Tag: Business

Shrikar Datar, Ninad Sumant, Dinesh Gat – Cofounders, DwarBuddy

Pune, December 31: DwarBuddy, the brainchild of three classmates from MIT World Peace University, is helping millions of local businesses, corporators, and housing societies manage their daily operations. They aim to become truly vocal for local, super application and ultimately India’s largest hyperlocal e-commerce and community platform.

“We are aiming to become a self-sufficient ecosystem of wards across India by leveraging the power of digital transformation”, shares the pioneer Co-founders about their super app’s inevitable success. “We are targeting the market of over 60 million retailers and more than 10lakh housing societies currently,” they also share.

With its recent launch in Pune on 5th December 2021, DwarBuddy now runs smooth and successful operations in India’s top cities. You can access the beneficial services of the DwarBuddy application in Pune, and DwarBuddy will be available in cities like Mumbai, Nashik, Nagpur, Delhi, Bangalore, Hyderabad very soon.

Nowadays, almost every other customer has started relying on online shopping to meet their simplest requirements. Despite the vast network of local retailers around, billions of customers are moving online for shopping. Such a digital trend necessitates the need for local shops to adapt digital transformation for maintaining their customers digitally. Looking at the uneasiness faced by local retailers, businesses, and corporators in such situations, the masterminds, Ninad Sumant, Dinesh Gat, and Shrikar Datar founded DwarBuddy in March 2021.

DwarBuddy is a super online platform that caters to the needs of a wide range of businesses, corporators, and housing societies through meeting their daily needs. It is a self-sufficient ecosystem available across various cities in India, serving as a one-stop solution. Be it for healthcare, groceries, local retailers, apartments, or more; the super app delivers doorstep service for their users’ convenience.

“We have always believed in the local retailer. Their great quality of service, credits, product selections, and free delivery has been our biggest motivator to go hyperlocal in the daily needs segment”, they share. Right now, these pioneer app makers are targeting the local grocery, dairy farm, vegetable, fresh fruits, chicken & eggs, and medicines across major cities in India.

DwarBuddy app has helped hundreds of retailers take their business online in no less than 10 minutes. This app’s great features or benefits include information about custom offers, discounts, payment services, customer loyalty program management, updates from local elected corporators, power to raise complaints, real-time updates about raising complaints, community management, visitor management, and ERP maintenance tools and much more.

Presently, the DwarBuddy app has successfully onboarded over 100 retailers from Pune. The app-makers also have plans to scale in the Pimpri-Chinchwad area in the upcoming weeks.

The Co-founders, Ninad Sumant-CEO, Dinesh Gat-CTO, and Shrikar Datar-COO, came up with the idea of creating DwarBuddy while pursuing their masters from MIT World Peace University. They are classmates from the same university. They tested the initial versions of the DwarBuddy app in a few hackathons in MIT-WPU. Only when they received validation from the experienced juries in MIT-WPU hackathons that they finally went ahead to convert it into a product-based Startup named DwardBuddy.

Learn more about this vocal for the local super app, DwarBuddy, here.

December 30: The Jodhpur based Entrepreneur recently got nominated for the award  ‘The Young Entrepreneur of The Region 2021.’

Raghav only had Rs 23000 as his capital when he first started trading from his uncle’s account and ended up making a profit of Rs 37,00 in his first trade.

It can be truly said that this new passion among the youth for stock market trading has changed after the COVID pandemic. When it comes to multiplying your money, “Gain & Grow,” the stock market analysis firm, is the correct choice for many young traders.

The storey of its founder, Raghav, is such that you will be forced to believe in miracles as he comes from business background (steel utensils). He was always passionate about making money from his ways and wasn’t interested in doing the family business. As he completed his MBA from the University of Greenwich London, When he came back, he asked his uncle to let him handle his trading account completely. Starting from a small capital of 23k, he bought 6,000 shares of a company at Rs 3.75 and sold them at nearly Rs 9.60. This made him choose the stock market as his career.

When he first started performing regular trading, he began talking to his uncle and friends about the daily market. He started learning about various company structures and techniques from the internet. Soon, he was inventing his methods using the hit-or-miss strategy, and things started going pretty well.

Then he began posting his stock market analyses on social media, and others began to take notice. Raghav soon began to receive messages from strangers asking for his trading guidance. And he was more than willing to assist.

Following that, he began to handle accounts in exchange for a cut of the profits. For him, this was a life-changing experience. However, to solidify his developing skills, he began selling Trader Membership options, which proved to be a fantastic concept!

Gain & Grow is providing trade signals to its members with almost 80% accuracy!

Today, his company, Gain & Grow, has over 200+ active members, and Raghav is handling the accounts of many well-known businessmen from Bengaluru and Gujarat.

In his opinion, “trading is the most profitable thing if you take it as a business, not as a gamble.”

Along with this, he is the sole founder of two more startup-based companies, “Complete Kitchen Online” and “Bathing-Bars.” He sets his next target for a stock market community app for half a million members under this by 2023.

Links :-  Instagram Username :- Gain_Grow_together

Telegram :- https://t.me/+RWAGtvvkNBPtuEHn

December 30: It’s one of the most typical complaints of late bloomers who achieve success later in life is they didn’t dare to market their ideas sooner. Ironically, one of the most popular reasons among young people is that they are too young to start a business. It is never too early or too late in life to achieve success. Meet Seerat Arora, who established her clothing brand ‘Vintage Siesta’ when she was 18-years-old in 2019. In an interview, Seerat talks about her clothing brand and her journey so far.

Q- What inspired you to start your clothing brand?

A- The brand vintage siesta was established one-and-a-half-year ago in September-2019. I was 18-years-old when I decided to venture into the clothing business after being challenged by my father to create similar designs that I loved to purchase from my favourite international stores. This is how I came up with the name ‘Vintage Siesta’ for my apparel line.

Q- How did this come to your mind to start the brand at an early age.

A-        ‘Age is simply a number,’ is something I believe in. Young entrepreneurs understand that age does not imply success; they do not require a driver’s licence or a college diploma to turn their ideas and dreams into a successful firm. I took over a modest boutique as a youthful 18-year-old and began to explore my interest for fashion, resulting in the launch of the Vintage Siesta brand. Each set can be tailored to the person’s personality. Vintage siesta, in my opinion, makes for extremely quiet, grounded loungewear that any woman would enjoy wearing.

Q-   Who motivated you to launch the brand?

A-I was inspired by my mother. She has been the constant support system in my life, and my best friend, Naira Sood who helped me start this venture and gave a perfect idea and name to my brand. The vintage siesta is a Spanish name. Vintage means high-quality and premium, and Siesta means slumber, nap or a doze. The name is perfect for our clothing label and resonates with our target audience as well.

Q-  What are your plans in terms of brand establishment?

A-        Starting a business brings out many different emotions in entrepreneurs, including passion, excitement and impatience. It’s often difficult to stop speeding ahead and take the process step-by-step, especially when some of the steps are tedious. However, it’s very important to take the time to identify your motivation before starting a business.  To figure out what motivates you when starting a business, you need to find clarity in why you are doing, what you are doing, what you hope to accomplish, what the risks are, and what you expect the payoffs to be. This will help me to keep focused and centred on achieving success in my life as well as my business.

Q-  Your comments on the news depicting Bollywood actress Gauher Khan posting a photo on her Instagram wearing your brand?

A-We sent our new collection of loungewear to Gauhar Khan as a PR gift, and her favourite Blue colour as she told us! We didn’t expect her to wear it, we were lucky enough to send her a PR gift, but we got luckier when we saw her wearing it on social media and tagging us, that was generous of her. As we keep the taste and preference in mind and create, personalise every set for our clients and celebs which suits their personalities the best. We have also sent PR gifts to Karishma Kapoor, Kriti Sanon, Niki Tamboli and many more celebs.

Q- Tell us more about Seerat Arora and her plans to make the brand popular.

A-        Seerat Arora started her business at the young age of 18 years. I opened a small boutique with 2 tailors to create beautiful personalise pieces aka loungewear. It was an idea that came to my mind by looking at the pandemic in the world; everyone staying at home should look comfortable as well as gorgeous. Thus, I tried to experiment with fabric, played with the colours to make new designs day and night, which turned out to be great. Each vintage siesta piece reaches the customers in bespoke packaging that establishes the love from their end. As the founder and entrepreneur, I believe that the vintage siesta scores big for girl power because it believes that it’s for every lady, diva, woman and goddess out there.

New Delhi (India), December 30: B2B (Business-to-Business) digital collaboration platform for Infrastructure & Construction Industry, Vendor Infra announced that it had raised $265k in an Angel round led by Top Managements of Infrastructure and IT Industry.

Founded in October 2019 by Rahul Jain, Vendor Infra is a unique B2B Digital Collaboration Platform. Primarily for Infrastructure & Construction Companies, Vendors, Manufacturers, Suppliers, Consultants who want a cost-effective medium to collaborate and construct large-scale projects in diverse sectors.

Rahul Jain, Founder & CEO, first got this idea after spending more than 23 years in the Infrastructure & Construction Industry and observing key issues like project delays, majorly due to vendors’ unavailability and timely availability of equipment at sites, etc. Though first envisioned in 2018 while employed, Rahul started looking at the industry objectively from a problem statement mindset to develop a viable solution. Rahul’s brainchild ‘Vendor Infra’ raised funds from Mr. SK Tripathi, MD & CEO, JMC Projects (India) Limited, Mr. Sanjeev Gupta, MD & CEO, Lahari (A GOI Initiative), Ex Accenture, Microsoft, IBM, and Ex ISS, GOI, Mr. Amit Agarwal, CFO, JK Fenner (India) Limited, Mr. Narayan Ramaswamy, Founder & CEO of B2B Digital Ecosystem for SME, Mr. Dinesh Arora, Partner and Deals Leader in top 4 Management Consulting, Mr. Puneet Chandra, Co-Founder of Skootr Global, AngelBay, Corset Deals Limited, FAAD network and many more Founders, MD, CEO, CFO & Sr. Management of Infrastructure, IT & Leading Industries.

Vendor Infra Global enables all stakeholders like Infrastructure Companies, Vendors, Contractors, Suppliers, and Consultants to showcase their work on its platform, as well as find new opportunities for faster business growth and leverage a cutting-edge B2B digital platform to Meet, Collaborate and Construct. Further, the platform provides extensive coverage across 20+ Sectors, Rated and Verified Vendors, diversification through Sector Intelligence Section, reduce the idling of plants and equipment through the buy, hire or sell option. In addition, vendor Infra helps companies arrange for Finance & Insurance for their projects. Through its Enterprise Services, Vendor Infra helps companies find suitable sub-contractors for their projects, helps organizations set up the next growth journey, and supports global players setting up their business in India.

Its Project Management services are designed to enable businesses to grab the best life opportunities and manage the data of the most trusted and recommended vendors for large-scale infrastructure projects to quickly identify and evaluate the most relevant vendors for their project.

Vendor Infra will utilize this fund for Team Expansion, Marketing & Branding, and International Expansion funds. Apart from this, funds will get used for technology upgrades and platform advancement.

Industry associations strengthen one’s hold and cement one’s success. Therefore, the primary focus would be setting up collaborations with other complementary sectors and businesses. Vendor infra is currently working with many companies & vendors and plans to establish meaningful partnerships. As the first ones in this sector, Vendor Infra aims to make project execution seamless and hassle-free for their clients and save costs.

Though the angel round is over, Vendor Infra is optimistic that they would be ready for another round of funding in the coming six months to venture into the next growth phase.

Bengaluru (India), December 29: Snapbizz, a leading retail digital solution provider in India, has partnered with Boost, the fintech arm of Axiata Digital (the digital services arm of Axiata Group Berhad, one of the largest Telecom companies in Indonesia), to cater to the digital financial needs of numerous mom-and-pop stores (warungs) in Southeast Asia’s largest country, Indonesia.

Snapbizz helps convert traditional stores into smart stores and to operate them more efficiently. It also helps in integration with the online world to both retain current customers and acquire new ones, and integration with all key stakeholders of the ecosystem for the supply of goods, money and promotions. Because of its holistic features, easy adoption and value propositions to the merchant and its ecosystem partners, Snapbizz has become more relevant during the pandemic by not only helping merchants survive but also helping them grow their business.

Snapbizz has provided its solutions to thousands of stores in India and now is extending its solutions to the Indonesian retail sector. The solutions comprise POS systems, procurement portal and invoice financing that have been customised according to the specific needs of retail merchants in the Indonesian market. This will enable them to run their business more efficiently and generate higher revenue. By next year, Snapbizz plans to roll out its suite of digital financial solutions to other countries in Southeast Asia as well.

Mr. Prem Kumar, Founder and CEO of SnapBizz, says: “Small retail stores are the backbone of Indonesia’s growing retail economy and will benefit hugely from easy access to our customised suite of digital solutions. The partnership is testimony to our DNA of developing handcrafted technology for small merchants to achieve a suitable product-market fit. This is an endorsement of our modular technology design and secure architecture that lends itself to be adapted to multiple use cases in a very agile and robust manner. We are also excited to be chosen by Boost as its business partner to create an embedded finance platform to drive inclusive growth & change through digitisation.”

Mr. Sheyantha Abeykoon, CEO of Boost, says, “The partnership with Snapbizz is an important step in our long-term endeavour to promote financial inclusion across various levels of entrepreneurs in Indonesia and the region, and to ensure that merchants have easy access to digital tools so that they can leverage the deep benefits of digitalisation in their day-to-day operations.”

About Snapbizz

Headquartered in Bengaluru, SnapBizz provides new-age solutions to convert the neighbourhood Kirana stores into smart stores. It comes with a host of features to enable the store owner to leverage his current strengths to gain a competitive edge and increase store profitability. SnapBizz currently has a network of 50,000+ stores growing rapidly across India that collectively do a business (GMV) of approx. $1 Billion/year.  We are privileged to have the support and trust of not only the merchants but also ecosystem partners like national banks, brands and philanthropic organisations in delivering an inclusive transformation of a well-oiled ecosystem & become the digital highway for goods & money in an inclusive manner. This initiative will help Kiranas not only survive but also thrive.

Snapbizz’s vision is to be at the forefront of the digital transformation of the retail ecosystem across countries with fragmented retail markets.

For more information, website at www.snapbizz.com

Facebook (www.facebook.com/snapbizzcloudtech/ ).

About Boost

Boost is the fintech arm of Axiata Digital that unifies financial services spanning payments, artificial intelligence (AI)-based alternative lending, digital insurance, cross border content services and merchant solutions. Its businesses are streamlined into four core brands to serve a regional consumer and enterprise customer base with the aim of establishing a Malaysia-headquartered regional financial services powerhouse:

Boost Life: The Boost eWallet business that launched in 2017, focuses on consumer lifestyle offerings such as online and offline retail payments, bill settlement, insurance and transportation & transit use cases with new features constantly introduced.

Boost Biz: The merchant business that offers a payment platform for enterprises of all sizes, business tools and digitalisation solutions.

Boost Credit: Formerly Aspirasi, it houses the micro-financing & micro-insurance business and is a pioneering Digital Alternative financier in Malaysia and Indonesia.

Boost Connect: Formerly Apigate, a predominantly payment facilitation business that aggregates and distributes content via a seamless API platform.

Boost makes transactions and financing easier, faster, secure and overall, a more rewarding experience by combining deep fintech, in-house data and AI to meet growing and evolving market demand. Since its inception in 2017 as a digital payments provider with Malaysia’s first major eWallet, Boost is rapidly evolving into a broader digital financial services provider today, with micro-merchants and SMEs (MSMEs) being a key focus segment.

Users can download Boost from the Google Play Store, App Store or the HUAWEI AppGallery.

For more information,

website at www.myboost.com

Facebook (facebook.com/myboostapp)

Instagram (instagram.com/myboostapp).

December 29: Whether you are a start-up, MSME or a Fortune 500 company, infusing PR in your marketing strategies is of utmost importance.

MediaDekho.com simplifying the process of publication, whereas Brands and companies can share its brand stories Journey’s, News, press releases, ad product services launch updates on leading news and media publications.

Mediadekho.com is playing a vital role in PR and marketing a new age media venture with a complete focus on integral media solutions for creating an impactful brand image, driving growth and visibility by providing a wide variety of brandings and advertising solutions with integration of all formats of media options like Digital Online PR, Print and TV, Content and influencers Marketing approach.

As digital trends are adopted with increased efficiency day by day, creating and promoting a brand that stands out from the rest can be a bit difficult. Coupling your digital presence through a Media agency that inculcates the PR angle well can lead to a synergised endorsement.

Mediadekho.com has a skilled team of young experts who complete media plans for every sort of advertising company has a proven track record of assisting businesses to explore what advertising channels make the most sense for their service or product.

The CEO and Founder of MediaDekho.com, Atul Khampariya, says that the time has come now where marketing representatives of any company or from a Start-ups or leading brands need to understand the importance of Digital PR Publication and Content Marketing to take their brand vision next level, The beauty of PR is that it allows you to mould your growth into a story. A story that can be shared with your consumers and prospects. If the story is interesting enough, it shall be shared and re-shared by everyone around. And this is where the magic happens.

Considering how vital the concept of authority is in content marketing, PR gives you the insider track to becoming a highly sought-after company. With the support of relevant backlinks taken from the media houses, your website can rank better on search engines without any added investment. That’s an effortless SEO practice right there.

The internet is written in ink, and hence, your published piece shall forever stay in place, giving you a resource to go back to. A series of well-curated PR articles makes you a leader that people can go to for relevant information.

The Emergence of PR

Branded content, while necessary, is not enough in its own capacity. Organic recognition is time-consuming and can hit your profitability pretty hard. After all, what’s the use of content if no one is reading it.

Bloggers, influencers command space on the internet that is crucial to a brand’s promotion. Promotions through digital PR boost your online visibility to lend multiple distribution points for your brand voice.

PR also helps build relationships with the people who matter. Mutually beneficial associations with marketing and industry leaders keep you ahead of the competition.

Did you know you could do all this and much more with just a simple phone call and approach the right Media Company?

About MediaDekho.com is a media venture a platform to promote a brand vision of Start-ups and entrepreneurs, MSME or fortune 500 companies by helping marketing and strategy Irrelevant size of the business team of Media Dekho will develop the right strategy that boosts your brand recognition on all media platforms Core  Offering from mediaDekho.com are Digital PR Publication, Magazines advertising, TV and business Talk shows and Production services.

Publish your brand stories and success journey With MediaDekho.com in leading Publication.

New Delhi (India), December 29: Recently, PingPong Payments has organised a Demystifying Cross Border Business Event for the international companies which were dedicated to enhancing their growth. The successful event took place in Mumbai and witnessed an extraordinary response. Industry heavyweights such as Amazon Global, Stelcore, DHL, Vinculum, and PingPong gave enlightening seminars to over 120 worldwide vendors. It was an event that included all facets of worldwide selling.

PingPong is a one-stop solution for international enterprises, e-commerce merchants, and exporters. The company was founded in 2015 in New York, and it is a unicorn with a $2 billion market capitalization. Currently, it is available in more than 43 countries and regions. It is giving work to over 1000 employees globally, and more than one million merchants are using PingPong worldwide.

Mukesh Kumar Sahu, the country head of PingPong Payments India, claims the company has over 3 million consumers worldwide and the lowest commission rate in the market.

PingPong has been named one of CB INSIGHTS’ Top 250 Fintech Startups worldwide, as well as one of the top 28 organisations in the Payments Processing Segment, according to Chetna Sharma, the firm’s Lead-India Marketing.

Global Banking & Finance Review has named it the BEST PAYMENT SOLUTION PROVIDER IN THE USA FOR 2021.

PingPong Payments eases the way of businesses and offers multiple services without any kind of hustle. You can enjoy the benefits of the fastest payments with hassle-free onboarding.

They provide several services for Indian customers like:

International Payments: Get virtual receiving accounts in the US, UK, EU, Canada, Australia, JPY, Dubai etc. Receive payments from anywhere in the world.

Local Bank Withdrawal: Funds automatically transferred to your India bank account

in INR, USD, GBP, EUR or any other local currency through EEFC Bank Account at highly competitive rates.

Fast and Secure Payments: Safe and hassle-free cross-border payments; faster than you would have ever experienced

Transparency: Live Currency calculator on website & dashboard. No hidden charges involved.

Not only this, PingPong Payments organises events for the businesses and share the strategies to grow them. They are present at your services 24*7.

Hyderabad (Telangana) [India], December 28: Hyderabad, Optimus Pharma announced launching of their front line COVID-19 medication Molnupiravir in the Indian market, as they have received permission the restricted emergency use for Covid-19 drug.  Optimus Pharma successfully completed the Phase 3 Clinical Trial on 1218 subjects across 29 geographical study sites all over India. “We want to cover maximum demographic diversity into our trial in order to obtain data across the different geographical regions of the country and conclusive evidence that Molnupiravir is able to bring about viral load reduction over 5 days of treatment duration,” said Chairman and Managing Director of Optimus Pharma, Dr D Srinivasa Reddy. Optimus Pharma has developed the API in the house at its R&D centre in Hyderabad. Optimus Pharma has revealed highly promising results of the drug in its ability to reduce viral load and bring out significant symptomatic improvement in patients’ health.

It is to be noted that in the Clinical Trial, Molnupiravir was administered to the subjects along with Standard of Care (SoC) medication as per the approved protocol by CDSCO. The trial was successful in establishing a clinical significant results of ‘Molnupiravir + SoC’ over ‘SoC’ arm.

• Rate of hospitalization was less in Molnupiravir+SoC when compared to SoC group.
• Greater clinical improvement observed in Molnupiravir + SoC arm compared to SOC alone by Day 5 and Day 10.
• Proportion of subjects with RT-PCR negativity at Day 5 and Day 10 was statistically significant in Molnupiravir + SoC arm.
• Higher viral load reduction was observed in Molnupiravir+ SoC arm
• No serious safety concerns observed with Molnupiravir in overall study duration, no mortality was observed in the trial across both the arms

 Molnupiravir is administered as an 800 mg dose by orally consuming four capsules of 200mg twice a day. Upon oral administration, Molnupiravir, being a prodrug, is metabolized into its active form and converted into its triphosphate (TP) form. The TP form of Molnupiravir is incorporated into RNA and inhibits the action of viral RNA-dependent RNA polymerase. This results in the termination of RNA transcription, thereby significantly reducing viral replication.

Optimus Pharma is ready with a commercial quantity of the drug to cater to the unmet medical need of the nation. It is with heartfelt gratitude that we thank the Subject Expert Committee of the CDSCO and the DCGI for their valuable recommendations and guidance for the Clinical Trial, thereby making this project a huge success, said Dr D. Srinivas Reddy (MD Optimus) in his statement to the press. Optimus Pharma is committed to consistently integrating quality, affordability and reliability into their products and ensuring timely access to life-saving medication to whomsoever is in need.

New Delhi (India), December 28: To connect and resonate with the consumers pan India, Kingston Technology, the world leader of memory products and technology solutions, recently completed In-Store branding project for Kingston FURY in India.The company covered plethora of cities pan India making the project India’s biggest and widest spread in-store branding project for the brand. The stores were covered with elements including lightboxes, wall branding, door branding, store signboards and counter branding.

Kingston Technology plans to use the branding of Kingston FURY to target footfall of 12K plus from a store leading to a combined average 750K+ reach per month from all the stores. In the past, the company has conducted many successful branding projects for products across categories like USB, SSD, Memory etc., and have received an overwhelming response from the partner community as well as the consumers. The branding efforts help partners to showcase the hero products as well as its compelling features from Kingston to the consumers more effectively and help them to highlight their long-term association with the World’s No. 1 brand.

Talking about Kingston FURY branding, Mr. Tejashwar Singh, India Sales Head, Kingston Technology said, “India is a diverse market, and it is significant to connect with the customers and create a lasting impact. Kingston FURY is our high-performance gaming brand, that we recently launched, and it was pivotal to take our branding efforts to the nook and corner of the country. The successful completion of this project amidst the ongoing pandemic is a testament of our team’s hard work and resilience. In future as well, we will endeavor to consistently connect with our consumers pan India through such impactful projects”.

Kingston Technology earlier in 2021 launched its new high-performance, enthusiast and gaming brand: Kingston FURY. Building on the incredible success of the HyperX memory products, Kingston has rebranded its DRAM, flash and SSD gaming line into Kingston FURY, investing resources and knowledge from its core business to create the next generation of performance products.

Kingston FURY continues the evolution of leading-edge, high-performance, enthusiast and gaming memory solutions from the largest independent memory manufacturer in the world, backed by three decades of Kingston engineering, manufacturing and customer service expertise.

December 28: “We would like to change the way we work, but we don’t have time and resources to develop our people” Typically, some of the busy business leaders would make this statement, as they would be occupied with various activities that usually takes away a lot of time on a regular basis. If that’s the situation, how will we be able to address the people-related priorities that need our attention? Do we consider developing our own team as a strategic priority?

“The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn”. – Alvin Toffler

Businessmen, Experts, Technologists and Futurists have suggested that the next few decades will herald the fourth industrial revolution. The fourth industrial revolution will be certainly driven by digitization, information and communications technology, machine learning, robotics and artificial intelligence; and will shift a good part of decision-making mechanisms from humans to machines. The ability to strike the right balance between human intelligence and artificial intelligence will be key for any sustainable growth. Climate change, Pandemic, geopolitical situations, localisation vs Globalisation, ageing population, and disruptive technologies will alter our ways of working.

How do we build Sales capabilities in the current times? Are we heading towards a “Renaissance” period for reinventing sales and businesses?

Selling is probably as old as the history of any economic activity. It has some timeless challenges and opportunities for any business. Nothing dramatically new, nothing of some outstanding importance has been discovered in recent years when it comes to sales as a function. As a philosophy, most of what we know has been known for ages.

Will the ensuing societal changes have a profound impact on B2B Selling and B2C selling? All aspects of the customer acquisition process, Account retention, Key Account Management, Stakeholder Management, and the whole meaning of sales productivity will undergo a substantial change. Clearly, we have entered a new phase of performing sales. And this period will be far for inclusive than ever before. A new approach towards conducting our business will have its roots in timeless wisdom with enormous abilities to absorb the benefits emerging from an AI-driven economy. And this Sales renaissance emerges with the diversity of thoughts, discerning views, heterogenous work cultures, and constantly changing landscape of business.

Some questions –

• What do we refresh in our sales and business approach with all the sweeping changes happening around?
• What do we do to retain timeless wisdom despite all the disruptive changes happening around us?
• What will be the significant changes in the ways to lead people?
• What will be the changes in the ways to measure productivity and impact on the business?

Many more questions need constant reflection and openness to embrace changes. Sales renaissance emerges with the diversity of thoughts, discerning views, heterogenous work cultures and constantly changing landscape of business.

Are we inclusive enough to navigate through these changes? Let’s face the questions.

About the author:

Dinkar Rao is an internationally acclaimed business coach.

He is the Founder of Groval Euler’s (www.grovaleulers.com),

Groval Selelctia (www.grovalselectia.com) and Kabir Learning Foundation (www.kabirlearning.in ).

You can reach him out at his email ID: dinkar@groval-eulers.com