Tag: lifestyle

  • Second Edition of Jaquar Group IPA Neerathon: Over 2,200 Runners Unite for Water Conservation in New Delhi

    Second Edition of Jaquar Group IPA Neerathon: Over 2,200 Runners Unite for Water Conservation in New Delhi

    New Delhi [India], March 25: The second edition of Jaquar Group IPA Neerathon concluded with resounding success at Max Hospital, Dwarka, New Delhi, bringing together over 2,200 enthusiastic participants in a powerful demonstration of commitment to water conservation. Organized by the Indian Plumbing Association (IPA), this event was a key initiative under the IPA I SAVE WATER campaign, reinforcing the importance of sustainable water management and individual responsibility in protecting this vital resource.

    The run was officially flagged off by Shri Ankit Singh, IPS, Deputy Commissioner of Police (DCP) Dwarka District, alongside esteemed dignitaries from Indian Plumbing Association and Jaquar Group. Their presence and words of encouragement energized the runners, setting the stage for an inspiring morning dedicated to fitness, environmental responsibility, and community engagement.

    Strong Industry and Institutional Support

    The event was powered by Jaquar Group as the Title Sponsor, with additional support from Ashirvad Pipes, NVR Pipe Fittings and Valves, Lubi Pumps, and Nugreen-Kessel. Max Hospitals Dwarka, serving as the Venue and Medical Partner, played a crucial role in making the event seamless and successful. Other key contributors included Nutty Gritties, Delhi Pharmaceutical Sciences and Research University (DPSRU), Piyaau, Rosa Herbalcare, and Incremento.

    Further reinforcing the cause, the Ministry of Jal Shakti (MoJS), the Ministry of Housing and Urban Affairs (MoHUA), New Delhi Municipal Council (NDMC), and the National Sports Club of India (NSCI) extended their official support, enhancing the event’s credibility and reach.

    A Movement Beyond Just a Marathon

    IPA Neerathon is not just a run—it is a movement. The diverse participants, ranging from professional athletes to first-time runners, came together to advocate for a water-secure future. The enthusiasm and determination displayed throughout the event highlighted the growing public awareness of the need for water conservation.

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  • Indian Designers Shine at Fourth Moscow Fashion Week

    Indian Designers Shine at Fourth Moscow Fashion Week

    New Delhi [India], March 25: From March 13 to 18, 2025, the Manege Central Exhibition Hall hosted the Fourth Moscow Fashion Week, which has become a significant event in the world of Russian and international fashion. The event brought together leading designers, industry experts, international buyers and fashion connoisseurs, providing a unique platform for sharing ideas, knowledge and creative solutions. Indian designers were particularly well represented, showcasing their unique insights and significant contributions to the global fashion scene.

    As part of the Moscow Fashion Week, shows of collections by Russian and foreign designers were held, which demonstrated the latest trends and innovations in the fashion world. This event showcased a diverse array of collections, including a vibrant display from Indian designers.

    One of the international representatives at the Moscow Fashion Week is the Indian brand collaboration “FDCI presents: CoEK-Khadi India | Samant Chauhan”. Fashion Design Council of India (FDCI) is a not-for-profit organization that works to further the business of fashion in India and ensure its sustainable growth. It promotes and nurtures over 400 members, who represent the best in Indian fashion, and this year it participated in Moscow Fashion Week. Renowned Indian designers highlighted the rich cultural heritage of India through the exquisite craftsmanship and traditional motifs. The collection showcased Khadi, a natural fiber known for its sustainability and durability, blending it with modern fashion elements to create a unique and captivating look. This showcase not only celebrated India’s fashion heritage but also emphasized its commitment to sustainability and ethical practices, resonating with fashion-conscious consumers globally.

    The participation of Indian designers at the Moscow Fashion Week contributes to strengthening cultural ties between India and Russia. Fashion, as an art form, is a powerful tool for sharing cultural values and traditions. When Indian designers present their collections on the Moscow stage, they not only showcase unique Indian motifs and techniques, but also enrich the Russian audience with their own cultural characteristics.

    The event was attended by about 200 representatives of the fashion industry, including designers, stylists, buyers and journalists. The program also featured a series of lectures on specific topics, with a selection of short films showcasing the latest fashion trends from Argentina, Germany, Mexico, Russia, the United States, the Philippines, and South Africa. These films were screened at the Artplay Design Center as part of the World Fashion Shorts festival. The Fourth Moscow Fashion Week has confirmed its reputation as a key event in the fashion calendar, contributing to the development and strengthening of the fashion industry in Russia and beyond.

    About the Fourth Moscow Fashion Week: 

    The Fourth Moscow Fashion Week is a major event in the fashion world, which annually gathers thousands of participants and guests. It provides a platform for sharing experiences, showcasing new collections, educational programs, and cultural events. Moscow Fashion Week contributes to the development of the industry, promotion of Russian designers, strengthening business ties and popularization of fashion.

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  • Sarva Dharma Samvaad Hosts Landmark Musical Events Promoting Women’s Empowerment and Unity in Diversity

    Sarva Dharma Samvaad Hosts Landmark Musical Events Promoting Women’s Empowerment and Unity in Diversity

    New Delhi [India], March 24: Sarva Dharma Samvaad, a distinguished interfaith organization committed to fostering harmony and unity across diverse communities, has once again made a profound impact through the power of music. Under the visionary leadership of its esteemed chairperson, Mr. Manu Singh, the organization successfully hosted two groundbreaking events that resonated deeply with audiences and reinforced its mission of social transformation through artistic expression.

    On February 1, 2025, Sarva Dharma Samvaad organized a mesmerizing musical concert featuring the acclaimed singer Rekha Bhardwaj, centered on the theme of women’s empowerment. Bhardwaj, known for her deeply evocative voice and unique musical style, delivered an unforgettable performance that celebrated the strength, resilience, and grace of women. Her carefully curated setlist featured songs that encapsulated the struggles and triumphs of women, highlighting the urgent need for equal opportunities, freedom of choice, and empowerment in all spheres of life. The event struck a powerful chord with attendees, inspiring many to actively support women’s rights in their personal and professional lives.

    The concert was inaugurated with a traditional lighting of the lamp ceremony, presided over by Honorable Justice Krishna Murari (Former Judge of the Supreme Court of India), Dr. Luv Bhardwaj (entrepreneur and philanthropist), Shreemati Indu Bala Jee (social worker and senior political leader of the Bharatiya Janata Party), and Dr. Rennie Joyy (renowned corporate lawyer and Founder of the Aalekh Foundation). Their presence added significant gravitas to the occasion, reinforcing the importance of gender equality in today’s society.

    Building on this momentum, Sarva Dharma Samvaad hosted another spectacular musical event on March 9, 2025, this time featuring the legendary singer Adnan Sami. This concert was dedicated to the theme of “Unity in Diversity”, celebrating India’s rich cultural mosaic and the importance of interfaith harmony. Sami’s soulful renditions captivated the audience, effortlessly transcending linguistic and regional barriers to highlight the shared cultural ethos that binds the nation together.

    His performance underscored the message that understanding, respect, and collaboration among different faiths and communities are essential for a peaceful and prosperous society.

    The March 9th event commenced with a formal lamp-lighting ceremony, led by Mr. Prashant Singh, a visionary entrepreneur from Uttarakhand and socio-environmental activist, best known for his work with the Doon Litchi Project in Dehradun. His dedication to social and environmental causes aligned seamlessly with the event’s core message of unity and collective responsibility.

    Both concerts exemplified Sarva Dharma Samvaad’s unwavering commitment to using music as a universal medium for social change. Through these extraordinary performances, the organization continues to break barriers, foster meaningful dialogue, and inspire action towards a more inclusive and harmonious society.

    About Sarva Dharma Samvaad

    Sarva Dharma Samvaad is a premier interfaith organization dedicated to promoting unity, social harmony, and cultural understanding. Through innovative programs, artistic collaborations, and community-driven initiatives, the organization strives to create a more inclusive world where diversity is celebrated and mutual respect thrives.

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  • Chrysalis 2025: A Spectacular Showcase of Innovation and Creativity

    Chrysalis 2025: A Spectacular Showcase of Innovation and Creativity

    Mumbai (Maharashtra) [India], March 24: The 44th Annual Chrysalis Fashion Show at The Leela, Mumbai, was a breathtaking celebration of creativity, innovation, and craftsmanship. Organized by the Apparel Manufacture & Design Department and B.Voc in Fashion Design at Premlila Vithaldas Polytechnic, SNDT Women’s University, the event showcased seventeen outstanding collections from graduating students.

    The show, renowned as a launchpad for India’s top designers, has previously nurtured talents like Anita Dongre, Neeta Lulla, Arpita Mehta, Masaba Gupta, and Payal Singhal. This year, under the expert direction and choreography of Utsav Dholakia, the runway spectacle reached new heights of elegance and professionalism. Renowned photographer Ilesh Shah documented the fashion show’s key moments.

    A distinguished jury featuring industry stalwarts Narendra Kumar Ahmed, Feroza Dalal, Aparna Badlani, Meher Castelino, Palak Shah, and Chandrakant Shah evaluated the collections before the grand showcase. The event was graced by esteemed dignitaries, including SNDT Women’s University Hon’ble Vice Chancellor Prof. Ujwala Chakradeo, Pro Vice-Chancellor Prof. Ruby Ojha, Registrar Dr Vilas Nandavadekar, P.V. Polytechnic Principal Mr Dinesh Girap, and Apparel Manufacture & Design Department Head Dr Jinal Sangani.

    The annual fashion show of SNDT Women’s University was a spectacular celebration of creativity and craftsmanship, recognizing outstanding student collections that showcased innovation, artistry, and commercial viability.

    The Collection with the Best Surface Ornamentation award was presented to Lemonchus, designed by Aparna Gaikar, Janvi Surve, Kshitija Kalmate, Priti Gupta, and Shikha Kumari. Another remarkable collection, Garden of Eden, created by Unnati Chitroda and Hawa Ansari, also received this honor.

    Check out the collections here: instagram.com/utsavdholakiaofficial

    The Collection with the Best Melange of Textiles award was given to Macabre Whispers, a striking ensemble by Esha Jain, Disha Chotaliya, Mrunmayi Adsule, Shrutika Bodke, and Aashka Bindal.

    Recognizing the seamless blend of style and silhouette, the Outfit with Best Innovation in Style & Silhouette award was conferred upon Morphee, crafted by Yakshita Poojari, Vaishnavi Patil, Shivani Mahadik, Sarika Kubal, and Diya Bulani. Another exceptional collection, Golden Sand, designed by Gauri Nair and Anuja Jadhav, also earned this prestigious recognition.

    The Most Innovative Collection award was secured by Morphee, crafted by Yakshita Poojari, Vaishnavi Patil, Shivani Mahadik, Sarika Kubal, and Diya Bulani. Zaha, a bold and artistic creation by Sara Tamhankar also received the same award.

    The Most Commercially Viable Collection was awarded to Satva Sutra, designed by Shammbhavi Matalia, for its market-ready appeal and practical elegance.

    The Special Jury Award was bestowed upon Vara, created by Disha Poojary, Muzna Shaikh, Roshni Yadav, Aditi Ghadigaonkar, and Aarti Ughade.

    The highlight of the evening, the Collection of the Year award, was bestowed upon two exceptional collections: Cane Couture, an avant-garde collection designed by Nabeela Shaikh, Sadaf Khan, Farheen Khan, Misbah Shaikh, and Purva Karde and Golden Sand, designed by Gauri Nair and Anuja Jadhav, cementing its place as the pinnacle of creative excellence.

    This year’s fashion showcase was a testament to the students’ immense talent, dedication, and innovative approach to fashion, setting new standards for design excellence.

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  • Uttarakhand Tour Packages Might Be Cheaper Than You Think with Local Travel Experts

    Uttarakhand Tour Packages Might Be Cheaper Than You Think with Local Travel Experts

    Rishikesh (Uttarakhand) [India], March 24: Nestled in the heart of the Himalayas, Uttarakhand, often referred to as “Devbhumi” or “Land of the Gods,” beckons travellers with its pristine landscapes, spiritual sanctuaries, and thrilling adventures. For those seeking an authentic and immersive experience in this enchanting region, the gem of the north “Devbhumi Tourism” stands as the premier choice, offering meticulously crafted Uttarakhand tour packages that cater to diverse interests and preferences.

    About Devbhumi Tourism

    Based in Rishikesh, Devbhumi Tourism, officially known as Devbhumi Travel And Tourism LLP, is a team of local experts deeply rooted in Uttarakhand’s culture, history, and geography. Their intimate knowledge of the region ensures that travellers receive genuine and enriching experiences, whether they are explorers seeking adventure or pilgrims on a spiritual journey.

    Diverse Tour Packages

    Devbhumi Tourism offers a wide array of tour packages, each thoughtfully designed to showcase the multifaceted beauty of Uttarakhand:

    • Char Dham Yatra Pilgrimage Tours: Embark on a sacred journey to the four revered shrines—Yamunotri, Gangotri, Kedarnath, and Badrinath—nestled amidst the majestic Himalayas.

    • Adventure Tours: For thrill-seekers, Uttarakhand’s diverse terrains provide the perfect backdrop for trekking, river rafting, skiing, and more.

    • Wildlife Tours: Explore the rich biodiversity of the region with visits to renowned national parks like Jim Corbett, offering glimpses of majestic tigers and a plethora of other wildlife species.

    • Hill Station Tours: Experience the serene beauty of hill stations such as Nainital and Mussoorie, known for their picturesque landscapes and pleasant climate.

    • Honeymoon Tours: Newlyweds can indulge in romantic getaways amidst the tranquil hills, creating memories that last a lifetime.

    Why Choose Devbhumi Tourism?

    • Local Expertise: As locals, the team possesses unparalleled insights into Uttarakhand’s hidden gems, ensuring travellers experience the state’s authentic essence.

    • Customized Experiences: Understanding that each traveller is unique, Devbhumi Tourism offers personalized itineraries tailored to individual preferences and interests.

    • Commitment to Quality: With a focus on delivering exceptional service, they ensure that every aspect of the journey, from accommodation to transportation, meets the highest standards.

    Plan Your Journey

    Whether you’re seeking spiritual enlightenment, adrenaline-pumping adventures, or a peaceful retreat in nature, Devbhumi Tourism has the perfect Uttarakhand tourism packages for you. To explore their offerings and plan your next adventure, visit their official website at Devbhumi Tourism.

    Embark on a journey with Devbhumi Tourism and discover the spellbinding beauty of Uttarakhand, a land where every corner tells a story and every moment is a memory in the making.

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  • Greenman Viral Desai Creates Pocket Forest at Kapodra Police Station on World Forest Day

    Greenman Viral Desai Creates Pocket Forest at Kapodra Police Station on World Forest Day

    Surat (Gujarat) [India], March 22: On the occasion of World Forest Day, renowned environmentalist Viral Desai, popularly known as the “Greenman,” initiated a tree plantation drive at Kapodra Police Station, creating a pocket forest.

    Viral Desai has resolved to transform Kapodra Police Station into a “Green Police Station.” As part of this initiative, he developed a pocket forest within the police station premises. Under this project, around 500 trees and plants have been planted to create a small jungle, with plans to add more attractions in the future.

    Speaking about the initiative, Viral Desai said, “Today is a very significant day for the environment. With rising pollution levels in cities, pocket forests like these are essential in urban areas. This pocket forest will provide a peaceful and green environment for the police station staff and visitors alike.”

    He further added, “India’s cities are in dire need of urban forests because urban areas require biodiversity. Through urban forests, we can also control the temperature in cities. Public places and properties, in particular, should be turned into models of environmental conservation. This not only raises awareness among a large section of the urban population but also ensures that they benefit from nature.”

    It is noteworthy that Viral Desai, the founder of the ‘Satyagraha Against Pollution and Climate Change’ movement, has been honored by three different Presidents of India for his contributions to environmental conservation. He has planted 650,000 trees so far and has also created seven urban forests.

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  • Achievers’ World Hosts International Women Summit on Women’s Role in Viksit Bharat 2047

    Achievers’ World Hosts International Women Summit on Women’s Role in Viksit Bharat 2047

    New Delhi [India], March 21: Achievers’ World, successfully hosted the International Women Summit on Monday, March 17, at the India Habitat Centre, New Delhi, aimed to recognize and honour women from all walks of life. The summit was a grand celebration aligned with the theme of International Women’s Day (IWD) 2025 – “Accelerate Action,” to rejoice in the progress made towards achieving gender equality and women’s empowerment and to strive for greater momentum.

    The occasion was graced by eminent dignitaries including Smt. Dharamshila Gupta, Member of Parliament (Rajya Sabha), Dr. Lata Wankhede, Member of Parliament (Lok Sabha), and Smt. Meenakshi Lekhi, Former Minister of State for External Affairs of India. The event also welcomed distinguished international guests and over 200 delegates, comprising business leaders, changemakers, CSR professionals, and industry experts from across India.

    The event commenced with the ceremonial lighting of the lamp, followed by a warm welcome speech of Ms. Bharti Sharma, Director – Achievers’ World, Editor-Travel Turtle. In her summit overview, she expressed the summit’s vision: “To celebrate the awe-inspiring achievements of women and fortify Nari Shakti.

    Smt. Dharamshila Gupta, Member of Parliament (Rajya Sabha), highlighted the indispensable role of women in shaping Viksit Bharat 2047. Empowering women (Nari) is not only a social imperative but a strategic move for economic growth and long-term sustainable development.” she added.

    Following her, Dr Lata Wankhede, Member of Parliament (Lok Sabha), in her address to the vast gathering reinforced inclusivity in nation-building: “Viksit Bharat cannot thrive if half its population is left behind. Empowering women creates a ripple effect, influencing multiple dimensions of society and catalyzing progress across various sectors.”

    Corroborating their sentiments, Smt. Meenakshi Lekhi, former Minister of State for External Affairs of India, encouraged women to embrace challenges as stepping stones towards national progress. “Women do not need empowerment—they are already empowered. What they need are opportunities,” she said.

    The summit detailed engaging conversations providing women a safe platform to share their transformative journeys and experiences. Guest of Honour, Prof. Madhu Purnima Kishwar, Founder Editor, MANUSHI, shared her valuable expertise, while Prof. Pushpanjali Jha, Delhi School of Social Work, University of Delhi, facilitated an impromptu session, inviting women to take the stage and speak on their challenges, triumphs, and inspiring experiences in breaking barriers.

    The event progressed with an engaging panel discussion on the theme ‘Role of Women in Achieving the Goal of Viksit Bharat by 2047.’ Moderated by Ms Bharti Sharma, Director, Achievers’ World, the discussion featured notable panelists who shed light on policy initiatives, societal contributions, and economic inclusion as key enablers of women’s progress.

    During the summit, some distinguished women in the respective fields were honoured with Women Icon Awards for their outstanding contributions to women’s empowerment and their role in shaping a Viksit Bharat. A few of the award winners were:

    • Smt. Rajmata Shanti Singh, Art & Culture Patron, The Art & Culture Trust of India
    • Dr. Kawal Deep Kour, General Secretary,Institute for Narcotics Studies and Analysis,New Delhi
    • Ms. Narinder Kaur, Founder, SURTAJ Special Children Foundation
    • Wing Commander Lalita Akhilesh Mishra S, Indian Air Force
    • Mrs. Meetu Rathore, Principal,    Army Public School
    • Smt. Munesh Dedha, Municipal Councillor
    • Ms. Divya Vasudeva, RJ/Podcast Host, Radio City
    • Ms Bohloeki Tlhaku Morojele, First Secretary, Lesotho High Commission
    • Ms. Eva Kopecka, Head of Economic & Commercial Section, Embassy of the Czech Republic in New Delhi
    • Mrs. Niharika Pilla, Vice President, Digital Services, OneAZ Credit Union, USA
    • Mrs. Sunita Uthra, VP of Enterprise Technology (CIO), National Council for Mental Wellbeing, USA

    Concluding the event, Ms. Varsha Sharma, Event Convenor – Achievers’ World extended a heartfelt vote of thanks, acknowledging the invaluable contributions of dignitaries, panelists, and attendees and reiterated collective commitment towards empowering women.

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  • Beyond Personal Massagers: Libertee’s Human Touch Driving India’s Intimacy Revolution

    Beyond Personal Massagers: Libertee’s Human Touch Driving India’s Intimacy Revolution

    New Delhi [India], March 21: While Libertee’s premium intimacy products, like the Euporie, Luna, and Dia Mini massagers, are gaining recognition, the true force behind the brand’s impact lies with its dedicated representatives. These individuals are not just promoting products; they are fostering a nationwide dialogue on intimate wellness, one conversation at a time. They often take a backseat and observed Libertee’s affiliated sexologists, gynecologists and professional educators answer all sorts of questions. From loud festivals to intimate community gatherings, their experiences paint a vivid picture of a changing India, one where open discussions are replacing hushed whispers.

    At the recent festival in Surat, the assigned Libertee representative, alongside Dr. Mitali, witnessed firsthand the eagerness of people to seek accurate information. “It was incredibly rewarding to see the shift in people’s perspectives,” they shared. “Young men, women, and even older individuals approached us with genuine curiosity and a desire to learn. It reinforced the importance of creating safe spaces for these conversations.”

    The representative also recounted the heartfelt appreciation from a few older ladies present at the festival. “They thanked us for our courage in addressing these topics openly,” they recalled. “It was a reminder that even small steps can make a significant impact in challenging societal norms.”

    In Bangalore, at the unique Q&A session with various doctors, the Libertee coordinator observed the diverse perspectives on intimacy. “The audience was engaged and asked thought-provoking questions about consent, body image and various ways to improve your self-image” they said. “It was fascinating to see how cultural backgrounds and regional influences shape our understanding of intimate wellness. This event highlighted the power of dialogue in fostering empathy and understanding.”

    Similarly, in Hyderabad, the local Libertee coordinator, who worked alongside local professional sex educators was impressed by the audience’s enthusiasm. “People were eager to learn and dispel common misconceptions,” they noted. “Our affiliated experts’ engaging approach made complex topics accessible, and the audience’s response was overwhelming. It was really showing the growing demand for accurate information and open conversations.”

    These experiences, shared by Libertee representatives & coordinators, illustrate the company’s commitment to fostering intimate wellness awareness across India. By being present in communities, engaging in open dialogue, and providing access to reliable information, they are playing a crucial role in empowering individuals to embrace their well-being. Their dedication, combined with Libertee’s premium products like the Euporie, Luna, and Dia Mini massagers, is driving positive change and creating a more informed and accepting society.

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  • MANTRA Hosts Seminar On Electrical Safety Awareness To Safeguard Surat’s Textile Markets

    MANTRA Hosts Seminar On Electrical Safety Awareness To Safeguard Surat’s Textile Markets

    Surat (Gujarat) [India], March 21: In response to the devastating fire incidents in Surat’s textile markets, The Man-Made Textiles Research Association (MANTRA) organised an Electrical Safety Awareness Seminar on March 13. The seminar aimed to educate traders and authorities on the importance of electrical safety and the need for regular audits to prevent such tragedies.

    The seminar follows the fire accidents at Shivshakti Textile Market, where two major blazes occurred within 24 hours last month, causing damages worth crores of rupees and resulting in the loss of one life. The incidents have raised serious concerns regarding electrical safety standards in Surat’s textile markets.

    Speaking at the seminar, MANTRA President Rajnikant Bachkaniwala emphasised the crucial role of electrical audits in preventing fires.

    “MANTRA has been conducting electrical safety audits for years, providing reports to major industries and units in Hazira. However, it is unfortunate that despite our presence, textile traders have not come forward for electrical safety audits. Many traders fear the additional cost, but if an entire market participates, an audit can be conducted for just Rs. 6,500 per shop,” he said.

    He stressed the importance of preventive measures, highlighting that most fire incidents occur due to short circuits, overloading, faulty wiring, and overheating.

    “Fires do not ignite on their own and can be prevented. In Shivshakti Market, an overloaded circuit in one shop led to a blaze that engulfed the entire market. Given that textile markets store highly flammable materials, traders must prioritise electrical safety and conduct regular audits to mitigate such risks,” he added.

    FOSTTA (Federation of Surat Textile Traders Association) President Kailash Hakim also addressed the gathering and expressed concerns over the outdated electrical infrastructure in the city’s textile hubs.

    “Most textile markets on Ring Road are over 30 years old, with wiring systems that are no longer adequate for today’s electricity load. Traders must take proactive steps and engage MANTRA engineers for electrical audits to prevent future disasters,” he said.

    He also called for stricter regulations on new electrical connections saying power distribution companies like DGVCL and Torrent Power should mandate an electrical safety audit report before issuing new connections. He said this would ensure that markets meet necessary safety standards and help prevent fire outbreaks.

  • Unravel the Complexity in the Simplicity of Ram

    Unravel the Complexity in the Simplicity of Ram

    New Delhi [India], March 20: Dr. Sanjay Sarda launched his new book – My Spiritual Journey of Understanding Ram on the occasion of the 90th.birthday of his mother, Smt. Lata Sarda which was on 22ndMarch.

    He explained to us that this book was a continuation of his Spiritual Journey which began with Finding Krishna Within – the book which was released last year. He felt the need to write the book on Ram, because he thought that the name of Lord Ram is being grossly misused, misinterpreted and misunderstood by religious fanatics, manipulative politicians and ill-informed zealots for meeting their limited vested interests rather than understanding and appreciating the profound wisdom and learnings from the life of Lord Ram – Maryada Purshottam – which is so beautifully narrated in our Ancient Epic of Ramayana by Sage Valmikiji and Tulsi Das ji’s Ram Charitra Manas.

    He has made an attempt to compile, after extensive Research, the essence of the ideology of Lord Ram – to unravel the complexity in the simplicity of Ram. In doing so he has tried to end the debate that the events depicted in Ramayana and the characters in the Epic, were not products of anyone’s imagination but actually took place.

    He has shown that the unnecessary criticism over centuries on some key characters for some of the decisions & actions taken by them in the Epic, was totally unjustified. There has been an attempt over centuries by certain Groups and Western Scholars with malicious intent to purposefully distort the facts and raise doubts in our minds to degrade our Culture & Religion. This book will attempt to clear such doubts.

    He has given new insights into various symbolisms that have been used in the Epic. Over centuries, many stories, myths, legends have found their way into the main narrative. These serve the purpose of folklore and popular culture and make the message of the narrative more acceptable to the general public. The message being conveyed symbolically in these stories is important, rather than any attempt to unnecessarily find logic in them.

    The part of the book that is special according to him, is the deep-dive on some Hindi & Sanskrit words. As with all Convent educated, English medium schooled persons, his understanding of Sanskrit is negligible and of Hindi is inadequate. He has chosen some key words and by doing a deep dive on them, he hopes that many persons like him, with limited knowledge of Sanskrit, will be able to understand the nuances in the key characters – specially of Lord Ram & Ravana. This chapter is quite unique in its approach to understand the mindset and strength or weakness in different characters by emphasis on some key words or phrases.

    Over centuries we have made a villain out of Kaikeyi for being responsible to send Lord Ram to exile. Further, we have not been able to properly justify why Lord Ram had to kill Vali, hiding behind a tree, or why Lord Ram made Ma Sita do Agni Pariksha after victory over Ravana, or why on the instigation of a mere Dhobhi, Lord Ram made a pregnant Ma Sita to go again on exile, or why after re-uniting with Luv & Kush, Lord Ram again wanted Ma Sita to prove her purity thereby forcing her to go back to mother Earth. All these episodes which our non-believer friends attack us and for which we have been defensive at best and deflective at worst, have been explained with sound reasoning & understanding in the book.

    Lord Ram has influenced many other religions like Jainism, Buddhism, Sikhism and the book gives references for these influences by which these religions became richer & more acceptable.

    The message of Lord Ram has travelled far & wide – not only across India but many countries of S.E.Asia. The book gives a glimpse of that.

    The fundamental problem that we need to address is to understand the difference of Spirituality & Religion. Spirituality moves on the rails of Philosophy & Religion. But Religion is not Spirituality. The misuse of Ram in religion is unnecessary. Spirituality is a journey of self-realization to find the divinity in you whereas Religion is with a basic purpose to make you follow some norms/rules/rituals so that there is a routine or a pattern in your prayers which can slowly make you connect with the Divine and become interested in spirituality.

    Ultimately it is a question of Faith. You have it or you don’t have it. For all those whose Faith is a work-in-process, this Book can be a good vitamin for helping their soul in strengthening their Faith.

    The book is not for sale but Dr. Sanjay Sarda is wanting to circulate free copies to whoever is interested in reading it.

    Requests can be sent to understanding.ram.drsanjay@gmail.com

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