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  • Market Analyst Deepak Talwar says, Indian rich should donate more amidst the pandemic

    Indian billionaires should take a cue from their global counterparts and donate more cash for India’s poor, a top market analyst has said.

    New Delhi, [India] : Seasoned market analyst Deepak Talwar, quoting an Oxfam report, said India’s top 10 percent population, which holds 74.3 percent of the total national wealth, must open their purses as it happened abroad during the pandemic.

    Talwar said that as many as nine Indian billionaires donated $541 million for Covid-19-related causes in financial donations, manufactured goods, equipment, or other commitments. “This is the most in the world after the US and China but more needs to be done because India is a billion-plus nation.”

    He said that more donations must come in because even if an individual doubles the amount of donations made by the country’s top billionaires, it would be close to $1 billion. “India’s top 11 billionaires gained close to $98 billion last year. So the donation of these nine billionaires adds around one percent of the gain in wealth made by the top 11 billionaires during the pandemic period. The bottom of 90 percent owns 25.7 percent of national wealth. There is a serious inequality problem,” said Deepak Talwar.

    Reports appearing in the Indian media said the total amount of wealth garnered by Indian billionaires during the pandemic could sustain the NREGS scheme or the health ministry for almost a decade. The increase in the wealth of the top 11 billionaires totals Rs 7,20,989 crore. In India, the government’s health budget stands at Rs 67,112 crore and the NREGS budget stands at Rs 63,000 crore.

    “The government needs Rs 60,000 crore to provide a cash dole to India’s workers in the informal sector rendered jobless by the lockdown,” said Talwar, adding the pandemic may double the poverty in India. “Even a 25 percent fall in their incomes due to the pandemic will make 354 million more Indians poor.”

    Many have advocated a levy of a progressive tax on the accumulated wealth by this super-rich during the pandemic period.

    “We are going to tax Jeff Bezos, Elon Musk, Mark Zuckerberg and the other billionaires’ outrageous pandemic wealth accumulation so we can provide healthcare to all our people,” said US Senator Bernie Sanders in a tweet on August 8.

    “In India, the issue of income inequality has been ignored for far too long by policymakers. Now, this inequality has come to haunt us very badly, especially during the Covid-19 pandemic. Inequality in access to health, education, and nutrition has been exposed during the last 10 months.”

    He said that the Indian government can easily work out a plan where these billionaires can play a more constructive and participatory role in the act of nation-building. “The government can design a policy framework where this lot of top 100 billionaires can play a crucial role in helping the government reduce the existing income inequality,” added Deepak Talwar.

  • GHANA OPENS TRADE DESK IN SOUTH INDIA

    Kerela, [India] : To enhance India-Ghana bilateral trade and investment opportunities, Ghana High Commission inaugurated the Ghana Trade Centre in Bengaluru under the India Africa Trade Council for promoting trade & Investment Opportunities. South Indian companies can take advantage of opportunities in rural development, agriculture technologies, agriculture cultivation, irrigation, agro-processing, sanitation and renewable energy projects in Ghana, Mr. Sebastian Beliwine said while addressing the program which was jointly inaugurated by KC Rammurthy Member of Parliament Rajya Sabha, Ernest Nana Adjei, Minister Counsellor, Political and Economic from High Commission, Mr. Basavarajendra IAS, Commissioner of Animal Husbandry & Veterinary Sciences, N.S. Venkatesh from the Development Partnership, Rao Munukutla, CEO of Bangalore Airport Corporation Limited and Dr. Asif Iqbal, President of the Indian Economic Trade Organization (IETO). Mr. Ramesh. K.R, an industrialist was given the letter of appointment from India Africa Trade Council to manage the Ghana Trade office in Bengaluru.

    “The Republic of Ghana is the headquarter of the African Continental Free Trade Area (AfCFTA) and can serve as a gateway to the 1.2 billion-strong African population having a combined GDP of USD 3.4 trillion”, said Dr. Asif Iqbal President of the Indian Economic Trade Organization at the summit. Accra is the headquarters of the AfCFTA. The FTA has 1.2 billion consumers and a combined GDP of $3.4 trillion.

    Mr. Rammurthy recalled his experience during his visit to Ghana and remarked that “India is one of the largest foreign investors in Ghana in terms of projects. Indian banks are present there supporting the Trade community and Delhi Public School(DPS) has a presence in Ghana. Bilateral trade has also jumped 48% over the last two years. India can help Ghana become a manufacturing hub and explore its linkages with the African market.

    Mr. Ramesh.K.R said that the World Bank’s Ease of Doing Business report 2019 remarked Ghana as the best place for doing business in West Africa. Karnataka companies can explore investment opportunities in sectors such as gold, bauxite and iron ore mining, agro-processing, healthcare and other sectors.

    Harsh Vardhan IRS, GST Commissioner from Bangalore remarked that India is among the top three exporters of textile products to Ghana. Further, Indian companies can supply raw materials and transfer knowledge to Ghana businesses in the pharmaceutical sector.

    The inaugural session was attended by representatives from trade and industry, consular corps, academicians, MSMEs. A special edition of India-Ghana Relations was released by the Plenipotentiary Diplomatist at the event.

    “African Continental Free Trade Area, which came to force this year, has made Africa the world’s largest free trade area… India views this development as yet another opportunity to boost trade and economic ties with Africa” said Mr. N.S. Venkatesh is the head of the Development Partnership Programs of the Indian Economic Trade Organization.

    “India’s partnership with Africa is based on a model of cooperation which is responsive to the needs of African countries. It is demand-driven and free of conditionalities. It is based on our history of friendship, historical ties, and a sense of deep solidarity. Ghana Desk in Bangalore will help with all support related to delegation visits to the country after the pandemic and the High commission will support these mechanisms to enable partnerships” said Mr. Ernest Nana Adjei from the Ghana High Commission.

    Ghana imports automobiles and buses from India and companies like Tata Motors and Ashok Leyland have a significant presence in the country. Ghanaian exports to India consist of gold, cocoa and timber while Indian exports to Ghana comprise pharmaceuticals, agricultural machinery, electrical equipment, plastics, steel and cement. The Government of India has extended $228 million in lines of credit to Ghana which has been used for projects in sectors like agro-processing, fish processing, waste management, rural electrification and the expansion of Ghana’s railways.

    India has also offered to set up an India-Africa Institute of Information Technology (IAIIT) and a Food Processing Business Incubation Centre in Ghana. Bank of Baroda, Bharti Airtel, Tata Motors and Tech Mahindra are amongst the major Indian companies in Ghana.

  • GHANA OPENS TRADE DESK IN SOUTH INDIA

    Kerela, [India] : To enhance India-Ghana bilateral trade and investment opportunities, Ghana High Commission inaugurated the Ghana Trade Centre in Bengaluru under the India Africa Trade Council for promoting trade & Investment Opportunities. South Indian companies can take advantage of opportunities in rural development, agriculture technologies, agriculture cultivation, irrigation, agro-processing, sanitation and renewable energy projects in Ghana, Mr. Sebastian Beliwine said while addressing the program which was jointly inaugurated by KC Rammurthy Member of Parliament Rajya Sabha, Ernest Nana Adjei, Minister Counsellor, Political and Economic from High Commission, Mr. Basavarajendra IAS, Commissioner of Animal Husbandry & Veterinary Sciences, N.S. Venkatesh from the Development Partnership, Rao Munukutla, CEO of Bangalore Airport Corporation Limited and Dr. Asif Iqbal, President of the Indian Economic Trade Organization (IETO). Mr. Ramesh. K.R, an industrialist was given the letter of appointment from India Africa Trade Council to manage the Ghana Trade office in Bengaluru.

    “The Republic of Ghana is the headquarter of the African Continental Free Trade Area (AfCFTA) and can serve as a gateway to the 1.2 billion-strong African population having a combined GDP of USD 3.4 trillion”, said Dr. Asif Iqbal President of the Indian Economic Trade Organization at the summit. Accra is the headquarters of the AfCFTA. The FTA has 1.2 billion consumers and a combined GDP of $3.4 trillion.

    Mr. Rammurthy recalled his experience during his visit to Ghana and remarked that “India is one of the largest foreign investors in Ghana in terms of projects. Indian banks are present there supporting the Trade community and Delhi Public School(DPS) has a presence in Ghana. Bilateral trade has also jumped 48% over the last two years. India can help Ghana become a manufacturing hub and explore its linkages with the African market.

    Mr. Ramesh.K.R said that the World Bank’s Ease of Doing Business report 2019 remarked Ghana as the best place for doing business in West Africa. Karnataka companies can explore investment opportunities in sectors such as gold, bauxite and iron ore mining, agro-processing, healthcare and other sectors.

    Harsh Vardhan IRS, GST Commissioner from Bangalore remarked that India is among the top three exporters of textile products to Ghana. Further, Indian companies can supply raw materials and transfer knowledge to Ghana businesses in the pharmaceutical sector.

    The inaugural session was attended by representatives from trade and industry, consular corps, academicians, MSMEs. A special edition of India-Ghana Relations was released by the Plenipotentiary Diplomatist at the event.

    “African Continental Free Trade Area, which came to force this year, has made Africa the world’s largest free trade area… India views this development as yet another opportunity to boost trade and economic ties with Africa” said Mr. N.S. Venkatesh is the head of the Development Partnership Programs of the Indian Economic Trade Organization.

    “India’s partnership with Africa is based on a model of cooperation which is responsive to the needs of African countries. It is demand-driven and free of conditionalities. It is based on our history of friendship, historical ties, and a sense of deep solidarity. Ghana Desk in Bangalore will help with all support related to delegation visits to the country after the pandemic and the High commission will support these mechanisms to enable partnerships” said Mr. Ernest Nana Adjei from the Ghana High Commission.

    Ghana imports automobiles and buses from India and companies like Tata Motors and Ashok Leyland have a significant presence in the country. Ghanaian exports to India consist of gold, cocoa and timber while Indian exports to Ghana comprise pharmaceuticals, agricultural machinery, electrical equipment, plastics, steel and cement. The Government of India has extended $228 million in lines of credit to Ghana which has been used for projects in sectors like agro-processing, fish processing, waste management, rural electrification and the expansion of Ghana’s railways.

    India has also offered to set up an India-Africa Institute of Information Technology (IAIIT) and a Food Processing Business Incubation Centre in Ghana. Bank of Baroda, Bharti Airtel, Tata Motors and Tech Mahindra are amongst the major Indian companies in Ghana.

  • Meet the Person Who Is Always Ready for His Contribution Towards Weaker Sections of the Society : Advocate and Activist Sadik Naduthodi

    Kerela, [India] : Have you ever wondered how come a person become an activist or whom do you call an activist? Well, this article isn’t about to explain the role and duties of an activist but to make you aware of a person named Sadik Naduthodi who is not only an advocate but also an activist who is continuously contributing his part to work for the weaker sections of the society. Hence, every person who is doing the kind of social activities for their people and also takes a stand for the right is an activist. There are many incidents and steps taken by Sadik Naduthodi, that makes him a person who is living for humanity.

    Adv Sadik Naduthodi is prominent amongst people due to his approach towards pro bono cases for the poor and the marginalized/weaker section of the society. Born in the Malappuram district in 1969, he had a keen interest in social works and activities since childhood. He then became an advocate in 1994.

    Talking about his career and turning points, Sadik has held many positions in different organizations and played a key role too. He was the secretary of Pattarkadavu Nehru Yuva Kendra and also played a major role in instrumental in facilitating a lot of charity and welfare activities through this.  Not only this Sadiq has also served as the chief patron of art and culture organisation – “Kasava” and had a leadership role in organising ‘Thilakkam 2017”.

    Currently, he is a social entrepreneur and mainly focuses on helping poor students with textbooks and school materials, he also sponsors and encourages youth by identifying their talent in the art and sports field.

    Earlier, Sadik was the President of the NCHRO a Human Rights facilitation committee in Malappuram and he has always intervened for human rights issues in the state of Kerala actively. And never stepped back from taking a stand for the marginalized and downtrodden as well as weaker sections of the society. He has always defended those who have been wrongly accused.

    Talking about his legal interventions, he has got a lot of laurels when he appeared for the Srilankan woman who was trapped in Kerala. He himself coordinated with Sri Lankan Embassy and Malappuram District collectorate to ensure that she reaches home back safely.

    And he then got awarded by the Malappuram collectorate officially for the recognition of his activities and contribution. There are many incidents and cases that witnesses his dedication towards his duty. He has fought for Freedom of expression in the case of Anand Patwardhan and has highlighted the social issues. His legal interventions against custodial torture of prisoners and innocents have become praiseworthy from various quarters beyond politics.

    Sadik has also organized ‘Satyagraha’ against liquor shops and has taken a stand for the prohibition of alcohol, as we all know how alcohol was affecting society. He has been a part of various fact-finding missions for different social and cultural organizations as well.

    He has worked with eminent socio-cultural personalities like Mukundan C Menon, Gro Vasu, Adv PA Pauran, Renny Ayllin, Prof P Koya.  He was twice the secretary of the Malappuram Bar association for 4 years.

    Sadik being an SDPI district vice-president also raised his voice for the education of the students of Malappuram in the time when there was a call for bifurcation of the Malappuram district. He raised questions with the governing authority regarding the development projects as well. He has never failed to raise his voice for the right as well as the rights of the people.

    Adv Sadik Naduthodi also played a key role in COVID-19 Relief activities of Malappuram and he is also the convenor for the same in Pattarkadavu. They have actively distributed relief kits worth lakhs of rupees.

    Adv Sadik was instrumental in facilitating youth of all communities and political spectrum for charity, welfare and socio-cultural activities in Malappuram.

  • Meet the Person Who Is Always Ready for His Contribution Towards Weaker Sections of the Society : Advocate and Activist Sadik Naduthodi

    Kerela, [India] : Have you ever wondered how come a person become an activist or whom do you call an activist? Well, this article isn’t about to explain the role and duties of an activist but to make you aware of a person named Sadik Naduthodi who is not only an advocate but also an activist who is continuously contributing his part to work for the weaker sections of the society. Hence, every person who is doing the kind of social activities for their people and also takes a stand for the right is an activist. There are many incidents and steps taken by Sadik Naduthodi, that makes him a person who is living for humanity.

    Adv Sadik Naduthodi is prominent amongst people due to his approach towards pro bono cases for the poor and the marginalized/weaker section of the society. Born in the Malappuram district in 1969, he had a keen interest in social works and activities since childhood. He then became an advocate in 1994.

    Talking about his career and turning points, Sadik has held many positions in different organizations and played a key role too. He was the secretary of Pattarkadavu Nehru Yuva Kendra and also played a major role in instrumental in facilitating a lot of charity and welfare activities through this.  Not only this Sadiq has also served as the chief patron of art and culture organisation – “Kasava” and had a leadership role in organising ‘Thilakkam 2017”.

    Currently, he is a social entrepreneur and mainly focuses on helping poor students with textbooks and school materials, he also sponsors and encourages youth by identifying their talent in the art and sports field.

    Earlier, Sadik was the President of the NCHRO a Human Rights facilitation committee in Malappuram and he has always intervened for human rights issues in the state of Kerala actively. And never stepped back from taking a stand for the marginalized and downtrodden as well as weaker sections of the society. He has always defended those who have been wrongly accused.

    Talking about his legal interventions, he has got a lot of laurels when he appeared for the Srilankan woman who was trapped in Kerala. He himself coordinated with Sri Lankan Embassy and Malappuram District collectorate to ensure that she reaches home back safely.

    And he then got awarded by the Malappuram collectorate officially for the recognition of his activities and contribution. There are many incidents and cases that witnesses his dedication towards his duty. He has fought for Freedom of expression in the case of Anand Patwardhan and has highlighted the social issues. His legal interventions against custodial torture of prisoners and innocents have become praiseworthy from various quarters beyond politics.

    Sadik has also organized ‘Satyagraha’ against liquor shops and has taken a stand for the prohibition of alcohol, as we all know how alcohol was affecting society. He has been a part of various fact-finding missions for different social and cultural organizations as well.

    He has worked with eminent socio-cultural personalities like Mukundan C Menon, Gro Vasu, Adv PA Pauran, Renny Ayllin, Prof P Koya.  He was twice the secretary of the Malappuram Bar association for 4 years.

    Sadik being an SDPI district vice-president also raised his voice for the education of the students of Malappuram in the time when there was a call for bifurcation of the Malappuram district. He raised questions with the governing authority regarding the development projects as well. He has never failed to raise his voice for the right as well as the rights of the people.

    Adv Sadik Naduthodi also played a key role in COVID-19 Relief activities of Malappuram and he is also the convenor for the same in Pattarkadavu. They have actively distributed relief kits worth lakhs of rupees.

    Adv Sadik was instrumental in facilitating youth of all communities and political spectrum for charity, welfare and socio-cultural activities in Malappuram.

  • Mustafa Paleri, the ‘Health Warrior’ for the Common People Against Nipah & Corona Virus

    Kerela, [India] : A person can only tackle a single profession, is this saying true? Well, you can get the answer through this article. Perambra born businessman Musthafa Paleri has always volunteered actively as a health and hygiene volunteer during the time of the COVID-19 Crisis as well as the Nipah Virus. Just at the age of 44, he has achieved a lot in terms of humanity, and the title of the health warrior by the common people of his society.  He is always praised by the people for his activism amid the Nipah Virus Crisis and COVID-19 Pandemic in Kerala.

    Earlier, during his younger days, he was active in Congress and KSU. Not only in his own district or state he was also engaged in the social welfare and community-building activities in Qatar as he was there from 1997 to 2007. He decided to come back to India just because of his desire to work for the development and betterment of society. He is a very well-known activist from Perambra and Kerala and he mainly focuses on charity and relief work for the weaker sections as well as the needy people of the society.  He is not only an activist or health warrior but also serves as an entrepreneur.

    Musthafa has been applauded and recognised by the regional media because of his courage when he went to Sister Lini’s house who died because of Nipah. Even though Sister Lini was a selfless health worker who worked at the forefront against Nipah, but when she died of the same disease, the larger society was apprehensive to even go to her house for her last rites. It was Musthafa himself who organised and asked people to went and meet her family in her house.

    Musthafa has also raised his voice against casteism in backward community colony and led people to agitate against discriminatory practices.

    Talking about his involvement in his society, one should know that he actively volunteered and led the youngster’s group in times of Kerala floods and assisted government relief activities. He reached out to the poor and affected people with food and resources. He also distributed foods in relief centers and hospitals. And then Mustafa’s volunteer brigade was well acknowledged and got recognition by the leaders of Kerala and regional media.

    Musthafa’s best efforts came when he gathered and distributed life-saving medicine in the district of Calicut and Northern Malabar during the health crisis. Nipah Virus was not a small thing, but without any fear, Mustafa worked to help people day and night. As mentioned above he has also contributed a lot during the time of COVID-19 and extended his hand to help the needy as well as the corona warriors.

    Musthafa is the general convenor of Santhwanam Charity which is based in Paleri, Calicut.

  • SDF Kerala leader Girish Pillai ropes in Political Strategist Subodh Bajpai for development of Kerala

    (Political Strategists starting from Prashant Kishore are the flavour of the day with eminent political parties taking them on board for aregional elections. Subodh Bajpai comes from an entrepreneurial background)

    Kochi, Kerala [India] : Kerala’s prominent socio political formation SDF (State Democratic Front) is going all out for the Kerala elections which is going to happen on April 06, 2021. SDF has created ripples across various constituencies of ‘God’s Own Country’ through their civil society activism and social interventions.

    In the upcoming 2021 Assembly elections the 4th Front led by SDF leader Girish Pillai has joined forces with eminent political strategist Subodh Bajpai. Subodh is officially joining as ‘political advisor’ of Girish Pillai and will extensively focus on politics of Kerala leaving his entrepreneurial avenues for a while. Subodh has already started ‘Girish for Growth’ and ‘SDF to #ChangeKerala’ as the new slogans.

    “Subodh Bajpai has joined me as my principal advisor, looking forward to working together for the development and betterment of the people of Kerala.” Girish Pillai said.

    Girish Pillai had fought major cases against unfair acquisition of land of poor people and has been awarded ‘Kerala Youth Icon Leader’ by Nava Kerala Media for his legal and social interventions.

    Election strategist Subodh Bajpai, who is working with SDF and its leader Girish Pillai for the upcoming assembly elections in the Kerala state describes the upcoming polls as a key battle for growth and prosperity in Kerala. Bajpai echoed Pillai in saying that “GIRISH FOR GROWTH” is the new political slogan for the fourth front in 2021 assembly elections of Kerala.

    The Journey of synergy

    Political circles are looking with eagerness regarding this tie up and to see whether SDF is going to emerge ‘kingmaker’ in Kerala. Kerala politics is very complex, nuanced and layered. Even national parties have struggled to get a good foothold in the state.

    SDF through their charity activities, socio cultural assignments have built a brand for their organisation in the past year. They have hit headlines for bringing innovative solutions to problems of youth, various communities of the state. Subodh Bajpai will be spearheading the activities of Girish Pillai and SDF in their next endeavour.

  • Aluminium’s contribution in enhancing global competitiveness of Indian metal industry: Abhijit Pati

    Balconagar, Korba Chattisgarh [India] : Abhijit Pati, CEO & Director of Bharat Aluminium Company (BALCO), a global pioneer in the aluminium & power sector, represented the company at the 58th National Metallurgists’ Day (NMD) International Conference and 74thAnnual Technical Meeting (ATM). As a leader and stalwart in the aluminium industry, he led the panel discussion on ‘Enhancing global competitiveness of Indian metals industries’ during the event.

    Organized by the Indian Institute of Technology Bombay along with the Indian Institute of Metals on the theme ‘Seventy-five and aspiring for global leadership in Metallurgy & Material Engineering’, the event was attended by eminent industry leaders. The conference was organised with the prime focus on recent developments in the field of non-ferrous & ferrous metallurgy and business sustainability.

    Addressing the audience & panel experts CEO & Director, Abhijit Pati, said, ‘‘Aluminium industry is partnering with the government’s visionary initiatives of Make in India, Smart Cities, Power for All, indigenous space programs, domestic value addition, creating jobs and SMEs in making our country a self-reliant nation. Indian aluminium Industry has generated over 8 lakh jobs directly and in-directly and developed over 4000 SMEs in downstream sector. The clarion call of an Aatmanirbhar Bharat from our Honorable Prime Minister is seeing Indians working on a war footing to fulfill this vision. Aluminium industry has a strong output and employment multiplier effect on other key sectors. It has forward linkages with aviation, defense, auto, electricity, construction, packaging etc., and backward linkages with mining, refining, chemical industry, power, and machinery.’’

    Mr. Pati also emphasized on BALCO’s continued efforts during the pandemic as aluminium is a metal of strategic importance to the country and a vital raw material for key industries like electrical distribution, transportation, aerospace, defense, building & construction, etc. As aluminium smelters needed to be operational 24*7, BALCO ensured the continuity of operations, keeping up this critical raw material for first use and end-use industry sectors.

    Mr. Pati stressed on how classification of aluminium industry as a ‘Core Industry’, as recommended by NITI Aayog and Mines Ministry, and formulation of National Aluminium Policy (NAP) as recommended by NITI Aayog can place aluminium industry on priority status. Also, pricing strategy for raw materials – coal and bauxite, need to be restructured to solve the prevalent issue of raw material security. He also suggested the much-needed reforms on guidelines for boosting domestic scrap recycling and achieving quality standards for scrap usage/imports and ways in which export competitiveness can be enhanced in India through Remission of Duties or Taxes on Export Products Scheme exclusively for aluminium industry.

    India’s 4th largest coal reserves and 5th largest bauxite reserves in the world along with its unique geographical location makes India a strategic location to become a major global low-cost aluminium production hub. Aluminium is one of the key growth sectors for India and possess a huge potential to contribute as a wealth creator for nation’s economic growth.

    Bharat Aluminium Company Limited (BALCO) is India’s iconic aluminium producer. It is owned 49% by the Government of India and 51% by Vedanta Limited. Vedanta Limited is the world’s 6th largest diversified natural resources company and the largest producer of aluminium in India. BALCO operates a 0.57 million tonne per annum aluminium smelter in Korba, Chhattisgarh. It is also a leader in value-added aluminium products that find critical applications in core industries. With its world-class smelter and power plants, the company fulfills its mission of spurring emerging applications of aluminium as the ‘Metal of the Future’ for a greener tomorrow.

  • Now Capture, Create and Connect with the new Kingston Workflow Station

    Mumbai, Maharashtra [India]  : Taking a leap ahead in its credo of empowering users to manage and store data, Kingston Technology, a world leader of memory products and technology solutions, today announced the launch Kingston’s Workflow Station and Readers in India.Targeting the new age content creators and photographers, Kingston’s Workflow Station and Readers give users the freedom to create and customize a file offload setup that fits their needs allowing them to transfer video, photos, and audio from multiple sources at once really fast.

    The new Kingston Workflow Station and Readers provide a flexible system to transfer video, photos, and audio from multiple sources at once. It supports USB 3.2 speeds which get you to your post-production process faster than ever. Now instead of wasting your valuable time just transmitting files, you can use it for creating compelling content. You can go from recording to post-production within a short time with the new Workflow Station. It enables you to expedite your post-production workflow and create a file offload setup that fits your needs.

    The Workflow Station Dock is customizable so you can use only the USB miniHub, SD readers, or microSD readers that your shoot requires. Whether you’re on a 4K/8K multi-cam shoot with portable audio recorders for each host, or filming B-Roll with drones and GoPros, you can connect up to four readers for eight memory cards to the dock simultaneously and transfer footage quickly. For added flexibility, the card readers can be used on-the-go. When you need to shoot on location simply drop the hub or readers you need into your bag and connect them to your laptop using the included USB-C®1 cable.

    Commenting on the launch, Mr. Tejashwar Singh, India Sales Head, Kingston Technology said “Content creators and photographers today are always on the move; hence their pertinent need is to have faster and flexible ways to capture, manage and preserve their data.  In tune with this requirement, we at Kingston, have always endeavored to come up with products which are compact, portable, faster and provides an unparalleled experience. Our new Kingston Workflow Station products come with incredible USB 3.2 speeds, which together with Kingston’s high-performance memory cards and USB flash drives get the new age content creators through the post-production process faster than ever. So, whether shooting on location or working back at your desk- ‘Kingston Is With You’.”

    • Offload Files Quicker — Now transfer video, photos, and audio from multiple sources with a single click at a lightning speed. If you are a content creator or a wedding photographer, now transferring videos and photos is simpler than you ever thought. Supporting UHS-II microSD cards, backward-compatible with UHS-I microSD cards, it is perfect to build your best setup.
    • Flexible Workflow System — Whether you are a professional photographer or an adventure seeker using your GoPro, you can use only the hub and readers that fit your setup. It comes with four hubs providing you with the power to choose the setup which is perfect for your requirements
    • Portable Versatility — The compact and lightweightdesign adds up to the flexibility,and you can use the card readers on-the-go via their included USB-C® cables. Now you don’t need to bother about carrying the bulky devices to transfer your data instantaneously on the move. For shooting on the location, simply carry the hub or readers you need and connect them to your laptop using the included USB-C® cable.
    • Incredible Performance — For those of you, who are looking for much faster post-production and editing, the new Kingston Workflow Station products support USB 3.2 Gen 2 speeds which get you to editing quicker than you ever could imagine.

    The new Kingston Workflow Station is now available on TataCliq and Amazon.in at compelling discounts.

    Product MRP Launch Price
    Kingston Workflow Station USB 3.2 Gen 2/USB 3.2 Gen 1 Dock & Mini Hub

     

    		 INR 25,000/- INR 12,800/- – 13,600/-

     
    Kingston Workflow SD USB 3.2 Gen 1 Card Reader INR 6,800/- INR 3,300/- – 3,600/-

     
    Kingston Workflow microSD USB 3.2 Gen 1 Card Reader INR 6,800/- INR 3,300/- – 3,600/-

     

    For more information visit kingston.com.

  • Take charge of your mental health with Future Generali now

    Mumbai, Maharashtra [India] : Mental health illness is an unaddressed issue in India. One in every five Indians suffers from some kind of mental health issue, according to World Health Organisation (WHO) estimates.

    Covid-19 pandemic and the extended lockdown in 2020 only served to worsen the situation. Along with the concerns about physical health, came isolation and depression due to long periods of social disconnection during the extended lockdown, anxiety related to fear of losing jobs, and an increase in stress due to having to cope with the new normal.

    Mental illnesses constitute one-sixth of all health-related disorders, and India accounted for nearly 15% of the global mental, neurological, and substance abuse disorder burden (Source: WHO). A National Mental Health Survey (NMHS) 2015-16 report further revealed that the treatment gap—the presence of mental illnesses and the proportion of people who had access to treatment—was over 70%.

    These are alarming numbers and yet, most people want to stay quiet about it. The subject continues to be viewed under a lens of stigma. Most people suffering from mental health issues live in denial, and receive very little support from family and friends. It’s about time this changes.

    As a brand whose purpose is to be a lifetime partner for the customers, and to lead with empathy, human touch, and innovation, Future Generali has taken a huge step in this direction by undertaking multiple initiatives to drive awareness and education around the issue of mental health.

    The starting point was an introduction of a health insurance cover that includes mental health.  Acknowledging the prevalence of the mental health problem and its seriousness, the Insurance Regulatory Development Authority of India (IRDAI) has stated that insurers should keep mental illness at par with physical illness in regular health insurance coverage. Future Generali India Insurance has taken this a step further.

    Ruchika Varma, CMO, Future Generali Insurance, says, “Most health insurance policies in the Indian market cover only hospitalisation treatment. However, in the context of mental health, most people start their treatment through consultations with medical practitioners on an outpatient department (OPD) consultation basis. Mental health experts tell us that less than 1% of the patients require hospitalisation. In order to be truly effective in taking care of mental illness treatment, policies that cover OPD treatment are the most desirable and the need of the hour. And this is exactly what our Health Total Policy offers.”

    The all-new Future Generali Health Total insurance policy comes as a breath of fresh air in these challenging times. The cover understands the gravity of the problem and is a positive action, which will encourage more people to talk about mental illness as well as seek treatment for it. The policy covers in-patient hospitalization for mental illness. Notably, OPD treatment for mental illness is also covered under the superior and premiere plans of this policy.

    The Future Generali Health Total insurance policy covers a sum up to Rs. 1 crore. People can avail a discount of about 15%. And if the sum insured has been exhausted, the amount for that year will be restored, subject to terms and conditions. With a vast network of 6,000+ hospitals that offer cashless choices, you no longer have to worry about arranging cash urgently at a time of need. The incorporation of mental health in the policy is a welcome move—prior to this coverage was offered based on factors such as data and cost.

    Future Generali India Insurance has also undertaken other initiatives beyond the product. The brand started the conversation on mental health issues with its #HealthInsideOut campaign, which aims to de-stigmatize the issue by showing that it’s a common problem; create realization that some of these seemingly common-place symptoms could be signs of mental illness, and educate people that help is available, whether it’s medical or financial.

    Approaching the delicate topic with a touch of light-heartedness, the brand showed inanimate objects such as a torn stress ball, a broken vase, a pillow, etc, complaining in a human voice about being treated harshly by their owners—a sign that mental health experts say could be an early symptom of underlying mental health issues.

    Ruchika Varma adds, “During our multiple conversations with mental health experts and the affected parties we found that the first manifestation of mental health issues is inflicted on inanimate objects. Humanising such objects, our campaign tells a compelling story from their perspective, urging the audience to seek timely help and realize the gravity of these issues”

    https://www.youtube.com/watch?v=hYeUqON3PhU

    https://www.youtube.com/watch?v=7ZYzpcSc9dw

    In order to get people to start taking their mental health as seriously as their physical health, Future Generali also created the Total Health Score, roping in over 25 celebrity fitness influencers including Shilpa Shetty and Mandira Bedi to participate in the test to assess their well-being.

    Ruchika Varma adds, “We created the Total Health Score, a simple assessment tool which is available on our website and mobile app, with the help of practising therapists and counsellors, who understand the early signs of potential mental health issues. Once you complete the assessment, you are attributed a score that outlines your mental wellness quotient, and also indicated potential issues or mental wellness concerns that you may be going through at the moment.”

    https://www.youtube.com/watch?v=q5_lhKj7BCk

    “Future Generali wants to lead the narrative on mental health and transform this into a movement. Going forward, we plan to roll out multiple initiatives around mental health and well-being, be it differentiated and innovative product propositions, services or partnerships to support customers,” adds Ruchika Varma. With influencers and campaigns that unabashedly talk about mental health, tools that help people analyze their mental and physical health status, and inclusive health insurance covers such as Total Health, Future Generali hopes to spark a change in the mindset of people and help them address the elephant in the room.

    To know more about this cover, click here.