREXO GLOBAL, is leading that transformation.

Honoured as a Global Intellectual Property Transformation Leader, TREXO GLOBAL is redefining how organizations manage, protect, and leverage their IP assets. The company’s forward-thinking approach integrates strategy, technology, and global compliance to create scalable IP solutions.

This recognition reflects the increasing importance of IP-led growth in a rapidly evolving global market.

Conclusion: A Snapshot of India’s Evolving Leadership Landscape

From empowering students and advancing AI to reviving ancient sciences and transforming intellectual property frameworks, this year’s ET Now awardees represent the diversity of India’s growth story.

Each of these leaders is not just excelling in their domain—but actively shaping the future of their respective industries.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

New Delhi [India], April 09: In a country where conversations around intimacy have long been muted, entrepreneur and sexual wellness advocate Arisha Nigam is helping reshape how India views pleasure.

Recently featured in Forbes India’s “Leaders to Watch 2026,” Arisha has emerged as a key voice in normalising discussions around women’s wellness, desire, and self-awareness. Through her brand, Thrillerrr, she is building a category that blends science, design, and cultural sensitivity.

With a background in biotechnology, Arisha approaches sexual wellness through a scientific lens, focusing on anatomy, mental health, and emotional wellbeing as interconnected systems rather than isolated experiences.

“Pleasure is not separate from health,” says Arisha. “We’ve just been conditioned to think it is.”

Recent behavioural insights suggest a growing shift in India. Women are increasingly seeking information around consent, compatibility, and self-pleasure, even in the absence of structured sex education. At the same time, global dating trends indicate a move toward emotional safety and sexual compatibility as key pillars of modern relationships.

“The shift isn’t boldness, it’s awareness,” Arisha explains. “Women aren’t rebelling, they’re becoming informed.”

Emerging research also highlights a rise in conversations around kinks and desire, often linked to communication and trust rather than taboo. Arisha believes this signals a deeper cultural shift.

“Kinks aren’t about being extreme, they’re about being expressive,” she says. “What’s changing is people’s willingness to be honest without shame.”

Through Thrillerrr, Arisha is introducing thoughtfully designed products tailored for Indian consumers, with a strong focus on safety, discretion, and education.

As India’s wellness landscape evolves, voices like Arisha’s are not just building brands, but reshaping narratives.

“Pleasure was never the problem,” she adds. “Silence was.”

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

Mumbai (Maharashtra) [India], April 08: Numen Rising, founded by Madhurima Nigam, introduces IMMERSIV- The Floating Breathwork Experience, a deeply transformative wellness concept making its India debut after quietly impacting lives in Dubai. Rooted in conscious healing and inner connection, IMMERSIV invites participants to lie on floating beds in warm water, guided through an intentional breathwork journey designed to restore balance, release stored emotions, and reconnect the body with its natural rhythm. The event saw the presence of Urmila Matondkar, Nidarshana Gowani, Abhimanyu Dasani, Taha Shah Badussha, Barkha Singh, Avantika Dasani, Meera Chopra, Zara Khan, Sargam Singh, Rohit K Verma, Neelam Sethi & Many More.

The experience will be led by internationally trained breathwork facilitator Ashley Edelman, Chief Breathwork Facilitator at IMMERSIV Dubai. Having guided hundreds through powerful floating breathwork sessions, Ashley brings a rare depth of presence and expertise. At a time when the world feels increasingly chaotic, his visit to India for this intimate evening adds profound significance to the experience.  

The evening unfolded as a carefully curated, immersive journey, beginning with Madhurima Nigam opening the space and sharing the story behind IMMERSIV’s arrival in India. Ashley Edelman then created a sacred and safe container for the experience, guiding participants into a quiet moment of intention-setting, reflecting on what they wished to release or receive. This was followed by a sacred cacao ceremony, an ancient heart-opening ritual designed to gently prepare the body and mind. Participants then transitioned to individual floating beds in warm water, with headphones and eye masks enhancing their inward focus. A 60-minute guided breathwork journey followed, where the water supported the body and the breath facilitated deep transformation. The experience concluded with a gentle reintegration, allowing time to ground and absorb the shifts, and flowed into soul-refreshing food and open conversations, bringing together reflection, connection, and a sense of quiet joy.

Speaking on the launch, Madhurima Nigam shares, “Numen Rising has always been an extension of something deeply personal, a journey rooted in listening, feeling, and creating spaces that invite genuine inner connection. Bringing IMMERSIV to India is incredibly meaningful to me, as it offers people a rare opportunity to pause amidst the noise, to soften, and to truly come home to themselves. It’s not just about the experience of breathwork, but about holding a space that feels safe, nurturing, and transformative,  where the process is gentle, yet the impact can be profoundly powerful.”

Speaking about bringing the experience to India, Ashley Edelman shares, “Breathwork, for me, has always been about creating a space where people feel safe enough to truly let go, to soften, to release, and to reconnect with what lies beneath the surface. IMMERSIV is a deeply unique experience because the water holds you in a way that allows the body to surrender more easily, making the journey both gentle and profoundly transformative. Bringing this to India feels incredibly special, especially in a time when so many of us are seeking stillness, clarity, and a deeper connection with ourselves.”

Mumbai (Maharashtra) [India], April 08: The city’s fashion landscape reached a dazzling high as Bombay Times Fashion Week 2026 unfolded into a three-day spectacle of couture, innovation, and star power at the iconic Grand Hyatt Mumbai. Bringing together celebrated designers, emerging talent, retail powerhouses, and some of the biggest names from entertainment and sports, this edition stood as a vibrant testament to the ever-evolving narrative of Indian fashion.

Day 1: A Regal Opening with Heritage and Star Power

The showcase opened on a regal note with Adhvaria Silk, where heritage craftsmanship took centre stage, elevated by the timeless elegance of Gautami Kapoor. The celebration of luxury deepened with Adamantine Jewellery presents Rishi & Vibhuti, featuring Pratibha Ranta as the muse.

The momentum continued with the Amity School of Fashion Technology (Amity University Mumbai), where Altamash Faraz and Madirashi Mundle brought youthful dynamism to the runway. Modern femininity found expression through Vaishali Agarwal’s showcase, with Alaya F captivating audiences.

Anaida Parvaneh presented ‘Azuli’ by Nikki, headlined by Rajat Bedi, adding a refined contemporary layer to the evening. The opening day culminated in a powerful grand finale by Samant Chauhan, where badminton icon Saina Nehwal brought strength and grace to the ramp, setting a majestic tone for the days ahead.

Bombay Times Fashion Week is now positioned as the most dynamic public platform in India for emerging designers, a strong showcase of the incredible burgeoning fashion talent from across the country. This year’s edition stayed true to its tradition of introducing innovative, exciting fashion even while highlighting traditional craftsmanship, staying true to its ethos of reflecting the evolving tastes of modern India while serving to bring contemporary fashion closer to the consumer.

Mr. Sameer Sainani, President, Optimal Media Solutions, said, “Bombay Times Fashion Week plays a crucial role in shaping the fashion ecosystem by offering a strong platform for emerging talent alongside established voices. The showcase captured how fashion is not just presented but also experienced and embraced by consumers today. With a seamless blend of heritage-inspired couture and modern aesthetics, BTFW continues to reinforce its position as one of the country’s most definitive platforms for fashion and lifestyle.”

Day 2: A Fusion of Retail Power, Glamour, and Experimental Design

Day 2 unfolded as a vibrant blend of experimentation and mainstream appeal. Sasmira’s Institute of Design and Textiles (SIDT) opened the day with Isha Malviya, followed by Vastra by Mala Munde with Aamna Sharif exuding timeless elegance. Shivani Nirupam added a contemporary edge with Sahher Bambba.

Retail giants brought high-energy appeal to the runway, with Trends led by Palak Tiwari and Shoppers Stop featuring Fatima Sana Shaikh. The glamour quotient soared as Bagline Juicy Couture took centre stage with Disha Patani commanding attention with her bold presence.

A defining highlight of the day was House of Marigold presenting IDOL X Rohit Verma Couture—a theatrical showcase by Rohit Verma featuring Bipasha Basu and Taha Shah Badussha. Adding a global dimension, Shivani Singh, who specially travelled from the USA and also walked the runway, evocatively brought “Banaras Ki Goonj” to life—an artistic expression that seamlessly bridged international sensibilities with the richness of Indian heritage.

Day 3: A Grand Culmination of Global Luxury and Cinematic Elegance

The final day carried forward the momentum with French Avenue presenting Rajdeep Ranawat, brought to life by Tejasswi Prakash. Global luxury was showcased by VAZANEH by Prbhjiit Maniktala with Farhana Bodi, while Jacqueline Fernandez added star presence as a special guest.

Innovation and emerging talent took centre stage with Skinnovation presents Pink Porcupines featuring Soumya Tandon, followed by NIF Global Navi Mumbai (Vashi) with Chitrangada Singh bringing commanding elegance to the ramp. SR Queens Media presenting House of Nivedit showcased bold sophistication with Harshvardhan Rane.

The grand finale by ace couturier Suneet Varma marked a breathtaking conclusion, with Medha Shankr and Avinash Tiwary delivering a cinematic and elegant closing moment that encapsulated the spirit of the entire showcase.

Commenting on the successful culmination, Aarti Notiyal, Director, Bubble Communication, said:

“Bombay Times Fashion Week 2026 showcased how fashion today transcends beyond garments to become a powerful medium of storytelling and influence. As Bubble Communication celebrates 15 remarkable years, this milestone further strengthens our commitment to creating impactful narratives. Our focus was to ensure that every designer’s vision translated into meaningful visibility across media and digital platforms, creating a strong and lasting impact.”

Throughout the three days, Bubble Communication led the Media & Influencer outreach, ensuring seamless coordination and expansive visibility for all participating designers, showstoppers, and partner brands.

As the curtains fall, Bombay Times Fashion Week 2026 reinforces its position as one of India’s most definitive fashion platforms—where creativity, culture, and celebrity converge to shape the future of style.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

New Delhi [India], April 08: In today’s fast-paced music industry, where viral trends often overshadow artistic depth, a new voice is quietly capturing attention through authenticity and emotional resonance. Shayar Meet, an emerging artist rooted in the timeless tradition of Hindi-Urdu shayari, is redefining what it means to create meaningful music in a landscape dominated by fleeting hits.

Rather than chasing chart positions or algorithm-driven popularity, Shayar Meet’s journey is guided by a deeper purpose—to give voice to emotions that people often struggle to express. His music does not aim to impress instantly; instead, it seeks to connect, linger, and stay with listeners long after the song ends.

At the heart of his artistry lies storytelling. Each composition feels like a page from a personal diary, delicately unfolding themes of love, longing, inner conflict, spirituality, and human vulnerability. This sense of intimacy has become a defining characteristic of his work, allowing listeners to find reflections of their own lives within his lyrics.

Shayar Meet’s sound is marked by its versatility, seamlessly blending multiple musical influences while maintaining a consistent emotional core. From soft romantic ballads that capture the fragility of relationships to Sufi-inspired tracks that explore deeper philosophical and spiritual themes, his music carries a rare depth. His folk-influenced compositions evoke cultural nostalgia, while his powerful warrior anthems bring intensity and cinematic energy.

What sets him apart is his unique creative approach—where words take precedence and music follows. Unlike conventional compositions where production often dominates, Shayar Meet allows his lyrics to breathe. The music acts as a subtle companion, enhancing rather than overpowering the narrative. This balance creates an immersive listening experience where emotion becomes the central force.

This storytelling-driven approach has begun to resonate with a growing audience. Rather than attracting passive listeners, Shayar Meet is building a community of deeply engaged fans—individuals who do not just listen to his songs but emotionally invest in them. His audience connects with the honesty in his work, finding comfort, relatability, and reflection in his storytelling.

Industry observers note that his music naturally aligns with cinematic expression. Each track carries a visual quality, almost like scenes unfolding through sound. This makes his work particularly suited for film and digital storytelling platforms, where narrative depth is increasingly valued.

Recognizing this potential, Shayar Meet is now stepping into an exciting phase of his career. His upcoming projects span a diverse range of themes and formats, including powerful war narratives, devotional compositions, emotionally driven romantic singles, and collaborations aligned with OTT platforms. This strategic expansion places him at a unique intersection between independent music and screen storytelling—a space that is rapidly gaining prominence in the entertainment ecosystem.

As digital platforms continue to evolve, audiences are showing a growing preference for authenticity over manufactured trends. In this context, artists like Shayar Meet represent a shift toward substance-driven content, where storytelling, emotion, and cultural depth play a central role.

His rise also reflects a broader movement within the independent music scene—one that values lyrical richness and artistic sincerity. Drawing inspiration from the classical tradition of shayari while adapting it to contemporary formats, Shayar Meet is bridging the gap between heritage and modernity.

In an industry often characterized by noise and rapid turnover, his work stands out for its restraint and honesty. He does not rely on hype or gimmicks; instead, he focuses on creating music that feels real, personal, and enduring.

Looking ahead, Shayar Meet aims to continue exploring narratives that resonate across cultures and mediums. By expanding into cinematic and digital storytelling formats, he is positioning himself not just as a musician, but as a storyteller capable of shaping emotional experiences across platforms.

As audiences increasingly seek depth in an age of distraction, Shayar Meet’s approach offers something rare—a reminder that music, at its core, is not just about sound, but about feeling.

In a world where trends come and go, his work lingers—like a thought, a memory, or an emotion that refuses to fade.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

New Delhi [India], April 08: In the era of cut-throat competition, funding rounds, startups and sharks, some organizations stand apart for the indelible mark they leave on society. The NCS Group is one such name. For over six decades, the NCS Group has built a strong reputation across industries including sugar manufacturing, infrastructure, and logistics. But what lies beyond the commercial success, is a story less known, that of a deeper and more enduring legacy, one of philanthropy, community service, and institution-building.

At the heart of this legacy is Late Sri Narayanam Narasimha Murthy, Founder of NCS Group, whose life was guided by a profound commitment to spirituality and social responsibility. His belief that wealth must serve society laid the foundation for what would eventually become a structured and sustained philanthropic movement.

Today, this vision is carried forward through the NCS Charitable Trust, under which all social, cultural, and community initiatives of the Group are undertaken.

A Family-Led Commitment to Social Good

What makes the NCS philanthropic model distinctive is the active involvement of the entire family. The Trust is currently led by Narayanam Nageswara Rao, Chairman, NCS Charitable Trust, along with trustees Narayanam Murali and Narayanam Srinivas.

Together, they continue to guide the Trust’s initiatives with a shared commitment to the founder’s values. Importantly, philanthropy is not limited to leadership roles; all members of the Narayanam family are actively involved in charitable efforts, ensuring that the founder’s vision remains a living, evolving force.

This collective participation has enabled the Trust to function not just as an organization, but as a generational mission rooted in service.

Building Institutions, Not Just Initiatives

But unlike many traditional CSR models that focus on short-term outreach, the NCS Charitable Trust has adopted an institutional approach. Its philosophy is to create a lasting impact through permanent infrastructure that serves communities for decades.

Some of the key initiatives include:

• A 120-bed free eye hospital, providing accessible and sustained vision care
• An old age home, offering dignity and support to senior citizens
• Development of public infrastructure such as parks and community spaces

Each initiative reflects a clear philosophy, addressing real societal needs through structured, scalable solutions.

Preserving Culture as a Social Responsibility

A defining aspect of the Trust’s work is its commitment to cultural and spiritual preservation. Through projects like the Ramanarayanam Temple and Valmiki Research Center, the Trust has created spaces that go beyond worship, serving as hubs for education, reflection, and cultural continuity.

These initiatives are complemented by institutions such as:

• Veda Pathashalas
• Goshalas
• Meditation centers

Together, they reinforce the idea that cultural heritage is not separate from development, but an essential part of it.

A Legacy That Lives On

The philanthropic journey of the NCS Group stands as a powerful example of how legacy can be sustained through collective responsibility. What began as one man’s vision has evolved into a multi-generational commitment to social good.

As industries grow and economies evolve, the NCS Group continues to demonstrate that true success lies not only in business achievements, but in the institutions built, the communities supported, and the values preserved.

Through the NCS Charitable Trust, the legacy of Sri Narayanam Narasimha Murthy continues not as history, but as an ongoing promise to society.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

Mumbai (Maharashtra) [India], April 08: The Maharashtra Flat Owners Welfare Association (MFOWA) recently marked an important leadership milestone with the appointment of Deepak Narsibhai Bhanushali as President, in the presence of several distinguished guests, industry representatives, and members of the association’s leadership team.

The occasion brought together prominent personalities from business, media, and civic circles who extended their support and congratulations to Bhanushali as he assumed the role of President of the organization. MFOWA is a service platform dedicated to supporting flat owners across Maharashtra by helping them navigate complex property-related processes, including documentation, housing society matters, and administrative procedures.

Among the notable attendees was Dr. Harjeet Singh Anand, Founder of the Indo Global Business Chamber, Nelson Mandela Brand Ambassador for Peace (United Kingdom), and Rotary International Governor Aid, District 3141. His presence added prominence to the occasion as he extended his best wishes to the newly appointed President and appreciated the association’s efforts to address issues faced by flat owners.

Also present were Birendra Nath Tiwari, President of the Federation of Western India Cine Employees (FWICE), and Dinesh Ashiwal, General Secretary of the Western India Film and Television Producers’ Association, who acknowledged the importance of initiatives that support citizens in resolving property-related challenges.

Another distinguished guest at the event was Dr. Lorraine Christine Daniels, a respected leader in the field of education, who joined the gathering to congratulate Bhanushali and recognize the association’s growing role in supporting property owners across the state.

The ceremony was attended by members of the MFOWA leadership and committee, including Sumit Acharya, CEO and Strategic Committee Head, and Advocate Jeevantdatt Argade, Trustee of the association. Key members of the broader organizational team were also present, including Sunil Shivdas Patil, Organisation In-Charge for Maharashtra, and Sandeep Bhosle, General Secretary.

Members of the operational team, Poonam Oberoi and Muskan Seth, were also present during the occasion and joined the gathering in congratulating the newly appointed President.

Speaking on the occasion, Deepak Narsibhai Bhanushali said, “Flat owners across Maharashtra often face complex procedures and documentation challenges when dealing with property matters. Our focus will be on strengthening support systems, providing clear guidance, and ensuring that flat owners receive the assistance they need to resolve these issues efficiently.”

The Maharashtra Flat Owners Welfare Association works toward simplifying property-related procedures and guiding citizens through administrative and legal processes related to flats and housing societies. Through structured support and documentation assistance, the association aims to help property owners better understand their rights while improving coordination with professionals and relevant authorities.

With the support of its leadership team and stakeholders from across sectors, MFOWA aims to expand its outreach and continue working toward building a transparent and supportive ecosystem for flat owners across Maharashtra.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

Surat (Gujarat) [India], April 08: On the occasion of World Health Day, an awareness session on the topic “Teen Skin Care: Myths, Mistakes and Smart Habits for Healthy Skin” was organized at G. D. Goenka School located in Vesu. The session was conducted by renowned dermatologist Dr. Jagdish Sakhiya.

More than 60 students and faculty members were present at the event held in the school’s AV room. Academic Director and Principal Dr. Shruti Agarwal, along with Primary Section Dean Dr. Shilpa Surya, were also in attendance. The entire session was highly interactive, with enthusiastic participation from students.

During the session, Dr. Jagdish Sakhiya stated that while water parks are meant for entertainment during vacations, one should not neglect skin care. Commenting on the people of Surat, he mentioned that people here often ignore heart health but are quite conscious about skin care. He also warned that if the health of all the students present were tested, most of them might be found deficient in Vitamin B12 and hemoglobin.

Addressing myths related to hair care, he said that the belief that applying oil damages hair is false, and in reality, it is beneficial for healthy hair. Expressing concern over the growing impact of fast food, he emphasized the need to control weekend eating habits or replace them with healthier options. He also stated that being healthy from within reflects as natural glow on the skin.

Students actively participated in the session and showed keen interest in daily skin care routines and dietary guidance. Dr. Jagdish Sakhiya also shared simple and practical daily tips for acne, hair fall, and personal hygiene. He emphasized the importance of a balanced diet, adequate water intake, and a healthy lifestyle so that students can better understand the connection between internal health and external skin.

From the BORI Critical Edition to public discourse, Varun Gupta is redefining how the Mahabharat is understood beyond television narratives

New Delhi [India], April 08: At a time when the Mahabharat is widely consumed through television adaptations, simplified retellings, and popular cultural narratives, a growing need is being felt for a deeper, textually grounded understanding of the epic. Addressing this gap, Varun Gupta, founder of GrahRahasya Decoded, is emerging as a distinctive voice advocating a text-first, research-driven approach to Mahabharat interpretation.

Rather than relying on dramatized narratives or derivative storytelling, his work focuses on decoding the Mahabharat through primary textual sources, including the BORI Critical Edition (CE), the K.M. Ganguli (KMG) translation, and traditional Sanskrit references. The study engages primarily with the BORI Critical Edition while also noting relevant recensional variations—bringing analytical clarity to narratives long shaped by reinterpretation and televised portrayals.

Positioning his work at the intersection of textual scholarship and public discourse, Varun Gupta represents a shift in how the Mahabharat is approached—from passive narrative consumption to critical, evidence-based analysis.

Reframing the Mahabharat: From Narrative to Textual Inquiry

A central premise of Gupta’s research is that the Mahabharat cannot be treated as a single, fixed narrative. Instead, it must be understood as a layered textual tradition, shaped over centuries through processes of composition, interpolation, redaction, and reinterpretation.

His analytical framework engages with:

·Narrative stratification across parvas 

·Variations between the Critical Edition and later recensions 

·Literary construction of major war episodes 

·Structural and thematic tensions between textual evidence and popular retellings 

Through close examination of episodes such as the Ghoṣa-yātrā (cattle raid) and the Virat Yudh, his work demonstrates that events often treated as straightforward historical occurrences reveal patterns of literary structuring, narrative compression and expansion, and heroic amplification when studied through primary texts.

These findings challenge conventional assumptions and open new directions for understanding the compositional logic and narrative intent of the Mahabharat.

Academic Recognition: Entry into Scholarly Discourse

In a significant milestone, Varun Gupta’s research has been accepted for publication in a reputed peer-reviewed journal, marking his formal entry into academic discourse.

Titled “Literary Construction, Heroic Inflation, and the Question of Historicity in the Virāṭa Episode of the Mahābhārata,” the study critically examines how key episodes reflect layered literary construction rather than straightforward historical narration.

Focusing particularly on the Ghoṣa-yātrā episode and the Virat Yudh, the research identifies:

·Narrative compression and expansion 

·Heroic amplification of central figures 

·Structural inconsistencies across textual traditions 

By situating these observations within a broader framework of textual stratification, the study contributes meaningfully to ongoing scholarly debates on the historicity and compositional evolution of the Mahabharat.

This achievement represents a clear transition from digital dissemination to academically recognized research, reinforcing the methodological credibility of his work.

Invited by Sudesh Berry: A Landmark Mahabharat Conversation

Further underscoring the growing relevance of his work, Varun Gupta was recently invited by veteran actor Sudesh Berry—known for portraying Vichitravirya in B.R. Chopra’s Mahabharat and Drupad in the 2013 adaptation—for a detailed Mahabharat-focused podcast discussion.

In a rare and engaging format, Sudesh Berry assumed the role of an inquisitive host, leading a raw, unscripted, one-take conversation centered on text-based interpretations of the epic.

The discussion explored:

·Karna’s positioning within the textual tradition 

·Bhishma’s characterization beyond popular narratives 

·Krishna’s strategic role through scriptural analysis 

·Key divergences between textual sources and televised portrayals 

This interaction represents a meaningful convergence between mainstream cultural representation and research-driven textual inquiry, offering audiences a deeper and more critical engagement with the Mahabharat.

GrahRahasya Decoded: A Knowledge-Driven Digital Platform

GrahRahasya Decoded is steadily evolving into a research-oriented digital platform dedicated to Mahabharat interpretation through a structured, evidence-based approach.

The platform focuses on:

·Textual decoding using primary sources 

·On-ground exploration of culturally significant locations such as Kurukshetra and Karnal 

·Cinematic storytelling rooted in documented analysis 

·Bridging classical texts with contemporary audiences 

Through its growing digital presence, the platform fosters a community that values informed discussion, textual authenticity, and critical engagement with Indic knowledge systems.

 Watch here: https://www.youtube.com/@GrahRahasyaDecoded/
 Community updates: https://www.youtube.com/@GrahRahasyaDecoded/community

Why This Work Matters Today

In today’s information landscape, mythological narratives are widely circulated but often lack grounding in primary textual sources. This leads to a persistent confusion between narrative tradition and textual evidence, resulting in oversimplified or distorted interpretations.

Varun Gupta’s work addresses this challenge by:

·Promoting evidence-based cultural interpretation 

·Encouraging deeper engagement with original texts 

·Bridging the gap between scholarship and public understanding 

This approach is particularly valuable for students, researchers, educators, and intellectually engaged audiences seeking credible insights into the Mahabharat.

Looking Ahead

With ongoing research, publications, and collaborations, Varun Gupta aims to establish GrahRahasya Decoded as a recognized authority in Mahabharat textual research and interpretation.

As global interest in authentic, textually grounded Indic knowledge systems continues to expand, such initiatives are poised to play a crucial role in shaping future discourse—both within academic circles and in the broader public domain.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.

New Delhi [India], April 08: Many people have health insurance, yet still pay a large amount themselves during hospitalisation. This often happens because the policy is underinsured, not just because the sum insured is low, but because some limits and conditions reduce the payout. Rules around room eligibility, co-payment, treatment caps, and non-payable hospital charges can reduce your settlement even when the claim is genuine.

In this guide, you will understand these hidden costs clearly and learn what to check while choosing the best health insurance policy in India.

What Underinsured Really Means

You are underinsured when your health cover cannot manage real hospital bills without making you pay a large share yourself. This can happen even if you are paying a decent premium, especially when the policy has strict limits and conditions.

In most cases, underinsurance shows up when your sum insured gets used up quickly, your claim is approved but settled with major deductions, or you are forced to pay upfront and wait for reimbursement, which puts pressure on your cash flow.

Hidden Cost 1: Room Category Rules That Trigger Wider Deductions

Some policies link room eligibility to the overall claim payout. If you choose a room above your allowed category, insurers may apply proportionate deductions across multiple bill heads.

What you face:

• Reduced settlement on doctor fees, OT charges, and other hospital services.
• A claim that is approved, but paid out at a lower amount than expected.

Hidden cost 2: Co-Payment That Becomes Your Regular Expense

Co-payment means you pay a fixed share of every admissible claim. It is not a one-time charge. It repeats each time you are hospitalised.

Why it impacts:

• Your out-of-pocket spend becomes predictable and constant.
• Multiple admissions can make the policy feel far more expensive than it looked initially.

Hidden Cost 3: Sub-Limits That Reduce Payouts on Key Treatments

Many people think covered means the insurer will pay the full cost. But some plans set limits on certain treatments, surgeries, or bill items, so you have to pay the balance yourself.

What it looks like in real life:

• The procedure is covered.
• The insurer pays up to a limit.
• You pay the balance, even when the claim is valid.

Hidden Cost 4: Consumables and Non-Payable Hospital Items

Hospitals often bill several items separately that may be considered non-payable under the policy terms. These can be small items, but they add up quickly, especially in longer admissions.

What you experience:

• A big final bill with many charges that the policy does not pay for.
• A settlement that feels lower than expected, even after approval.

Hidden Cost 5: Weak Pre- and Post-Hospitalisation Support

Medical expenses include doctor visits, tests, medicines, follow-ups, and repeat investigations before and after admission. If your plan has short coverage periods or strict conditions for these stages, you may have to pay many of these costs yourself.

What happens:

• Your hospital bill is partially settled.
• Your total treatment journey still strains your monthly budget.

Hidden Cost 6: Cashless Gaps and Reimbursement Pressure

Cashless depends on network hospitals and approval workflows. If you go to a non-network hospital, or if cashless is not approved for any reason, you may need to arrange funds first and claim later.

Why this is a hidden cost:

• You may need emergency funds even though you have insurance.
• Reimbursement claims need clean paperwork and can take time.

Hidden Cost 7: Waiting Periods and Exclusions That Surface at Claim Time

Waiting periods and exclusions are important. If they apply, your claim can be reduced or even rejected, even if your treatment is genuinely needed.

Common triggers include:

• A condition falling within a waiting period.
• A treatment falling under a listed exclusion.
• Medical history was not disclosed clearly at purchase.

Final Thoughts

Underinsurance is costly because you do not notice it until you actually need the policy. The gaps show up in the hospital, when your claim gets approved, but the payout is still lower than you expected. 

For real protection, choose a plan with clear rules and a claim process that is easy to follow. That is what separates a policy you just own from the best health insurance policy in India when it matters most.

If you object to the content of this press release, please notify us at pr.error.rectification@gmail.com. We will respond and rectify the situation within 24 hours.