Tag: Business

Marengo CIMS Stroke Ambulance

The three emergencies that claim the most lives are brain strokes, heart attack and Road Traffic Accidents.

Marengo CIMS offers “SABSE FAST AAPKE PAAS” Ambulance within 15 minutes

Ahmedabad (Gujarat) [India], November 23: One of the three largest emergencies that can claim lives is ‘Strokes’. To commemorate the occasion of World Stroke Day, Marengo CIMS Hospital, Ahmedabad is launching a ‘Stroke Ambulance’ as a vital component in saving lives that are struck by stroke most unexpectedly. The hospital believes that ‘Every minute counts, Every life matters’. To reinforce this, the stroke ambulance will create increased awareness on the increased importance of the ‘Golden Hour’ for saving lives of stroke patients. This initiative will support in saving more lives from fatalities, more lives can be prevented from facing disabilities resulting from paralysis and better services can be provided through the ambulance. The session was chaired by Neurophysicians Dr. Mukesh Sharma, Dr.  Keval Changadia, and Dr. Dhrumil Shah with Neurosurgeons Dr. Parimal Tripathi, Dr. Y C Shah, Dr. Deven Zaveri, Dr. T K B Ganapathy, Dr. Sandip Shah, Dr. Jayun Shah.

A stroke, or brain attack, is a condition when blood stops flowing into the brain, causing emergency. When an individual has a stroke, every second matters as every second is crucial. Time is urgent and precious as stroke results in the brain tissue and millions of neurons starting to fade away. The brain needs a constant flow of blood and when this flow is interrupted, within a short span of time cells in the brain begin to die without blood or oxygen. This impacts bodily functions, and the person may not be able to do many things such as move a part or parts of the body, speak, eat, remember or think, internal control of the body such as the bladder and many more abilities.

Through the launch of the ambulance, Marengo CIMS strives to increase awareness of stroke signs and benefits of timely access to emergency medical care. The vehicle will be equipped with ACLS support, a ventilator and ACLS Train Medical officer, Nursing Staff, attendant and Driver. The turnaround time to reach the patient is targeted at a mere 15 minutes.

Dr. Mukesh Sharma, Head of the Stroke Program, Marengo CIMS hospital says, “Stroke is caching up in younger population, contrary to common perception that it belongs to the older age groups, and lives are lost untimely due to delay in reaching the patient to a medical emergency within a stipulated time. Nothing, but only early treatment that can reduce morbidity and mortality. Our endeavour is to go beyond saving lives to create increased awareness of recognising the symptoms of a stroke to help build awareness on the Golden Hour. Our efforts in introducing refreshed protocols are to strengthen the medical response and the response of the support functions. It is also to create a matrix where a patient or an attendant is able to get medical help seamlessly and we are able to save more and more permanent disabilities and lives lost due to these circumstances.”

Dr Keyur Parikh, Chairman Marengo CIMS says, “The capacity of a human body to fight back will always remain an astonishing fact. But there are always obstacles and circumstances that we endeavour to overcome in our mission to save more lives. With the launch of the Stroke Ambulance, we hope to extend the services of a fast response to bring down the number of lives lost due to lack of awareness and laxity in taking timely action as an outcome of that.”

Dr Raajiv Singhal, Founding Member, MD & CEO, Marengo Asia Healthcare said, “Stroke, also called brain attack, nearly 15 lakh stroke cases are detected in India annually, of which Gujarat has a major share. Research shows a shocking number of 600 cases of stroke recorded every day in Gujarat, almost 20% in people aged below 45 years. In our vision of “Patient First”, every life matters, every minute matters. In our newer initiatives at Marengo CIMS Hospital, we are introducing the stroke ambulance in taking another step towards saving more lives, creating more awareness, and making timely medical emergency accessible. The stroke ambulance will make a significant difference to timely intervention with well-trained medical staff to result in vastly improved outcomes and save many lives now, as opposed to lives lost earlier due to lack of quick response.”

Around 4000 stroke cases happen daily and not more than even 2 to 3 percent are treated. India currently accounts for 60 percent of stroke patients worldwide. Less than 1 in 4 Indians are aware of stroke symptoms. Gujarat registers approx. 18000 brain stroke cases per month.  Studies reveal that stroke is linked to faulty lifestyle, obesity, excessive junk food intake, high blood pressure, high blood sugars, high cholesterol and over consumption of alcohol and smoking.

About Marengo CIMS Hospital

Marengo CIMS Hospital is a 350-bedded multi-super specialty, modern, patient–friendly “Green Hospital “providing a range of outpatient and inpatient preventive, diagnostic and treatment services. The hospital provides world-class treatment and excellent healthcare services for most diseases and medical problems with one of the highest success rates in India. Delivering the highest standards of global healthcare, CIMS Hospital is accredited by JCI – Joint Commission International (USA), NABH (National Accreditation Board for Hospitals & Healthcare Providers) and NABL (National Accreditation Board for Testing and Calibration Laboratories) for providing quality healthcare and patient safety across India.

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November 22: The stigma around men’s vulnerability still averts them to communicate their emotions and reach out for help concerning their mental health issues. Therefore, NumroVani launched a social media campaign called #ExpressUnapologetically to break stereotypes and encourage men to share their problems freely. In observance of International Men’s Day, the campaign aspires to bring a change by making society aware of treating men with kindness, empathy, and compassion.

Based on a retrospective data analysis at NumroVani, 86% of male participants suffered from mental health symptoms such as stress, anxiety, or depression at least once in their life. Out of which, 75% never spoke about it or shared to anyone. The campaign will use digital platforms like Instagram, Facebook, LinkedIn, and WhatsApp to raise awareness around the importance of vulnerability and how it’s a symbol of strength and mental fortitude and not a weakness.

Speaking on the initiative, Mr. Sidhharrth S Kumaar, the founder of NumroVani, says, “Men are four times more likely to commit suicide than women. Yet, while women are more open to seeking support, men consider it embarrassing and try to survive the stressful transition silently. Even the society obsessed with “alpha males” remain unconcerned about it, which allows the stereotype to survive for centuries. With our campaign, we are determined to bring a positive change and establish a man’s right to #ExpressUnapologetically.

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India, November 23: A startup ecosystem is a network of organisations, communities, resources, regulatory bodies, and service providers that work together to foster the development of startups. With the increasing focus of the government to encourage the startups and entrepreneurship culture in the state, a grass-root approach is required. The vision is to establish, develop and nurture a top-notch startup ecosystem within the state of Uttar Pradesh including founders/start-ups, angel investors, mentors, and industry professionals.

With the same objective, the StartinUP initiative of the Government has joined hands with a private market player named Investopia to mobilize High Net-worth Individuals (HNIs) across the state to participate in the ecosystem and back the budding startups as Angels.

Investopia hosted the very first event of the Disha campaign on November 12th in Lucknow addressing the Chartered Accountant (CA) community on ‘Angel Investments and the Start-up ecosystem’. The CA community plays an indispensable and pivotal role in shaping the startup ecosystem in India. The event was focused on spreading awareness of the possibilities that lie ahead of the CA community in Lucknow at an ecosystem level.

Abhishek Tiwari (Lead Advisor, StartInUP) says, “Ecosystem is a beautiful interplay of stakeholders, and we are committed to developing the biggest and the best startup ecosystem right here in UP for the sake of our startup community.”

Paramjeet Singh (MD & Co-founder, Investopia) says, “Investopia is committed to playing a pivotal role in promoting the equity culture among the masses. Glad to have the opportunity to elevate the start-up ecosystem along with Government as well as like-minded partners on this journey.”

Investopia recently partnered with Vision StartUps (a Non-Profit Organisation) and IDFC First Bank as their banking partners for ‘Disha’, which is a series of 12 events. CA Ashish Kapoor (Senior Partner of Asija & Associates LLP), Ashish Kaul (Founder – Diya Technologies & Chair – Startups, TiE Lucknow) were also present as panelists at the event.

With private players joining hands with the government to work on the ground and accomplish shared objectives, the future looks bright for UP’s startup ecosystem. It will definitely be an exciting space to watch for.

For more information, visit https://theinvestopia.com/

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Telangana (India), November 23: Ravi Kumar Sagar, 22, one of the youngest founders and CEO of RK’S INNO group was conferred with the most prestigious Dr. Abdul Kalam Seva Puraskar. The award was presented to him for his persistent service to society and is one of the youngest entrepreneurs in India.

Dr. Kalam Seva Purasakar is hosted every year by Vandhe Bharat Foundation and LeadIndia Foundation to commemorate the birth anniversary of the late former President of India Dr. APJ Adul Kalam. The award is conferred to the deserving candidates on the birth anniversary of Dr. Kalam for recognizing various people who have been doing extraordinary work for society.

A young entrepreneur from the twin Telugu states, Ravi Kumar Sagar also known as RK’S nailed it as a budding entrepreneur during the Covid-19 pandemic in 2020. When other businesses suffered huge losses due to the lockdown and the spread of the pandemic, Ravi Kumar Sagar started his entrepreneurship journey by selling PPE kits, sanitizers, and face masks to medical stores and hospitals. With the initial investment of Rs 50,000, Ravi Kumar Sagar was a success in generating his business turnover to a whooping Rs 2 crore.

When he turned 22 years old, Ravi Kumar Sagar founded INNO Group consisting of INNO Technologies Pvt Ltd, INNO Businesses Pvt Ltd, and Achieve Entrepreneurs Academy Pvt Ltd.

RK’S INNO Technologies Pvt Ltd deals with Innovative & Creative ideas and Technologies. INNO Businesses Pvt Ltd is into creating & supporting small home-based businesses to huge MNCs, and Achieve Entrepreneurs Academy Pvt Ltd trains and empowers Young Entrepreneurs to follow their passion and creative ideas of Business potential.

Born in a middle-class family in Gudur, Kurnool district, Andhra Pradesh, on 14 April 2000, Ravi Kumar lost his mother to cancer when he was 12.  His father was in significant financial trouble for spending a huge amount of money on the treatment of his mother. However, he and his sister were moved from private to public school, and their father took on many jobs to bring stability. After 10th grade, he was keen to enter the ‘Diploma in Agriculture and urged his father to enroll in 2016.

“It is a big honor for me to receive Dr. Abdul Kalam Seva Puraskar,” said Ravi Kumar Sagar. “When I was 17, I had many thoughts about different businesses and I used to talk to my friends about the same, and I used to think of doing something big in business after completing my college studies”.

Peer pressure forced him to lose focus and join them for chilling, thus the parent’s pocket money wasn’t enough. He joined other boys in college cricket betting. Initially it was all fine and got Rs.2000 to 3000/-, but soon after he started losing and got in to debt of Rs.10,000/-, which he owe to his fellow peer group, who were also his own childhood friends. When those boys forced him to pay back that money with a threat that they would inform his father, Ravi said “for that tender teenage that felt like end of road for me, I was scared to inform my father, didn’t know what to do, I decided Before having them, I wanted to confide in a friend, so I called her and explained everything. She added, “Please be alive till I come to college tomorrow morning, don’t hurt yourself until then,” and she accepted a promise. Next morning she came to campus and asked me how I could terminate my life for Rs.10,000/- debt. You can borrow from 2 other sites temporarily, but why? Is it fair to yourself or to your father, who raised you with love and struggle? Reduce your spending now and earn well after you graduate, and she helped me repay them. Ravi said excellent friends preserve life but avoid bad ones. I realized suicide isn’t the answer. The life-or-death situation for the 10k made me want to make money, and here I am at 21 as a “YOUNG ENTREPRENEUR OF THE YEAR -2021” winner.

At 20, Ravi Kumar Sagar became an Entrepreneur. During the Covid-19 pandemic, he made a turnover of Rs.2 crores selling sanitizers, PPE kits, and masks.

When he turned 21, Ravi Kumar Sagar became the Author of his book “YUVATHA VYAPARAM” (YOUTH BUSINESS), where he explains about business in 5 days. Within weeks after publishing this book he was selected for a slew of awards such as GLOBAL BUSINESS ICONS, YOUNG ENTREPRENEUR OF THE YEAR-2021, INDIAN ICON AWARD, INDIAN BOOK OF RECORDS, ACHIEVERS BOOK OF RECORDS, FUTURE KALAM’S BOOK OF RECORDS.

“My aim and vision are to create 100 dynamic young entrepreneurs in the coming years and satisfy the hunger of 100 poor people every day,” said Ravi Kumar Sagar, Founder of Achieve Entrepreneurs Academy.

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The all-new campaign reinforces ET Money’s philosophy of ‘putting their money to work,’ ensuring users never have to stress about managing and growing their money.

New Delhi (India), November 23: ET Money, one of India’s largest wealth tech apps, has launched a new brand campaign to end users’ constant struggle while managing and growing their money. This new marketing blitz was launched at the onset of the FIFA World Cup 2022 in Qatar, for which ET Money is the Associate Broadcasting Sponsor.

Taking a humorous and unique storytelling approach, the series of ad films personify users’ fear via a Money Man (one of the main characters in the ad film). In the ad, Money Man nudges the investor to think of ways to grow his own money through continuous & thorough research rather than enjoying life’s little pleasures. As it is common for people to get stressed when tasked with conducting thorough research of financial markets to make informed investment decisions, the series of ads bring to life the idea of ET Money as an investment platform that enables people to ‘put their money to work’ rather than working hard for money.

Commenting at the launch of this unique campaign, Santosh Navlani, Chief Operating Officer, ET Money, “ET Money as a progressive brand has always targeted audiences who have an innate desire to grow personally, professionally, and financially. For such audiences who have already worked hard to make money, growing it consistently takes a lot of hard work, planning, diligence, and sound investing knowledge. To avoid negative surprises from market events, they keep themselves busy pursuing the best investment opportunities, making them compromise on life’s little joys and feel stressed. As part of our mission to simplify the financial journey of Indians, the ad campaign encourages people to stop working harder to grow their money and enjoy the little pleasures of life by trusting ET Money’s services.”

Link to the ad campaign – https://www.youtube.com/watch?v=uPPMibgqYPI

ET Money started in 2016 with a mission to simplify the financial journey of new-age Indians. Today, over 10 Million users from more than 1400 cities trust ET Money with over Rs. 30,000 Crore of their investments. Over Rs. 600 Crores of additional money is invested through ET Money every month, with a SIP processed every 2.5 seconds on the platform. Their latest offering, ET Money Genius, allows investors to access personalized investment strategies across mutual funds and stocks. Through this membership, they are building India’s largest financial subscription that provides superior investment advisory, completely aligned to investors’ interests, at a fraction of the cost. Website link – https://www.etmoney.com/

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Agra (India), November 23: For his extensive philanthropic work during the COVID-19 pandemic, renowned social worker Dr. Vijay Kishore Bansal is continually being felicitated by various social organizations. World Book of Records, London has awarded him with a letter of appreciation. World Book of Records London’s CEO Santosh Shukla through his appreciation letter has praised Dr. Bansal’s dedication and commitment towards the society, his compassion, his efforts to encourage cultural diversity and maintain social harmony in the society and has also said that Dr. Bansal is a prime example of humanity to mankind.

It is to be noted that during the COVID-19 pandemic, Dr Vijay Kishore Bansal had created a record by distributing around 25 lakh food packets to the poor and destitute. During the COVID-19 pandemic, when the entire country was fearful and in chaos, a lockdown had to be declared, considering the seriousness of the pandemic. Everybody was forced to live within the four walls of their homes. Labours and middle class families were left without their sources of earnings. In such a situation, Agra’s renowned social activist and businessman Dr. Vijay Kishore Bansal, following the advice by Prime Minister Narendra Modi and Chief Minister of Uttar Pradesh Yogi Adityanath, pledged to provide home cooked meals to the poor and hungry.

With the help of police and administration, during the 70 days of lockdown period, 12.5 lakh packets of food were home delivered to the needy. Not just this, when the migrant labourers of Bihar and Delhi were forced to return back to their homes on foot, Dr. Vijay Kishore Bansal distributed around 1 lakh such food packets everyday to these returning migrant labourers through different social organisations. During the entire lockdown period, he distributed around 25 lakh food packets which is the highest distribution of food packets done by any single person or organisation in India.

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New Delhi (India), November 23: They say ‘successful business leaders are made, not born’. The Indian Alert in association with Digisharks Communications is proud to present the list of Top 10 Most Influential Business Leaders in 2021 from various industry sectors, who have changed the business world with their innovative ideas and professionalism.

1). Rabindra Narayan MD and President of PTC Network: Considered as father of Punjabi satellite television, Rabindra Narayan is the brain behind first-ever Punjabi satellite TV channel, Punjabi World. He then went on to head ETC Punjabi & Zee Punjabi. But then decided to become that primal force himself with the launch of PTC Network. Having ten plus titles like Jewel of Punjab by ex-Prime Minister Manmohan Singh, Greatest Global Leader by Asia One besides being honoured at the House of Lords & VSC in London. His eyes are always looking around, trying to catch a new idea, and new venture. What’s next? That’s what exactly what RN to his friends, still says: What’s Next?

2). Yukti Nagpal Director of Gulshan Group: New scion of Luxury Ms. Yukti Nagpal Luxury has been at the nucleus of Gulshan Group since its genesis 33 years back. Mr. Gulshan Nagpal, founder of Gulshan cultivated the idea of superior luxury to his clientele, and now that idea has been propagated further by Ms. Yukti Nagpal a stalwart who comes with dynamic ideas that are bound to set higher standards in the Real Estate World.
Gulshan Dynasty, a luxury spectacle has left its mark on the market by being the pioneer life and wellness project in North India, which aims to provide holistic lifestyle to the residents by taking care of all aspects of their lives.
This out of the box and futuristic project’s success is credited to Ms Nagpal – an innovative thinker, a true maverick, and a marketing whiz, she is the mind behind Gulshan Group’s robust marketing analysis and luxury product portfolio. 

3). Nikhilesh Tiwari Founder and CEO of Spay Technology: Nikhilesh tiwari believed in technology being the greatest egalitarian enabler in this modern age. Spay India is not just another mobile payment application. The team has succeeded in bringing about a certain equilibrium in the mobile payments sector and helping the rural population enjoy the perks of going cashless. A network of agents and merchants has been created to cover as many locations as possible. Spay India, now a complete B2B portal, offers a plethora of services like – Online money transfers, Aadhar enabled payment system, Utility bill payment, Travel, Bus ticket booking recharge, Insurance, and many more.

4). Dr Ankita Singh Senior Vice President & Global Head HR,IT,Admin and Travel of CIGNEX: Dr. Ankita has over 22 years of progressive experience in managing and leading various aspects of Human Resources spanning across high paced business domains of ITES. In addition to all functions of HR, Ankita overseas other enabling functions like Administration, Travel and Resource Management. Ankita holds a PhD in Management and is a Gold Medalist in BBA as well as MBA. She has done HR and Business Strategy related Executive Management Programmes from IIM-A, ISB- Hyderabad and XLRI. Also she has been awarded by Forbes India and Great Manager Institute as Top 100 People Manager in India for last 3 consecutive years 2019, 2020 & 2021. 

5). Durga Prasad Tripathi Founder and CEO of Future’s Finance: Durga Prasad Tripathi is the CEO and Founder of India-based blockchain company Future Finance, which is a blockchain-based technology. He was born on 21st April 1997 in Sultanpur, Uttar Pradesh. Since his college days, he was hooked on trading, and increasing possibilities in the field of technology. He started trading in the share market and achieved some considerable milestones with his finite market analysis. Durga is also a self-taught Blockchain developer. After coming in contact with cryptocurrencies in 2017 he saw new opportunities. His aim is to put the Land of Ganga on the Global Map of Blockchain Technology.  

6). Puja Saluja Founder & CEO of Dynamic World Education Community Pvt Ltd.: Puja Founder of a remarkable global education community and a leader in the true spirit, Ms. Puja Saluja is a trailblazer who is set to redefine the journey of ‘study abroad’ aspirants. With 15+ years of expertise in the EdTech world, Puja delivers energising insights to make the aspirants future-ready.

Her venture, Dynamic World Education Community, popularly known as DWEC, is based on her vision of serving to inspire, and help every student comprehend academic success and a prosperous career. DWEC has nailed its prominence by providing free education opportunities with 100% scholarships. With its all-inclusive service basket; right from detailed evaluation to applying to universities abroad, test preparations, counselling, visa, education loan, DWEC is at the forefront of global education.

7). Sanjib Sahoo Executive Vice President and Global Chief Digital Officer of Ingram Micro: Sanjib Sahoo is a globally recognized digital visionary currently disrupting the world of technology distribution as the EVP and CDO of Ingram Micro. Sahoo is spearheading transformation of Ingram Micro to a platform business through its digital twin Xvantage. He has digitally transformed two different industries and won dozens of awards including being one of ten global executives named to the 2021 Business Transformation Hall of Fame. A Harvard Business School alumni, Sahoo brings a unique combination of business acumen and technical prowess. He holds several patents for data and streaming technologies and is a TED speaker and contributor to several top publications. 

8). Palak Maheshwari Founder of Global Platter: Palak Maheshwari A creator, innovator, and thinker.  From the struggles of a stereotypical Indian middle-class family, I grew stronger and established a career as an actuarial professional. But even with all the perks, I felt something was missing. And that is when Global platter was born.
Global Platter is a boutique for all D2C businesses to get customized content and branding that best suits their need. Soon, I made my mark in the male-dominated industry of photography. Focusing on my self-growth and fitness, the girl who couldn’t throw a ball, broke into the top 50 squash players in the country. Next, the plan is to take Global Platter to the international level, and live my passion, every single day.

9). Rohit and Lakshya CO-Founders of King Uncle: A legacy of 70 years, Kingle Uncle dry fruits is where quality meets technology. After inheriting the family business, the Talwar Brothers, Rohit and Lakshya, knew they had to create something new. Recognizing the need of the hour, for quality nuts, seeds and berries in premium packaging, they co-founded King Uncle.
Today, King Uncle has a PAN India presence.
Serving a country that demands the highest quality of nuts in their auspicious gifting and daily consumption, King Uncle has made its mark.
The plan is to now take their venture to the international platform. The duo, hailing from the small town of Saharanpur is now known as the master of nutrition

10). Aditya and Mukti CO-Founders of Omthatu: When a fitness influencer and a YouTuber bring together their knowledge and creativity, the result is a revolutionary start-up. This is what happened when co-founders, Mukti and Aditya created Omdhatu.
Coming from a legacy (or family)of rajvaidyas, they recognized the need to bring Ayurveda back to Indian households. They stepped into a slow rise market, where catching the eye of the audience was hard but today, Omdhatu presents a range of quality products, that care for all the 7 dhatus (tissues) present in the body.
The dynamic duo is on their way to fulfilling their dream of a healthy India and their audience recognized their potential. Omdhatu has become a household name today but the journey is just starting.

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New Delhi (India), November 23: BSE listed Rajnish Wellness Ltd., a leading wellness and pharmaceutical company engaged in the manufacture and marketing of various ayurvedic and ethical personal and healthcare products and supplements, has announced major expansion plans, whereby it plans to ramp up its Franchisee brand stores Dava Discount from current 80 stores to 120 plus in the current fiscal.

Rajnish has an excellent marketing network with a huge presence on various e-commerce and online platforms, giving it an edge over other players. The company has a presence in over 21 states with over 500 super stockists and 10000 distributors having a presence in more than 1 lac Medical stores pan India.

According to Mr.Rajnish Kumar Singh, MD, the company has chalked out huge expansion for its division, ‘Dava Discount’ Franchisee outlets.

Rajnish Wellness Limited has initiated an Exclusive Dava Discount brand and is working on the Franchisee model and offers a discount of Flat 25% on all branded medicine all over India with home delivery.

The company has reached a figure of more than 80 franchisee outlets at various locations within Mumbai.

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New Delhi (India), November 22: With a boom in local whisky consumption, India now has a thing or two to teach the world about luxury beverages. Indian epicurean start-up Estuary redefines the whisky tasting experience with a range of toned waters crafted exclusively for spirits. Called ‘Blending Waters’, these low-density waters have propriety TDS levels sculpted to compliment the taste of whisky and single malts. Estuary Blending Water has been successfully launched in Russia, and the UK.

Targeting regular water and pitching a luxury replacement is a challenging task, and Estuary began its campaign by highlighting that all water does in fact have its own taste. Which is Influenced by the mix of dissolved salts and minerals as well as micro-organic matter in each water source. Estuary claims to have a unique 7-stage filtering process that precisely regulates the density of water while removing flavor pollutants. All this processing results in a water that’s better suited as a mixer and blending agent.

And markets around the globe have responded positively to the introduction of the ‘Blending Water’ category. Though not yet distributed in Scotland, Whisky experts from the Scottish Whisky Awards gave the product a re-assuring nod of approval at the International Drink Expo 2021. Thereafter, inviting Estuary Blending Water to be the official pairing water at the Scottish Whisky Awards 2021. Particularly noteworthy is the fact that no other water had previously received such an endorsement.

With the product category being accepted by distributors abroad, Estuary has been turning its focus towards the more challenging domestic retail market in India. E-commerce portals in India only recently accepted the distinction between Estuary and other kinds of mixers, listing estuary as under the ’Blending Water’ classification. Besides the restaurants, cafes and hospitality segment, where Estuary always enjoyed niche demand, Estuary now retails at over 4000 physical stores across the country. Changing the behavior of the Indian consumer is no easy task. But with Blending water already becoming the norm at tasting sessions and award competitions, Estuary is changing the way India drinks whisky too.

The fact that such significant innovations in whisky culture are coming from India, isn’t too much of a surprise to the experts though. As Andrew White, a beverage marketing consultant from London comments “It might not be obvious, but India is the world’s largest whisky market and the second largest importer of Scotch Whisky, world-wide. With India consuming over a hundred million bottles of Scotch annually, it is producing new generations of malt connoisseurs. It’s only natural then, that the next big thing in the world of whisky come from India.”  For more details visit https://estuaryworld.com/#

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Mumbai (Maharashtra) [India], November 22: Eminent argo-Industrialist, philanthropist, and author Shri Dinesh Shahra has been awarded ‘Honorary Doctorate by Chhatrapati Shahu Ji Maharaj University, Kanpur. The honorary Doctorate (PhD) was conferred to Mr. Shahra for his literary works and philanthropic contributions.

“I have deep rooted connections with Kanpur, the city of my alma mater – Harcourt Butler Technical University (HBTU) where I graduated in Chemical Engineering. Today, it seems as if the clock has rolled back several years with the same city bestowing me with a coveted PhD honour. I am indeed delighted and honoured to be receiving this Honorary Doctorate from an esteemed and reputed institution like Chatrapati Shahuji Maharaj University. The accolade is a great inspiration for me to strive harder in my literary and philanthropic pursuits. My life’s mission is to crystalize the wonderful learnings from our age-old and time-tested Sanatan philosophies for the benefit of the common people, especially youngsters”; commented Shri Shahra.

Every year, for over 10 years now, the Dinesh Shahra Foundation (DSF) has been conducting the Dinesh Shahra Management Lecture in HBTU – Kanpur for the benefit of the engineering students. The Foundation also regularly organises Green Gold Day event in HBTU where several saplings are planted. Green Gold Day is an endeavour by DSF to highlight the critical importance of tree conservation and the ecological consequences of diminishing green cover. Hence, several saplings are plated by DSF volunteers all over the country on this day.

Shri Dinesh Shahra is one of the few industrialists who successfully made an indelible mark in the Indian agriculture sector. By spearheading the ‘yellow revolution’, Mr. Shahra played a pivotal role in transforming Madhya Pradesh into the “Soybowl of India”, providing millions of Indians access to quality nutrition. His vision for self-sufficiency, strategic food security & agri-reforms has enhanced the livelihood of millions of Indians access to quality nutrition. His vision for self-sufficiency, strategic food security & agri- reforms has enhanced the livelihood of millions of stakeholders, especially farmers.

Apart from being an astute businessman, he is a well-known philanthropist with his charitable foundation – DSF taking up several social causes in the domains of education, spirituality, sustainability, and disaster relief. It strives to create a value-based social structure based on the Indian or Sanatan ethos. The Foundation is built with an intention to ‘Give Back to the entities that are responsible for the material and spiritual development of the society. Spirituality, sustainability, and education, along with women and child health, are the core causes of DSF. In 202O, DSF received an accolade for ‘Outstanding Philanthropic Contribution across Education, Spirituality & Environment’ from the Economic Times (Times of India Group).

Dinesh Shahra has also authored several books on Sanatan wisdom and the teachings of his spiritual Gurus namely Simplicity & Wisdom, Sanatan Leela and Sanatan Utsav – Happiness my Birth Right. A book on Shri Shahra’s inspirational life titled ‘The Legend and his Legacy’, published by the Times Group was launched recently in HBTU, Kanpur.

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