Tag: lifestyle

Turn Heads

• A distinctive silhouette, a powerful long hood with short overhangs for exceptional approach and departure angles, make it a timeless, iconic design.
• Majestic on-road presence with an unmissable styling making it ‘THE’ SUV.

Don’t Just Ride, Glide

• Introducing Mahindra’s All-New M_GLYDE Platform: Engineered for a smooth ride and precise handling, ensuring class-leading dynamics on and off the road.
• Refined Drive: Features WATT’s Link suspension, advanced shock absorbers, and First-in-Segment Hydraulic Rebound Stopper (HRS) for a controlled, responsive experience.
• World-Class NVH: Designed to deliver world-class NVH levels for a premium and quiet in-vehicle experience.

Power On

• Dynamic Engine Options: G20 TGDI mStallion and D22 mHawk producing Max. Torque of 380 Nm and 370 Nm respectively.
• Refined Transmission: Available with 6-speed manual and 6-speed AISIN torque converter automatic transmission for versatile driving
• Advanced Safety: 35+ standard safety features, Level 2 ADAS, comprehensive ESP package, engineered to meet highest B-NCAP safety rating

Get Off The Tar

• India’s First Crawl Smart Assist and IntelliTurn: Conquers tough terrains and tight turns with ease for superior off-road maneuverability.
• Technological Advancements: Gen II Adventure statistics display, Compass, Roll & Pitch Altimeter along with Drive modes (Zip & Zoom), 4XPLOR Terrain Modes (Snow, Sand & Mud)

Rock The Luxe Life 

• Luxurious Space: Offering best-in-class cabin roominess, wheelbase of 2850 mm, huge and a versatile boot space of 644 litre.
• Expansive Panoramic Skyroof™: Provides a wide open-air view, enhancing the sense of space in every drive.
• Uninterrupted Excitement: The Harman Kardon 9-speaker system with QuantumLogic, Twin HD screens: 26.03 cm infotainment and 26.03 cm full digital cluster and class-leading 80+ features with Adrenox, Ventilated and Powered Seats, 360 degree surround view system with blind view monitoring

Kochi (Kerala) [India], August 16: Mahindra & Mahindra Ltd., India’s leading SUV manufacturer, proudly presents Thar ROXX – ‘THE’ SUV, a category disruptor set to break norms and redefine the SUV landscape in the country. With a starting price of ₹ 12.99 Lakh, the Thar ROXX embodies the Mahindra boldness and unconventional spirit. Designed and engineered to turn heads and deliver a refined drive and powerful yet safe performance, the Thar ROXX conquers all terrains while offering an array of luxurious features.

Built on Mahindra’s All-New M_GLYDE platform, the Thar ROXX delivers an exceptionally smooth ride with crisp handling and class leading dynamics. It effortlessly blends Thar’s outdoor DNA with modern sophistication, offering a premium SUV experience that caters to those who demand the finest in every aspect of their lives.

The Thar ROXX has been rigorously tested in extreme conditions across diverse terrains and altitudes, including the scorching sand dunes of the Thar desert at +50°C, the high altitudes of Umling La, tricky muddy surfaces in Coorg and the freezing cold of -20°C in Kaza. This extensive testing guarantees that the Thar ROXX is a robust and reliable choice for the Global Indian – people who are Indian at heart but have a global mindset.

Mr. Veejay Nakra, President – Automotive Division, Mahindra & Mahindra Ltd., said, “The Thar brand has always been a cultural phenomenon, symbolizing freedom and a strong sense of community. Building on this legacy, the Thar ROXX is ‘THE’ SUV, seamlessly combining head-turning design, a refined drive, powerful performance, superior off-roading capability, ultimate safety, luxurious space, and advanced technology. With Thar ROXX, we’re not just elevating the SUV experience—we’re setting our sights on making the Thar brand the No. 1 SUV (>12.5 Lakh segment) by volume within the next 3 to 5 years.”

R Velusamy, President, Automotive Technology and Product Development, Mahindra & Mahindra Ltd., said, “Thar ROXX represents a new era of refined body-on-frame SUVs, built on our all-new M_GLYDE platform. This cutting-edge platform, enables us to deliver the best of both worlds – blending refined urban sophistication typically found in monocoque SUVs like the XUV700 with unparalleled, tech-enabled off-road capabilities. With standout features such as a panoramic SkyroofTM, advanced Level 2 ADAS, and Harman Kardon branded audio, the Thar ROXX redefines the ownership experience, setting new benchmarks in luxury and safety.”

Bookings for the Thar ROXX will open online and at Mahindra dealerships from Oct 03, 2024, and Test Drives will start from Sept 14, 2024. Deliveries will commence this dussehra, ensuring customers can enjoy their new Mahindra SUV as soon as possible.

Designed at the Mahindra India Design Studio (MIDS) in Mumbai, engineered at the Mahindra Research Valley (MRV) near Chennai, and developed and tested at the Mahindra SUV Proving Track (MSPT), the Thar ROXX is built at Mahindra’s advanced facility in Nashik. This SUV embodies the expertise and innovation of Mahindra’s global design and engineering teams.

Thar ROXX Variant-wise Pricing in Lakh (Ex-Showroom)

Variant	G20	G20	D22	D22	D22	D22
	MT	AT	MT	AT	MT	AT
	RWD	RWD	RWD	RWD	4WD	4WD
MX1	₹ 12.99	NA	₹ 13.99	NA	NA	NA
MX3	NA	₹ 14.99	₹ 15.99	₹ 17.49	NA	NA
AX3L	NA	NA	₹ 16.99	NA	NA	NA
MX5	₹ 16.49	₹ 17.99	₹ 16.99	₹ 18.49	#	NA
AX5L	NA	NA	NA	₹ 18.99	NA	#
AX7L	NA	₹ 19.99	₹ 18.99	₹ 20.49	#	#

#: To be announced at a later

Annexure 1

More about the Thar ROXX

Turn Heads

The Thar ROXX’s majestic on road presence draws inspiration from the great outdoors to create a vehicle that truly impresses.

• The design features a bold front grille paired with Bi-LED projector headlamps and C-shaped DRLs, ensuring superior visibility in all conditions.
• Its classic silhouette, characterised by a long hood, upright cabin, and short overhangs for exceptional approach and departure angles, upholds the iconic Thar design, marrying timeless aesthetics with modern execution.
• Angular wheel arches, rugged cladding, and R19 alloy wheels with 255/60 All Terrain tyres highlight the robust road presence.
• Signature side-hinged split rear tailgate with an externally-mounted spare wheel enhances practicality while maintaining a rugged appeal.
• The interior boasts an ivory ambiance with leatherette trims and soft-touch materials; the leather-wrapped dashboard, complemented by piano black and metallic finishes and ambient footwell lighting.
• Durable design elements, including low-gloss treatments on AC vents, sturdy dashboard sections, and a leather-wrapped steering wheel and gear lever.
• Available in a palette of seven striking colors—Deep Forest, Everest White, Tango Red, Battleship Grey, Nebula Blue, Burnt Sienna, and Stealth Black

Don’t Just Ride, Glide

Marrying on-road elegance with exceptional off-road prowess, the Thar ROXX is engineered for refined drive across terrains.

• Built on Mahindra’s all-new M_GLYDE platform, the Thar ROXX offers a refined ride and precise handling, delivering class-leading dynamics.
• Features WATT’s Link suspension, advanced shock absorbers with MTV-CL and Frequency Dependent Damping (FDD) technology, and a first-in-category Hydraulic Rebound Stopper (HRS) to enhance ride quality.
• A flat floor design in the second row ensures increased comfort for all passengers.
• Meticulous engineering achieves world-class NVH (Noise, Vibration, and Harshness) levels, ensuring a quiet and refined driving experience.

Power On

Experience unmatched performance and power with the Thar ROXX on every journey.

• Dynamic engine options include the G20 TGDI mStallion and D22 mHawk engines, delivering best-in-class torque of 380 Nm and 370 Nm respectively for strong, reliable performance.
• Versatile transmission choices encompass a 6-speed manual and a 6-speed AISIN torque converter automatic, ensuring seamless shifts and impressive acceleration.

Specification	Petrol Engine – All-New 2.0 L mStallion TGDi	Diesel Engine 2.2 L mHawk
Max Power	130 kW @ 5000 r/min	128.6 kW @ 3500 r/min
Max Torque	380 Nm @ 1750-3000 r/min	370 Nm @ 1500-3000 r/min
Transmission	6-Speed Manual/Automatic (Aisin)	6-Speed Manual/Automatic (Aisin)

Advanced Safety

• Engineered to achieve the highest B-NCAP safety rating, Thar ROXX offers best-in-class crash performance.
• Comes standard with 6 airbags, 3-point seat belts and seat-belt reminder for all seats along with passenger airbag on/off for child safety, ISO-FIX child seats with top-tether, among others, providing comprehensive protection for all occupants.
• L2 ADAS (1R1V) suite with 10 features including Automatic Emergency Braking (AEB), 360-degree surround view system with blind view monitor, adaptive cruise control which adds to the safety, comfort and convenience.
• The Tyre Pressure Monitoring System (TPMS) and Tyre Direction Monitoring System (TDMS) add an extra layer of safety.
• Equipped with Electronic Stability Program (ESP) 9.3 system with BLD (Brake locking differential).
• The dynamic safety functions Vehicle Dynamics Control (VDC), Traction Control System (TCS) and Roll Over Mitigation (ROM) further builds confidence.

Get Off The Tar

Designed to dominate the toughest terrains, the Thar ROXX stands as a true off-road legend.

• The 4Xplor System provides superior traction through Electronic Locking Differentials, making challenging terrains feel effortless.
• India’s first Crawl Smart Assist which offers precise low-speed control combined with IntelliTurn that enables effortless tight turns, enhancing maneuverability in challenging environments
• Boasting best-in-class approach, departure, and ramp-over angles, along with a 650 mm water-wading depth, the Thar ROXX is prepared for any adventure.
• Gen II Adventure statistics display, Compass, Roll & Pitch Altimeter along with Drive modes (Zip & Zoom).
• Terrain Modes (4×4) – 4XPLOR (Snow, Sand & Mud) and Terrain Assist (RWD) – XPLOR (Snow, Sand & Mud) further adds to the the lengendary capability.

Approach Angle	Departure Angle	Ramp Over Angle	Water Wading Depth (mm)
41.7°	36.1°	23.9°	650

Rock The Luxe Life 

Seamlessly blending luxury with advanced technology, the Thar ROXX offers a premium driving experience.

• The interior features an ivory ambiance, leatherette trims, and soft-touch materials that exude sophistication. The leather-wrapped dashboard, enhanced by contrast stitching, piano black, and metallic finishes, adds a touch of elegance and durability.
• Ventilated front seats ensure comfort in all weather conditions, while the ergonomically designed seating layout provides excellent support for both the driver and passenger.
• Ambient lighting in the footwell throughout the cabin creates a relaxed atmosphere.
• Practical storage options, including large door pockets, center console storage, and cup holders, ensure that every journey is comfortable and clutter-free
• With the largest boot space in its segment of 644 litres upto roof, the Thar ROXX ensures that you have ample room to carry all your gear, whether for a weekend getaway or an extended adventure
• An expansive Panoramic Skyroof™ provides a stunning open-air experience, enhancing the sense of space and connection with the surroundings.
• Twin 26.03 cm HD screens, comprising a digital instrument cluster and an infotainment system, keep drivers connected and informed at all times.
• Harman Kardon 9-speaker system with QuantumLogic surround, Bass enhancer, and a 6-mode audio settings amplifier delivers an exceptional in-cabin audio experience.
• Adrenox connectivity with 80+ features, including Alexa integration and wireless Android Auto & Apple CarPlay, ensures seamless connectivity and convenience.
• Wireless CarPlay & Android Auto, Wireless charging and 65W USB-C charging point allows effortless connectivity.

Overall Length	Overall Width	Overall Height	Wheelbase	Couple Distance	Headroom (1st  row)	Headroom (2nd row)	Leg Room 1st row	Leg Room 2nd row	Hip room 1st row	Hip room 2nd row
4428	1870	1923	2850	823	1060*	1032*	1047	930	1354	1343

*Metal Roof; All measurements in mm.

Annexure 2

Variants and top features

MX1	MX3	MX5	AX7L
·         LED Projectors Headlamps ·         LED Tail Lamps ·         R18 Steel Wheels ·         6 Airbags ·         Electronic Stability Program (ESP) with BLD (Brake locking differential) ·         Seat belt reminder for all passengers ·         3-points seat belt for all passengers ·         Touchscreen Infotainment (26.03 cm) ·         Push Button Start ·         Electric Power Steering ·         Engine Start/Stop ·         Steering Mounted Controls ·         Tyre Direction Monitoring System ·         Watt’s Link Suspension ·         FDD (Frequency Dependent Damping) ·         60:40 split rear seat ·         Rear AC vents ·         Premium Embossed Fabric Upholstery ·         Front Sliding armrest ·         Driver Seat Height Adjust ·         Analogue Dials with MID cluster ·         4 speakers ·         Power window: Front & Rear ·         12 V socket ·         Rear USB-C Port ·         Remote central locking ·         Height Adjustable Seat Belts Front ·         A & B Pillar Entry Assist Handle ·         Luggage net hooks in boot space ·         Sunglass Holder ·         LED turn indicator on fender ·         Lead me, Follow me Home function in Headlamps ·         Side Footstep ·         ISOFIX	·         In addition to features of MX1 ·         26.03 cm (10.25“) HD Infotainment ·         Wireless Android Auto & Wired Apple Car Play ·         Gen II Adventure statistics ·         Drive Modes: Zip, Zoom ·         Selectable Terrain Modes:  Snow, Sand, Mud ·         Cruise Control ·         Auto Dimming IRVM ·         Wireless Charger ·         Reverse Camera ·         Rear wiper & wash ·         Electric adjust ORVM ·         Rear armrest with cup holder ·         Front USB Port  – 2 Nos.      ( C type 15W  + A type Data port ) ·         Rear defogger ·         Driver Power Window One Touch Up/Down ·         Spare wheel cover	·         In addition to features of MX3 ·         Single Pane Sunroof ·         R18 Diamond Cut Alloy Wheels ·         ELD-Electric Locking Differential (Only 4×4 Variants) ·         Acoustic Windshield ·         LED Daytime Running Lamps ·         LED Front Fog Lamps ·         Footwell Lighting ·         Tyre pressure monitoring system ·         Leatherette Seats ·         Leather Wrapped steering ·         Auto headlamp ·         Auto wiper ·         Front Park Sensors ·         2 Tweeters	·         In addition to features of MX5 ·         Panoramic Sunroof ·         R19 Diamond Cut Alloy Wheels ·         Level 2 ADAS ·         Twin HD 26.03 cm Infotainment & 26.03 cm Digital Cluster screen ·         Harman Kardon (TM) Quantum Logic premium audio -9 Speaker system ·         Adrenox Connect with built-in Alexa ·         Leatherette Wrap on Door Trims + IP ·         6 Way Powered driver seat ·         Front Ventilated Seats ·         Surround view camera with Blind view monitor ·         Power fold ORVM ·         Electric Park Brake with Auto Hold ·         CrawlSmart (Only 4×4 AT variants) ·         Intelliturn (Only 4×4 AT variants) ·         Wireless Android Auto & Wireless Apple Car Play ·         Front Camera ·         Fully Automatic Temperature Control ·         Cooled Glove box ·         Front USB Port – 2 Nos. (C type 65W + A type Data port)
	AX3L	AX5L
	·         In addition to features of MX3 ·         Level 2 ADAS ·         Electric Park Brake with Auto Hold ·         Twin HD 26.03 cm Infotainment & 26.03 cm Digital Cluster screen ·         Adrenox Connect with built-in Alexa ·         DTS sound staging ·         Wireless Android Auto & Wireless Apple Car Play ·         Fully Automatic Temperature Control ·         Front USB Port – 2 Nos. (C type 65W + A type Data port) ·         Acoustic Windshield ·         Auto headlamp ·         Auto wiper	·         In addition to features of MX5 ·         Level 2 ADAS ·         Electric Park Brake with Auto Hold ·         Twin HD 26.03 cm Infotainment & 26.03 cm Digital Cluster screen ·         Adrenox Connect with built-in Alexa ·         DTS sound staging ·         CrawlSmart (Only 4×4 AT variants) ·         Intelliturn (Only 4×4 AT variants) ·         Wireless Android Auto & Wireless Apple Car Play ·         Fully Automatic Temperature Control ·         Front USB Port – 2 Nos. (C type 65W + A type Data port)

Social Media Addresses for Thar ROXX: 

Brand website: https://auto.mahindra.com/thar-ROXX.html

• Instagram: @mahindrathar
• Facebook: @mahindrathar
• Twitter: @Mahindra_Thar
• YouTube: @TharMahindra
• Hashtags: #TharROXX #THESUV #ExploreTheImpossible

About Mahindra 

Founded in 1945, the Mahindra Group is one of the largest and most admired multinational federation of companies with 260000 employees in over 100 countries. It enjoys a leadership position in farm equipment, utility SUVs, information technology and financial services in India and is the world’s largest tractor company by volume. It has a strong presence in renewable energy, agriculture, logistics, hospitality, and real estate.

The Mahindra Group has a clear focus on leading ESG globally, enabling rural prosperity and enhancing urban living, with a goal to drive positive change in the lives of communities and stakeholders to enable them to Rise.

Learn more about Mahindra on www.mahindra.com / Twitter and Facebook: @MahindraRise/ For updates subscribe to https://www.mahindra.com/news-room.

Media contact information

• Neha Anand
• Head, Global Brand and Marketing Communication, Automotive Division
• Email – anand.neha@mahindra.com
• You can also write to us on: automediaenquiries@mahindra.com

Bengaluru August 16: Childhood obesity has rapidly become one of the most significant public health challenges of the 21st century, particularly in developing countries like India. With changing lifestyles, urbanization, and shifts in dietary patterns, the prevalence of childhood obesity in India is rising at an alarming rate. This epidemic poses severe risks to the health and well-being of children, leading to long-term consequences that extend into adulthood. In this article, we will explore the causes, consequences, and prevention strategies for childhood obesity, providing clear guidelines for parents, healthcare workers, and educators.

Understanding Childhood Obesity:

Childhood obesity is defined as an excessive accumulation of body fat that poses a risk to a child’s health. It is commonly assessed using the Body Mass Index (BMI), which is adjusted for a child’s age and sex. According to the World Health Organization (WHO), a child is considered overweight if their BMI is above the 85th percentile for their age group and obese if it is above the 95th percentile.

In India, the prevalence of childhood obesity has been increasing steadily over the past few decades. A study published in the Indian Journal of Medical Research found that the prevalence of obesity in children aged 5-19 years was around 19.3% in urban areas. The situation is no longer confined to affluent urban populations but is also spreading to rural areas, signaling a nationwide health crisis.

Causes of Childhood Obesity:

The rise in childhood obesity is attributed to a combination of genetic, behavioral, and environmental factors:

1. Dietary Habits: One of the most significant contributors to childhood obesity is the shift towards high-calorie, low-nutrient foods. The consumption of fast food, sugary beverages, and processed snacks has increased dramatically in India. These foods are often high in fats, sugars, and salt, leading to excessive calorie intake. Additionally, portion sizes have increased, contributing to higher energy intake.

2. Physical Inactivity: With the advent of technology, children are spending more time in sedentary activities such as watching television, playing video games, and using computers and smartphones. The reduction in physical activity, coupled with a decrease in outdoor play, has led to lower energy expenditure, further exacerbating the problem.

3. Urbanization and Environmental Factors: Urbanization has led to changes in lifestyle, with reduced opportunities for physical activity and increased availability of unhealthy foods. In many urban areas, there is a lack of safe spaces for children to play, and the emphasis on academic achievement often reduces time allocated for physical education in schools.

4. Genetic Factors: While genetics play a role in an individual’s susceptibility to obesity, the rapid increase in childhood obesity cannot be explained by genetics alone. However, children with obese parents are more likely to become obese themselves, due to both genetic predispositions and shared environmental factors.

5. Socioeconomic Factors: Interestingly, obesity is not just a problem of affluence. In India, there is a paradox where both undernutrition and overnutrition exist simultaneously. In some cases, the availability of cheap, calorie-dense foods and lack of education about healthy eating contribute to higher obesity rates in lower-income families.

Consequences of Childhood Obesity:

The consequences of childhood obesity are far-reaching and affect nearly every aspect of a child’s life:

1. Physical Health Risks: Childhood obesity is associated with a higher risk of developing chronic conditions such as type 2 diabetes, hypertension, dyslipidemia (abnormal cholesterol levels), and non-alcoholic fatty liver disease. Additionally, obese children are more likely to suffer from orthopedic problems, such as joint pain and fractures, as well as respiratory issues like asthma and sleep apnea. 

2. Psychological Impact: Obese children often face social stigma, bullying, and discrimination, which can lead to low self-esteem, depression, and anxiety. These psychological effects can impact academic performance and social interactions, further affecting a child’s overall development.

3. Long-term Health Consequences: Obesity in childhood is a strong predictor of obesity in adulthood. Adults who were obese as children are at a higher risk of developing cardiovascular diseases, certain types of cancer, and metabolic syndrome. This not only reduces life expectancy but also places a significant burden on the healthcare system.

 Prevention and Management of Childhood Obesity

Preventing and managing childhood obesity requires a multifaceted approach involving parents, schools, healthcare providers, and policymakers:

1. Healthy Dietary Habits:

• Balanced Diet: Encourage a balanced diet rich in fruits, vegetables, whole grains, lean proteins, and healthy fats. Limiting the intake of sugary drinks, fast food, and processed snacks is crucial.
• Portion Control: Educate children about portion sizes and the importance of eating until they are satisfied, not full. Parents can set a good example by serving appropriate portion sizes and avoiding the use of food as a reward or punishment.
• Home-Cooked Meals: Promoting the consumption of home-cooked meals made from fresh ingredients can help reduce the intake of unhealthy, calorie-dense foods. Involving children in meal planning and preparation can also encourage healthier eating habits.

2. Promoting Physical Activity:

• Daily Exercise: Children should engage in at least 60 minutes of moderate to vigorous physical activity daily. This can include activities like cycling, swimming, dancing, or playing sports.
• Limit Screen Time: Limiting screen time to less than two hours a day can help reduce sedentary behavior. Encourage children to take breaks from screens and engage in physical activities instead.
• Active Play: Encourage outdoor play and participation in sports. Schools should provide adequate time for physical education and encourage active participation in extracurricular activities.

3. Creating Supportive Environments:

• School Involvement: Schools play a critical role in preventing childhood obesity by promoting healthy eating and physical activity. Schools can implement programs that provide healthy meals, integrate nutrition education into the curriculum, and ensure regular physical activity.
• Community Engagement: Communities can support childhood obesity prevention by creating safe spaces for physical activity, such as parks and playgrounds. Local governments can also regulate the marketing of unhealthy foods to children and promote access to healthy, affordable food options.

4. Healthcare Provider’s Role:

• Regular Monitoring: Pediatricians should regularly monitor a child’s growth patterns, including BMI, and provide guidance on maintaining a healthy weight. Early identification of obesity can lead to timely intervention and prevent the development of obesity-related complications.
• Counseling: Healthcare providers should offer counseling to families on healthy lifestyle choices, including diet and exercise. They can also provide support for behavior change and, if necessary, refer families to specialists in nutrition or physical activity.

5. Policy Interventions:

• Government Initiatives: Policymakers can implement regulations to limit the availability of unhealthy foods in schools, promote public health campaigns, and encourage food manufacturers to reformulate products to reduce sugar, salt, and fat content.
• Public Awareness Campaigns: National campaigns aimed at raising awareness about the risks of childhood obesity and the importance of healthy lifestyle choices can help change public perceptions and behaviors.

Conclusion:

Childhood obesity is a growing epidemic in India, with serious implications for the health and well-being of future generations. Addressing this issue requires a comprehensive approach that involves parents, educators, healthcare providers, and policymakers working together to promote healthy eating, physical activity, and supportive environments for children. By taking proactive steps to prevent and manage childhood obesity, we can help ensure that children grow up healthy, active, and ready to lead productive lives.

New Delhi [India], August 16: We are Bridging Dreams and Skills with Cleopatra’s Cutting-Edge Beauty and Make Up Courses”, informed Richa Agarwal, Founder, Cleopatra Beauty Academy and Chain of Cleopatra Salon & makeovers during a recent media briefing. Cleopatra Beauty Academy, a leading institution in the beauty and makeup education sector, proudly announced its latest initiative during a media briefing in Chandigarh.Sector 9, Cleopatra.

The Academy is expanding its course offerings and extending its reach beyond Chandigarh to prominent cities such as Zirakpur, Panchkula, Mohali, Peermuchalla, Patiala, and Jaipur. Spearheaded by the visionary Richa Agarwal, this expansion aims to make high-caliber beauty education accessible to a broader audience of aspiring professionals.

During the media briefing, Richa Agarwal, the dynamic force behind Cleopatra Beauty Academy, elaborated on the newly introduced courses. “At Cleopatra Beauty Academy, we have curated an extensive range of programs that cover all facets of the beauty and makeup industry. Our offerings now include Professional Makeup Artist, Bridal Fashion and Portfolio Makeup Artist, Advanced Hairstyling, Nail Technician, Integrated Cosmetology, Advanced Non-Invasive Cosmetology, Hairdressing and Styling, Advanced Diplomas in Hairdressing and Beauty Therapy, Spa Therapy, Permanent Makeup, Eyelash Extension, and Prosthetics Makeup. Each course is meticulously designed to equip students with the skills and knowledge essential for success in this ever-evolving field,” she stated during the briefing.

The Academy’s commitment to excellence is reflected in its unique course features. As Agarwal highlighted, “Our programs stand out for several reasons. They are government-approved and align with the National Skill Qualification Framework (NSQF). We blend theoretical instruction with practical, hands-on experience, including internships at our luxury salons. We also offer these programs at affordable fees, along with robust placement support. Our small class sizes and personalized learning approach ensure each student receives individual attention.

The Academy boasts state-of-the-art facilities, including specialized classrooms, hair and skin labs, makeup labs, manicure and pedicure stations, and computer labs for online training. “Our faculty includes industry veterans and international experts who conduct workshops, ensuring that our students receive the highest quality education and training,” Agarwal informed.

Accessibility remains a cornerstone of Cleopatra Beauty Academy’s mission. Agarwal emphasized, “We are committed to offering online and distance learning options that match the curriculum and certification standards of our on-site programs. This ensures that quality education is available to everyone. Additionally, we provide financial assistance and scholarships to economically disadvantaged students, helping them pursue their dreams.”

Success stories from the Academy’s alumni are a testament to its impact. “Many of our students from underprivileged backgrounds have transformed their lives through our programs. Our dedication to providing world-class, career-focused training has empowered them with the skills and confidence needed to thrive in their careers,” shared Agarwal.

Cleopatra Beauty Academy’s courses are further validated by government certification. “Our programs are government-approved and NSQF-compliant, which requires adherence to strict standards. This certification not only boosts the credibility of our courses but also enhances the employability of our graduates. Employers prefer our certified students due to the comprehensive and practical training they receive,” Agarwal affirmed.

The Academy also provides extensive placement support to its graduates. “We assist our graduates in securing top positions across various sectors, including salons, spas, skin clinics, the film industry, social media, photography, fashion, retail, and entertainment. We take great pride in our students’ achievements and are committed to supporting their career growth,” Agarwal concluded.

Cleopatra Academy is Affiliated with the Beauty & Wellness Sector Skill Council (BWSSC) and the National Skill Development Corporation (NSDC), Cleopatra Beauty Academy ensures that its courses meet the highest industry standards, providing students with unparalleled career advancement opportunities.

Surat (Gujarat) [India], August 15: Citroén India proudly announces bookings for India’s first mainstream SUV coupé- The Basalt that offers customers the best of both worlds, combining the Bold attitude of an SUV with the elegant silhouette, refinement and spaciousness of a coupé. The Citroén Basalt packs an unparalleled driving experience and is based on four key pillars — Bold Design, Intuitive Tech, Advanced Comfort and Safety Plus. The SUV coupé is now available at an exclusive introductory starting price of INR 7.99 Lakh; this special pricing is valid for all bookings with deliveries till 31st October 2024.

Announcing the new Citroén Basalt, Shailesh Hazela, CEO and Managing Director of Stellantis India, said, “As a company that instinctively prioritizes the comfort and well-being of our customers, we are thrilled to introduce India’s first mainstream SUV coupé. Our vision is clear, to provide an accessible and sophisticated alternative in the rapidly growing midsized and compact SUV market. The Basalt embodies modern, distinctive SUV design, delivering unparalleled comfort, advanced technology, top-tier safety, and exceptional value that Citroén is renowned for. Moreover, it offers the spaciousness and versatile elegance of a coupé, setting a new benchmark in automotive excellence.”

Shishir Mishra, Brand Director Citroén India, added, “Ushering a new era of SUV coupés in India, the all-new Basalt has been carefully crafted to provide a driving experience once reserved for luxury segments, now accessible to a wider audience. With its sleek lines, refined materials, and focus on the driving experience, the Basalt offers a perfect blend of style, comfort, and performance —A true reflection of our French DNA. We’re confident that the Basalt will earn a special place in the hearts and homes of our customers and further strengthen Citroén’s foothold in the Indian market.”

Bold Design

The Citroén Basalt captivates with its bold proportions and smooth, flowing lines, conveying a constant sense of motion. Its seamless roofline and expansive tailgate enhance accessibility while preserving the sleek coupé silhouette. Elegant color accents near the rear windows and front bumper add a sophisticated touch, perfectly aligning with Citroén’s distinctive design DNA.

The Basalt’s assertive front end features Citroén’s signature rounded design, with a high, horizontal bonnet marked by concave indentations. Trademark chrome chevrons stretch across the width of the body, seamlessly integrating with Citroén’s LED Vision Projector lighting technology to enhance the Basalt’s high-tech credentials and ensure maximum visibility. The Y-shaped LED daytime running lights further emphasize the bonnet’s clamshell design, adding to its striking presence.

Intuitive Tech

The Citroén Basalt is well equipped with technology features designed for modern drivers. At its core is the 26 cm Citroén Connect in-Vehicle Infotainment (IVI) system, offering seamless Wireless Android Auto and Apple CarPlay integration. Complementing this is the 17.7 cm Intelli-Smart Driver Information System, ensuring that essential driving data is always within easy reach.

For added convenience, the Basalt includes 3 USB ports and a 15-watt Smart Wireless Charger, ensuring your devices stay powered and secure. The MyCitroén Connect feature offers 40 smart features, including remote start/ stop, precooling and intrusion alerts, keeping the occupants connected with the Basalt at all times.

Advanced Comfort

The Citroén Basalt redefines comfort and serenity in its segment, featuring a class-leading wheelbase of 2651 mm. This results in one of the largest cabin spaces available, with generous legroom of up to 980 mm for second-row passengers. Enhancing long-drive comfort, the Basalt introduces a first-in-segment innovative ‘Smart Tilt Cushion’ that offers enhanced thigh support adjustment up to 87 mm.

The Advanced Comfort headrest, another first in its segment, provides rear passengers with lateral head support for a more relaxing ride. All models come standard with Citroén’s Advanced Comfort Suspension and Advanced Comfort seats, delivering a smooth ‘Flying Carpet’-like ride that Citroén is renowned for.

To ensure all occupants remain comfortable, even in extreme weather conditions, the Basalt is equipped with a Tropicalized Auto Climate Control system, offering best-in-class cooling. Rear seat passengers can easily control airflow through vents located in the rear of the centre console, ensuring a pleasant journey for everyone.

Safety Plus

The Citroén Basalt sets a new benchmark in safety with over 40+ active and passive safety features as standard. Its intelligently designed body structure, utilizing high-strength steel, Advanced High Strength Steel (AHSS), and Ultra High Strength Steel (UHSS), ensures optimal protection by efficiently managing front and side impacts and minimizing cabin intrusion.

Enhancing its safety credentials, the Basalt boasts of advanced features such as 6 airbags, Electronic Stability Program (ESP), Hill Hold Control, Tyre Pressure Monitoring System (TPMS), Engine Stop/ Start technology, and ISOFIX child seat anchors as standard across variants. These features work in harmony to provide a secure and confident driving experience, making safety a top priority for every journey.

Performance

The Citroén Basalt stands out with its globally acclaimed, award-winning engine options. It features the advanced I .2 L Gen 3 PURETECH 110 turbo and PURE TECH 82 engines, delivering up to I I Ops and 205Nm of torque. Drivers can choose between 5M T, 6M T, and 6AT configurations, ensuring a versatile and dynamic driving experience.

Designed to conquer tough roads, the Basalt offers an impressive ground clearance of 180 mm, making it adept at handling challenging terrains with ease.

Citroen’s Legacy of Innovation

Citroén has a storied history of automotive innovation, from pioneering front-wheel-drive technology with the Traction Avant in 1931 to setting new benchmarks in ride comfort with advanced suspension systems. The Basalt embodies this legacy, reflecting Citroén’s commitment to pushing the boundaries of design and technology. Traditionally, coupés have been associated with the luxury segment, the Basalt SUV coupé addresses the demand for a mainstream vehicle that merges the sporty appeal of a coupé with the versatility of an SUV.

Bookings Open

The Citroén Basalt will be available in five striking monotone colors: Garnet Red, Cosmo Blue, Polar White, Platinum Grey and Steel Grey. For an added touch of style, a black dual-tone roof option is offered with Polar White and Garnet Red.

To allow customers to personalize their Basalt, over 70 accessories are available. With an introductory price starting at INR 7.99 Lakh, deliveries are set to begin in September 2024.

Customers can secure their Basalt with a booking amount of INR 11,001 at La Maison Citroén showrooms nationwide or online through the Citroén India website www.Citroén.in.

Citroén

Since 1919, Citroén has been creating automobiles, technologies, and mobility solutions to respond to charyes in society. A brand of boldness and innovation, Citroen places peace of mind and well-being at the heart of its customer experience and otters a wide range of models, from the distinctive Ami, an electric mobility object designed for the city, to saloons, SUVs, and commercial vehicles, most of which are available in electric or rechargeable hybrid versions. A pioneer brand in the services and attention paid to its private and professional customers, Citroén is present in 101 countries and has a network of 6,200 points of sale and service throughout the world.

New Delhi [India], August 15: In the vast landscape of fashion brands, there exists a gem that stands out for its innovation, sustainability, and design – Bombay Trooper. For those who are yet to discover the essence of this brand, allow us to take you on a journey through the world of Bombay Trooper, where creativity meets functionality and comfort intertwines with style.

“Bombay Trooper is way beyond clothing; we are a lifestyle brand that celebrates travel, adventure, exploration, being outdoors, and doing all of those with a sense of responsibility towards the planet and the environment. This new collection we launched is aimed at bringing never-before-seen designs, functional basics, and sustainable alternatives. We launched a collection of really swanky designer bags that are upcycled from canvas fabric salvaged from military tents and trucks. We have tees, shirts, and shorts recycled from PET bottles. Then there’s an outdoor and activewear collection in never-before-seen designs that is absolutely essential for any traveller. And our primary category, Hoppers, keeps growing, with 150+ styles launched in various prints, fabrics, and textures. We recently launched our Plastic Neutrality Program, which offsets the weight of all synthetic goods we sell by removing an equivalent amount of plastic waste from the ocean. With this 10-year makeover, we have finally created the brand and catalog that shows our evolution across design, values, and ambition,” says the founder of Bombay Trooper, Jugal Mistry.

Bombay Trooper started as a bold adventure back in 2013 as one of the early D2C brands selling exclusively on their website bombaytrooper.com. Over the last decade, they’ve been many things, from pioneering the Print On Demand model as a T-shirt company to crafting innovative travel apparel from recycled plastics. The things that remained constant were their enthusiasm for good design, insatiable curiosity, and unyielding hunger for innovation. From quirky prints to off-beat backpack designs, Bombay Trooper captured the hearts of fashion enthusiasts and wanderers alike. To celebrate its 10-year mark, they have redesigned its logo to a slick, matured version of itself; it revamped its online website with striking visuals of travel and outdoors; and launched new categories across various verticals.

One of the brand’s flagship offerings is its range of Hoppers – The Everywhere Bottomwear. Known for their one-size-fits-all versatility and breathable comfort, Hoppers have been the go-to multi-purpose pants that come in various fabrics such as light cotton, denim, quick dry, corduroy, and more. Designed for those who crave comfort without compromising on style, Hoppers redefine the concept of pants. Whether you’re travelling, practising yoga, hitting the gym, or simply lounging at home, there’s a perfect pair of Hoppers designed to fit your vibe.

But Bombay Trooper doesn’t stop there. The brand’s lineup boasts an array of products that cater to every landscape and weather throughout the year. From Polar Fleece Jackets that keep you warm in style to luxury linen-based Vacay Shirts inspired by the topography of land and sea, each piece has a look that stands out instantly from the regular fashion crowd. Their new range of Printed T-shirts has some remarkable illustrated artworks such as the Treks Of India series, Mountain Faces of the World, Indian National Park collection, Sketches of India (Landmarks) collection, conversation starters, and more.

The brand’s design prowess is seen not only in their clothing and backpacks but also in their one-off limited-edition design-experiment projects such as the Elements Of Nature Playing Cards: A deck of cards where each suit is reimagined to reflect elements from the natural world – Trees (Spades), Mountains (Diamonds), Clouds (Clubs), and Leaves (Hearts) – and comes packed in a luxurious travel carry case.

But Bombay Trooper isn’t just about products; it’s about a lifestyle. The brand’s Instagram as well as the blog, offer insights and musings on travel, nature, exploration, and overall showcasing their adventure spirit with an aim to bring together a community of like-minded individuals to celebrate this culture. “Our vision is to put an Indian brand on the global map of travel and outdoor clothing. With travel and travel-related spending reaching unprecedented levels year after year, a new generation of consumers is emerging—those who seek conscious, practical gear. Traditional fashion brands often lack functionality, while sports brands miss the mark on style and looks. At Bombay Trooper, we are bridging this gap,” says founder Jugal Mistry.

So, why choose Bombay Trooper? The answer is simple – because it’s more than just a brand; it’s a movement. It’s about embracing comfort without compromising on style. It’s about celebrating individuality and creativity. It’s about embarking on new adventures with confidence and ease. It’s about exploring the outdoors and nature while also giving back to the planet.

Contact:

• Bombay Trooper PR Team
• Email: pr@bombaytrooper.com
• Website: https://bombaytrooper.com

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New Delhi (India), August 12: The highly anticipated book, “The Tale of Technology: A Guide to Understanding Technology Business in the 21st Century,” authored by Amir Hussain, is set to be released on August 12, 2024. Published by Notion Press, this insightful non-fiction work provides an in-depth exploration of the intricate world of technology business, offering invaluable insights for a diverse audience.

Book Launch and Availability

“The Tale of Technology” will be available for world-wide distribution through online bookstores, including Amazon, Flipkart, Notion Press, Kindle, Kobo, and Google PlayStore, starting August 12, 2024. The book will be unveiled in New York on August 13, followed by a presentation on August 15 at an Annual International Conference in Chicago where the author, Amir Hussain, is a guest speaker at the event and will share key insights on modern day technology partnerships and programs from his book.

A Must-Read for the Digital Age

As technology continues to rapidly evolve, businesses and individuals alike must adapt to stay relevant. “The Tale of Technology” serves as an essential resource, bridging the gap between complex IT concepts and practical business strategies. It is designed to help readers navigate the challenges of the modern technological landscape, ensuring they remain competitive and informed.

Whether you’re an aspiring tech entrepreneur, a seasoned professional, or someone simply interested in the intersection of technology and business, this book provides the knowledge and tools needed to thrive. Amir Hussain’s deep understanding of global technology trends, coupled with his extensive industry experience, makes this book an indispensable guide for anyone looking to succeed in today’s tech-driven world.

About the Book

“The Tale of Technology” is a meticulously researched guide that offers readers a comprehensive journey through the evolving landscape of information technology. It examines current IT trends and explores emerging technologies poised to reshape the sector over the next decade. This book is an essential resource for:

• Aspiring Individuals: A foundational guide for those considering a career or business in the tech sector.
• Business Leaders: Recommended for leaders overseeing various functions within technology companies.
• Entrepreneurs: Valuable for those establishing and developing technology-focused businesses.
• Professionals: Beneficial for professionals contributing to different functions within an organization.
• Startups: Essential for those at the inception of their business journey within the technology industry.

Following the events in America, this much-anticipated book will continue its tour in the Middle East! Later this month, the book will be presented in Dubai at a special gathering of book lovers, technology and business enthusias. As part of the GCC tour, the author will visit various countries, holding exclusive reading and book signing sessions for avid readers and fans.

Author’s tour will conclude at the prestigious New Delhi World Book Fair 2025. Where, the author will be available to sign copies at this global platform. Book lovers, aspiring individuals, technology startups, and business enthusiasts are encouraged to secure their copies early. The first 100 orders will receive a personally signed copy from the author himself!

Don’t miss this unique opportunity to meet the author and delve into the fascinating world of technology and business. Mark your calendars and join the author for an unforgettable experience by reaching out to him personally at sfdc.amir@gmail.com

Conclusion

“The Tale of Technology” presents ten thought-provoking chapters that delve into the relationship between Information Technology and Business. From the origins of industrial revolutions to the complexities of today’s IT landscapes, this book is a curated guide for understanding the powerful interplay between these domains.

For more information or to purchase the book, visit online bookstores or contact the author directly at sfdc.amir@gmail.com for further inquiries.

• Connect with the Author on LinkedIn: LinkedIn
• Follow the Author on X: @author_hussain

Online Book Purchase Links:

1. Notion Press: https://notionpress.com/read/the-tale-of-technology
2. Amazon: https://amzn.in/d/eF0kx5C

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• Recording such events means sowing the seeds of hope in despair.
• The book is written by Kumar Rajeev Ranjan Singh.
• Generally, books that provide such technical learning are rarely available.” – Dr. Sandeep Kumar Sharma

New Delhi (India), August 12:  A discussion was organised at the Sahitya Akademi auditorium on the book ‘Woh 17 Din,’ written about the tunnel accident that occurred last year in Silkyara, Uttarakhand. Kumar Rajeev Ranjan Singh’s book ‘Woh 17 Din,’ which highlights the plight of the 41 workers trapped in the Silkyara tunnel accident, is extraordinary in many ways. Documenting such events means planting the seed of hope amid despair. In the world of books, there are generally few technical learning books available for the average reader. Kumar Rajeev Ranjan Singh has addressed this gap and done a commendable job. The book was crafted after extensive research and has done full justice to all aspects of the Silkyara tunnel accident. Writing about a historical tragedy in an engaging manner while maintaining the authenticity of the facts is one of the greatest challenges for any writer. This challenging task has been accomplished by Kumar Rajeev Ranjan Singh in his book “ Woh 17 Din”.

The discussion was attended by the book’s author Kumar Rajeev Ranjan, who is also the head of the India Centre for Policy Research and Development (ICPRD); Dr. Shivshankar Awasthi, General Secretary of the Authors Guild of India; Dr. Sandeep Kumar Sharma, senior writer, critic, and member of the Authors Guild of India; Sanjay Singh, senior journalist, writer, and defence expert;  Ajay Setia, senior journalist and former chairman of the Uttarakhand State Commission for Protection of Child Rights; Dr. NK Verma, Chairman of Diamond Books, and the book’s editor Amit Kumar, among others connected to the literary world. The event was conducted by Neva Singh. On this occasion, the National Advisor of ICPRD, Barkha Singh, Rakesh Sengar from BBA, and Advisor Group Captain Vishwajit Kumar (Retired) from ICPRF, among others, were present.

Kumar Rajeev Ranjan said “Writing this book was a significant challenge for me, and I want to take it to the very end of understanding within society. I would like to thank Honorable Prime Minister Narendra Modi, who kept a close eye on this incident and took personal interest in it and brought the workers trapped in the tunnel safely to their loved ones. He said that no matter how busy Modi ji was, he was keeping an eye on the happenings from moment to moment. Similarly, Uttarakhand Chief Minister Pushkar Singh Dhami ji was present at the accident site itself.  He used to talk to the workers to encourage them. Shri Singh said that recently Dhami ji had expressed his feelings on the release of this book by saying, That a film should be made on this subject so that the people of the world can know in detail about this successful rescue operation. This book is a successful rescue operation to save a life battling many storms.”

Senior writer Dr. Sandeep Kumar Sharma stated that “Understanding the pain of a writer’s creative process is something only a divine being can truly grasp. While reading this book, it feels like watching a movie unfold. The depiction of the 17 days of suffering endured by the labourers and their families is done remarkably well, capturing the essence of human emotions.”

Narendra Verma, Chairman of Diamonds Books said that “Kumar Rajeev Ranjan Singh’s book ‘Those 17 Days,’ which highlights the plight of the 41 workers trapped in the Silkyaar tunnel accident, is extraordinary in many ways. Documenting such events means planting the seed of hope amid despair. He said that our honourable Prime Minister, Mr. Narendra Modi, continuously sought updates on the situation from Chief Minister Mr. Pushkar Singh Dhami over the phone. Additionally, he spoke with engineers and very carefully ensured the rescue of the workers. He said that writing about a historical tragedy in an engaging manner while maintaining the authenticity of the facts is one of the greatest challenges for any writer. This challenging task has been accomplished by Kumar Rajeev Ranjan Singh, and he deserves to be praised for it.”

Dr. SS Awasthi said “A writer experiences the pain of creation. For us, a book is a part of life, a treasure trove of knowledge. We too feel the urge to engage in creative work. When we talk about books, the question arises, what makes a good book? A book should possess quality; it keeps an event alive, shows us how to navigate through challenges. We learn about the life of a labourer. The style of the book is crucial. Rajeev Ji often uses fiction in his books, weaving emotional stories. The words of a writer, when spoken through a book, reach the heart. Through this book, Rajeev Ji has depicted the struggles of labourers trapped for 17 days.”

Shri Sanjay Singh said “A book has many aspects, and the topic of this one—’17 days’—is particularly intriguing. A book is not just for the present but also for future generations. Kumar Rajeev Ranjan Ji has presented the entire event in a very engaging manner. A writer’s work is truly meaningful when the reader is captivated by it. The way Amit Kumar has edited it keeps the reader engaged till the end.”

Shri Ajay Setia said “Incorporating an event into literature is a significant task, and this book does just that—it’s a blend of both event and literature, proving that a writer can also be a journalist. This book reads like a novel, depicting things that connect the entire society, much like a letter. It also reminds us that we must not tamper with the environment.”

Shri Rakesh Sengar from BBA said “There is no official record of this tragedy, but Rajeev Ranjan Ji was inspired to write his first book about it. This book is not just a document; it will also impart preventive knowledge to children. It deserves to reach schools and colleges across North India.”

Group captain Vishwajit Kumar (Retired) said “How disaster-prone our country is, this book highlights that Uttarakhand and Himachal Pradesh are vulnerable areas. It should be presented in schools so that students understand that along with development, they must also be prepared to face disasters.”

Prashant Tiwari said “This book can help prepare the next generation by educating students about the fundamentals related to the environment.”

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Port Blair (Andaman & Nicobar Island) [India], August 12: The Sea Routes by TravlX offers discounts that will save some cash on a trip to Port Blair. Vishal Vincent, a travel enthusiast born and nurtured in the archipelago’s natural beauty, founded this company in 2023, and it is changing the way people experience this tropical paradise.

Drawing from his nine years of expertise in the Andaman tourism industry, Vishal has curated a range of exclusive promotional offers that cater to adventure-seekers and luxury-seekers alike. “I intend to make the Andaman Islands accessible to everyone, which is why I am thrilled to be rolling out these incredible deals,” he explains.

One of the standout offers from The Sea Routes by TravlX is a 25% discount on Scuba Diving sessions. For those wanting to discover the Andaman’s underwater world, this is a great opportunity to save money on a bucket-list adventure. “Scuba diving is a transformative experience that allows you to connect with the ocean’s mesmerising marine life,” Vishal shares. 

In addition to the Scuba Diving discount, The Sea Routes by TravlX is offering a 30% discount on all of its tours, with a limited amount available. “We understand that the cost of travel can be a barrier for many,” Vishal says. The company also offers complete customizability, allowing clients to create the Andaman excursion for their specific interests.

Vishal envisions the Andaman Islands as a destination accessible to all. He asserts that the current promotional initiatives are only the first stage in improving the travel experience and creating lasting experiences for their customers.

For more details, please visit: www.thesearoutes.in

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New Delhi (India), August 12: For two decades, Muscle Club has been a beacon of health and wellness in India, consistently providing high-quality nutritional supplements tailored to the unique needs of the Indian population. Founded to revolutionise the fitness industry, Muscle Club has grown to become a trusted name, synonymous with excellence and innovation in sports and general nutrition.

A Journey of Understanding and Innovation

Since its inception, Muscle Club has committed to understanding the nutritional needs of the Indian population. This commitment stems from a deep-rooted belief that optimal health and peak performance begin with proper nutrition. Over the years, Muscle Club has conducted extensive research, collaborating with nutritionists, fitness experts, and health professionals to develop products that cater to the Indian market.

Several milestones have marked our journey, each reflecting our dedication to improving the health and well-being of our customers. From introducing our first range of protein supplements to launching specialised products for weight management and muscle gain, Muscle Club has continually evolved, setting new standards in the industry.

Expanding Horizons: MuscleClub.in Goes Online

In 2024, we took a significant step forward by launching our official online platform, MuscleClub.in. This move marked our foray into the Direct-to-Consumer (D2C) marketplace, from Amazon to flipkart along with our own brand site allowing us to connect directly with our customers and expand our reach to every corner of India. The launch of MuscleClub.in was driven by our desire to make high-quality nutritional supplements accessible to everyone, regardless of location.

The online platform offers a seamless shopping experience, with detailed product information, expert advice, and user reviews to help customers make informed decisions. By going online, we have enhanced our customer service and reinforced our commitment to transparency and trust.

A Diverse Range of Products for Every Need

Muscle Club’s product range is designed to cater to various nutritional needs. Our sports nutrition line includes protein powders, BCAAs, pre-workouts, and recovery supplements, all formulated to support athletes and fitness enthusiasts achieve their performance goals. Each product has the highest quality ingredients, ensuring maximum efficacy and safety.

For those seeking general wellness, our supplements for bone health, weight management, and immune support are crafted with the same precision and care. Our popular products, such as the Calcium, Magnesium & Vitamin D3 supplement, are tailored to address common nutritional deficiencies, promoting overall health and vitality.

Commitment to Quality and Innovation

Quality has always been at the heart of Muscle Club. Our state-of-the-art manufacturing facilities adhere to the strictest international standards, ensuring that every product meets the highest levels of purity and potency. We continuously invest in research and development, staying ahead of industry trends and incorporating the latest scientific advancements into our formulations.

Innovation is another cornerstone of our success. Over the years, we have introduced several groundbreaking products that have set new benchmarks in the industry. Our recent launch of the Muscle Club ShapeIt Kit, which includes a Thermogenic Gel and a Premium Sweat Slim Belt, is a testament to our ability to innovate and meet the evolving needs of our customers.

Looking Ahead: The Future of Muscle Club

As we celebrate our 20th anniversary, we are grateful for our customers’ trust and loyalty. This milestone is a celebration of our past achievements and a stepping stone towards a future filled with promise and potential.

Our vision for the future is clear: to continue leading the way in nutrition and wellness, expanding our product range, and enhancing our customer experience. With the launch of MuscleClub.in, we are poised to reach even more people across India, helping them achieve their health and fitness goals.

In conclusion, Muscle Club’s legacy is built on a foundation of trust, innovation, and an unwavering commitment to quality. As we look back on our journey, we are proud of the impact we have made and excited for the opportunities that lie ahead. Thank you for being a part of our story, and here’s to many more years of health and wellness with Muscle Club.

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