Category: Press Release

Hyderabad (Telangana) [India], November 30: The 30th Indian Plumbing Conference has successfully concluded, drawing an impressive cumulative footfall of over 7,520 participants, including delegates, expert speakers, building industry leaders, government officials from water resource departments, water innovation professionals, and visitors. The conference, inaugurated by Harkara Venugopal Rao, Advisor to the Government of Telangana, and featuring Soren Norrelund Kannik-Marquardsen from the Embassy of Denmark as the keynote speaker, centred around the theme “Water – The New Currency.”

The event showcased a comprehensive concurrent exhibition spanning over 5,325 square meters, with more than 95+exhibitors presenting innovative technologies in water and wastewater treatment. The conference was supported by 22 industry partners, demonstrating strong sector-wide collaboration. A networking dinner and musical evening on November 21st brought together over 300 building and water industry professionals.

A highlight of the conference was the Indian Plumbing Professional League (IPPL) 2024 Grand Finale, held on the third day. The competition featured finalists from 13 cities, combining fun, learning, and quiz elements to promote knowledge sharing within the industry. Ms M. Shanmugha Priya and Ms V. Pushpa from Pondicherry emerged as the quiz champions, with teams from Pune and Mumbai securing second and third positions, respectively.

The Indian Plumbing Association’s Educational Wall served as a powerful awareness tool, showcasing the water footprint of everyday items. The display highlighted striking statistics about water consumption in product manufacturing: a single cotton T-shirt requires 2,720 liters of water, a pair of jeans consumes 10,850 liters, and a smartphone’s production demands 12,760 liters of water.

Gurmit Singh Arora, National President of the Indian Plumbing Association, emphasised the conference’s significance, stating, “This conference is more than an event—it’s a clarion call for water conservation. We’re not just discussing pipes and fixtures; we’re strategising the preservation of our most precious resource. Every professional here is a guardian of water’s future.”

The conference addressed central themes, including water as the new currency, net zero water in built environments, water revitalisation, challenges in high-rise buildings, and water, sanitation, and hygiene. The extensive exhibition provided a comprehensive platform for industry professionals to explore cutting-edge solutions and innovations in plumbing technology.

This landmark event has set new benchmarks for industry collaboration and commitment to sustainable water management practices, reinforcing the crucial role of plumbing professionals in shaping a water-conscious future.

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New Delhi [India], November 29: The much-anticipated Vietnamese film A Fragile Flower dazzled audiences at its Indian premiere during the 55th International Film Festival of India (IFFI) in Goa on November 26, 2024. Directed by the acclaimed Mai Thu Huyen, the film delivered an emotional and visually compelling journey, capturing the resilience and empowerment of the human spirit. As one of the standout entries in IFFI’s competition section, A Fragile Flower showcased breathtaking storytelling and unforgettable performances, earning widespread acclaim.

A Bridge Between Vietnam and India

Screened under the category “From the Consulates,” A Fragile Flower not only marked a cinematic triumph but also served as a powerful symbol of cultural diplomacy. The Gala Premiere was graced by Consulate General of Vietnam, Mr. Le Quang Bien, whose presence underscored the deepening connection between India and Vietnam. He expressed,

“I am delighted to be associated and present at the Gala Premiere of Vietnamese movie A Fragile Flower at the 55th International Film Festival of India (IFFI) 2024. This esteemed festival stands as a beacon of global cinematic excellence, fostering invaluable cultural exchange. We are proud to bring this unique Vietnamese work to the Indian audience, and hope that the success of this movie will contribute to further strengthening the bond between our two nations through the universal language of cinema.”

The screening of the film fostered cultural understanding between the two nations, highlighting how cinema can bridge borders and bring communities closer.

A Highlight of IFFI 2024

IFFI, one of Asia’s most prestigious film festivals, provided an ideal platform for this Vietnamese gem to shine. The film’s success at IFFI not only celebrated Vietnamese culture but also laid the foundation for stronger cultural ties between the two countries. The movie is set to be released in theaters across India in December 2024, giving Indian audiences the chance to experience this cinematic masterpiece.

A Riveting Tale of Strength and Vulnerability

With 16 international awards already to its name, A Fragile Flower tells the moving story of a young woman who, much like a delicate flower enduring harsh conditions, triumphs over life’s toughest challenges. The film explores themes of identity, resilience, and the delicate balance between vulnerability and strength. Through its richly woven narrative, it speaks to the core of the human experience, making it an emotionally gripping watch for viewers.

First Vietnamese Film Dubbed in English and Hindi in India

In a first for Vietnam-India collaboration, A Fragile Flower has been dubbed in both English and Hindi, allowing it to reach a broader Indian audience. This marks the first time a Vietnamese film has been dubbed in these languages, further enhancing its cultural resonance in India. Moreover, the film’s post-production activities, including dubbing and sound engineering, were specially carried out in North East India. This decision was aligned with the Indian government’s Act East Policy (AEP), which aims to foster cultural exchange between India and South East Asia, and connect the artists of North East India to South Asian countries. This collaboration also highlights the region’s growing role in the global cinematic landscape, bringing together diverse talents from across the subcontinent.

A Unique Cross-Cultural Cinematic Experience

One of the most talked-about elements of A Fragile Flower was its enchanting music, featuring both Vietnamese and Hindi tracks. This fusion created a unique cross-cultural experience for viewers, enhancing the emotional impact of the film. The music and storytelling together turned the film into a cultural bridge between Vietnam and India, blending art and emotions seamlessly.

Mai Thu Huyen’s Vision for Global Cinema

Director Mai Thu Huyen expressed her pride in the film’s reception at IFFI, stating, “It’s a dream come true to showcase A Fragile Flower at such a prestigious platform. IFFI is celebrated for bringing world cinema to India, and I am honored to share this emotional journey with audiences who appreciate the beauty and resilience of the human spirit.”

ABK Media: Promoting Indo-Vietnam Cinema Collaboration

ABK Media India Pvt Ltd, which managed the film’s theatrical release, promotion, and screening in India, is playing a key role in advocating for a new Indo-Vietnam cinema avenue. Their goal is to open doors for collaboration between the two countries by promoting each other’s cinema and culture. Through their efforts, ABK Media is pushing for a potential treaty that will strengthen these cultural exchanges, encouraging more Vietnamese and Indian films to be showcased in each other’s countries.

By facilitating this exchange, ABK Media is building a platform that will not only bring diverse cinematic artistry to Indian audiences but also help promote Indian films in Vietnam. This initiative is set to create a sustainable cultural bridge between the two nations, fostering mutual understanding and appreciation through cinema.

ABK Media’s Commitment to Success

In India, ABK Media ensured that A Fragile Flower captured the hearts of Indian cinephiles through exclusive screenings and comprehensive promotional campaigns. Aruna Chakraborty, Director of ABK Media India Pvt Ltd, shared her excitement: “We are truly honored to be part of this cultural exchange between Vietnam and India. A Fragile Flower touches the core of human emotions, and we are thrilled to bring such a heartfelt story to Indian audiences. It’s an opportunity to showcase not just a film, but the rich cinematic artistry of Vietnam.”

As A Fragile Flower continues to win hearts, it stands as a testament to the power of cinema in fostering cross-cultural connections and strengthening ties between India and Vietnam. Through ABK Media’s advocacy, the two countries are paving the way for a vibrant exchange of cinema and culture, with promising collaborations on the horizon.

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Gurugram (Haryana) [India], November 29: The Jhansi Library project, spanning 12,000 square feet and commissioned by the Jhansi Development Authority (JDA), with support from Jhansi Smart City, has achieved EDGE certification. This project was executed by BOOTES, India’s pioneering Net-Zero Company, within an impressive timeframe of 90 days. EDGE, an initiative of the International Finance Corporation (IFC), a member of the World Bank Group, represents a global standard awarded to developers and builders who implement cost-effective strategies aimed at minimizing energy consumption, water usage, and embodied carbon in construction materials. The strategies incorporated into the project design are subject to verification by an EDGE Auditor and certification by the Green Business Certification Inc. (GBCI), which administers EDGE certification in numerous countries globally.

EDGE certification is essential for infrastructure developers and India for several reasons. Firstly, it offers global recognition, enhancing the credibility of developers in international markets and attracting investment focused on sustainability. Secondly, by promoting energy, water, and material efficiency, EDGE contributes to reducing operational costs, thereby making construction more economically viable in the long term. Thirdly, it provides a framework that supports compliance with government initiatives aimed at sustainable development. Additionally, the certification encourages developers to reduce their carbon footprint, aligning with India’s commitments under international agreements such as the Paris Accord. Furthermore, there is an increasing consumer demand for sustainable buildings, and EDGE certification enables developers to respond to this trend, thereby ensuring higher occupancy rates and increased property values. Moreover, the certification fosters the adoption of innovative building technologies and practices, promoting a culture of sustainability within the construction industry. Lastly, sustainable buildings enhance indoor environmental quality, positively impacting occupant health and well-being, which ultimately leads to an improved quality of life.

Constructed by BOOTES, the Jhansi Library serves as a pivotal project with multiple transformative aspects. It offers millions of students a secure and modern environment conducive to learning, growth, and leadership. Recognized as Asia’s fastest construction project, it underscores the nation’s capacity to develop sustainable infrastructure efficiently and effectively. By surpassing global standards for energy, water, and material efficiency, the library exemplifies India’s dedication to decarbonizing its infrastructure while promoting the well-being of the community.

Mr. Deepak Rai, Managing Director of BOOTES, stated, “We are very excited to receive the EDGE certification as it not only assists developers in reducing costs and gaining a competitive advantage but also aligns infrastructure projects with broader environmental and social objectives that are critical for India’s future. One of the most significant infrastructure challenges facing India is the delayed implementation and cost overruns, which are primarily due to inadequacies in pre-construction planning. In this regard, we differentiate ourselves by taking full accountability for design, construction, and long-term maintenance. We achieve this by operating as a fully integrated Net-Zero Construction firm with innovative capabilities in establishing off-grid infrastructure, which has the potential to substantially transform net-zero infrastructure planning. Furthermore, we possess the technical expertise to customize sustainable Nordic technologies to meet project specifications, enabling us to deliver quality-assured projects in half the typical timeframe.” He further remarked, “Our commitment to expediting India’s infrastructure development and promoting sustainable construction engineering has made the Jhansi Library a remarkable opportunity for us. I am proud to announce that the Jhansi Library, which operates on renewable energy with advanced lighting and cooling systems, is 100% energy efficient. It has achieved a notable 29% reduction in water usage due to the implementation of rainwater harvesting and greywater recycling systems aimed at optimizing water utilization. Additionally, by sourcing sustainable materials locally, we have succeeded in reducing the embodied carbon footprint of materials by 34%.”

“By redefining pre-construction planning and embracing net-zero principles, we are not just building infrastructure, but a sustainable future for India. The Jhansi Library stands as a testament to innovation, efficiency, and accountability in our pursuit of excellence,” he added.

“The library showcases the integration of environmental responsibility with community needs, shaping Jhansi’s future and setting a benchmark for sustainable public infrastructure.” – Alok Yadav, Vice Chairman Jhansi Development Authority.

About BOOTES Impex Tech Limited

Headquartered in Gurgaon, BOOTES is India’s first Net-Zero Company with the vision to be the pioneers in transformative and sustainable building solutions and, to redefine construction industry benchmarks towards a greener, healthier and Net-Zero/Aatmanirbhar Bharat. The company provides 360-degree solutions: Design, Build, Finance, Operate, and Transfer with best-in-class technologies that reduce Operating Costs & Carbon Footprint. BOOTES delivers sustainable and Aatmanirbhar infrastructure to actualise India’s Net-Zero goals 2070.

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Hyderabad (Telangana) [India], November 29: As India emerges as a global hub for digital innovation, Alkemy Edtech, a leader in upskilling and employability, is transforming education with the launch of three cutting-edge AI programs: Generative AI Expert Program, AI-Powered Data Analytics, and AI Marketing Specialist Program. Designed to meet the demands of a rapidly evolving job market, these programs aim to equip students and professionals with future-ready skills.

Revolutionizing Upskilling Through AI

India’s workforce is at a crossroads. With over 12 million AI-related jobs projected by 2026, the demand for skilled talent in artificial intelligence, machine learning, and data analytics is soaring.

Alkemy Edtech’s latest AI programs address this challenge head-on by focusing on practical, industry-relevant training:

• Generative AI Expert Program: Develop in-depth skills in creating AI-driven content and applications.
• AI-Powered Data Analytics Program: Empowering professionals to leverage AI for data-driven decision-making and business optimization.
• AI Marketing Specialist Program: Training marketers to use AI tools for hyper-personalized campaigns and impactful digital strategies.

“AI is no longer the future—it’s the present,” says Aravinda Paladugu, Founder of Alkemy Edtech. “With these programs, we’re equipping students with the skills and confidence to lead in an AI-driven world.”

Transforming Tomorrow’s Careers Today Having transformed over 800+ careers and a goal to upskill 10,000 students by 2025, Alkemy Edtech is on a mission to democratize access to high-quality education. By integrating AI-powered learning tools, the platform ensures students not only master technical skills but also develop the critical thinking and problem-solving abilities needed for leadership roles in the tech-driven economy. Bridging Academia and Industry

Alkemy Edtech’s strategic partnerships with top colleges integrate practical, job-ready skills into academic programs, ensuring graduates meet real-world industry demands. By bridging talent gaps in high-growth sectors like cybersecurity, digital marketing, and business analytics, and offering personalized career planning and mock interview coaching, Alkemy prepares students to not only be job-ready but to lead in dynamic industries. “Education is the most powerful tool for transformation,” said Paladugu. “Our mission is to bridge the gap between education and employability. We’re building a generation of leaders who can thrive in a tech-driven world.” About Alkemy Edtech.

Alkemy Edtech is India’s leading AI-powered upskilling platform, dedicated to closing the skill gap and enhancing employability. Offering programs in Generative AI, AI-powered data analytics, AI in digital marketing, and other high- growth fields, Alkemy prepares students and professionals for leadership roles in a rapidly evolving global economy.

With a bold vision, transformative programs, and an unwavering commitment to revolutionizing the future of the workforce, Alkemy Edtech isn’t just preparing students for what’s ahead—it’s actively shaping the future.

Media Contact

Email: hello@alkemy.in

Website: alkemyedtech.com

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Mumbai (Maharashtra) [India], November 29: The BFSI India Leadership Conclave-2024, held at the ITC Grand Central in Mumbai, brought together key figures from the banking, finance, and technology sectors to discuss the future of India’s financial services industry. Organised by Eternal Corporate Media Pvt. Ltd., the event focused on innovation, technology, and strategic growth, positioning the BFSI sector at the heart of India’s digital transformation.

The conclave began with a welcome address from Alok Ranjan Tiwari, Managing Director & CEO of Eternal Corporate Media Pvt. Ltd., who underscored the importance of collaboration among industry stakeholders to drive growth and innovation in India’s BFSI sector. Tiwari highlighted the sector’s pivotal role in shaping the nation’s digital future and emphasised the collective responsibility of leaders to foster sustainable growth.

The Chief Guest, Sandip Patel, Managing Director of IBM India & South Asia, delivered a compelling keynote, emphasising the critical role of Artificial Intelligence (AI) in driving India’s Digital Renaissance. He highlighted how AI will be instrumental in realising Prime Minister Modi’s vision of a Viksit Bharat by 2047. Patel referred to this as a “Naya Daur” or New Era for Digital Bharat, where AI’s true impact lies not only in innovation but in transforming industries, increasing productivity, and enhancing lives. He stressed that AI in the BFSI sector must be trustworthy, explainable, non-biased, affordable, and responsible to ensure its benefits are fully realised.

Following his keynote, Patel joined Shailesh Haribhakti, Non-Executive Chairman and Independent Director on multiple boards, for a dynamic conversation on the topic “AI Shaping the Digital India Dream.” They explored the convergence of AI, blockchain, and cloud technologies, which are revolutionising the BFSI landscape and driving India’s digital future. Patel discussed how AI is reshaping banking operations, improving security, and enhancing customer experiences. Haribhakti, in turn, emphasised the growth potential of India’s rural economy and the need for sustainable, community-driven projects to empower rural communities. He highlighted green financing and ESG principles as key areas where the BFSI sector can make a lasting impact.

In his own keynote, Haribhakti emphasised the immense potential of rural India, declaring, “Rural India is not just promising – it’s delivering high consumption and robust growth. It’s clear that rural India is an engine of growth, and it is imperative that we, as leaders in the BFSI space, think about the innovations we can bring to bear in this sector. Financing sustainable, community-driven projects with local ownership is key.” He further highlighted the growing significance of green financing and Environmental, Social, and Governance (ESG) principles, urging the BFSI sector to align with global sustainability goals while empowering rural communities through cooperative models and sustainable agricultural financing.

Several other industry stalwarts took the stage to share their perspectives on leadership and the future of the financial landscape. Karan Bhagat, Founder, MD & CEO of 360 ONE; Shailesh Haribhakti, Non-Executive Chairman and Independent Director on multiple boards; Umesh Revankar, Executive Vice Chairman of Shriram Finance Limited, and Shachindra Nath, Vice Chairman & MD of UGRO Capital Limited, all delivered compelling keynote speeches. They addressed a range of topics, from navigating economic challenges to unlocking growth opportunities in the BFSI sector.

The conclave also featured two engaging panel discussions addressing the next wave of growth in the BFSI sector. The first panel, “Navigating the Next Wave: The Future of the Indian BFSI Sector,” moderated by Jyoti Prakash Gadia, Managing Director of Resurgent India Limited, included Sundararaman Ramamurthy, MD & CEO of BSE Limited, Shachindra Nath, Vice Chairman & MD of UGRO Capital Limited, Alok Rungta, MD & CEO of Future Generali India Life Insurance Co. Ltd., and Shobhit Mathur, Co-Founder of Angel One Wealth Ltd. The panellists discussed strategies for future-proofing the sector amid global uncertainties, with a focus on leadership, innovation, and emerging opportunities.

The second panel, “Mutual Fund Industry: Fuelling the ₹100 Trillion AUM Dream,” examined the growth potential of India’s mutual fund industry. Moderated by Avanne Dubash, Consultant Anchor at ET Now, the discussion featured Navneet Munot, MD & CEO of HDFC Mutual Fund, D.P. Singh, Deputy MD & Joint CEO of SBI Mutual Fund, Saurabh Nanavati, CEO of Invesco Asset Management Co. Ltd., and Swarup Mohanty, Vice Chairman & CEO of Mirae Asset Mutual Fund. The panellists explored how customer-centric strategies, digital innovation, and regulatory reforms can help the mutual fund industry achieve its ambitious goal of reaching ₹100 trillion in assets under management (AUM).

In addition to the insightful discussions, the conclave witnessed the launch of the much-anticipated coffee table book, The Indian BFSI Story. The book was unveiled by the Chief Guest, Sandip Patel, Managing Director of IBM India & South Asia, along with other distinguished Guests of Honour and speakers. This beautifully crafted publication celebrates the achievements, milestones, and visionary leadership within India’s BFSI industry, highlighting the sector’s crucial role in the nation’s economic growth and digital evolution.

The BFSI India Leadership Conclave-2024 concluded with a renewed commitment from industry leaders to embrace technological advancements and innovation while navigating the path ahead for India’s financial services sector. The event was a powerful testament to the convergence of technology, finance, and leadership in building a future-ready BFSI industry for India.

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New Delhi [India], November 29: The Guthli Ad Fest 2024, spearheaded by Dr. Prateesh Nair, CEO and Founder of Miles SOBA & Agency M, brought academia and industry together at St. Xavier’s College, Mumbai, to inspire the next generation of advertising leaders.

A Tribute to Icons, A Platform for Talent

Under the theme “Celebrating Pops and Pandey,” the festival celebrated advertising legends Padma Shri Piyush Pandey and KV Sridhar while presenting Miles SOBA’s Ed-Work Pedagogy, a unique blend of academic and practical learning.

Day 1: Knowledge Sharing at Miles Conclave

Over 100 universities gathered to exchange ideas. Talks by Shirsha Guha Thakurta, Rajeev Lakshman, Bharat Dabholkar, and Shantesh Row focused on women in leadership, aligning education with industry needs, and storytelling. Dr. Prateesh Nair emphasised SOBA’s innovative approach, while Varun Jain inspired attendees to adapt to a dynamic world.

Day 2: Insights from Industry Titans

Fireside chats featured luminaries like Piyush Pandey and Prasoon Pandey, moderated by Devaiah Bopanna, as they traced advertising’s evolution. KV Sridhar and Santosh Padhi, guided by Kainaz Karmakar, unravelled impactful storytelling techniques. Josy Paul urged students to think boldly in “Creativity in the Classroom.”

Engaging masterclasses by Cyrus Broacha, Tanya Nambiar, and Studio Blo’s AI-focused team captivated attendees. A panel led by Sneha Iype, Mandar Natekar, OR Radhakrishnan, Kashif Memon, Shantesh Row and Partho Sengupta highlighted academia’s role in preparing industry-ready graduates.

Day 3: Honoring Creativity and Talent

Awards celebrated excellence in categories like Times of India’s Print, Lahori Zeera’s Ad Film, Nargis Dutt Foundation’s Public Service Film, Toy Bank’s Logo Design, Rapido’s Radio, Audible’s Social Media category, and Fab India’s Best Use of AI.  Piyush Pandey and KV Sridhar inspired winners, while the Pops and Pandey Scholarship, in collaboration with the Nargis Dutt Foundation, supported six future leaders.

Cultural competitions like street plays, Ad con, Fashion shows, rap battles, and stand-up comedy added vibrant energy to the finale.

Miles SOBA: Building Future Innovators

With cutting-edge programs in Branding & Advertising, Digital Business, and Entrepreneurship, Miles SOBA’s Ed-Work Pedagogy equips students to excel in the industry.

Dr. Prateesh Nair concluded: “Guthli Ad Fest is more than an event—it’s a movement to empower young creatives to lead the future.”

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New Delhi [India], November 28: ELEVATE Confex & Awards 2024, a historic event that has the potential to revolutionize the Diversity, Equity, Inclusion, and Belonging (DEIB) landscape, will take place at the Holiday Inn New Delhi International Airport Hotel on November 29, 2024. This year’s topic, “Bold Conversations, Real Impact: Leading DEI with Authenticity and Action,” presented by Marching Sheep, promises to be an exciting forum where industry champions, thought leaders, and change-makers will come together to redefine inclusion. With a packed schedule that includes thought-provoking panel discussions, captivating keynote addresses, and motivational success stories, the event will spark important conversations and practical solutions.

Keynote speakers at the event will include Marching Sheep founder and CEO , Sonica Aron, who will explore the changing DEI landscape and emphasize the importance of belonging as a business driver. Additionally, attendees can anticipate engaging panel discussions that will cover subjects including overcoming DEI obstacles and using AI to promote inclusivity, providing useful insights and implementable takeaways. The esteemed Marching Sheep Awards, which honor institutions and individuals who have established outstanding standards in DEIB, will take place at the end of the evening.

Sonica Aron, Founder Marching Sheep states, “Fostering communities of authentic belonging where each person feels seen, heard, and appreciated is the goal of true DEI, which goes beyond representation. It involves more than simply policies and measures; it involves establishing conditions that foster diversity, equity, and inclusion as a way of life. Fundamentally, DEI is a process that turns work environments into hubs of cooperation, creativity, and trust. Elevate Confex & Awards 2024 is a call to action for companies to embrace this change as an economic need and a moral obligation, moving beyond token gestures. Organizations can unleash the potential of their workforce by adhering to these principles, which will promote long-term growth and significant influence.”

Marching Sheep in collaboration with Gain Skill brings together innovation and inclusivity with a stellar lineup of speakers Including DEI advocates and thought Leaders like Lavanya Shrinagesh, Akshay Tyagi, Bhavna Batra, Rubi Khan, Renu Bohra, Tarun Vohra and many more from a variety of industries, including technology, healthcare, and finance. This will help industry leaders join a movement that is influencing how society and the workplace will develop in the future.

About Marching Sheep
Marching Sheep is a leading OD and DEI consulting firm dedicated to enhancing organizational profitability and productivity through tailored people management solutions. They are seen as thought leaders in the space, having delivered on assignments for more than 400 clients across 50+ countries. Their Founder and CEO is one of the most sought after speakers and facilitators for her bold, authentic and progressive approach.

The team has deep expertise based on extensive on ground research and in depth work  in fields like leadership development journeys, Talent management, Change Management, Culture building and much more.

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New Delhi [India], November 28: Book Ordinary Lives, Extraordinary Stories, a remarkable debut by author Ajay Dusane. This collection of 15 short stories beautifully captures these extraordinary moments hidden in everyday life. Written with warmth and authenticity, the book explores themes of love, loss, hope, and resilience, making it a must-read for anyone who enjoys heartfelt storytelling.

Finding Magic in Everyday Moments

In this collection, Ajay Dusane transforms simple, everyday situations into extraordinary stories. Each tale focuses on the beauty of human emotions and relationships. From family bonds to chance encounters and quiet friendships, the stories remind readers that even the smallest moments can carry profound meaning.

Relatable Stories with Real Characters

The stories are rooted in real-life experiences. Readers will meet characters like Sanjay, a shy teenager navigating his feelings for someone special, or Shripad, a man rediscovering himself during a family trip to Devrukh. These relatable characters and their journeys feel authentic, making readers reflect on their own lives.

Written with Depth and Simplicity

What sets this book apart is Ajay Dusane’s ability to capture emotions with simple yet powerful writing. His attention to detail brings to life the small, unguarded moments of human nature — like a kind gesture or a meaningful conversation — making every story feel personal and touching.

A Fresh Voice in Indian Literature

Ajay Dusane, a seasoned marketing professional with over 20 years of experience, brings a unique perspective to his storytelling. Growing up in Pune, he developed a deep appreciation for the city’s blend of tradition and modernity. His travels across India have further enriched his storytelling, allowing him to create vibrant and relatable narratives.

A Book for Everyone

Ordinary Lives, Extraordinary Stories is more than a collection of short stories; it’s a celebration of life. The book touches on universal themes like love, friendship, and resilience, making it appealing to a wide range of readers. Whether you’re young or old, these stories will resonate with you.

Why You Should Read This Book

1. Simple yet powerful messages: Each story leaves a lasting impression and inspires reflection.
2. Relatable characters: The stories feel real as if they could be about someone you know.
3. Emotional depth: The book explores the quiet strength of human connections and the beauty of small moments.

Available Now!

The book is published by Notion Press and is available in both paperback and eBook formats. You can find it on popular online marketplaces, including Amazon and Flipkart.

About the Author

Ajay Dusane is not only a successful marketing strategist but also a keen observer of life. His love for storytelling shines through in this debut book. Inspired by his upbringing in Pune and his travels across India, Ajay’s stories are a tribute to the human spirit and the beauty of ordinary moments.

Experience the Extraordinary

Ordinary Lives, Extraordinary Stories is a heartfelt reminder to cherish the simple moments in life. If you’re looking for stories that inspire and connect, this book is perfect for you.

Rediscover the beauty of life with Ajay Dusane’s Ordinary Lives, Extraordinary Stories!

For more information, interviews, or review copies, please connect: https://ajaydusane.com/

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Mumbai (Maharashtra) [India], November 28: In his new book, Unquit Forever – Keep Yourself in The Game®, Arjun Sen, whose journey inspired Shoojit Sircar’s globally acclaimed movie “I Want to Talk” shares a compelling story of the power of not giving up. Arjun inspires readers to face life’s challenges with courage, determination, and the support of their “sherpas”—the individuals who guide and uplift us through adversity.

Amitabh Bachchan, India’s all time iconic movie star, stated after an episode of Kaun Banega Crorepati, “What a moment to have met and learn the real-life story of “I want to talk’ with Arjun.  One may lose, but it’s the strength to continue that registers success.”

About Arjun Sen

Arjun Sen is an acclaimed Brand Zen who has put brands like DISH Network, Walgreens, DaVita, AliveCor, Coca Cola, Domino’s, Win This Fight Foundation, and Floyd’s Barbershop to take the next big step to Win Big. Blaine Hurst, former President and CEO of Panera Bread, called him “One of the most ‘Business-Intelligent’ minds today.”  Prior to that, Arjun was the VP of Marketing & Operations at Papa John’s, where his team built their online business, now worth more than $1 Billion a year.

The story of Unquit Forever

Arjun was flying high. Then his life changed, and adversities started piling up. All seemed lost, and Arjun felt it was time to give up. But amazing helping sherpas with open arms started appearing, walking him to the next milestone. He was not alone.  One such milestone was getting to the start of a marathon, getting there itself was a big accomplishment. Then he realized it will take nearly 65,000 steps to finish the 26.2-mile journey. His immediate reaction was, “Not happening.” Arjun took a deep breath and realized, “at any moment, I just have to take one more step. There will be 99 reasons for not taking that, but I need to find the one reason to take it”. He saw all his sherpas standing with him and felt he could not let them down. It took nearly 65,000 times not giving up, to finish the marathon. That is the power of not giving up, as it makes the “not-happening” happen in all our lives.

Arjun is the author of Raising a Father®, Customer Karma®, and Wow One More®.

Who is the book for?

This book is about everyone’s story of not giving up. Each one of us goes through challenges in life and when we are in the middle of a storm, often we feel that our existence gets rocked. Let us together appreciate every sherpa and celebrate every ‘never give up’ moment.  Every time we celebrate, every time we bring the fist-pump out, we all find a way to keep ourselves in the game.

The book is to appreciate the unquitters in all of us. Please read the book to get the inside stories behind the movie “I Want To Talk.”

Available now, Unquit Forever is a must-read for anyone seeking inspiration and a fresh perspective on life’s challenges.

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New Delhi [India], November 28: The journey from concept to construction is a complex and vital process that encompasses several key stages, including pre-construction, project initiation and planning, site selection and analysis, and budgeting and financing. Each of these stages is crucial for transforming an idea into a physical structure that meets the needs of our growing urban environments. However, navigating this path often presents significant challenges, particularly due to the intricate regulatory landscape that governs construction practices.

Historically, the regulatory environment has been characterized by a multitude of governing bodies and inconsistent enforcement of building codes. This fragmentation can lead to considerable delays in project approvals, inflated costs, and frustration among stakeholders. Developers frequently face the daunting task of obtaining clearances from various agencies, resulting in time overruns that hinder project timelines. The lack of a unified regulatory framework exacerbates these issues, making it essential to explore innovative solutions that can streamline the compliance process.

Technology emerges as a powerful ally in addressing these challenges. Automated compliance checking is revolutionizing the construction landscape by enhancing efficiency and ensuring adherence to regulatory standards. By digitizing workflows and automating the validation of building designs against local regulations, stakeholders can significantly expedite the permitting process. Advanced algorithms analyse plans with remarkable accuracy, identifying potential code violations early in the planning phase. This proactive approach minimizes rework and fosters a culture of compliance throughout the construction process.

During project initiation and planning, technology plays a pivotal role in defining objectives and timelines. Project management tools streamline these processes, while analytical tools assess environmental impacts in real-time. This ensures that projects align with local regulations from the very beginning. As we move into site selection and analysis, Geographic Information Systems (GIS) mapping provides data-driven insights that integrate environmental data with zoning regulations. Automated soil analysis tools offer quick assessments of site conditions, enabling informed decision-making.

In terms of budgeting and financing, Building Information Modeling (BIM) tools are transforming how costs are estimated and managed. By combining design plans with material and labour costs, these tools facilitate accurate budgeting from the outset. Predictive analytics can identify potential financial risks early on, allowing teams to adjust their strategies proactively. Moreover, digital platforms enhance collaboration between developers and financiers, promoting transparency throughout the project lifecycle.

The regulatory approval stage is where technology truly shines. Automated compliance checking tools can scan designs for code violations and offer instant corrections before submission. Digital submission portals expedite approval tracking and significantly reduce administrative burdens. Real-time updates keep teams informed about any changes in regulations, ensuring projects remain compliant throughout their development.

Real-world examples illustrate how technology is reshaping compliance processes across various regions. For instance, some municipalities have implemented digitized approval systems that streamline processes and reduce project delays significantly. Similarly, cities leveraging automated compliance checking are enhancing urban planning efficiency while ensuring adherence to safety standards.

As we look towards the future of construction regulation, it is evident that embracing technology is not merely an option but a necessity. By integrating automated compliance tools into workflows, stakeholders can enhance efficiency while ensuring adherence to safety and regulatory standards across all stages of construction. This shift fosters transparency and accountability within the industry while contributing to the creation of resilient urban environments that meet community needs.

In conclusion, as urbanization continues to accelerate globally, leveraging technology to simplify the regulatory journey from concept to construction will be crucial for achieving sustainable growth. By embracing these innovations wholeheartedly, we can transform challenges into opportunities for progress in the construction sector.

About Author

Mr. Vijay Gupta, an IIT Mumbai alumnus, is the Founder, Chairman and Managing Director of SoftTech Engineers Limited. He holds an M. Tech degree from IIT Mumbai. Vijay strongly believes that technology has to be leveraged extensively to bring in speed, efficiency and transparency in the AEC (Architecture, Engineering & Construction) industry for private as well as public sector organizations. He has a rich experience of about 30 years in the development of cutting-edge BIM/ CAD/ CAE /Project Management Enterprise Software in the AEC domain.

About SoftTech Engineers

A leading IT company (www.softtech-engr.com) facilitating business and technology transformation across the AEC industry through innovative software products and solutions. Equipped with 25+ years of deep domain expertise and industry knowledge, SoftTech has helped more than 4500 clients & government organizations, with more than 25000 users in India and around the world to gain a competitive edge and lead from the front in the industry.

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